---
title: WildApricot Reviews
meta_title: 'WildApricot Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 45 reviews by the users' company size, role or industry to
  find out how WildApricot works for a business like yours.
aggregate_rating:
  rating_value: 3.8
  review_count: 45
  scale: '5'
date_modified: '2026-06-30'
parent_category:
  name: Association Management
  url: https://www.g2.com/categories/association-management-
---

# WildApricot Reviews
**Vendor:** Personify   
**Category:** [Professional Association Management Software](https://www.g2.com/categories/professional-association-management)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 45
## About WildApricot
WildApricot is an all-in-one membership management software designed to fit your organization&#39;s needs whether you&#39;re an association, non profit, club, or other type of membership-based organization. Serving over 15,000 organizations already, WildApricot offers the tools needed to run a successful organization. With WildApricot you can easily manage your contacts, create newsletters and send out emails, use their website builder to create your own site, process payments, register event attendees, and more. With a user friendly interface, you have the freedom to customize every aspect of your membership management system. If you need any assistance, the WildApricot support team and community of experts are ready to help guide you and share their best practices.



## WildApricot Pros & Cons
**What users like:**

- Users value the **access ease** of WildApricot, seamlessly integrating membership features and content gating with WordPress. (1 reviews)
- Users find WildApricot to be very **affordable** , offering great value with its comprehensive features and management tools. (1 reviews)
- Users appreciate the **all-in-one solution** of WildApricot, finding website creation and member management convenient and efficient. (1 reviews)
- Users find WildApricot exceptionally **easy to use** , appreciating its all-in-one management tools and flexible design features. (1 reviews)
- Users appreciate the **excellent event management** of Wild Apricot, benefiting from its comprehensive all-in-one platform. (1 reviews)
- Features (1 reviews)
- Users value the **integrations with WordPress** , enhancing functionality for managing memberships and gated content efficiently. (1 reviews)
- Users appreciate the **all-in-one solution** of WildApricot, finding website and membership management convenient and efficient. (1 reviews)
- Users find WildApricot to be **very easy to use** , making it simple for anyone to handle independently. (1 reviews)
- Templates (1 reviews)

**What users dislike:**

- Users find the **limited customization options** of WildApricot outdated, hindering the modern design of their emails and websites. (2 reviews)
- Users find the **clunky interface** of WildApricot outdated, lacking modern features like contact segmentation and appealing email design. (1 reviews)
- Users find the **contact management system outdated** , lacking segmentation, tagging, and modern email design capabilities. (1 reviews)
- Users find the **difficult customization** of WildApricot limits modern design options and hampers usability. (1 reviews)
- Users find the **email functionality outdated** , lacking modern design options and essential features like contact segmentation. (1 reviews)
- Users find the **email limitations** in WildApricot frustrating due to outdated technology and lack of customization options. (1 reviews)
- Email Management (1 reviews)
- Users find the **expensive pricing** of WildApricot unjustified compared to better and more affordable alternatives. (1 reviews)
- Users are frustrated by the **high fees** associated with payment methods, leading to delays and additional costs. (1 reviews)
- Lacking Features (1 reviews)

## WildApricot Reviews
  ### 1. Wild Apricot: affordable membership management platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** E O. | Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 30, 2026

**What do you like best about WildApricot?**

Wild Apricot is a good platform for small to mid-sized associations who need to manage memberships, events and billing all in one place. It is easy to use, can be modified by someone with programming experience and delivers a great customer/member experience.

**What do you dislike about WildApricot?**

I think Wild Apricot has some limits when it comes to formatting communications like emails.
The website user interface templates are a bit boring so we have had to create our own customizations or workarounds to get the look we wanted.

**What problems is WildApricot solving and how is that benefiting you?**

WildApricot is helping us manage member interactions - they can register for events, renew memberships, register for programs and update their profiles with staff intervention. This saves my staff a great deal of time. It also allows members to take control of their own information.

  ### 2. Poor Security and Horrible Customer Service

**Rating:** 0.5/5.0 stars

**Reviewed by:** Robert P. W. | Emeritus Chairman and Member Board of Directors, TAG Data Science &amp; Analytics Society, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 30, 2026

**What do you like best about WildApricot?**

Appreciate the product for someone who wants very simply web presence but accept poor security

**What do you dislike about WildApricot?**

Horrible customer service - even when elevated to certified mail to CEO.  Wild Apricot WILL HAVE A CYBER HACK that compromises their client base.  I will be moving my private organizations presence to another provider at the end of my subscription.

