2026 Best Software Awards are here!See the list

Best Account-Based Analytics Software for Small Business

Julie Jung
JJ
Researched and written by Julie Jung

Products classified in the overall Account-Based Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Account-Based Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Account-Based Analytics category.

In addition to qualifying for inclusion in the Account-Based Analytics Software category, to qualify for inclusion in the Small Business Account-Based Analytics Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More
Show Less

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

1 filter applied
Clear All

20 Listings in Small Business Account-Based Analytics Available

(14,508)4.4 out of 5
Optimized for quick response
3rd Easiest To Use in Account-Based Analytics software
View top Consulting Services for HubSpot Marketing Hub
Save to My Lists
20% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Valu

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 52% Small-Business
    • 41% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot Marketing Hub is a marketing automation platform that integrates CRM, email marketing, and automation workflows, aiming to centralize marketing efforts and actions.
    • Users like the platform's ease of use, robust CRM, automation features, and the ability to track data from emails, which helps in understanding clients better and delivering the right content.
    • Reviewers noted that the platform can be complex with too many settings and options, and the pricing structure can be steep as the contact database grows, making it challenging for smaller businesses.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3,106
    Features
    1,410
    Email Marketing
    1,350
    Intuitive
    1,276
    Automation
    1,214
    Cons
    Missing Features
    954
    Learning Curve
    953
    Limited Features
    940
    Expensive
    764
    Complexity
    590
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.1
    8.3
    Lead Analysis
    Average: 8.3
    8.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    786,375 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,675 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Valu

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 52% Small-Business
  • 41% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot Marketing Hub is a marketing automation platform that integrates CRM, email marketing, and automation workflows, aiming to centralize marketing efforts and actions.
  • Users like the platform's ease of use, robust CRM, automation features, and the ability to track data from emails, which helps in understanding clients better and delivering the right content.
  • Reviewers noted that the platform can be complex with too many settings and options, and the pricing structure can be steep as the contact database grows, making it challenging for smaller businesses.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3,106
Features
1,410
Email Marketing
1,350
Intuitive
1,276
Automation
1,214
Cons
Missing Features
954
Learning Curve
953
Limited Features
940
Expensive
764
Complexity
590
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.1
8.3
Lead Analysis
Average: 8.3
8.4
Segmentation
Average: 8.4
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
786,375 Twitter followers
LinkedIn® Page
www.linkedin.com
11,675 employees on LinkedIn®
(3,079)4.1 out of 5
Optimized for quick response
View top Consulting Services for Adobe Marketo Engage
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

    Users
    • Marketing Manager
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Mid-Market
    • 25% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Adobe Marketo Engage is a marketing automation platform designed to track visitors, send leads to sales, and enrich data for better understanding and utilization.
    • Reviewers appreciate Adobe Marketo Engage's robust automation capabilities, advanced segmentation, and dynamic content, which allow for easy personalization and optimization of campaigns at scale.
    • Reviewers noted that Adobe Marketo Engage has a steep learning curve, a dated and complex user interface, and limited reporting and analytics customization, which can slow down performance when working with large datasets.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Marketo Engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    196
    Automation
    178
    Features
    137
    Integrations
    125
    Marketing Automation
    118
    Cons
    Learning Curve
    170
    Steep Learning Curve
    130
    Not Intuitive
    100
    Expensive
    92
    Complexity
    91
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Marketo Engage features and usability ratings that predict user satisfaction
    7.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.2
    Market Insights
    Average: 8.1
    8.1
    Lead Analysis
    Average: 8.3
    8.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,510 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attrac

Users
  • Marketing Manager
  • Marketing Operations Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Mid-Market
  • 25% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Adobe Marketo Engage is a marketing automation platform designed to track visitors, send leads to sales, and enrich data for better understanding and utilization.
  • Reviewers appreciate Adobe Marketo Engage's robust automation capabilities, advanced segmentation, and dynamic content, which allow for easy personalization and optimization of campaigns at scale.
  • Reviewers noted that Adobe Marketo Engage has a steep learning curve, a dated and complex user interface, and limited reporting and analytics customization, which can slow down performance when working with large datasets.
Adobe Marketo Engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
196
Automation
178
Features
137
Integrations
125
Marketing Automation
118
Cons
Learning Curve
170
Steep Learning Curve
130
Not Intuitive
100
Expensive
92
Complexity
91
Adobe Marketo Engage features and usability ratings that predict user satisfaction
7.7
Has the product been a good partner in doing business?
Average: 9.2
8.2
Market Insights
Average: 8.1
8.1
Lead Analysis
Average: 8.3
8.4
Segmentation
Average: 8.4
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,510 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
G2 Advertising
Sponsored
G2 Advertising
Get 2x conversion than Google Ads with G2 Advertising!
G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.
(351)4.4 out of 5
13th Easiest To Use in Account-Based Analytics software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Operations is a sophisticated data management solution designed to assist organizations in optimizing their go-to-market (GTM) strategies by effectively managing sales and marketing data. Thi

