Best Marketing Automation Software - Page 4

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 724

Category Stats (Oct 2026)

  • Average Rating: 4.4/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: AXL — AI-native sales & marketing all-in-one OS with MCP (+11.11%) - Among all products in this category, AXL — AI-native sales & marketing all-in-one OS with MCP recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 95,100+ Authentic Reviews
  • 724+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Insider One, Braze, Salesforce Marketing Cloud, Adobe Marketo Engage, Attentive, and Klaviyo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=adobe-marketo-engage&focus%5B%5D=attentive&focus%5B%5D=klaviyo)

Inflection.io

Inflection.io is an AI-native marketing automation product. It's an alternative or replacement for legacy products such as Marketo and Pardot. Inflection is used by product-led, sales-led, and AI-native companies, such as Twilio, Mural, Postman, Sendoso, Sentry, Bill.com, Clay and more.

Average Rating: 4.9/5.0

Total Reviews: 30

How Do G2 Users Rate Inflection.io?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Customization : 8.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.5/10)

Who Is the Company Behind Inflection.io?

  • Seller: Inflection.io
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Seattle, Washington
  • Twitter: @Inflection_Io
    111 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 57% Medium, 40% Small

What Do G2 Reviewers Say About Inflection.io?

AI-generated summary from verified user reviews

Pros
  • Users find Inflection.io exceptionally easy to use, enhancing their marketing effectiveness with streamlined data handling and integrations.
  • Users appreciate the seamless integrations with tools like Salesforce and Segment, enhancing efficiency and campaign performance.
  • Users love the effortless AI capabilities of Inflection.io, significantly enhancing email campaign building and customer journey understanding.
  • Users value the easy integration of Inflection.io, seamlessly connecting with various tools and enhancing marketing operations.
  • Users value the engagement efficiency of Inflection.io, enabling personalized communications based on user activity and needs.
Cons
  • Users note a lack of features for smaller teams and ongoing development, impacting overall usability.
  • Users face a learning curve when transitioning from legacy systems like Marketo to Inflection.io's modern approach.
  • Users note the limited features of Inflection.io, but are optimistic about future enhancements and user involvement.

What Are Recent G2 Reviews of Inflection.io?

Conversion

Conversion is the agentic marketing automation platform built for enterprise B2B teams. We unify Salesforce, warehouse, and customer data in one flexible model, then make it usable across every campaign and workflow. With two-way CRM sync, real-time segmentation, AI agents, and no-code orchestration, teams launch campaigns in hours instead of weeks, stay clean as they scale, and measure what is working without stitching together tools. Built for marketing operations and demand generation teams that have outgrown legacy automation, Conversion replaces the patchwork of point tools with one connected system across lifecycle, pipeline, and revenue. Dedicated deployment strategists handle migration and onboarding, so teams are live in weeks, not quarters. Trusted by companies like ClickHouse, Plaid, Webflow, People Data Labs, DDN, Productboard, ACV Auctions, AMCS, and Veriforce.

Average Rating: 5.0/5.0

Total Reviews: 22

How Do G2 Users Rate Conversion?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Conversion?

  • Seller: Conversion
  • Company Website:
  • Year Founded: 2020
  • HQ Location: San Francisco, CA, United States
  • Twitter: @tryconversion
    3,726 Twitter followers
  • LinkedIn® Page: www.linkedin.com

Who Uses This Product?

  • Company Size: 41% Large, 36% Medium

What Do G2 Reviewers Say About Conversion?

AI-generated summary from verified user reviews

Pros
  • Users praise Market Segmentation for its ability to automatically group audiences based on real engagement, enhancing efficiency.
  • Users praise the advanced automation features of Conversion, significantly simplifying their marketing processes and enhancing efficiency.
  • Users find Conversion's ease of use remarkable, with a clean, intuitive interface that enhances navigation and efficiency.
  • Users value the time efficiency of Conversion, dramatically reducing campaign preparation from half a day to mere minutes.
  • Users value the remarkable automation efficiency of Conversion, significantly reducing time spent on workflows and email campaigns.
Cons
  • Users note the missing features in Conversion, pointing out that some tools are still evolving and lack maturity.
  • Users find the inefficiency of Conversion frustrating, especially when it does not rectify poor marketing strategies.
  • Users note the limited features of Conversion, with some areas feeling underdeveloped and still evolving.
  • Users find the platform not intuitive, leading to challenges in navigating its features effectively.
  • Users experience slow performance due to the UI taking time to respond and quirks in the workflow builder.

What Are Recent G2 Reviews of Conversion?

