Best SMS Marketing Software - Page 11

How Many SMS Marketing Software Products Does G2 Track?

Total Products under this Category: 609

Category Stats (Oct 2026)

  • Average Rating: 4.51/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Freshmarketer (+1.72%) - Among all products in this category, Freshmarketer recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank SMS Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 94,100+ Authentic Reviews
  • 609+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for SMS Marketing Software

G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Braze, Textedly, Klaviyo, and Podium.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=braze&focus%5B%5D=textedly&focus%5B%5D=klaviyo&focus%5B%5D=podium)

GoReminders

Text message & email appointment reminders! Reduce no-show clients at appointments and meetings with this appointment scheduling & reminder system. Save time and money with automatic reminders & confirmations for your customers, patients, staff, volunteers & more. Customizable reminder messages & recurring appointments. Try it risk-free with our 14-day trial. Quotes from users: "... I didn’t need a complicated booking site and GoReminders is just straight to the point and easy to work with. Some other sites were too confusing to navigate and didn’t get straight to the point."

Average Rating: 4.8/5.0

Total Reviews: 319

How Do G2 Users Rate GoReminders?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)

Who Is the Company Behind GoReminders?

  • Seller: GoReminders
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Brooklyn, New York
  • Twitter: @GoReminders
    3,349 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Office Manager
  • Top Industries: Health, Wellness and Fitness, Automotive
  • Company Size: 70% Small, 3% Medium

What Do G2 Reviewers Say About GoReminders?

AI-generated summary from verified user reviews

Pros
  • Users find GoReminders to be easy to use, significantly improving client appointment management and reducing no-shows.
  • Users value the appointment reminders feature of GoReminders, significantly reducing no-show rates and improving communication.
  • Users value the preset text reminders feature of GoReminders for reducing no-show rates and ensuring reliability.
  • Users appreciate the automated scheduling and reminders of GoReminders, enhancing efficiency and reducing no-shows.
  • Users appreciate the automated text reminders from GoReminders, significantly reducing no-show rates and enhancing client communication.
Cons
  • Users find GoReminders a bit expensive, especially with additional costs despite having a yearly subscription.
  • Users express frustration over missing features like bulk editing tools and effective import/export options, limiting efficiency.
  • Users find the pricing issues confusing due to too many options and prefer fewer, clearer tiers.
  • Users face frequent scheduling issues with GoReminders, including limited customization and inadequate support for client management.
  • Users find integration issues frustrating, wishing for smoother connections with EHR systems and existing customer lists.

What Are Recent G2 Reviews of GoReminders?

What Are G2 Users Discussing About GoReminders?

Mobivity

Mobivity helps restaurants and other brick and mortar retail brands manage customer connections in a digital world to increase how often they visit and how much they spend. At the core we are a Customer Engagement Platform for restaurants and retailers, helping them reach their customers directly through mobile messaging. Our solutions increase customer engagement, frequency, and loyalty by capturing and leveraging POS transaction records to automatically analyze customer habits and deliver custom offers and promotions. - We currently support over 36K locations. - We recently received the 2020 MarTech Breakthrough Award for Best Mobile Messaging Based Marketing Solution. - We were founded in 2008. - We are based out of beautiful Chandler, Arizona. For more information about Mobivity, visit mobivity.com.

Average Rating: 4.3/5.0

Total Reviews: 12

How Do G2 Users Rate Mobivity?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 9.1/10)
  • Reporting: 9.4/10 (Category avg: 8.4/10)
  • Marketing Automation: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Mobivity?

  • Seller: mobivity
  • Year Founded: 2007
  • HQ Location: Chandler, AZ
  • Twitter: @mobivity
    897 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    37 employees on LinkedIn®
  • Ownership: OTC: MFON

Who Uses This Product?

  • Top Industries: Restaurants
  • Company Size: 183% Medium, 67% Large

What Are Recent G2 Reviews of Mobivity?

What Are G2 Users Discussing About Mobivity?