    Users
    • Salesforce Administrator
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 66% Mid-Market
    • 20% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ZoomInfo Operations Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    24
    Data Accuracy
    23
    Automation
    21
    Lead Generation
    19
    Efficiency
    18
    Cons
    Inaccuracy Issues
    13
    Inaccurate Data
    11
    Learning Curve
    11
    Learning Difficulty
    11
    Expensive
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Operations features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.1
    8.4
    Lead Analysis
    Average: 8.3
    8.6
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,523 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,353 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Operations is a sophisticated data management solution designed to assist organizations in optimizing their go-to-market (GTM) strategies by effectively managing sales and marketing data. Thi

Users
  • Salesforce Administrator
  • Marketing Operations Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 66% Mid-Market
  • 20% Small-Business
ZoomInfo Operations Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
24
Data Accuracy
23
Automation
21
Lead Generation
19
Efficiency
18
Cons
Inaccuracy Issues
13
Inaccurate Data
11
Learning Curve
11
Learning Difficulty
11
Expensive
10
ZoomInfo Operations features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.1
8.4
Lead Analysis
Average: 8.3
8.6
Segmentation
Average: 8.4
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,523 Twitter followers
LinkedIn® Page
www.linkedin.com
4,353 employees on LinkedIn®
(182)4.4 out of 5
View top Consulting Services for ZoomInfo Marketing
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Marketing is a sophisticated demand generation solution designed specifically for marketing teams focused on account-based marketing (ABM) and lead conversion. This platform is part of the br

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 41% Mid-Market
    • 34% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Marketing is a tool for lead enrichment and account-based marketing, offering features such as data segmentation, intent signals, and integration with CRM and marketing tools.
    • Users frequently mention the accuracy of the data, the ease of use, the ability to target high-intent accounts, and the seamless integration with other marketing and CRM tools as key benefits.
    • Reviewers noted that the platform can feel complex for new users, the data sometimes requires manual verification, and the pricing can be high for small teams.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ZoomInfo Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    21
    Lead Generation
    19
    Ease of Use
    16
    Time-saving
    16
    Audience Targeting
    15
    Cons
    Expensive
    14
    Cost
    10
    Learning Curve
    7
    Complexity
    6
    Data Inaccuracy
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Marketing features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Market Insights
    Average: 8.1
    8.3
    Lead Analysis
    Average: 8.3
    8.5
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,523 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,353 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Marketing is a sophisticated demand generation solution designed specifically for marketing teams focused on account-based marketing (ABM) and lead conversion. This platform is part of the br