Thryv

Thryv is AI powered small business marketing software and a growth platform built for local service businesses. It combines online listings, reputation management, social media management, websites, digital advertising, and AI-powered lead insights with done for you marketing services to help businesses attract and convert more customers. Built for local service businesses, Thryv combines easy to use marketing software with done-for-you marketing services, giving owners the flexibility to manage their marketing or get expert help. With Thryv, businesses can: • Get discovered and build trust through online listings, professional websites, social media, and reputation management. • Attract potential customers through targeted advertising and search marketing. • Focus on promising opportunities with AI-powered lead scoring and insights. • See which marketing efforts drive leads, customers, and revenue—and make more informed decisions about where to invest. Thryv brings these capabilities together in one connected platform, helping business owners spend less time coordinating their marketing and more time serving their customers. Free onboarding, training, and ongoing support help customers get started and keep moving forward. More visibility. More opportunities. More confidence in how you grow.

Average Rating: 4.3/5.0

Total Reviews: 1,894

How Do G2 Users Rate Thryv?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.9/10)
  • Customization : 7.9/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Thryv?

  • Seller: Thryv
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Dallas, TX
  • Twitter: @thryv
    8,415 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    5,823 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 90% Small, 9% Medium

What Do G2 Reviewers Say About Thryv?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use with Thryv, particularly for scheduling appointments and managing customer interactions.
  • Users appreciate the efficient automation features of Thryv, which enhance productivity and streamline marketing efforts.
  • Users praise the outstanding customer support of Thryv, emphasizing its helpfulness and responsiveness throughout their experience.
  • Users value the automation features of Thryv, enhancing efficiency and ensuring consistent client follow-ups effortlessly.
  • Users appreciate the helpful features of Thryv, enhancing productivity and streamlining communication effectively.
Cons
  • Users highlight several missing features in Thryv, such as invoice creation and customizable calendar availability.
  • Users face a challenging learning curve with Thryv, making it difficult to utilize its full potential effectively.
  • Users express dissatisfaction with pricing limitations and functionality issues that hinder their overall experience with Thryv.
  • Users find Keap's limited features frustrating, lacking essential elements like inventory management and customizable reporting.
  • Users find Thryv's pricing expensive and limiting, creating challenges with user licenses and contact list limits.

What Are Recent G2 Reviews of Thryv?

What Are G2 Users Discussing About Thryv?

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SuperOffice CRM

SuperOffice is a leading European CRM provider, guided by our mission to be Europe’s most loved CRM. We help growing businesses build valuable, effortless customer relationships with our award-winning CRM platform for sales, marketing and customer service. Tailored specifically for B2B professionals, SuperOffice equips organizations with the necessary tools and insights to effectively understand and respond to customer needs. Available on both desktop and mobile platforms, this CRM solution streamlines the customer journey, enhances personalized communication, and ultimately boosts customer satisfaction, regardless of location. SuperOffice CRM is particularly beneficial for sales teams, marketing departments, and customer service representatives. These professionals require a centralized platform to manage interactions and data, making SuperOffice an ideal choice for organizations aiming to improve productivity and prioritize customer engagement. The software supports a wide range of use cases, including tracking sales leads, managing marketing campaigns, providing customer support, and analyzing customer feedback, making it an essential tool for any organization focused on a customer-centric approach. Key features of SuperOffice CRM include robust contact management, sales automation, and advanced reporting capabilities. The contact management system allows users to efficiently store and organize customer information, ensuring easy access to crucial data when needed. Sales automation tools streamline the sales process by automating repetitive tasks, enabling sales professionals to concentrate on relationship-building rather than administrative duties. Additionally, the reporting features deliver valuable insights into customer behavior and sales performance, empowering teams to make informed, data-driven decisions. The Board view feature allows sales representatives and managers to maintain an overview of all sales activities, facilitating quicker sales cycles. For marketers, SuperOffice CRM enhances the customer journey through automated lead management and workflows, utilizing smart triggers to optimize marketing efforts. The platform also supports AI-powered content creation, enabling users to generate personalized images, copy, and calls-to-action (CTAs). This capability allows marketers to strengthen relationships and maintain effective communication at every customer touchpoint. Service teams can leverage SuperOffice CRM to provide efficient and consistent support by unifying customer information and interaction history. The organized request management system categorizes inquiries clearly, speeding up response times. Features such as autoreplies and response templates further enhance communication efficiency, while built-in reporting and analytics offer insights to continuously improve service quality. SuperOffice CRM stands out as a versatile and powerful tool that addresses the diverse needs of businesses looking to enhance their customer relationships.

Average Rating: 4.4/5.0

Total Reviews: 203

How Do G2 Users Rate SuperOffice CRM?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Customization : 7.6/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.5/10 (Category avg: 8.5/10)

Who Is the Company Behind SuperOffice CRM?