**What problems is WildApricot solving and how is that benefiting you?**

While I see potential for exactly what our organization wants in virtual presence we simply can't trust an organization like WIld Apricot that ignores client engagement.

  ### 3. Outdated Technology and Limited Features Hold WildApricot Back

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2025

**What do you like best about WildApricot?**

It is hard to say as I really don't like anything about WildApricot

**What do you dislike about WildApricot?**

It is so antiquated. The technology is way behind. It has no contact segmenting or tagging. It is difficult to design an email that looks modern.

**What problems is WildApricot solving and how is that benefiting you?**

Although it allows us to register for events and communicate with event attendees, it has a very rigid design.

  ### 4. Not a fan because of functionality and price

**Rating:** 3.0/5.0 stars

**Reviewed by:** Susan D. | CIO (Chief Idea/Implentation Officer), Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2025

**What do you like best about WildApricot?**

All in one solution. Website creation and member management all in one platform is convenient

**What do you dislike about WildApricot?**

It's been a bit since I used WildApricot but one of the things I found VERY limiting was the flexiblity of the directory. It display the information but not in a very attractive format and there were/are no options to vary it. I have found better tools for that (also less expensive.

**What problems is WildApricot solving and how is that benefiting you?**

It is a membershp management platform option to consider but the pricing and flexibility had me looking for better alternatives.

  ### 5. Great easy-to-use platform for Membership, associations, and non-profits

**Rating:** 4.5/5.0 stars

**Reviewed by:** Daniel R. | Chief Web Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about WildApricot?**

Wild Apricot is very easy to hand off to the end -user.  It is easy to use, hard to 'break' and nearly anyone can pick up on how to use it.

**What do you dislike about WildApricot?**

The biggest downside to Wild Apricot is the the lack of community style functionality.  It has great basic features but lacks some of the more modern social features other member driven platforms has.  This isn't a major downside, but it is one that can deter organizations that want to build a large online community.

**What problems is WildApricot solving and how is that benefiting you?**

Wild Apricot makes member management easy.  In comparison to all other competitors I have tried out, Wild Apricot provides the most comprehensive set of features for Member organizations.  The database is very easy to use and also very easy to export and import.  In my opinion, this is one of its greatest strenghts.  Several of the other offerings have a labriynth of sections you have to navigate to deal with user-data.

  ### 6. Software work but options to pay and support are lacking

**Rating:** 0.5/5.0 stars

**Reviewed by:** Kurt U. | Chief Marketing Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 07, 2024

**What do you like best about WildApricot?**

Of the options available for a membership organization or 501c3, it meets the needs for gating content, allowing for membership payments, integration with WordPress.

**What do you dislike about WildApricot?**

Unless you have a credit card to pay with, expect major delays or issues. Or, you can pay additional fees to do ACH (something about how WA is set up as an organization in Canada). How can a modern SaaS company not accept debit cards or checks?

**What problems is WildApricot solving and how is that benefiting you?**

Allowing members only to sign up for events, gating content to members, providing a membership directory, and allowing for membership payments.

  ### 7. My experience with WildApricot

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2023

**What do you like best about WildApricot?**

What I like best about WilApricot is that it is like a one stop shop where you can manage memberships, events, booking system, online payment&donations and sending out flyers and newsletters at the same time. There are also templates we can choose on and we can do something and schedule it to go out anytime.

**What do you dislike about WildApricot?**

I find it annoying that there is no simple option to set up an event survey. There must to be a means to email the post-event survey to the attendees of the specified event.

**What problems is WildApricot solving and how is that benefiting you?**

As Event Manager I  find WildApricot easier to use. We don't need to use different apps for sending the flyers, accepting payment for our events and event/booking management.

  ### 8. Excellent functionality, easy to use.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Recreational Facilities and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 23, 2023

**What do you like best about WildApricot?**

Wild Apricot enables our critical business processes: New Member Acceptance and Membership Renewal.  We conduct hundreds of events and classes annually; registration is all handled online through member self-service on Wild Apricot.  

We have a complex multi-step (multi-event) new member process, which is enabled by the ability to control event registration by group assignment.  We can change group assignments to allow registration in specific events.  Once you complete one event step in the process, we change your group to enable registration in the next step.  Since we handle over 1,000 new applications and 84 new member events annually, the ability to manage the new member process with this feature is vital to us.