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 41% Mid-Market
  • 34% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Marketing is a tool for lead enrichment and account-based marketing, offering features such as data segmentation, intent signals, and integration with CRM and marketing tools.
  • Users frequently mention the accuracy of the data, the ease of use, the ability to target high-intent accounts, and the seamless integration with other marketing and CRM tools as key benefits.
  • Reviewers noted that the platform can feel complex for new users, the data sometimes requires manual verification, and the pricing can be high for small teams.
ZoomInfo Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
21
Lead Generation
19
Ease of Use
16
Time-saving
16
Audience Targeting
15
Cons
Expensive
14
Cost
10
Learning Curve
7
Complexity
6
Data Inaccuracy
6
ZoomInfo Marketing features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.4
Market Insights
Average: 8.1
8.3
Lead Analysis
Average: 8.3
8.5
Segmentation
Average: 8.4
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,523 Twitter followers
LinkedIn® Page
www.linkedin.com
4,353 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 64% Mid-Market
    • 19% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Foundry ABM Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    5
    Analytics
    4
    Features
    4
    Integrations
    4
    Analytics Insights
    3
    Cons
    Learning Curve
    4
    Complexity
    3
    Difficult Learning
    3
    Steep Learning Curve
    3
    Cluttered Layout
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Foundry ABM features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.1
    8.2
    Lead Analysis
    Average: 8.3
    8.2
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Foundry
    Year Founded
    1964
    HQ Location
    Needham Heights, Massachusetts, United States
    LinkedIn® Page
    www.linkedin.com
    931 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 64% Mid-Market
  • 19% Small-Business
Foundry ABM Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
5
Analytics
4
Features
4
Integrations
4
Analytics Insights
3
Cons
Learning Curve
4
Complexity
3
Difficult Learning
3
Steep Learning Curve
3
Cluttered Layout
2
Foundry ABM features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.1
8.2
Lead Analysis
Average: 8.3
8.2
Segmentation
Average: 8.4
Seller Details
Seller
Foundry
Year Founded
1964
HQ Location
Needham Heights, Massachusetts, United States
LinkedIn® Page
www.linkedin.com
931 employees on LinkedIn®
(147)4.7 out of 5
View top Consulting Services for Adobe Marketo Measure (formerly Bizible)
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Every-touch revenue attribution and advanced AI-driven revenue planning to enable every marketer—from CMO to channel manager—to discover customer journeys, impact digital transformations, and power co

    Users
    • Marketing Operations Manager
    • Digital Marketing Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 71% Mid-Market
    • 18% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Marketo Measure (formerly Bizible) features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Market Insights
    Average: 8.1
    9.3
    Lead Analysis
    Average: 8.3
    9.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,510 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
    Ownership
    NASDAQ:ADBE
Product Description
How are these determined?Information
This description is provided by the seller.

Every-touch revenue attribution and advanced AI-driven revenue planning to enable every marketer—from CMO to channel manager—to discover customer journeys, impact digital transformations, and power co

Users
  • Marketing Operations Manager
  • Digital Marketing Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 71% Mid-Market
  • 18% Small-Business
Adobe Marketo Measure (formerly Bizible) features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
9.0
Market Insights
Average: 8.1
9.3
Lead Analysis
Average: 8.3
9.4
Segmentation
Average: 8.4
Seller Details
Seller
Adobe
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,510 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
Ownership
NASDAQ:ADBE
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

    Users
    • Founder
    • CEO
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 87% Small-Business
    • 12% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Warmly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    27
    Helpful
    26
    Lead Generation
    21
    Easy Setup
    17
    Integrations
    15
    Cons
    Data Inaccuracy
    10
    Lead Quality
    10
    Inaccuracy
    9
    Expensive
    7
    Inaccurate Data
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Warmly features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Market Insights
    Average: 8.1
    8.9
    Lead Analysis
    Average: 8.3
    8.8
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Warmly
    Year Founded
    2020
    HQ Location
    San Francisco, CA
    Twitter
    @warmlyai
    521 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    100 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Warmly is the first autonomous sales orchestration platform purpose built for SMB sized revenue teams. The platform orchestrates metadata from sales enablement tools, B2B intent, and enrichment tools

Users
  • Founder
  • CEO
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 87% Small-Business
  • 12% Mid-Market
Warmly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
27
Helpful
26
Lead Generation
21
Easy Setup
17
Integrations
15
Cons
Data Inaccuracy
10
Lead Quality
10
Inaccuracy
9
Expensive
7
Inaccurate Data
7
Warmly features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.7
Market Insights
Average: 8.1
8.9
Lead Analysis
Average: 8.3
8.8
Segmentation
Average: 8.4
Seller Details
Seller
Warmly
Year Founded
2020
HQ Location
San Francisco, CA
Twitter
@warmlyai
521 Twitter followers
LinkedIn® Page
www.linkedin.com
100 employees on LinkedIn®
(1,310)4.3 out of 5
Optimized for quick response
View top Consulting Services for 6sense Revenue Marketing
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    6sense Revenue Marketing is a B2B revenue marketing and account-based go-to-market (GTM) platform that helps marketing and revenue teams identify in-market accounts, prioritize buying groups, and exec

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 54% Mid-Market
    • 36% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • 6sense Revenue Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    273
    Features
    202
    Ease of Use
    190
    Lead Generation
    182
    Buyer Intent
    169
    Cons
    Steep Learning Curve
    141
    Learning Curve
    135
    Learning Difficulty
    116
    Complexity
    96
    Missing Features
    77
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • 6sense Revenue Marketing features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Market Insights
    Average: 8.1
    7.7
    Lead Analysis
    Average: 8.3
    8.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    6sense
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @6senseInc
    17,008 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,554 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

