Clarify is the real deal AI CRM- the AI for my whole company that every CEO talks about wanting (and in many cases, spending millions of dollars on and falling incredibly short of what Clarify does out of the box.) Clarify has completely changed how I manage my company. The biggest win is that it genuinely runs itself — it connects to company calendar, email, and meetings and automatically captures activity, enriches contacts, and keeps deals updated without me having to log anything manually. As someone in a fast-moving sales environment, that's a game changer.

My team tends to be allergic to updating their CRM records, so the fact that Clarify's AI automatically does 90% of it for them has been a game changer.

The AI assistant (Rep) is incredibly useful. I can ask it questions about my team's pipeline, get meeting prep briefs, draft follow-up emails, and surface insights from past calls — all in plain language. It's literally Claude or ChatGPT for your business. Really advanced prompts about very specific things within my company process extremely fast, so very solid performance.

The meeting flow is seamless: prep, record, and recap all in one place. Summaries are generated automatically after calls, and action items are captured without me lifting a finger. UX is super intuitive.

Setup was also surprisingly fast — I was up and running in minutes, not days. We looked at multiple other AI-Native CRM's and the other ones were a fraction of the functionality after several days of POV testing. I should also mention that their pricing model was far less expensive for way more value than the other AI-CRM's we evaluated.

Lastly- the support has been 10/10, and the team listen to product feedback and product suggestions. We needed some custom objects and relationships due to the uniqueness of our business, and they had them built for us in under 2 weeks. Review collected by and hosted on G2.com.

I wish that it had a better Customer profile view that showed better purchase history, renewal dates, etc. It's sort of there in Company view, but it's not made in a way that you could Zoom out to see customer analytics like run rates, upcoming renewals, top customers by spend or by most products purchased, etc. Would also love a mobile app with Rep- especially if i could voice chat with it. That would be a game changer... I'm sure they'll come out with it at some point. Review collected by and hosted on G2.com.