Swoogo Reviews & Product Details

I really like Swoogo's ability to use conditional logic and visibility settings during registration. Being able to control exactly what different audiences see and when they see it has made it so much easier to build a clean, intentional registration flow. Additionally, their customer service has been stellar. Anytime that I've needed help, I can put in a ticket, and I'm contacted quickly. They follow through until my question is resolved, and are even willing to jump on a call with me to walk through more complex situations. This level of customer service is much better than what I'm used to, and I truly feel like they're a partner in making sure our events are great and that we have a good experience using their product. Review collected by and hosted on G2.com.

There’s been a bit of a learning curve for us with more complex events. That’s understandable, but having a few more training resources would be helpful. They have a Swoogo University, which is very helpful, but the instructions and guidance aren’t as advanced or detailed as I’d like.

They also offer beautiful templates for website design, and for most groups these would be sufficient. However, if there’s a need for increased branding and deeper website customization, it requires coding abilities. Companies without staff who can code would likely struggle with those customizations. Some customization options feel like they should be standard, but currently aren’t. It would also be great if they offered more themes for website design.

Even with these limitations, I’m very impressed that they do allow the ability to add custom code and make more extensive customizations when needed. Review collected by and hosted on G2.com.

Swoogo is a very easy tool to use and I love how can create as many events you want with unlimited registrants and only get charged for how many administrators we want. It is also very easy to create an event and use it for the mobile app. The implementation from registration to marketing is very intuitive. I also love how we can easily clone the event with one simple click since we have the same event every year. We can also create a "test" environment so we can test everything before we put it into production. We do this now for every event we create. I also like how we can get rid of discount codes and use registration types. Lastly, I love their support. Answers are back in hours not days and sometimes in minutes. Review collected by and hosted on G2.com.

There are not any features that we are missing. The group registration can be refined a bit but that is about it. It is still very functional. Also, it would be nice to have a seamless integration with ThoughtSpot. Review collected by and hosted on G2.com.

Our company hosts an average of 30 training events per year. After years of trial and error with other event software, we landed on Swoogo and have been using it ever since. We are in year 3 with Swoogo with no plans on changing.

I love that there is no limit on the number of events you can create, that the platform is very user-friendly, it's very easy to design and launch classes, classes are completely customizable, and Swoogo integrates with a ton of other platforms. It was easy to implement, the customer service is the best I have ever experienced, and they are committed to improving the platform in real time based on customer feedback. Review collected by and hosted on G2.com.

Our subscription with Swoogo includes one management seat and one view-only seat. That works well for our company, as it's best to have one person with the keys to the kingdom to "own" the project of event management from start to finish. If your company is larger and has many folks creating and managing events, you may need a higher subscription level. Review collected by and hosted on G2.com.

Swoogo is very user friendly and intuitive. It's also easy for our attendees to use. No one had any issues when we changed over to Swoogo from using a product we had been using for the past 8 years. - Swoogo saves time for us (we are a very small staff) and is very easy to set up on the backend and is user-friendly and intuitive for our attendees to use. One thing that definitely stands out most is their customer support team. They are incredibly responsive, friendly and helpful. Review collected by and hosted on G2.com.

There are some small functionality and reporting issues that could be improved. Attendees in a group registration should be able to show their individual payments (and not all be under the group leader). But overall, the product is great. Review collected by and hosted on G2.com.

It's both super user friendly for those of us working on the backend, and for our guests who use it to register for our events. But I think what stands out most is their customer support team . While the system is easy to use from a design perspective, any time I run into an issue and submit a support ticket, i know i'm going to hear back ASAP. Every interaction with someone at Swoogo feels personal (in a good way!) and I appreciate the time and care they put into their responses and making sure your issue is fixed. Review collected by and hosted on G2.com.

My only "dislike" is that I wish there was an app version I could use on my phone. Apps exist to check guests into events (great!) and they are rolling out a super-user friendly customer facing app for events (I've trialed i, also great!) But for the day to day if i am on my phone and need to do some work in Swoogo - I wish it was more mobile friendly, or had an app I could use. Review collected by and hosted on G2.com.

Swoogo has been an absolute game-changer for our annual conference planning. From the moment we began using the platform, it streamlined our event management process with intuitive tools and customizable features that made organizing a large-scale event not only manageable but enjoyable.

What truly sets Swoogo apart is their exceptional support team. Every interaction was marked by professionalism, kindness, and a genuine willingness to help. Whether we needed troubleshooting assistance or guidance on best practices, the team provided clear, step-by-step instructions that made even the most complex tasks feel simple. Their responsiveness and politeness created a sense of partnership that we deeply appreciated throughout the planning process.