6sense Revenue Marketing is a B2B revenue marketing and account-based go-to-market (GTM) platform that helps marketing and revenue teams identify in-market accounts, prioritize buying groups, and exec

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 54% Mid-Market
  • 36% Enterprise
6sense Revenue Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
273
Features
202
Ease of Use
190
Lead Generation
182
Buyer Intent
169
Cons
Steep Learning Curve
141
Learning Curve
135
Learning Difficulty
116
Complexity
96
Missing Features
77
6sense Revenue Marketing features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.1
Market Insights
Average: 8.1
7.7
Lead Analysis
Average: 8.3
8.4
Segmentation
Average: 8.4
Seller Details
Seller
6sense
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@6senseInc
17,008 Twitter followers
LinkedIn® Page
www.linkedin.com
1,554 employees on LinkedIn®
(179)4.5 out of 5
Optimized for quick response
12th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Factors.AI
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Factors.ai is an Agentic Demand Generation Platform built for B2B teams. The platform helps you understand which accounts are researching you, what they are doing on your website, and how to turn that

    Users
    • Founder
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 50% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Factors.AI Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    26
    Insights
    26
    Analytics
    20
    Customer Support
    19
    Intent Data
    17
    Cons
    Lack of Information
    11
    Missing Features
    10
    Learning Curve
    9
    Steep Learning Curve
    8
    Not Intuitive
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Factors.AI features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Market Insights
    Average: 8.1
    8.5
    Lead Analysis
    Average: 8.3
    8.7
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2020
    HQ Location
    Stamford, US
    Twitter
    @factorsai
    214 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    99 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Factors.ai is an Agentic Demand Generation Platform built for B2B teams. The platform helps you understand which accounts are researching you, what they are doing on your website, and how to turn that

Users
  • Founder
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 40% Small-Business
Factors.AI Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
26
Insights
26
Analytics
20
Customer Support
19
Intent Data
17
Cons
Lack of Information
11
Missing Features
10
Learning Curve
9
Steep Learning Curve
8
Not Intuitive
7
Factors.AI features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
8.4
Market Insights
Average: 8.1
8.5
Lead Analysis
Average: 8.3
8.7
Segmentation
Average: 8.4
Seller Details
Company Website
Year Founded
2020
HQ Location
Stamford, US
Twitter
@factorsai
214 Twitter followers
LinkedIn® Page
www.linkedin.com
99 employees on LinkedIn®
(57)4.7 out of 5
10th Easiest To Use in Account-Based Analytics software
Save to My Lists
Entry Level Price:$11,988.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Recotap is a LinkedIn-first Account-Based Marketing (ABM) platform that helps B2B marketers identify, engage, and convert high-value accounts with precision. Powered by AI and machine learning, Recota

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 46% Small-Business
    • 28% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Recotap Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Intent Data
    9
    Personalization
    9
    Customer Engagement
    8
    Insights
    8
    ABM Management
    7
    Cons
    Ad Issues
    2
    Missing Features
    2
    Syncing Issues
    2
    Technical Issues
    2
    Time-Consuming
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Recotap features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Market Insights
    Average: 8.1
    9.3
    Lead Analysis
    Average: 8.3
    9.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Recotap
    Year Founded
    2018
    HQ Location
    Bangalore, Karnataka
    Twitter
    @recotap
    128 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    29 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Recotap is a LinkedIn-first Account-Based Marketing (ABM) platform that helps B2B marketers identify, engage, and convert high-value accounts with precision. Powered by AI and machine learning, Recota

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 46% Small-Business
  • 28% Enterprise
Recotap Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Intent Data
9
Personalization
9
Customer Engagement
8
Insights
8
ABM Management
7
Cons
Ad Issues
2
Missing Features
2
Syncing Issues
2
Technical Issues
2
Time-Consuming
2
Recotap features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
9.0
Market Insights
Average: 8.1
9.3
Lead Analysis
Average: 8.3
9.4
Segmentation
Average: 8.4
Seller Details
Seller
Recotap
Year Founded
2018
HQ Location
Bangalore, Karnataka
Twitter
@recotap
128 Twitter followers
LinkedIn® Page
www.linkedin.com
29 employees on LinkedIn®
(245)4.7 out of 5
Optimized for quick response
5th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Dreamdata
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dreamdata is a B2B Activation & Attribution Platform that provides the most complete B2B customer journey map anywhere. This empowers B2B marketing teams to orchestrate smarter GTM plays and me