  • Seller: SuperOffice AS
  • Company Website:
  • Year Founded: 1990
  • HQ Location: Oslo, Oslo
  • Twitter: @SuperOffice
    779 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    321 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Managing Director
  • Top Industries: Wholesale, Computer Software
  • Company Size: 58% Small, 36% Medium

What Do G2 Reviewers Say About SuperOffice CRM?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the intuitive ease of use of SuperOffice CRM, enjoying its user-friendly interface and custom solutions.
  • Users appreciate the intuitive design of SuperOffice CRM, making it easy to navigate and get started.
  • Users value the friendly and professional customer support from SuperOffice CRM, enhancing their overall experience and implementation process.
  • Users appreciate the helpful support from SuperOffice CRM, which enhances their overall experience and satisfaction.
  • Users commend SuperOffice CRM for being user-friendly, making it easy to manage and access customer information seamlessly.
Cons
  • Users experience time-consuming updates for data entry and support, slowing down their overall productivity with SuperOffice CRM.
  • Users report persistent bugs in SuperOffice CRM, causing delays and issues, especially on Android devices.
  • Users struggle with integration issues, particularly lacking connections to ERP systems for essential data access.
  • Users feel that SuperOffice CRM lacks essential features like enhanced marketing tools, limiting overall growth potential.
  • Users often experience connectivity issues that hinder functionality and can lead to unexpected disruptions in usage.

What Are Recent G2 Reviews of SuperOffice CRM?

Convertedin

Convertedin is a marketing operating system for e-commerce, which utilizes data and shoppers' insights to create personalized multi-channel marketing that boosts customer engagement and maximizes ROI. Scale Your Campaigns Using Ad Automation Run, scale, and automate your advertising campaigns on five different platforms (Facebook, Instagram, Snapchat, TikTok, and Google) Send Targeted Campaigns Using SMS & Email Automation Utilize your customers' data to send highly personalized campaigns; that drive conversions and sales for your business. Connect Your Store Using Catalog Intelligence Import all your e-commerce store products and categorize them into customizable sets to be able to launch dynamic campaigns using them. AI-Powered Segmentation Segment your customers based on their shopping behavior into highly detailed segments that you could easily use in your marketing campaigns. 24/7 Support If you need support or advice, we will be there for you. Our team is available 24 hours a day.

Average Rating: 4.9/5.0

Total Reviews: 19

How Do G2 Users Rate Convertedin?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Customization : 9.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Convertedin?

  • Seller: Convertedin
  • Year Founded: 2018
  • HQ Location: Delaware, USA
  • Twitter: @Convertedin
    565 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    81 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 53% Medium, 47% Small

What Do G2 Reviewers Say About Convertedin?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Convertedin, appreciating its intuitive interface and efficient ad automation.
  • Users value the user segmentation feature in Convertedin, enhancing targeted advertising across multiple channels effortlessly.
  • Users value the automation efficiency of Convertedin, simplifying the setup of dynamic catalog ads significantly.
  • Users value the variety of features in Convertedin, enhancing their marketing strategies across multiple channels.
  • Users value the complete marketing automation solution from Convertedin, allowing them to concentrate on other channels.
Cons
  • Users feel that the product is expensive and that the removal of monthly 1:1 support is disappointing.
  • Users feel there is a limited range of templates available for SMS and Email automation in Convertedin.
  • Users feel the platform lacks advanced SMS and Email automation features, particularly more templates for better customization.

What Are Recent G2 Reviews of Convertedin?

Odoo Marketing Automation

Odoo allows users to easily craft sophisticated end-to-end customer journeys, design engaging email campaigns in minutes, and allows them to seamlessly create automatic (and targeted) marketing campaigns. That’s right! Odoo has simplified the process entirely, and let’s users fully customize and create automatic (and targeted) marketing campaigns. Simply segment your prospects database to deliver the right message to the right prospect at the right time. Users can also set up advanced marketing workflows centered around your prospects. You can then nurture them efficiently (and effectively) through your sales funnel, 24/7! With Odoo, you can easily customize your workflows, thanks to their beautiful visual interface. Creating a multi-stage campaign, with several paths, is as simple as two-step campaigns. Add new actions and select “Time Triggers” directly on your workflow. Users can automate a whole lot more than just emails. Trigger any action you need to streamline your workflow. Create end-to-end customer journeys, and use those workflows to automate tasks, such as: moving a lead forward in the sales funnel, assigning engaged prospects to your sales team, updating a record, and much, much more! Users can utilize “if/then” actions to perform specific tasks after an email has been opened, clicked, or replied. Talk about marketing automation! You can easily automate your marketing processes with the Odoo Suite of Marketing Apps - they have it all!

Average Rating: 4.5/5.0

Total Reviews: 33

How Do G2 Users Rate Odoo Marketing Automation?

  • Has the product been a good partner in doing business?: 7.9/10 (Category avg: 8.9/10)
  • Customization : 8.5/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Odoo Marketing Automation?