Numerous features in the membership level setup enable renewal flexibility.  Invoicing is a hands-off process for us once we get the setup right.  On the first day of our fiscal year, the system churns out over 5,000 email renewal invoices, and the online payment service puts the money in the bank.  Absolutely huge labor savings and excellent accuracy.  The fewer checks we have to handle, the better we like it.

**What do you dislike about WildApricot?**

Customer support can be inconsistent.  Often, I find a knowledgeable and responsive person; at other times, I have had to repeat myself when reporting a problem.  

In the product technical area, two things bother me.  One is that the renewal invoice is an invoice for renewal only; it is not presented as an account summary.  If a member has an account credit that can be applied to dues, it must be manually applied by the member (or your staff); the system cannot do that.

The other limitation is in the member search capability.  We use saved searches regularly, and we have thirteen membership levels.  If I want to restrict a search to four levels in the same search, I must exclude the other nine levels in separate arguments.  Instead of one search argument, I need nine.  There is no way to select multiple levels from a list in a search.  This is clumsy and doesn't seem to be difficult to implement.

**What problems is WildApricot solving and how is that benefiting you?**

Excellent event management capability and ability to implement complex processes.  Automatic renewal invoicing and online payment.

  ### 9. Lack of support, development in spite of multiple price hikes

**Rating:** 0.5/5.0 stars

**Reviewed by:** Kat P. | Marketing Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2023

**What do you like best about WildApricot?**

All in one tool for member management and event planning

**What do you dislike about WildApricot?**

Lack of Development
Lackluster Support
Multiple Price Increases
Website speed

**What problems is WildApricot solving and how is that benefiting you?**

Wild Apricot has suffered greatly since its purchase by Personify. There have been zero major updates or changes since the purchase. The promised updates to templates and functionality have not come to pass, despite a major price hike. Support has become abysmal. Asking any question or reporting issues is given a rote response. The chat function took over an hour to respond, only to say, “nothing is wrong”, even though the site was not responsive, according to multiple sources. Now, we are told the rate will go up another 20% a year. As a not for profit, this is not sustainable for us.

  ### 10. Use for THREE Separate Organizations--but have concerns

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dennis B. | Author of The Last Apostle, Enterprise (> 1000 emp.)

**Reviewed Date:** June 24, 2020

**What do you like best about WildApricot?**

Wild Apricot integrates many of the key membership management functions such as applications, renewals, events, and a website in one platform. Does not require a developer to maintain the site. Can be done by a tech savvy person or team. 
In eight years of using have never run into security or hacking issues--unlike other hosts I've used. They're continually improving and upgrading their features and usability.

**What do you dislike about WildApricot?**

Two concerns:
1. Is the lack of responsiveness to enhancement requests--some of which are basic and obvious. For example:
    A. If a member changes their membership level (like going from single to family) instead of extending the renewal date a year they CHANGE the renewal date to the date renewed. This penalizes members for renewing early. They are NOT changing their membership date--they are just changing the type. There are 75 votes in enhancement requests to fix this. Some membership managers keep a separate spreadsheet to track renewal dates because of this defect.
    B. The pre-defined dropdown for states for mailing spells out state names (Alaska, Alabama...) instead of the two letter identifier (AK, AL...) used by the post office. You have to build your own. They haven't used full state names since Ben Franklin! An easy and obvious fix--that has been ignored.
2.Formatting pages and text can be a little klugy. Would like to see that enhanced.

**Recommendations to others considering WildApricot:**

Use the trail period and do multiple uploads. Work with the tech support people to figure out things that stump you.

**What problems is WildApricot solving and how is that benefiting you?**

Eight years ago I did an evaluation of membership management systems to handle my local writer's association and chose Wild Apricot. This year did a similar evaluation for an Air Force alumni group comparing many other, newer, systems. But WA won the evaluation again. Their support during implementation was excellent. Where a new member used to take half an hour they take five minutes. Renewals take zero minutes typically.