    Users
    • Head of Marketing
    • Marketing Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 59% Mid-Market
    • 34% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dreamdata Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    67
    Analytics
    55
    Attribution Accuracy
    50
    Ease of Use
    49
    Helpful
    45
    Cons
    Learning Curve
    23
    Missing Features
    18
    Inadequate Reporting
    12
    Poor Reporting
    12
    Limitations
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dreamdata features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.1
    8.6
    Lead Analysis
    Average: 8.3
    8.7
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2018
    HQ Location
    Copenhagen, Capital Region
    Twitter
    @DreamdataIO
    287 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    77 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dreamdata is a B2B Activation & Attribution Platform that provides the most complete B2B customer journey map anywhere. This empowers B2B marketing teams to orchestrate smarter GTM plays and me

Users
  • Head of Marketing
  • Marketing Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 59% Mid-Market
  • 34% Small-Business
Dreamdata Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
67
Analytics
55
Attribution Accuracy
50
Ease of Use
49
Helpful
45
Cons
Learning Curve
23
Missing Features
18
Inadequate Reporting
12
Poor Reporting
12
Limitations
10
Dreamdata features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.1
8.6
Lead Analysis
Average: 8.3
8.7
Segmentation
Average: 8.4
Seller Details
Company Website
Year Founded
2018
HQ Location
Copenhagen, Capital Region
Twitter
@DreamdataIO
287 Twitter followers
LinkedIn® Page
www.linkedin.com
77 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 41% Mid-Market
    • 32% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • D&B Rev.Up ABX Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    9
    Insights
    9
    Data Accuracy
    8
    Effective
    8
    Efficiency
    8
    Cons
    Expensive
    5
    Learning Curve
    5
    Complexity
    3
    Integration Issues
    3
    Limitations
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • D&B Rev.Up ABX features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.1
    8.0
    Lead Analysis
    Average: 8.3
    8.1
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    Short Hills, NJ
    Twitter
    @DunBradstreet
    22,742 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    5,919 employees on LinkedIn®
    Ownership
    NYSE: DNB
    Total Revenue (USD mm)
    $1,738
Product Description
How are these determined?Information
This description is provided by the seller.

D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you ge

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 41% Mid-Market
  • 32% Small-Business
D&B Rev.Up ABX Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
9
Insights
9
Data Accuracy
8
Effective
8
Efficiency
8
Cons
Expensive
5
Learning Curve
5
Complexity
3
Integration Issues
3
Limitations
3
D&B Rev.Up ABX features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.1
8.0
Lead Analysis
Average: 8.3
8.1
Segmentation
Average: 8.4
Seller Details
HQ Location
Short Hills, NJ
Twitter
@DunBradstreet
22,742 Twitter followers
LinkedIn® Page
www.linkedin.com
5,919 employees on LinkedIn®
Ownership
NYSE: DNB
Total Revenue (USD mm)
$1,738
(601)4.3 out of 5
2nd Easiest To Use in Account-Based Analytics software
View top Consulting Services for AdRoll ABM (Formerly RollWorks)
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • AdRoll ABM is a platform used for display advertising, account-based advertising, and integrating with CRM systems like Salesforce and HubSpot.
    • Reviewers like the precise account targeting, strong retargeting, account-level insights, seamless integration with multi-channel campaigns, and the support from the AdRoll team.
    • Users reported a steep learning curve, complex setup, high pricing, limited customization, and issues with the user interface and reporting.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AdRoll ABM (Formerly RollWorks) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    155
    Intent Data
    90
    Audience Targeting
    89
    Targeting
    88
    Customer Support
    87
    Cons
    Missing Features
    55
    Learning Curve
    54
    Limited Features
    41
    Data Management
    40
    Campaign Issues
    39
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Market Insights
    Average: 8.1
    7.4
    Lead Analysis
    Average: 8.3
    8.3
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    276 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    168 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • AdRoll ABM is a platform used for display advertising, account-based advertising, and integrating with CRM systems like Salesforce and HubSpot.
  • Reviewers like the precise account targeting, strong retargeting, account-level insights, seamless integration with multi-channel campaigns, and the support from the AdRoll team.
  • Users reported a steep learning curve, complex setup, high pricing, limited customization, and issues with the user interface and reporting.
AdRoll ABM (Formerly RollWorks) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
155
Intent Data
90
Audience Targeting
89
Targeting
88
Customer Support
87
Cons
Missing Features
55
Learning Curve
54
Limited Features
41
Data Management
40
Campaign Issues
39
AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.0
Market Insights
Average: 8.1
7.4
Lead Analysis
Average: 8.3
8.3
Segmentation
Average: 8.4
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
276 Twitter followers
LinkedIn® Page
www.linkedin.com
168 employees on LinkedIn®
(299)4.6 out of 5
Optimized for quick response
14th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Metadata.io
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The B2B Paid Digital Platform designed to optimize Ad Spend into Revenue with precision, efficiency, and AI-agents. While exceptionally designed for an ABM use, Metadata fits perfectly into broader De