Emitto

Emitto lets you send bulk personalized messaging campaigns in minutes. Emitto is the easiest way to use SMS, Viber, Facebook Messenger & Web Push to engage in 1-on-1 conversations with customers. Set up any channel within minutes with zero lines of code. Features include: Audience Segmentation, Personalization & Tags, URL Shortener with UTM Tagging, Content Curation, Campaign Automations. Their clients include Marketing Agencies, eCommerce & Retail Stores, SMBs, Media Publishers, and others.

Average Rating: 4.4/5.0

Total Reviews: 9

How Do G2 Users Rate Emitto?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • Reporting: 8.1/10 (Category avg: 8.4/10)
  • API Integration: 4.2/10 (Category avg: 8.6/10)
  • Marketing Automation: 8.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Emitto?

  • Seller: Emitto
  • Year Founded: 2018
  • HQ Location: London, GB
  • Twitter: @emitto
    1 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 80% Small, 30% Medium

What Are Recent G2 Reviews of Emitto?

What Are G2 Users Discussing About Emitto?

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Fullpath

Fullpath by Cox Automotive is an AI ecosystem designed to assist dealerships in unifying their first-party data and streamlining customer interactions. By integrating information from fragmented sources such as the Dealer Management System (DMS), Customer Relationship Management (CRM) tools, website traffic, inventory data, OEM data, and more, the platform creates a singular, comprehensive view of each shopper. This unified data layer serves as the foundation for the platform’s AI-driven ecosystem, which is built to replace fragmented manual workflows with automated, data-driven processes. The platform functions by consolidating years of historical data in a secure environment, using identity resolution technology to merge duplicate profiles into a single source of truth. Rather than relying on manual list-pulling or generic outreach, the technology leverages machine learning to identify shopper intent and execute personalized communication across multiple digital channels. To help dealerships scale their operations and maintain consistent customer journeys, Fullpath offers several core capabilities: * Unified Customer Data: Centralizes fragmented data points into 360-degree shopper profiles, providing dealership teams with a clear understanding of a customer’s entire history, from their first ad click to their most recent service appointment. *Omnichannel Marketing Automation: Deploys personalized messaging across email, SMS, search, social, and programmatic display. These campaigns are "always-on" and automatically adjust based on real-time inventory levels and specific shopper behavior. *Agentic CRM Functionality: Utilizes integrated AI agents to handle administrative tasks, qualify leads, and prioritize workflows. This helps assist human teams by surfacing high-priority tasks and managing routine follow-ups. By providing a platform-agnostic infrastructure, the system integrates with existing dealership technology stacks via open APIs. This enables dealers to maintain their preferred software tools while benefiting from advanced data synchronization and AI-powered automation. The platform’s focus on data sovereignty and security is supported by ISO 27001 and ISO 42001 certifications, ensuring that customer information is handled according to international standards for information security and artificial intelligence management. This approach allows dealerships to improve operational efficiency while focusing on building long-term customer loyalty through more relevant, personalized interactions.

Average Rating: 4.9/5.0

Total Reviews: 20

How Do G2 Users Rate Fullpath?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)

Who Is the Company Behind Fullpath?

  • Seller: Fullpath
  • Company Website:
  • HQ Location: Miami, Florida, United States
  • Twitter: @FullpathCDXP
    2,456 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    300 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Automotive
  • Company Size: 70% Medium, 25% Small

What Are Recent G2 Reviews of Fullpath?

What Are G2 Users Discussing About Fullpath?

Sendivo

"Sendivo is like Instantly, but for SMS" We're a SMS & Voice CRM built for marketing agencies and real estate professionals to message contacts at scale. Sendivo helps you manage conversations, organize leads, manage deals, and automate outreach using SMS drip sequences. We offer built-in AI agents to automate your processes and maximize speed-to-lead. Our hands-on team helps get your A2P 10DLC campaigns live quickly and effectively to get you sending fast. We offer the lowest SMS rates in the industry, beating Twilio and similar providers.

Average Rating: 4.9/5.0

Total Reviews: 9

How Do G2 Users Rate Sendivo?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)

Who Is the Company Behind Sendivo?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Sendivo?

