LeadSquared Sales CRM
LeadSquared Sales CRM is our core sales execution product, built to support inside sales, call center, and field sales teams in managing leads, tracking pipeline activity, and closing deals from a single platform. It functions as the central hub that our other modules — marketing, mobile, service — connect into. We cover several areas of the sales process. Our lead management handles capturing leads from various sources, qualifying and scoring them automatically, and routing them to the appropriate rep or team based on configurable rules. We give sales reps a "Smart Views" interface intended to show them a prioritized list of just their own tasks and leads, rather than a cluttered general view. Our opportunity management lets teams track deals with higher revenue potential separately from standard leads, including mapping multiple opportunities tied to the same account. We've built in communication tools including click-to-call dialing with call logging, and messaging via email, WhatsApp, and SMS, with the ability to send bulk campaigns or automated replies and track engagement on individual messages. Our no-code workflow builder lets admins configure sales processes — approvals, follow-up sequences, notifications — without needing developer involvement, and we support multiple concurrent sales processes for organizations running several product lines or teams. For field-based reps, our CRM includes the mobile app functionality we described above (territory management, GPS tracking, beat planning). Our reporting and dashboards cover call volume and connect rates, conversation tracking (opens/clicks on emails and messages), revenue by rep or region, and sales closure against targets, with role-based access so different teams see relevant views. We integrate with third-party tools spanning WhatsApp Business API, analytics platforms, telephony providers, payment gateways, and meeting schedulers. We typically price this product on a per-user, per-month basis, and we publish a separate pricing page for specific tiers. We market this product broadly across industries including education, financial services, healthcare, real estate, and automotive, and cite customers from various NBFCs and educational institutions in our case studies.
Average Rating: 4.5/5.0
Total Reviews: 294
How Do G2 Users Rate LeadSquared Sales CRM?
- Has the product been a good partner in doing business?: 9.1/10 (Category avg: 8.9/10)
- Workflow Capability: 8.7/10 (Category avg: 8.5/10)
- Contact & Account Management: 8.9/10 (Category avg: 8.7/10)
- Opportunity & Pipeline Mgmt.: 9.1/10 (Category avg: 8.6/10)
Who Is the Company Behind LeadSquared Sales CRM?
- Seller: LeadSquared
- Year Founded: 2011
- HQ Location: Bangalore
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Twitter: @LeadSquared
1,470 Twitter followers -
LinkedIn® Page: www.linkedin.com
1,063 employees on LinkedIn® - Phone: 848-248-4002
Who Uses This Product?
- Who Uses This: Inside sales specialist, BDE
- Top Industries: Education Management, Financial Services
- Company Size: 54% Medium, 28% Large
What Do G2 Reviewers Say About LeadSquared Sales CRM?
AI-generated summary from verified user reviews
Pros
- Users appreciate the user-friendly lead management of LeadSquared Sales CRM, simplifying the process of tracking and nurturing leads.
- Users find LeadSquared Sales CRM notably easy to use, enabling efficient lead management and quick learning for new users.
- Users value the intuitive lead management features of LeadSquared Sales CRM, making tracking leads hassle-free and efficient.
- Users value the efficiency of LeadSquared Sales CRM, citing time-saving automation and real-time lead management capabilities.
- Users value the intuitive design of LeadSquared Sales CRM, enhancing lead management and facilitating effortless navigation.
Cons
- Users experience slow loading times with LeadSquared, impacting efficiency during use and navigation between screens.
- Users often experience slow performance with LeadSquared, especially when navigating large lists and multiple tabs.
- Users note the steep learning curve with LeadSquared, finding the system slow and not very intuitive at first.
- Users often face slow speed and glitches, especially when using multiple tabs and managing details.
- Users experience technical issues such as slow performance and glitches, often relying on support for fixes.
What Are Recent G2 Reviews of LeadSquared Sales CRM?
Rating: 5.0/5.0 stars
— Vikas G.
"Simplifies Lead Tracking Across Multiple Channels"
Rating: 4.5/5.0 stars
— Megha A.

