Netmera does not offer a permanent free tier. A free trial is available for teams evaluating the platform before committing. Paid plans span four tiers — Startup, Growth, Advanced, and Enterprise — all requiring direct vendor contact for pricing. The Startup tier targets apps with up to 10K MAUs, covering core engagement campaigns, omnichannel journeys, segmentation, and analytics. Netmera's higher tiers progressively add AI-powered predictive segmentation, lifecycle optimization, additional engagement channels, individualization tools, advanced data management, and complex campaign workflows. G2 reviewers note that push notifications, automated segmentation, and multi-channel campaign management are the primary drivers for upgrading beyond entry-level access.