Skipio

Skipio is a sales engagement solution that helps small, service-based businesses reach out to their leads to get them to do the next thing, whatever that is (usually it’s to get a lead to schedule a consultation that eventually results in selling a service). Using Skipio’s automated messaging tools, you take care of that initial outreach so you're not missing leads. You worry less about the ongoing follow-up because Skipio handles it for you. You automate the communication you know you need to do but still keep open, personable lines of communication. These features help you start conversations even when you're not working: - Webchat (Web2Txt) - Auto-reply - Call forwarding & outbound calling With Skipio your business keeps business communication separate from personal phones and devices and it's in one place. You pick local 10-digit numbers for anyone on your team who is communicating with customers. - You maintain oversight into what people are saying - You keep contact notes with the conversations - You build a Message Library for consistent responses Because open communication happens in the way people prefer (texting), your business builds and maintains customer connections that result in brand loyalty. Use Skipio to automatically: - Request reviews - Gather testimonials - Collect feedback - Do customer appreciation Integrate your CRM and other apps with Skipio to follow up for lead nurturing and customer retention. Popular integrations include: - Zapier - HubSpot - Calendly Take advantage of our team's messaging expertise to improve your outreach and follow-up with templates and 1-on-1 consulting.

Average Rating: 4.1/5.0

Total Reviews: 11

How Do G2 Users Rate Skipio?

  • Reporting: 8.8/10 (Category avg: 8.4/10)
  • API Integration: 9.4/10 (Category avg: 8.6/10)
  • Marketing Automation: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Skipio?

  • Seller: Skipio
  • Year Founded: 2016
  • HQ Location: American Fork, UT
  • Twitter: @skipioapp
    977 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    29 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 55% Small, 36% Medium

What Do G2 Reviewers Say About Skipio?

AI-generated summary from verified user reviews

Pros
  • Users value the excellent customer support team at Skipio, enhancing their experience with effective lead nurturing.
  • Users value the easy integrations of Skipio, enhancing their lead nurturing experience and overall communication.
  • Users appreciate the easy integrations with Skipio, enhancing their lead nurturing and overall messaging experience.
  • Users value the effective messaging and lead nurturing features, appreciating the seamless integrations and strong support team.
Cons
  • Users feel the UI could use significant improvement, as it hinders overall usability and effectiveness.

What Are Recent G2 Reviews of Skipio?

What Are G2 Users Discussing About Skipio?

TxtCart

TxtCart is trusted by 3,000+ Shopify and Shopify Plus stores. We offer eCommerce businesses the ability to grow sales, and relationships with customers through conversational text marketing. Using TxtCart, your team will be able to grow a compliant subscriber list, leverage your store’s historical Shopify data to create targeted SMS marketing campaigns, reduce abandoned carts and have two-way conversations with customers unlocking a brand-new marketing channel to drive meaningful ROI. We're so confident in our product offering that we guarantee a 10X ROI or your money back, an industry-leading statistic. We're a fully remote team of 20+ employees across the US, Canada, and beyond! We're a customer support-first company, but more than anything else, our competitive advantage is that we are incredibly results-driven, from our guarantees to our results, and our pricing.

Average Rating: 4.5/5.0

Total Reviews: 11

How Do G2 Users Rate TxtCart?

  • Has the product been a good partner in doing business?: 5.0/10 (Category avg: 9.1/10)
  • Reporting: 8.3/10 (Category avg: 8.4/10)
  • API Integration: 8.3/10 (Category avg: 8.6/10)
  • Marketing Automation: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind TxtCart?

  • Seller: TxtCart
  • Year Founded: 2019
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 92% Small, 8% Medium

What Do G2 Reviewers Say About TxtCart?

AI-generated summary from verified user reviews

Cons
  • Users find the pricing model questionable, as TxtCart charges a portion of sales for sending SMS messages.
  • Users find the cost structure questionable, as TxtCart extracts a percentage of sales for sending SMS messages.
  • Users criticize the unusual SMS charge structure of TxtCart, suggesting it feels unfair and lacking transparency.
  • Users find the unclear understanding of TxtCart's pricing model concerning, as it seems unjustified for SMS services.