  • Seller: Odoo
  • Year Founded: 2005
  • HQ Location: Brussels, Belgium
  • Twitter: @Odoo
    55,391 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    8,815 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 62% Small, 24% Medium

What Do G2 Reviewers Say About Odoo Marketing Automation?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Odoo Marketing Automation, highlighting its clean interface and straightforward setup process.
  • Users value the seamless integration and automation features of Odoo Marketing Automation, enhancing efficiency and revenue recovery.
  • Users appreciate the time-saving automation of Odoo Marketing Automation, making campaign management efficient and straightforward.
  • Users value the seamless automation efficiency of Odoo Marketing Automation, significantly enhancing marketing and sales coordination.
  • Users appreciate the seamless integration and automation features of Odoo Marketing Automation, enhancing campaign effectiveness and efficiency.
Cons
  • Users find the steep learning curve challenging, especially when implementing complex workflows and understanding Odoo's ecosystem.
  • Users struggle with the steep learning curve of Odoo Marketing Automation, making setup challenging for non-technical individuals.
  • Users find Odoo Marketing Automation's limited features frustrating, as it lacks advanced automation and reporting capabilities.
  • Users find Odoo Marketing Automation has a steep learning curve, particularly challenging for newcomers to the platform.
  • Users experience dashboard issues, finding difficulty managing hidden channels and facing performance setbacks in Odoo Marketing Automation.

What Are Recent G2 Reviews of Odoo Marketing Automation?

What Are G2 Users Discussing About Odoo Marketing Automation?

Oracle Eloqua

Oracle Eloqua allow marketers to intrigue and win over audiences with personalized campaigns across multiple channels. Eloqua’s marketer friendly platform equips marketing organizations with intelligent campaign management, flexible data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel. Marketers use Oracle Eloqua to: • Create sophisticated nurture experiences for adaptive journeys, at scale • Target and segment audiences using real-time data to create personalized experiences • Implement ABM strategies that engage, convert and expand target accounts • Connect data from any system with an extensible, open framework • Maintain clean and complete data across multiple regions and instances

Average Rating: 3.9/5.0

Total Reviews: 591

How Do G2 Users Rate Oracle Eloqua?

  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 8.9/10)
  • Customization : 7.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.1/10 (Category avg: 8.5/10)

Who Is the Company Behind Oracle Eloqua?

  • Seller: Oracle
  • Year Founded: 1977
  • HQ Location: Austin, TX
  • Twitter: @Oracle
    827,997 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    207,576 employees on LinkedIn®
  • Ownership: NYSE:ORCL

Who Uses This Product?

  • Who Uses This: Marketing Manager, Digital Marketing Specialist
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 57% Large, 37% Medium

What Do G2 Reviewers Say About Oracle Eloqua?

AI-generated summary from verified user reviews

Pros
  • Users value the powerful marketing automation features of Oracle Eloqua, enabling complex, dynamic campaigns with ease.
  • Users value the powerful automation and segmentation capabilities of Oracle Eloqua for efficient marketing campaign management.
  • Users value the engagement efficiency of Oracle Eloqua, enhancing their ability to create sophisticated, data-driven marketing strategies.
  • Users value the diverse feature set of Oracle Eloqua, highlighting its unique dashboard and detailed campaign insights.
  • Users value the powerful automation and segmentation capabilities of Oracle Eloqua for building sophisticated marketing campaigns.
Cons
  • Users find the learning curve steep, often needing admin help for advanced tasks and features can feel outdated.
  • Users find Oracle Eloqua expensive, especially with costs rising for advanced features and the complexity of setup.
  • Users express frustration with the limited customization, finding it inadequate for merging fields and specific reporting needs.
  • Users express frustration over limited features in Oracle Eloqua, feeling their specific needs remain unaddressed.
  • Users find Oracle Eloqua's design not intuitive, making navigation and usage a complicated experience at times.

What Are Recent G2 Reviews of Oracle Eloqua?

What Are G2 Users Discussing About Oracle Eloqua?

eTrigue

eTrigue is a next-generation thru-marketing service. Our mission is to make partner marketing frictionless—through platform, expert team, and content integration. We run your digital campaigns on our platform so that you can realize partner marketing value faster and better. eTrigue is the only partner marketing service with a partner specific platform designed to run partner digital marketing campaigns—on your behalf. With real-time lead alerts for you and your partners, and performance dashboards, you can track every MQL and sales person follow-up.

Average Rating: 4.3/5.0

Total Reviews: 42

How Do G2 Users Rate eTrigue?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 8.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.9/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.8/10 (Category avg: 8.5/10)

Who Is the Company Behind eTrigue?