## WildApricot Discussions
  - [how do we improve our Search Engine Optimization](https://www.g2.com/discussions/how-do-we-improve-our-search-engine-optimization) - 1 comment, 1 upvote
  - [Does Wild Apricot have an API?](https://www.g2.com/discussions/does-wild-apricot-have-an-api) - 1 comment
  - [What is Wild Apricot software?](https://www.g2.com/discussions/what-is-wild-apricot-software) - 1 comment

- [View WildApricot pricing details and edition comparison](https://www.g2.com/products/wildapricot/reviews/wildapricot-review-7061115?section=pricing&secure%5Bexpires_at%5D=2026-07-03+17%3A52%3A04+-0500&secure%5Bsession_id%5D=691e60de-4344-4d4f-90cd-d825037532b6&secure%5Btoken%5D=3d67c6e451e54d95fc5278be02d5809c7a367e5c7d99d201a24757d3becbba88&format=llm_user)
## WildApricot Integrations
  - [8am AffiniPay](https://www.g2.com/products/8am-affinipay/reviews)
  - [Discourse](https://www.g2.com/products/discourse/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Google Sheets for Confluence - Workspace Connector](https://www.g2.com/products/google-sheets-for-confluence-workspace-connector/reviews)
  - [Joomla](https://www.g2.com/products/joomla/reviews)
  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews)
  - [PayPal Payments](https://www.g2.com/products/paypal/reviews)
  - [Stripe Billing](https://www.g2.com/products/stripe-billing/reviews)
  - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)

## WildApricot Features
**Registration**
- Event creation
- User registration process
- Payment processing
- Mobile check-in
- On-site tickets and registration

**Communication**
- Contact Management
- Email
- Email Automation
- Mass SMS

**Administration**
- Reporting
- Interaction Tracking
- Automation
- Donor Profiles

**Constituent Management**
- Constituent Profiles
- Online Portal
- Donor Communications

**Volunteer Management**
- Opportunity Listings
- Volunteer Tracking
- Volunteer Scheduling
- Volunteer Profiles
- Document Management

**Platform Basics**
- Membership Tracking
- Donation Management
- Congregation Communication
- Worship Management
- Event Planning
- Church Accounting

**Platform Basics**
- Alumni records and contacts
- Networking events
- Alumni events
- Communication within alumni group
- Alumni Engagement
- Donation Collecting

**Platform Basics**
- Alumni events
- Communication within alumni group
- Alumni Engagement
- Donation Collecting
- Member directory
- Networking opportunities

**Agentic AI - Professional Association Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Membership Management **
- Automated Dues & Renewals
- Membership Database & Profiles
- Member Self‑Service Portal

**Marketing and Communications**
- Event website creation
- Email automation
- Email customization
- Contact list management
- Social media promotion
- Lead generation and retrieval

**Administration**
- Scheduling
- Payment Gateway
- Member Management
- Member Portal
- Website Builder
- Record Keeping

**Fundraising**
- Campaign Management
- Online Donation Portal
- Event Planning
- Recurring Donations
- Peer-to-peer Fundraising
- Mobile Capabilities

**Marketing Automation**
- Email Marketing
- Lead Management
- Campaign Management
- Marketing ROI Analytics

**Engagement & Communication Tools**
- Gamification
- Mass Messaging
- Donation Pages
- Mobile Application

**Platform Additional Functionality**
- People Management Specific Tools
- Event Management Specific Tools

**Platform Additional Functionality**
- Fundraising events
- Career portals
- Newsletter Sharing

**Platform Additional Functionality**
- Fundraising events
- Newsletter Sharing
- Job Portals
- Customization

**Agentic AI - Event Registration & Ticketing**
- Autonomous Task Execution
- Cross-system Integration

**Event & Scheduling**
- Calendar & Scheduling Tools
- Attendance Tracking
- Event Creation & Registration

**Membership Management**
- Member Self‑Service Portal
- Member Database
- Automated Dues & Renewals

**Marketing**
- Email Marketing
- Direct Mail Tools

**Workflow Automation**
- Donor Prospecting
- Data Entry
- Task Delegation

**Administration**
- CRM Integration
- Dashboards & Analytics

**Agentic AI - Church Management**
- Autonomous Task Execution
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Sports League Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Financial Management**
- Online Payments & Invoicing
- Point of Sale (POS) Integration
- Financial Reporting & Analytics

**Events & Committees**
- Committee & Group Management
- Event Management & Registration
- Calendar & Scheduling Tools

**Reporting & Analytics**
- Reporting
- Dashboards
- Automated Reports

**Communication & Engagement**
- Member Community & Networking
- Email & SMS Communication
- Mobile App Access

**Financial & Operational Tools**
- Integration With Accounting Tools
- Email Marketing & Automated Communications
- Online Payments & Invoicing
- Reporting & Analytics

**Integrations**
- Accounting
- Fundraising
- Grant Management
- Sales POS

**Agentic AI - Nonprofit CRM**
- Autonomous Task Execution
- Cross-system Integration

## Top WildApricot Alternatives
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