What Are Recent G2 Reviews of TxtCart?

Blackthorn Messaging

Blackthorn is redefining engagement with the messaging app designed specifically for Blackthorn users. Whether it’s events communications, sending sales documents, or ensuring your data remains compliant, Blackthorn Messaging is there to help accelerate your organization towards its goals - especially considering mobile open rates are near 98% compared to the 25% average for emails. Meet your customers where they are and accelerate your engagement goals by adding a new communication channel for enhanced customer success.

Average Rating: 5.0/5.0

Total Reviews: 8

How Do G2 Users Rate Blackthorn Messaging?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Reporting: 9.6/10 (Category avg: 8.4/10)
  • API Integration: 10.0/10 (Category avg: 8.6/10)
  • Marketing Automation: 9.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Blackthorn Messaging?

Who Uses This Product?

  • Company Size: 75% Small, 13% Medium

What Are Recent G2 Reviews of Blackthorn Messaging?

BOGIO

Bogio is an SMS Marketing Platform that helps companies reach their customers effectively. The platform focuses on three main functionalities: Segmentation Its segmentation capabilities enable marketers to get better results and develop more relevant messaging. Automation Create automated SMS campaigns based on behaviour and buying habits. Integrations Connect your favourite systems with just a click and use your customer data to create personalized SMS campaigns.

Average Rating: 4.9/5.0

Total Reviews: 8

How Do G2 Users Rate BOGIO?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Reporting: 7.5/10 (Category avg: 8.4/10)
  • API Integration: 8.1/10 (Category avg: 8.6/10)
  • Marketing Automation: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind BOGIO?

  • Seller: BOGIO
  • Year Founded: 2023
  • HQ Location: Stockholm, Sweden
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 63% Small, 25% Medium

What Do G2 Reviewers Say About BOGIO?

AI-generated summary from verified user reviews

Pros
  • Users highlight the fast and helpful customer support from BOGIO, enhancing their overall experience and satisfaction.
  • Users praise BOGIO for its easy-to-use interface, streamlining SMS and email campaign management effortlessly.
  • Users find easy creation and tracking of campaigns on BOGIO beneficial for their e-commerce needs and appreciate the support.
  • Users value the easy implementation of BOGIO, enhancing their experience with intuitive setup and management for campaigns.
  • Users praise BOGIO for its easy setup, facilitating seamless campaign management and efficient tracking implementation.
Cons
  • Users find BOGIO to be quite expensive, although they have no other complaints about the product.
  • Users note the need for improved advanced features in BOGIO, though the team actively addresses feedback.
  • Users find integration issues with BOGIO, as it adds complexity depending on their tech setup.

What Are Recent G2 Reviews of BOGIO?

citygro

Unleash the True Power of Retention Marketing with the World's First, Fully Automated and Customizable Platform using RFM Segmentation. With over a decade of expertise, Patch has developed a top-of-the-line customer retention platform that helps Shopify brands increase their customer lifetime value and retain more customers, all in one place. Patch is the world's first retention platform with integrated RFM (Recency, Frequency, Monetary) segmentation. This model automatically segments customers into actionable buckets, including Loyal, At-Risk, and even Lost Customers. It enables you to create personalized, automated customer journeys for each customer to maximize engagement and revenue. Patch makes data-driven decisions possible without the need for data scientists. Furthermore, our full suite of retention tools includes the following: Automated Customer Journeys: Take action based on customer behaviors, whether loyal or at-risk. Email & SMS: Connect with your audience through personalized messaging using Email and SMS blasts. TextChat Widget: The New Era of WebChats. Seamlessly Continue Conversations with Your Customers via Text, Without Losing Conversation History. Loyalty & Rewards: Tailor rewards to fit your specific brand needs and goals, and track success with built-in analytics. Messenger: Text-enable your customer care team for streamlined communication, increased engagement, and more purchases. Review Requests: Boost your brand by social proofing your reputation with our automated review requests. Waivers: Turn your waivers into a marketing channel with the only waiver software with built-in marketing automation. Analytics: Gain actionable insights by segment with Patch's intuitive dashboards, enabling you to quickly understand and act on the data. Referrals: Turn loyal customers into brand ambassadors and reach new ones with referral programs.