  • Seller: eTrigue
  • Year Founded: 2011
  • HQ Location: San Jose, CA
  • Twitter: @etrigue
    3,594 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    13 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 52% Small, 34% Medium

What Do G2 Reviewers Say About eTrigue?

AI-generated summary from verified user reviews

Pros
  • Users praise eTrigue for its effective lead nurturing and campaign automation, simplifying tracking and improving team alignment.
  • Users appreciate the ease of use of eTrigue, benefiting from straightforward setup and user-friendly data analysis tools.
  • Users highlight the easy setup of eTrigue, thanks to intuitive walkthroughs that simplify the onboarding process.
  • Users value the intuitive setup of eTrigue, finding it easy for all team members to use effectively.
  • Users value eTrigue's user-friendly interface, enabling seamless setup and easy access to data analysis and reports.
Cons
  • Users experience dashboard issues, including limited customization and a clunky interface that hinders effective reporting.
  • Users find the limited customization of eTrigue, particularly in lead scoring, restricts tailored marketing efforts.
  • Users find eTrigue's interface not intuitive, noting a steep learning curve and outdated reporting features.
  • Users find the learning curve steep, wishing for a more user-friendly and modern reporting interface.
  • Users find the limited features of eTrigue restrict their ability to customize lead scoring for diverse business needs.

What Are Recent G2 Reviews of eTrigue?

What Are G2 Users Discussing About eTrigue?

SimplyCast 360

SimplyCast is an ISO 27001:2013-certified, leading provider of engagement software for organizations worldwide. Providing both emergency and non-emergency communication technology, SimplyCast offers 20+ communication tools and channels to help organizations maximize their efficiency. The company's 360 engagement platform is a feature-rich solution combining marketing automation, inbound marketing, and interactive communication. With customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.

Average Rating: 4.3/5.0

Total Reviews: 16

How Do G2 Users Rate SimplyCast 360?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.9/10)
  • Customization : 9.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind SimplyCast 360?

  • Seller: simplycast
  • Year Founded: 2009
  • HQ Location: Dartmouth, CA
  • Twitter: @simplycast
    38,831 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    54 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 56% Small, 38% Medium

What Do G2 Reviewers Say About SimplyCast 360?

AI-generated summary from verified user reviews

Pros
  • Users enjoy the customizability of SimplyCast 360, easily creating impactful email blasts and tailored newsletters.
  • Users love the customization options in SimplyCast 360, allowing impactful email blasts and personalized newsletters.
  • Users find it easy to create impactful email blasts and customize newsletters with diverse layouts and photos.
  • Users find it easy to create impactful email blasts and customize newsletters with diverse layouts and photos.
  • Users value the easy implementation of SimplyCast 360, finding it simple to create impactful email campaigns.
Cons
  • Users experience frustrating delays in loading and saving that negatively impact their productivity on SimplyCast 360.
  • Users experience performance issues with delays in loading and saving that hinder their productivity.
  • Users experience frustrating slow loading times when using SimplyCast 360, negatively impacting their productivity.
  • Users experience slow performance with delays in loading and saving, leading to frustration and reduced productivity.
  • Users experience time-consuming delays in loading and saving, leading to frustration and reduced productivity.

What Are Recent G2 Reviews of SimplyCast 360?

What Are G2 Users Discussing About SimplyCast 360?

Listrak

Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identity, and cross-channel messaging, Listrak empowers marketers to unify the customer journey and activate real-time engagement strategies that drive measurable growth and revenue. Designed for enterprise-level businesses across verticals like fashion, beauty, sporting goods, and more, Listrak goes beyond traditional marketing tools. It offers a truly unified platform that eliminates silos between channels—email, SMS, push notifications, and web—giving marketers full control over how, when, and where they connect with customers. With Listrak, brands can segment audiences with precision, personalize messaging based on predictive insights, and orchestrate campaigns that resonate deeply with individual customer needs. At the heart of Listrak’s platform is Listrak Intelligence, a suite of AI-powered capabilities including identity resolution, predictive segmentation, and recommendation engines. These tools enable marketers to anticipate customer behavior, tailor experiences in real time, and increase conversions while improving retention. Whether reactivating lapsed contacts or nurturing long-term loyalty, Listrak’s lifecycle marketing capabilities ensure brands stay connected with their customers beyond the first purchase. Listrak also stands out for its strategic partnership model. More than just a technology provider, Listrak offers hands-on guidance from retail experts who work as an extension of your team. From compliance support to campaign optimization, this collaborative approach helps brands navigate complexity and maximize impact. Efficiency is another core advantage. With an intuitive user interface, pre-built automation workflows, and real-time analytics, Listrak enables marketers to execute faster, make smarter decisions, and scale seamlessly. Its enterprise-grade infrastructure ensures reliability, security, and scalability—delivering billions of messages across channels with confidence. Ultimately, Listrak is built for marketers who demand results. Every feature is designed to increase engagement, reduce churn, and accelerate profitability. By turning insights into action and delivering deeply personalized experiences, Listrak helps brands build stronger customer relationships and achieve lasting business success.