Thanks to Swoogo, we were able to focus more on creating meaningful experiences for our attendees and less on logistical headaches. I highly recommend Swoogo to any organization looking for a reliable, user-friendly platform backed by a team that truly cares about your success.

Special shoutout to: Morgan Harrison, Yaz Williams, Tony Hsu, Janae Donawa, Asa Crowe, Sam Haviland, Nathan Mette, Dan McGrotty, Danny Hughes, Mari Diaz, Gurneet Banga, Kelsey Bettman, Aaron Garner, Bibi S., Bruce Summers,

Alexis Carpenter and Tyler! Review collected by and hosted on G2.com.

Limited Design Flexibility

While Swoogo offers customization, the design tools can feel restrictive when trying to create a truly branded experience without relying heavily on custom code.

Complex Reporting Setup

Generating detailed reports sometimes requires multiple steps or workarounds, which can be time-consuming when managing large events with many data points.

Navigation Can Be Confusing

The interface isn’t always intuitive—some features are buried in menus or labeled in ways that aren’t immediately clear, especially for new users.

Lack of Real-Time Collaboration

It’s difficult for multiple team members to work simultaneously on the same event setup without overwriting each other’s changes or causing confusion.

Limited Agenda Management Tools

Creating and managing multi-day, multi-track agendas can be cumbersome. More dynamic scheduling tools or drag-and-drop functionality would be helpful.

Email Builder Limitations

The email builder is functional but lacks the polish and flexibility of dedicated email platforms, making it harder to create visually appealing communications.

Mobile Optimization

Some parts of the platform don’t translate well to mobile, which can be frustrating when trying to make quick edits or check data on the go. Review collected by and hosted on G2.com.

I considerably value that Swoogo is always improving, with regular updates each month that clearly show they are listening to users to enhance the platform. The ability to do whatever I want with the tool is crucial, and the backend logic effectively supports any flow I want to create to personalize the user experience. The initial setup was straightforward, with Swoogo providing an easy understanding of all event elements and their configuration. The tool is very intuitive, making the setup process smooth. We are able to templetize our events and personalize them to meet both our internal and external clients' needs. This capability shortens our time to market and seamlessly applies our client's branding. Overall, the features and capabilities of Swoogo are super useful and meet their intended purposes. Review collected by and hosted on G2.com.

Really, nothing. It always has room for improvement, but this is a tool well thought out for events, and it's constantly listening to the users to provide more and more functionality to support our job. Review collected by and hosted on G2.com.

What I like most about Swoogo is how easy it is to use. The platform is intuitive and allows you to build and manage events without a complicated learning curve. Their customer service is exceptional—the team is responsive, patient, and explains things in a way that’s simple to understand. I also appreciate that Swoogo is constantly evolving, rolling out new themes and regular updates that keep the platform fresh, modern, and aligned with user needs. Review collected by and hosted on G2.com.

It’s honestly hard to find anything to dislike about Swoogo. Anytime I’ve had a question or a minor issue, their Customer Service team quickly steps in with a clear and helpful solution. They make it easy to resolve concerns, so there really isn’t anything about the platform that I would consider a true dislike. Review collected by and hosted on G2.com.

Definitely a tie between the user experience and the quality of customer support. There are so many features that make it easy to create a high-quality attendee journey that looks seamless and on-brand. Plus, when I forget how to use a feature or want to learn how to do something new, the customer support is quick, efficient, and best of all, kind. I never feel like a small customer. Review collected by and hosted on G2.com.

I can't think of any. I love everything about them. Review collected by and hosted on G2.com.

Swoogo stands out most for its user-friendly, intuitive interface that makes event setup feel seamless, even when managing complex registration flows. I appreciate how customizable the platform is the ability to tailor pages, branding, email communications, and agendas without needing heavy technical support is a major advantage.

The reporting tools are also incredibly strong. Real time insights, dashboards, and data exports make it easy to track performance and quickly respond to trends.

Overall, Swoogo gives me the perfect blend of power and simplicity: a platform robust enough to support large, multi-layered events, but streamlined enough that I can build, launch, and manage everything with confidence and efficiency. Review collected by and hosted on G2.com.

There aren’t many things I truly dislike about Swoogo, but there are a few areas where improvement would make a meaningful difference for a public school environment. Some of the more advanced customization features can be a bit tricky for staff who aren’t as tech-savvy, so there’s a learning curve when building out more detailed pages or registration paths.

We also occasionally find that certain design templates feel a little limited unless we use custom coding, which isn’t always practical in a school setting. Having more built in, simple to use design options would make things easier for a wider range of staff members.

Also, a few more native integrations or automation features would help streamline some of our internal processes and reduce the time spent on manual steps.

Overall, these aren’t major issues, but enhancements in these areas would make the platform even more accessible and efficient for schools like ours. Review collected by and hosted on G2.com.