Average Rating: 4.8/5.0

Total Reviews: 10

How Do G2 Users Rate citygro?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Reporting: 9.3/10 (Category avg: 8.4/10)
  • API Integration: 8.3/10 (Category avg: 8.6/10)
  • Marketing Automation: 9.3/10 (Category avg: 8.8/10)

Who Is the Company Behind citygro?

  • Seller: CityGro
  • Year Founded: 2010
  • HQ Location: North Salt Lake City, Utah
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 70% Small, 30% Medium

What Are Recent G2 Reviews of citygro?

What Are G2 Users Discussing About citygro?

Deployteq

Deployteq is a marketing automation platform that empowers businesses to create personalised customer journeys. Trusted by brands like Wickes, Virgin Media, and Center Parcs, Deployteq offers: • Unified customer data: Consolidates data from multiple sources via the Data Model. • Cross-channel marketing: Supports email, SMS, mobile apps, social media and more. • Advanced segmentation: Builds real-time, highly personalised customer segments. • Versatile journey builder: Offers freedom and flexibility in designing customer journeys. Leverage real-time, data-driven insights to grow your revenue with Deployteq. Learn more at deployteq.com.

Average Rating: 4.4/5.0

Total Reviews: 80

How Do G2 Users Rate Deployteq?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.1/10)
  • Reporting: 9.2/10 (Category avg: 8.4/10)
  • API Integration: 9.2/10 (Category avg: 8.6/10)
  • Marketing Automation: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Deployteq?

  • Seller: Deployteq
  • Year Founded: 2000
  • HQ Location: Huis ter Heide, NL
  • Twitter: @Deployteq
    198 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    64 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 62% Medium, 21% Small

What Do G2 Reviewers Say About Deployteq?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Deployteq, making it accessible for both beginners and experienced marketers.
  • Users praise the all-in-one email marketing features of Deployteq, making it suitable for both beginners and pros.
  • Users value the automation capabilities of Deployteq, simplifying email campaigns and enhancing customer engagement effortlessly.
  • Users value the fantastic marketing automation capabilities of Deployteq, making it easy to manage various campaigns.
  • Users love the easy creation process with Deployteq, thanks to its intuitive drag-and-drop email builder and templates.
Cons
  • Users report poor customer support, noting a need for faster response times and better integration assistance.
  • Users find the pricing of Deployteq to be expensive, particularly when utilizing all its features, hindering decision-making.
  • Users often face integration issues with Deployteq, leading to technical glitches that hinder the overall experience.
  • Users find the learning curve steep with Deployteq, requiring prior knowledge for effective use of its capabilities.
  • Users find poor reporting in Deployteq, facing difficulties in data visualization and integration with other tools.

What Are Recent G2 Reviews of Deployteq?

What Are G2 Users Discussing About Deployteq?

Emitrr

Emitrr is an AI-powered communication and front desk automation platform that helps businesses stop losing time to phone tag, no-shows, and manual follow-ups. Built with healthcare in mind, it works as a 24/7 AI front desk, handling the repetitive communication work so your team can focus on what actually matters. Emitrr integrates with your existing CRM, EHR, or practice management system to automate the full customer communication lifecycle, from appointment reminders and confirmations to review requests, follow-ups, and intake forms. What teams use it for: - Cutting no-shows with automated reminders that write confirmations back to your system of record - Two-way texting from your existing business line — no new number needed - Filling last-minute cancellations with smart scheduling tools - Growing reviews on Google and other platforms automatically after every visit or appointment - Sending bulk SMS campaigns and triggered follow-up sequences - Replacing scheduling calls with self-service online booking - Collecting digital forms and intake data before the appointment One platform replaces 10+ tools: texting, reminders, reputation management, online scheduling, digital forms, and VoIP phones all in one place. Best fit for: Healthcare practices, service businesses, and any team that runs on appointments and needs communication that actually keeps up.