Average Rating: 4.5/5.0

Total Reviews: 306

How Do G2 Users Rate Listrak?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Customization : 8.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Listrak?

  • Seller: Listrak
  • Company Website:
  • Year Founded: 1999
  • HQ Location: Lititz, PA
  • Twitter: @Listrak
    3,182 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    243 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Digital Marketing Manager
  • Top Industries: Retail, Consumer Goods
  • Company Size: 56% Medium, 33% Small

What Do G2 Reviewers Say About Listrak?

AI-generated summary from verified user reviews

Pros
  • Users value the responsive customer support of Listrak, which enhances their overall marketing experience and strategy implementation.
  • Users praise Listrak for its ease of use, enabling smooth setup and efficient marketing without heavy developer reliance.
  • Users value the expert support from Listrak, facilitating seamless onboarding, integration, and ongoing marketing strategies.
  • Users praise Listrak for its effective targeting and excellent support, enhancing their email marketing experience significantly.
  • Users value Listrak for its automation efficiency, enabling seamless targeting and substantial growth in email marketing results.
Cons
  • Users find the learning curve steep at first, needing guidance to navigate Listrak's complex interface effectively.
  • Users find Listrak's interface not intuitive, often needing support and facing challenges with file management and editing tools.
  • Users find Listrak's complexity overwhelming, often needing support to navigate its numerous features and functions effectively.
  • Users find it challenging to learn Listrak's features due to a difficult learning curve and interface differences.
  • Users find Listrak's limited features hinder flexibility, especially for mobile integration and automation options.

What Are Recent G2 Reviews of Listrak?

What Are G2 Users Discussing About Listrak?

Manago AI

Manago AI is a Customer Engagement Platform that helps marketers connect their data, understand every customer, communicate on every channel and drive results. Trusted by 2,000+ brands, Manago AI gives marketers the speed, clarity and confidence to move from idea to live campaign in minutes across email, SMS, WhatsApp and web. No technical resource required.

Average Rating: 4.4/5.0

Total Reviews: 304

How Do G2 Users Rate Manago AI?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Customization : 8.1/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.4/10 (Category avg: 8.5/10)

Who Is the Company Behind Manago AI?

Who Uses This Product?

  • Who Uses This: Marketing Automation Specialist, Marketing Specialist
  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 56% Small, 36% Medium

What Do G2 Reviewers Say About Manago AI?

AI-generated summary from verified user reviews

Pros
  • Users value the flexibility and adaptability of Manago AI, enhancing their marketing automation experience significantly.
  • Users praise the automation efficiency of Manago AI, noting its flexibility and ease of integration for marketing tasks.
  • Users commend the exceptional customer support of Manago AI, praising their readiness to assist and adapt to needs.
  • Users appreciate the advanced automation and integration features of Manago AI, enhancing their marketing strategies effectively.
  • Users appreciate the intuitive email builder in SALESmanago, which streamlines workflow and enhances customer communication.
Cons
  • Users note the learning curve of Manago AI, finding the setup process can be tricky at times.
  • Users find the system not intuitive due to hidden features and a complex interface that complicates navigation.
  • Users report complex usability challenges with SALESmanago, creating hurdles in accessing some features effectively.
  • Users struggle with the complexity of Manago AI's functions, making it difficult to utilize all features effectively.
  • Users face feature issues with SMS integration and usability, needing improvements for better functionality and support.

What Are Recent G2 Reviews of Manago AI?

What Are G2 Users Discussing About Manago AI?

Ometria

Ometria is the first and only customer data experience platform (CDXP) built for retail brands. We're proud to help brands create marketing experiences their customers love every day. We believe that retail marketing teams perform best when they're given tools that are made for the job at hand. That's why Ometria is purpose-built with a laser focus on providing the most effective and efficient solution to today's retail challenges. With Al driven insights, segmentation capabilities, and a centralized dashboard, retail organizations have real-time access to valuable insights needed to create and deliver impactful and efficient campaigns, leading to stronger customer relationships and increased revenue. Forrester Consulting's TEI (Total Economic Impact) study found that our CDXP delivers: - 420% ROI over three years - 15% increase in CLTV - 18% increase in repurchase rate - 25% efficiency gains - < 6 month payback period We are proud to support best-in-class retail brands including Steve Madden, Sephora, Victoria Beckham, Fred Perry, Holt Renfrew and many more.

