eTrigue Reviews & Product Details

I love that eTrigue's lead scoring is super accurate, it nails the high-intent prospects every time and I don’t have to guess blindly. I think its data analysis reports are really user-friendly, with no need to mess with complicated formulas. It's just one click to generate clear visual reports, making it super easy to read and analyze data. The data analysis reports tie lead behavior directly to our marketing campaigns, showing exactly which channels or emails are driving the most high-intent leads. Also, we found that the lead scoring and visitor tracking in eTrigue felt more tailored to our B2B lead gen goals. Setting up eTrigue was surprisingly easy thanks to step-by-step walkthroughs, making it user-friendly even for team members who aren’t super tech-savvy, with no big learning curve. Review collected by and hosted on G2.com.

The customization options for lead scoring rules feel a bit limited—I wish I could add more specific behavioral triggers to make the scoring even more tailored to our business. I wish we could create multiple custom lead scoring models for different product lines or customer segments—right now it’s a one-size-fits-all, and our B2B and small business leads have totally different intent signals, so the scoring feels off for one group every time. Only the clunky mobile dashboard and limited A/B testing keep it from being higher. Review collected by and hosted on G2.com.

I have been using eTrigue primarily for marketing automation and lead nurturing. It's been a solid tool for managing campaigns and tracking how prospects interact with our content. I like how intuitive the platform is for setting up automated campaigns. I also really appreciate the seamless integration with our CRM, which keeps our sales and marketing teams aligned effortlessly. Setting up eTrigue was easy and simple, and it's more user-friendly compared to the products we used before. Review collected by and hosted on G2.com.

While eTrigue is powerful, the learning curve can be a bit steep at first, and I would love to see more modernized reporting features. Specifically, I think the reporting interface could be more user-friendly with customized dashboards and more real-time data visualization. Review collected by and hosted on G2.com.

eTrigue stands out for its strong lead nurturing and campaign automation. It makes it easy to track engagement, score leads accurately, and run targeted marketing campaigns, helping sales and marketing teams stay aligned and convert prospects more efficiently without unnecessary complexity. Review collected by and hosted on G2.com.

Trigue’s interface can feel a bit dated, and some workflows require manual setup. However, the platform is reliable, powerful in lead nurturing, and once configured, it does an excellent job supporting targeted, data-driven marketing campaigns. Review collected by and hosted on G2.com.

eTrigue it's incredible to managing the lead generation and marketing automation. Review collected by and hosted on G2.com.

reporting option are limited. Manual customization require for deeper insight and setup third party integration require more time. Review collected by and hosted on G2.com.

It helps us to generate leads easily by it's solutions. Review collected by and hosted on G2.com.

A little bit complex ui not easy to understand Review collected by and hosted on G2.com.

eTrigue is the best in their work. They promote business not like a customer but like a partner. They guide you properly and helps on all the points that needed to be improved. Review collected by and hosted on G2.com.

Nothing to say about dislike part but I will a bit discomfort with the colur od there website well its so bright. Its totaaly depends on person to person, can can look into this. Review collected by and hosted on G2.com.

ability to capture and qualify leads automatically, real time platform, good integration with other marketing tools. Review collected by and hosted on G2.com.

Nice platform. Nothing negative so far with them. Review collected by and hosted on G2.com.

Carrying out campaigns through eTrigue speeds up our processes. Review collected by and hosted on G2.com.

Its software is at a level that the company needs and we have a good technical service. Review collected by and hosted on G2.com.

The drip campaign workflows were easy to build and understand. Review collected by and hosted on G2.com.

The UI was horrible and integrations are non-existent. The email editing section is super outdated as well. Review collected by and hosted on G2.com.

DemandCenter from Etrigue is very easy to use, and yet is as full-featured as anyone needs for marketing automation, including lead generation, lead nurturing, subscription management, webinar registrations and follow-up, and more. Review collected by and hosted on G2.com.

It's a hosted application that's running a lot of data. Most of the time there are no connectivity or performance issues, but the application does periodically lag or inexplicably time-out. Review collected by and hosted on G2.com.