Average Rating: 4.8/5.0

Total Reviews: 25

How Do G2 Users Rate Emitrr?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.1/10)
  • Reporting: 7.5/10 (Category avg: 8.4/10)
  • API Integration: 5.0/10 (Category avg: 8.6/10)
  • Marketing Automation: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Emitrr?

  • Seller: Emitrr
  • Year Founded: 2019
  • HQ Location: New York City, New York
  • Twitter: @emitrr
    98 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    77 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 84% Small, 12% Medium

What Do G2 Reviewers Say About Emitrr?

AI-generated summary from verified user reviews

Pros
  • Users commend the outstanding customer support of Emitrr, highlighting the team's responsiveness and helpfulness in resolving issues.
  • Users find Emitrr's platform to be very easy to use, appreciating its user-friendly interface and responsive customer service.
  • Users highly value the user-friendly design of Emitrr, appreciating its ease of use and quick customer support.
  • Users appreciate the responsive tech support and user-friendly features of Emitrr, enhancing their experience significantly.
  • Users appreciate the quick and helpful customer service of Emitrr, always ready to resolve issues efficiently.

What Are Recent G2 Reviews of Emitrr?

Emma

Emma is a powerful email marketing platform designed to help organizations automate and personalize campaigns while maintaining brand consistency across teams, locations, and departments. This software solution caters specifically to marketers in sectors such as higher education, nonprofits, franchises, and growing businesses, enabling them to create high-impact engagement with minimal effort. The platform is particularly beneficial for organizations that require a cohesive communication strategy across multiple channels and teams. Emma's intuitive interface allows users to design and execute email campaigns that resonate with their audience while ensuring that brand guidelines are adhered to. This is especially crucial for institutions like universities and nonprofits, where maintaining a consistent voice and message is vital for engagement and trust-building. By facilitating collaboration among team members, Emma helps organizations streamline their marketing efforts, making it easier to manage campaigns from inception to execution. Emma's key features include robust automation tools, flexible user permissions, and reliable integrations with existing technology stacks. These features allow users to create targeted campaigns that can be tailored to specific audience segments, ensuring that messages are relevant and timely. The platform's automation capabilities enable marketers to set up workflows that trigger emails based on user behavior, significantly enhancing engagement rates. Additionally, the flexible user permissions ensure that teams can collaborate effectively while maintaining control over brand messaging and compliance. The Emma team brings over 20 years of combined expertise to the table, offering comprehensive support to customers at every stage of their marketing journey. Users can access on-demand training, guided tutorials, and strategic insights that empower them to maximize the value of the platform. This level of support is particularly advantageous for organizations that may not have extensive marketing resources, as it enables them to leverage Emma’s capabilities fully and drive stronger results. Overall, Emma stands out in the email marketing landscape by providing a user-friendly platform that prioritizes brand consistency and campaign effectiveness. Its focus on automation, collaboration, and support makes it an ideal choice for organizations looking to enhance their email marketing efforts while ensuring compliance and brand integrity.

Average Rating: 4.0/5.0

Total Reviews: 537

How Do G2 Users Rate Emma?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • Reporting: 9.4/10 (Category avg: 8.4/10)
  • API Integration: 8.6/10 (Category avg: 8.6/10)
  • Marketing Automation: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Emma?

  • Seller: Marigold
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Nashville, US
  • LinkedIn® Page: www.linkedin.com
    965 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Director, Marketing Coordinator
  • Top Industries: Marketing and Advertising, Higher Education
  • Company Size: 50% Small, 36% Medium

What Do G2 Reviewers Say About Emma?