Average Rating: 4.7/5.0

Total Reviews: 40

How Do G2 Users Rate Ometria?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 8.9/10)
  • Customization : 7.8/10 (Category avg: 8.4/10)
  • Performance and Reliability: 7.8/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.6/10 (Category avg: 8.5/10)

Who Is the Company Behind Ometria?

  • Seller: Ometria
  • Year Founded: 2013
  • HQ Location: London, London
  • Twitter: @OmetriaData
    2,378 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    147 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 59% Medium, 24% Large

What Do G2 Reviewers Say About Ometria?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the outstanding customer support of Ometria, which enhances their experience and maximizes platform potential.
  • Users benefit from excellent customer engagement through Ometria's integrated CDP, driving personalized experiences and strong retention.
  • Users love Ometria for its seamless integration and outstanding customer support, optimizing email marketing and enhancing customer engagement.
  • Users value the powerful customer segmentation and analytics features of Ometria for targeted marketing campaigns.
  • Users value the analytics expertise of Ometria, enabling targeted campaigns and real-time insights into customer behavior.
Cons
  • Users face a challenging learning curve with Ometria's extensive features and reporting options, impacting initial usability.
  • Users find Ometria's limited features frustrating, especially regarding flexibility and ease of data processing.
  • Users find Ometria's reporting to be time-consuming, especially when analyzing complex customer data and insights.
  • Users find the complexity of Ometria sometimes leads to miscommunication and delays in utilizing new features effectively.
  • Users find Ometria's complex reporting challenging due to a steep learning curve and clunky UI functionality.

What Are Recent G2 Reviews of Ometria?

What Are G2 Users Discussing About Ometria?

Revotas

Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as Miele, Beşiktaş, Little Caesars, Toyota, Elite World Hotels and more. Digital-first and Enterprise brands from 20+ countries use Revotas to power digital marketing experiences for over 1 billion customers monthly and send 2.2 billion messages daily.   Revotas was recognized as a High Performer in G2 Winter 2024. Revotas has also recognized in four categories that include Customer Data Platform, E-commerce Personalization, Marketing Automation, Personalization. Product Description:   Customer Data Platform Revotas’s Customer Data Platform (CDP) is a specialized type of software designed to help businesses collect, consolidate, and manage customer data from various sources, and make this data accessible for marketing and customer engagement purposes. Revotas is a critical tool for businesses looking to deliver more personalized and effective marketing campaigns, as well as improve customer experiences.     Customer Engagement Platform Revotas based on artificial intelligence (AI) is a system that uses AI and machine learning technologies to enhance and optimize various aspects of email communication. Revotas can categorize and prioritize emails for users. It can identify important emails, filter out spam, and sort messages into different folders or categories. Automation Platform Revotas’ Marketing Automation Platform is a software solution designed to streamline, automate, and measure marketing tasks and workflows, allowing businesses to more effectively market their products and services to their target audiences.

Average Rating: 4.8/5.0

Total Reviews: 58

How Do G2 Users Rate Revotas?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 8.9/10)
  • Customization : 9.4/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.5/10 (Category avg: 8.5/10)

Who Is the Company Behind Revotas?

  • Seller: Revotas
  • Year Founded: 2009
  • HQ Location: Boston, MA
  • Twitter: @RevotasHQ
    58 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    42 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Textiles
  • Company Size: 53% Medium, 47% Small

What Do G2 Reviewers Say About Revotas?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the quick and reliable customer support from Revotas, making their business partnership highly effective.
  • Users commend Revotas for its helpful and professional support team, enhancing their overall experience and productivity.
  • Users value the quick and reliable customer engagement of Revotas, enhancing their marketing efforts through effective support.
  • Users love the flexibility and ease of use of Revotas, facilitating smooth workflow and effective marketing content production.
  • Users highlight the easy setup of Revotas, making it simple to implement and use for various needs.
Cons
  • Users find the complex reporting screens challenging initially, suggesting that a more intuitive layout would enhance usability.
  • Users find the dashboard issues can confuse first-time users, requiring time to adapt to the reporting screens.
  • Users note the inadequate reporting capabilities of Revotas, suggesting a need for improved integration and development in this area.
  • Users find the learning curve steep for some reporting screens, which could be more intuitive for beginners.
  • Users find the learning curve challenging, as some reporting screens can be difficult for first-time users to navigate.

What Are Recent G2 Reviews of Revotas?

Dashly

Dashly is a conversational marketing platform. It helps over 700 SaaS and EdTech companies grow conversions and revenue by turning each interaction with clients into a person-to-person conversation. Put it on another level with call scheduling and video calls. With proactive messaging, a chatbot, and pop-up windows you can generate more leads and qualify them. The leads are collected in eCRM and segmented - that's how you start email marketing. Manage both manual and triggered communication - these are available with live chat messages, pop-up windows and emails. Features: - Capture leads using chatbot made in easy-to-use Chatbot Builder; - Store and manage them in eCRM; - Track your visitors' actions; - Make the best offers using pop-up; - Integrate with your favorite services; - Have all visitors' messages in one admin panel; - Respond your visitors in Live chat for perfect support; - Increase conversions with triggered emails; - Analyze your performance building funnels.