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 67% Mid-Market
    • 20% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Metadata.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Efficiency
    11
    Automation
    10
    Audience Targeting
    9
    Time-saving
    9
    Ease of Use
    8
    Cons
    Campaign Management
    3
    Expensive
    3
    Inadequate Reporting
    3
    Complexity
    2
    Integration Issues
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Metadata.io features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Market Insights
    Average: 8.1
    9.0
    Lead Analysis
    Average: 8.3
    8.8
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Metadata
    Company Website
    Year Founded
    2015
    HQ Location
    Broomfield, Colorado
    Twitter
    @metadataio
    749 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    142 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The B2B Paid Digital Platform designed to optimize Ad Spend into Revenue with precision, efficiency, and AI-agents. While exceptionally designed for an ABM use, Metadata fits perfectly into broader De

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 67% Mid-Market
  • 20% Small-Business
Metadata.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Efficiency
11
Automation
10
Audience Targeting
9
Time-saving
9
Ease of Use
8
Cons
Campaign Management
3
Expensive
3
Inadequate Reporting
3
Complexity
2
Integration Issues
2
Metadata.io features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
8.5
Market Insights
Average: 8.1
9.0
Lead Analysis
Average: 8.3
8.8
Segmentation
Average: 8.4
Seller Details
Seller
Metadata
Company Website
Year Founded
2015
HQ Location
Broomfield, Colorado
Twitter
@metadataio
749 Twitter followers
LinkedIn® Page
www.linkedin.com
142 employees on LinkedIn®
(1,919)4.4 out of 5
Optimized for quick response
8th Easiest To Use in Account-Based Analytics software
View top Consulting Services for Demandbase One
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase One is a unified platform that provides visibility into account intent and engagement, simplifies audience segmentation, and integrates with various marketing and sales platforms.
    • Users like the platform's ability to provide a complete picture of each account, its simplistic installation, and its exceptional support that helps connect marketing and sales motions.
    • Reviewers experienced a steep learning curve with many overwhelming features, slow loading times, and issues with data validation and accuracy.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    223
    Lead Generation
    199
    Insights
    197
    Features
    167
    Intent Data
    166
    Cons
    Learning Curve
    87
    Steep Learning Curve
    72
    Complexity
    58
    Missing Features
    57
    Not Intuitive
    57
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Demandbase One features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Market Insights
    Average: 8.1
    8.3
    Lead Analysis
    Average: 8.3
    8.4
    Segmentation
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,429 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,001 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase One is a unified platform that provides visibility into account intent and engagement, simplifies audience segmentation, and integrates with various marketing and sales platforms.
  • Users like the platform's ability to provide a complete picture of each account, its simplistic installation, and its exceptional support that helps connect marketing and sales motions.
  • Reviewers experienced a steep learning curve with many overwhelming features, slow loading times, and issues with data validation and accuracy.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
223
Lead Generation
199
Insights
197
Features
167
Intent Data
166
Cons
Learning Curve
87
Steep Learning Curve
72
Complexity
58
Missing Features
57
Not Intuitive
57
Demandbase One features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.3
Market Insights
Average: 8.1
8.3
Lead Analysis
Average: 8.3
8.4
Segmentation
Average: 8.4
Seller Details
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,429 Twitter followers
LinkedIn® Page
www.linkedin.com
1,001 employees on LinkedIn®