AI-generated summary from verified user reviews

Pros
  • Users appreciate Emma for its intuitive design, enabling effortless creation of professional campaigns without coding expertise.
  • Users love the intuitive design of Emma, enabling effortless creation of professional email campaigns for everyone.
  • Users appreciate Emma's intuitive design, enabling effortless creation of professional email campaigns without coding expertise.
  • Users value the personalization features of Emma, enabling tailored, effective campaigns that enhance audience engagement.
  • Users value the intuitive design and versatile templates of Emma, simplifying professional campaign creation across various audiences.
Cons
  • Users find Emma's limited features restrictive, particularly in customization, analytics depth, and automation capabilities.
  • Users find the missing features in Emma, such as custom dashboards and flexible templates, hinder their overall experience.
  • Users find the pricing too high, particularly for small businesses, making it less accessible for many.
  • Users find Emma's limited customization options restrictive, hindering tailored designs and advanced analytics capabilities.
  • Users find the limited options for customization and integrations in Emma restrict their ability to tailor experiences effectively.

What Are Recent G2 Reviews of Emma?

What Are G2 Users Discussing About Emma?

Falkon SMS

Falkon SMS is a compliance-first business texting platform built for regulated industries. It text-enables your existing business phone numbers — landlines, VoIP lines, toll-free numbers, and Microsoft Teams numbers — so your team can send and receive SMS without changing hardware, porting numbers, or disrupting your current phone system. Built for healthcare providers, law firms, financial advisors, home care agencies, staffing firms, and nonprofits, Falkon SMS handles the compliance your industry demands. The Pro plan includes HIPAA-compliant messaging with a signed Business Associate Agreement (BAA), FINRA and SEC-compliant message archiving, immutable audit trails, role-based access controls, and SOC 2 Type I certification. Every customer's 10DLC registration is fully managed by the Falkon team. The inbox is built for teams. A shared inbox lets multiple staff handle a single business number, with conversation threads assignable to specific team members so ownership is always clear. Conversations can be tagged Open, In Progress, Follow-up, Resolved, or Closed — giving your team a full view of where every client interaction stands. Star any conversation to flag it for follow-up and filter your inbox to see only those flagged threads. Three access tiers — User, Manager (controls team-assigned numbers), and Organisation Admin — give you precise control over who can do what. Messaging capabilities include two-way texting, group broadcasts to up to 2,000 contacts per send, scheduled messaging (one-time or recurring), bulk scheduled message import via Excel, keyword auto-replies, MMS, and personalised messages with custom tags. Contacts can carry custom attributes — store any additional data your business needs alongside the standard contact record. Secure Chat provides PIN-protected private sessions for patients or clients who need confidentiality beyond standard SMS. Secure file sharing sends documents via expiring links, keeping PHI and sensitive files off email. The Falkon AI Engine can be trained on your internal SOPs, compliance manuals, and policy documents. It suggests context-aware, compliance-safe response drafts directly inside your inbox — constrained to your regulatory environment. Integrations: Microsoft Teams (native SMS sidebar), Cisco Webex (embedded messaging), Clio (auto-sync to client matters), Chrome Extension (text from any CRM or web page). Available across web browser, desktop app, iOS, Android, Microsoft Teams, and Cisco Webex. Free trial available — no credit card required. Our team handles onboarding end to end.

Average Rating: 4.8/5.0

Total Reviews: 8

How Do G2 Users Rate Falkon SMS?

  • Reporting: 7.9/10 (Category avg: 8.4/10)
  • API Integration: 10.0/10 (Category avg: 8.6/10)
  • Marketing Automation: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Falkon SMS?

  • Seller: Falkon Systems
  • Year Founded: 2021
  • HQ Location: Katy, US
  • Twitter: @FalkonSystems
    7 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 63% Small, 38% Medium

What Are Recent G2 Reviews of Falkon SMS?

Tellody

Tellody is an always-on intriguing and fun to use marketing and persuasion tool that can help small businesses flourish. It is an all-in-one, powerful, affordable and simple solution made for professionals without much time, energy and money for marketing.

Average Rating: 4.0/5.0

Total Reviews: 13

How Do G2 Users Rate Tellody?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Reporting: 8.3/10 (Category avg: 8.4/10)
  • Marketing Automation: 8.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Tellody?

  • Seller: TextBox
  • Year Founded: 2015
  • HQ Location: Palo Alto, US
  • Twitter: @textbox
    5 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    112 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 38% Medium, 31% Small

What Are Recent G2 Reviews of Tellody?

What Are G2 Users Discussing About Tellody?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 14, 2026