Average Rating: 4.7/5.0

Total Reviews: 66

How Do G2 Users Rate Dashly?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 8.9/10)
  • Customization : 9.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Dashly?

  • Seller: Dashly
  • Year Founded: 2018
  • HQ Location: Wilmington, Delaware
  • Twitter: @dashly
    39 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    28 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 90% Small, 10% Medium

What Do G2 Reviewers Say About Dashly?

AI-generated summary from verified user reviews

Pros
  • Users praise the speed of automation in Dashly, enabling quick bot setup and efficient lead management.
  • Users value the automation efficiency of Dashly, enabling quick setup for bots and smooth lead data collection.
  • Users value the automation features of Dashly for quickly setting up bots and managing user interactions effectively.
  • Users value the responsive support from Dashly, enhancing marketing metrics and providing effective solutions for user queries.
  • Users love the user-friendly interface of Dashly, noting its effectiveness in boosting marketing metrics and revenue.
Cons
  • Users find the interface not intuitive, but customer support assists in navigating and customizing the setup effectively.
  • Users struggle with deletion issues in Dashly, finding solutions difficult and experiencing frequent bugs.
  • Users face editing difficulties with Dashly, struggling to resolve issues independently and dealing with past bugs.
  • Users report email deliverability issues with Dashly, leading to negative experiences with newsletter functionality.
  • Users often face error issues with Dashly, making it challenging to resolve problems independently.

What Are Recent G2 Reviews of Dashly?

What Are G2 Users Discussing About Dashly?

VBOUT

VBOUT is an AI-enabled marketing platform that helps small teams create big businesses. VBOUT is trusted by 1000’s of businesses worldwide to automate and centralize their marketing while delivering engaging, personalized experiences to their audiences. Agencies and partners use VBOUT directly or through a white label setup to build custom plans, manage sub-accounts and share assets from one client account to many. With VBOUT, you can: - Boost productivity, deliver personalized content, and increase ROI using AI-powered features. - Streamline interactions with a multi-channel AI chatbot. - Manage all your social media from one place. - Engage with your customers by creating and sending winning email campaigns. - Design stunning, personalized and dynamic landing pages with no coding. - Create automations with an intuitive visual builder. - Nurture leads from click to close - and beyond. - Grow and maintain your audience lists easily. - Track and analyze all your marketing activities on a customizable dashboard. The platform has AI-powered features, AI chatbot, easy drag-and-drop landing pages and forms, an intuitive visual automation builder, social media management, email marketing tools and a growing library of pre-built templates for a broad range of marketing campaigns. In-depth, native analytics and lead tracking provide marketers a full view of their pipeline, list engagement and campaign performance. Growing businesses and agencies trust VBOUT’s flexible platform and award-winning, free premium support to help them attract the right customers, convert more visitors into customers, and run complete marketing campaigns in one easy-to-use platform.

Average Rating: 4.7/5.0

Total Reviews: 258

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How Do G2 Users Rate VBOUT?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Customization : 9.2/10 (Category avg: 8.4/10)
  • Performance and Reliability: 9.2/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.1/10 (Category avg: 8.5/10)

Who Is the Company Behind VBOUT?

  • Seller: Vbout Inc.
  • Year Founded: 2013
  • HQ Location: New York, NY
  • Twitter: @vboutcom
    1,782 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    27 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 89% Small, 10% Medium

What Do G2 Reviewers Say About VBOUT?

AI-generated summary from verified user reviews

Pros
  • Users value the quick and easy creation of landing pages and email sequences, enhancing their overall marketing experience.
  • Users value the automation efficiency of VBOUT, simplifying the sales funnel with consistent updates and improvements.
  • Users appreciate the top-notch customer support of VBOUT, enhancing their overall marketing experience and satisfaction.
  • Users praise the ease of use in creating landing pages and email sequences efficiently with VBOUT.
  • Users highlight the easy creation of landing pages and email sequences with VBOUT, enhancing their productivity.
Cons
  • Users find the email sending caps restrictive, limiting their ability to run large campaigns effectively.
  • Users find the email sending caps limiting, hindering large campaign efforts compared to other market options.
  • Users find the complexity of usage in VBOUT can be challenging, especially for less experienced designers.
  • Users find the email sending caps restrictive, hindering effective large campaign executions compared to other market options.
  • Users find the email sending caps inefficient, hindering large campaign efforts compared to other market options.

What Are Recent G2 Reviews of VBOUT?

What Are G2 Users Discussing About VBOUT?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025