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Best Account-Based Analytics Software for Small Business - Page 2

Julie Jung
JJ
Researched and written by Julie Jung

Products classified in the overall Account-Based Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Account-Based Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Account-Based Analytics category.

In addition to qualifying for inclusion in the Account-Based Analytics Software category, to qualify for inclusion in the Small Business Account-Based Analytics Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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20 Listings in Small Business Account-Based Analytics Available

  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influentia

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 46% Mid-Market
    • 40% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Madison Logic Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    28
    Lead Generation
    18
    Customer Support
    14
    Insights Value
    13
    Lead Quality
    13
    Cons
    Not Intuitive
    8
    Frustrating User Experience
    7
    Missing Features
    7
    Lead Quality
    5
    Learning Curve
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Madison Logic Platform features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Market Insights
    Average: 8.2
    8.1
    Lead Analysis
    Average: 8.3
    8.3
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2005
    HQ Location
    New York, NY
    Twitter
    @madisonlogic
    1,571 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    324 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influentia

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 46% Mid-Market
  • 40% Enterprise
Madison Logic Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
28
Lead Generation
18
Customer Support
14
Insights Value
13
Lead Quality
13
Cons
Not Intuitive
8
Frustrating User Experience
7
Missing Features
7
Lead Quality
5
Learning Curve
5
Madison Logic Platform features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.4
Market Insights
Average: 8.2
8.1
Lead Analysis
Average: 8.3
8.3
Segmentation
Average: 8.4
Seller Details
Company Website
Year Founded
2005
HQ Location
New York, NY
Twitter
@madisonlogic
1,571 Twitter followers
LinkedIn® Page
www.linkedin.com
324 employees on LinkedIn®
(153)4.6 out of 5
Optimized for quick response
View top Consulting Services for Influ2
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the mess

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 63% Mid-Market
    • 18% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Influ2 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    24
    Targeting
    24
    Ease of Use
    22
    Audience Targeting
    20
    Customer Engagement
    17
    Cons
    Ad Issues
    8
    Ad Management Issues
    4
    Complex Setup
    3
    Limited Features
    3
    Limited Reporting
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Influ2 features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.2
    9.1
    Lead Analysis
    Average: 8.3
    8.9
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Influ2
    Company Website
    Year Founded
    2017
    HQ Location
    New York, US
    Twitter
    @influ2_on
    399 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    115 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the mess

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 63% Mid-Market
  • 18% Enterprise
Influ2 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
24
Targeting
24
Ease of Use
22
Audience Targeting
20
Customer Engagement
17
Cons
Ad Issues
8
Ad Management Issues
4
Complex Setup
3
Limited Features
3
Limited Reporting
3
Influ2 features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.2
9.1
Lead Analysis
Average: 8.3
8.9
Segmentation
Average: 8.4
Seller Details
Seller
Influ2
Company Website
Year Founded
2017
HQ Location
New York, US
Twitter
@influ2_on
399 Twitter followers
LinkedIn® Page
www.linkedin.com
115 employees on LinkedIn®

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(994)4.6 out of 5
Optimized for quick response
11th Easiest To Use in Account-Based Analytics software
View top Consulting Services for LeanData
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    LeanData simplifies and accelerates how B2B companies align go-to-market execution to the buyer journey. Powered by no-code automation, LeanData GTM Orchestration connects every play, process, and

    Users
    • Marketing Operations Manager
    • Salesforce Administrator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 71% Mid-Market
    • 21% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • LeanData Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Routing Efficiency
    52
    Ease of Use
    51
    Customer Support
    30
    Lead Generation
    26
    Implementation Ease
    24
    Cons
    Learning Curve
    22
    Limitations
    22
    Missing Features
    14
    Complexity
    13
    Poor Customer Support
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • LeanData features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.2
    8.7
    Lead Analysis
    Average: 8.3
    9.0
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Santa Clara, CA
    Twitter
    @LeanData
    4,063 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    202 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

LeanData simplifies and accelerates how B2B companies align go-to-market execution to the buyer journey. Powered by no-code automation, LeanData GTM Orchestration connects every play, process, and

Users
  • Marketing Operations Manager
  • Salesforce Administrator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 71% Mid-Market
  • 21% Enterprise
LeanData Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Routing Efficiency
52
Ease of Use
51
Customer Support
30
Lead Generation
26
Implementation Ease
24
Cons
Learning Curve
22
Limitations
22
Missing Features
14
Complexity
13
Poor Customer Support
9
LeanData features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.2
8.7
Lead Analysis
Average: 8.3
9.0
Segmentation
Average: 8.4
Seller Details
Company Website
Year Founded
2012
HQ Location
Santa Clara, CA
Twitter
@LeanData
4,063 Twitter followers
LinkedIn® Page
www.linkedin.com
202 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterpris

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 58% Mid-Market
    • 26% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Octane11 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    12
    Ease of Use
    8
    Helpful
    8
    Analytics
    6
    Engagement
    5
    Cons
    Data Management
    4
    Dashboard Issues
    3
    Inadequate Reporting
    3
    Learning Curve
    3
    Learning Difficulty
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Octane11 features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Market Insights
    Average: 8.2
    8.1
    Lead Analysis
    Average: 8.3
    8.1
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Octane11
    Year Founded
    2019
    HQ Location
    New York, NY
    Twitter
    @octaneeleven
    73 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterpris

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 58% Mid-Market
  • 26% Small-Business
Octane11 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
12
Ease of Use
8
Helpful
8
Analytics
6
Engagement
5
Cons
Data Management
4
Dashboard Issues
3
Inadequate Reporting
3
Learning Curve
3
Learning Difficulty
3
Octane11 features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
8.4
Market Insights
Average: 8.2
8.1
Lead Analysis
Average: 8.3
8.1
Segmentation
Average: 8.4
Seller Details
Seller
Octane11
Year Founded
2019
HQ Location
New York, NY
Twitter
@octaneeleven
73 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Revenue teams worldwide are using Albacross's Intent Data to generate more opportunities and increase revenue faster. From early-stage awareness to late-stage decision, you have all the insights you

    Users
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 44% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Albacross Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    This product has not yet received any positive sentiments.
    Cons
    Regional Bias
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Albacross features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Market Insights
    Average: 8.2
    9.0
    Lead Analysis
    Average: 8.3
    9.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Albacross
    Year Founded
    2014
    HQ Location
    Stockholm, Sweden
    Twitter
    @AlbacrossNordic
    217 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    20 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Revenue teams worldwide are using Albacross's Intent Data to generate more opportunities and increase revenue faster. From early-stage awareness to late-stage decision, you have all the insights you

Users
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 44% Small-Business
Albacross Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
This product has not yet received any positive sentiments.
Cons
Regional Bias
1
Albacross features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
9.1
Market Insights
Average: 8.2
9.0
Lead Analysis
Average: 8.3
9.4
Segmentation
Average: 8.4
Seller Details
Seller
Albacross
Year Founded
2014
HQ Location
Stockholm, Sweden
Twitter
@AlbacrossNordic
217 Twitter followers
LinkedIn® Page
www.linkedin.com
20 employees on LinkedIn®