--- title: Firstup Reviews meta\_title: 'Firstup Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 206 reviews by the users' company size, role or industry to find out how Firstup works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 206 scale: '5' date\_modified: '2026-08-17' parent\_category: name: Internal Communications url: https://www.g2.com/categories/internal-communications --- # Firstup Reviews & Product Details Visit Website Firstup’s mission is to improve the employee experience at every moment that matters. The Firstup intelligent communication platform empowers Comms, HR, and EX leaders to reach every employee and improve engagement with personalized omnichannel campaigns and real-time engagement data. Global enterprises such as Tesco, Providence, ADM, Ford, Colgate-Palmolive and Swissport use Firstup to connect millions of employees worldwide. Firstup’s vibrant community of over 3,000 communicators is committed to elevating the employee experience. Learn more at firstup.io. * * * Product Website Firstup Seller [Firstup](https://www.g2.com/sellers/firstup) Discussions [Firstup Community](https://www.g2.com/products/firstup/discuss) Languages Supported Afrikaans, Amharic, Arabic, Azerbaijani, Bengali, Bosnian, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Persian, Finnish, French, Irish, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Kannada, Georgian, Kazakh, Korean, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Sinhala, Slovak, Slovenian, Somali, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese Solution Type All-in-One (All-in-One products consolidate features across multiple business functions into a single unified platform, serving a broad range of workflows within one tool.) ![Prophix Software](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Prophix Software") Used by Prophix Software and 2 others ##### Featured Companies [ ![Prophix Software](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Prophix Software") Prophix Software](https://www.g2.com/products/prophix-software/reviews)[ ![PagerDuty](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "PagerDuty") PagerDuty](https://www.g2.com/products/pagerduty/reviews)[ ![APCO Worldwide](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "APCO Worldwide") APCO Worldwide](https://www.g2.com/products/apco-worldwide/reviews) Beta Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 4 months [ View More Pricing Information ](https://www.g2.com/products/firstup/pricing) ## Firstup Integrations (14) What do users say about integrations? Verified by Firstup [Show More Integrations](https://www.g2.com/products/firstup/integrations) PM Philipp M. 1/26/2026 "Streamlined Communication with a Branded Touch" 4/5 What do you like best about Firstup? I really like the front end of Firstup; it looks very good and is completely branded with our company's colors, logo, and everything, which makes it feel like it was purely created for the purpose of our company. This gives a very positive user perspective. It helps us reach our audience easily on mobile phones, which is the most effective way since not everybody in our company has email but everyone has the app, allowing easy access. This setup plays a part in unifying our employees globally, just like uniforms, giving a feel of belonging. I also appreciate the flexibility Firstup offers, allowing us to have global, regional, and local content, which is very important for a big company like ours. Review collected by and hosted on G2.com. What do you dislike about Firstup? I find the backend a bit challenging. As an editor or administrator, it required me a couple of sessions to get the hang of it. It could be more user-intuitive; perhaps it could be more self-explanatory or easier to understand in a short time, like 30 minutes. Instead, it took me around three different one-hour sessions. There are just too many options for selections, like email, yes/no, push, yes/no, groups, and so on. It's just somehow too much. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup helps us reach our audience easily via mobile phones. Not everyone at our company uses email, but everyone has the app, making it interactive and accessible. Review collected by and hosted on G2.com. Show More Validated Reviewer (Validated through a business email account)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) KF Kevin F. Enterprise (\> 1000 emp.) 4/15/2026 "Effortless Employee Communication with Stellar Support" 4.5/5 What do you like best about Firstup? I find Firstup easy to use and it provides detailed analytics. It's straightforward to build robust and appealing content through a variety of block types. The initial setup was fairly easy, and we received good support from the Firstup team. Review collected by and hosted on G2.com. What do you dislike about Firstup? The analytics could be improved with more detailed information about user behaviors and trends. There could also be a little more customization and options with all the different block types. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup solves audience building based on HR data and sending targeted communications. It's easy to use, offers detailed analytics, and enables building robust content with a variety of block types. Review collected by and hosted on G2.com. Show More Validated Reviewer (Validated through a business email account)Source: Organic (Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.) (Copy Review URL) ![Wells W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Wells W.") WW Wells W. Internal Communications Specialist Enterprise (\> 1000 emp.) 8/25/2025 "Empowering engagement with Firstup" 4/5 What do you like best about Firstup? I have enjoyed using FirstUp because of its variety of options for creating and publishing content. All of its unique capabilities have allowed me and my team to think outside the box when developing campaign ideas to engage CHRISTUS Health Associates. The platform is user-friendly and allows for a nearly seamless experience from creation to consumption of content. Review collected by and hosted on G2.com. What do you dislike about Firstup? There are no major setbacks when it comes to using the FirstUp platform, but my team wishes the platform had a few capabilities. We wish we had the option to pin featured posts for specific topics and for featured posts to only be shown to those who are subscribed to the topic, even if the topic is open to everyone. We wish to have the direct delivery option for a push notification to cellular devices that is not tied to the "notification center." Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup allows us to target communications to specific groups within our large organization and see detailed metrics on how well our communications are reaching those groups. We can use those metrics to evaluate and improve our communications plans for different initiatives and campaigns. The platform allows us to reach Frontline Associates who are not "deskbound" through the branded app. The platform allows us to train individuals across the system on how to create campaigns through studio and give them differing levels of access depending on what the need is. Review collected by and hosted on G2.com. Show More Current User (The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.)Validated Reviewer (Validated through LinkedIn)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ![Anat H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anat H.") AH Anat H. Senior Social Media and Content Manager Enterprise (\> 1000 emp.) 11/18/2021 "FirstUp is a great way to get employees active on social" 5/5 What do you like best about Firstup? Nothing has changed- still love the company and the service it provides. Review collected by and hosted on G2.com. What do you dislike about Firstup? Nothing at the moment- love using them for their service. Easy to use. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? We are building brand awareness and using our employees as advocates to promote the work that not only they are working on but that the company as a whole has achieved. Review collected by and hosted on G2.com. Show More 2/23/2026 (At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.) Current User (The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.)Validated Reviewer (Validated through LinkedIn)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ![Verified User in Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consulting") AC Verified User in Consulting (This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture.) Enterprise (\> 1000 emp.) 9/19/2025 "Overall solid, but could use a few additions." 4/5 What do you like best about Firstup? Ease of creating and publishing content and relatively simple to tailor layout to your liking, availability of help resources, helpdesk is very responsive and knowledgeable. Photo comments are a hit! Review collected by and hosted on G2.com. What do you dislike about Firstup? I wish there were more branding options available. In Studio when working on a campaign, it is tedious to have to keep manually inputting hex codes when you are only given two options. We have a pretty robust brand color palette. I also wish there was an option to pin a post, add a banner, or add a ticker at the top of the main experience/homepage. This would be really handy during Open Enrollment in particular. It would also be helpful if creators could edit content directly within Experience, without having to go into Studio, click this and that, save, and publish. Being able to edit individual blocks/items directly from Experience would save a great deal of time. Also, we've noticed a copy/paste issue where text ends up bolded or in a completely different font style (like Arial Black instead of Arial). I think this is a known issue, though, and requires the user to click "Paste text only." Also, when manually adding audiences, sometimes we get users with a "0" next to their name instead of "1," showing they are an active, registered user. This makes creating custom audiences problematic, as we have to go through and manually confirm our lists, which, when uploading audiences of 100+ users, can be extremely time-consuming. It would also be nice to actually be able to view an embedded video within an email without being taken out of email and into Experience - it disrupts the flow of the user experience. We also have not been very satisfied with the level of turnover. It seems once we get used to one CSM, we get another, and another! (And one of our more recent support teams completely vanished on us at one point.) Finally, I wish pulling metrics wasn't such a hassle and that it was easier to find and compare data. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Employee engagement - contributing to building a culture of inclusion and belonging. It is also helpful to give our leaders a voice and provide leadership visibility and transparency to employees. Review collected by and hosted on G2.com. Show More Current User (The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.)Validated Reviewer (Validated through LinkedIn)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ![Verified User in Hospital & Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospital & Health Care") UH Verified User in Hospital & Health Care (This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture.) Enterprise (\> 1000 emp.) 9/5/2025 "Empowering employee communication" 4/5 What do you like best about Firstup? It brings together email, mobile, intranet, and digital signage into one platform, making it easier to reach employees wherever they are—especially important for deskless or frontline workers. You can tailor messages based on role, location, or behavior, which helps ensure relevance and boosts engagement. Review collected by and hosted on G2.com. What do you dislike about Firstup? While Firstup is a powerful platform, one area I find challenging is the limited flexibility in customizing certain design elements and layouts. It can sometimes feel restrictive when trying to create more dynamic or visually engaging content. Additionally, the learning curve for some of the analytics features can be steep, especially for newer users who aren’t as data-savvy. More intuitive dashboards or guided insights would be a great improvement. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup is solving the challenge of reaching and engaging a diverse, distributed workforce with consistent, personalized messaging. It eliminates communication silos by centralizing content delivery across channels like email, mobile, and intranet. For me, this means less time spent juggling tools and more time focusing on strategy. The platform’s targeting and automation features help ensure the right messages reach the right people at the right time—boosting engagement and making our internal communications more impactful. Review collected by and hosted on G2.com. Show More Current User (The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.)Validated Reviewer (Validated through a business email account)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ML Mikes L. Senior Accountant Information Technology and Services Small-Business (50 or fewer emp.) 9/4/2025 "Firstup; Approach that Unify Communication, but Limited Personalization Efficiency" 4.5/5 What do you like best about Firstup? Firstup is resourceful and impactful as it issues conventional engagement for employees in a workplace The app centralizes resources, messages and updates in a single space that is accessible to all members Firstup operates remotely, where employees in office snd different locations can engage and share information The app uses intelligence to tailor make content based on user experiences or feedback Review collected by and hosted on G2.com. What do you dislike about Firstup? Firstup has multiple features and versions that makes the digital interaction overwhelming Setting up Firstup demands more technical help to streamline business communication Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup is a pivotal approach that we use for easy access of updates, resources and announcements. Every employee gets timely updates from this app, whether in the office or remotely We personalize individual users with the specific communication, where relevance and preferences are expressed and considered Firstup ensure no information overrides or overlaps and this increases relevant communication Review collected by and hosted on G2.com. Show More Validated Reviewer (Validated through a business email account)Incentivized (This reviewer was offered a nominal gift card as thank you for completing this review.)Source: G2 invite (Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.) (Copy Review URL) ![Sunnysher H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sunnysher H.") SH Sunnysher H. Digital Marketing Expert Medical Practice Small-Business (50 or fewer emp.) 9/23/2025 "Fostering Employees Communication with Firstup, Despite the Price Inefficiencies" 4.5/5 What do you like best about Firstup? Firstup helps us i. Acquiring personalized individual content, that makes messages remain relevant and accessible The app has effective multi channel delivery capabilities, where one can receive them through emails and mobile phones through apps The admin tool and dashboard are very efficient and assertive We get open messages and feedback, that helps us capture information concerning our customers Review collected by and hosted on G2.com. What do you dislike about Firstup? Prices are personalized, and this makes them lack transparency and understanding Searching for old messages is also problematic, with complex navigation issues Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Firstup ensure that every employee get instant communication on time, for online and hybrid employees The personalization of information ensure there is no overload, snd precise publication is done for specific tasks Firstup offers a specific space for planning communication and ensuring that employees air their concerns precisely Review collected by and hosted on G2.com. Show More Validated Reviewer (Validated through a business email account)Incentivized (This reviewer was offered a nominal gift card as thank you for completing this review.)Source: G2 invite (Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.) (Copy Review URL) ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods") AC Verified User in Consumer Goods (This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture.) Enterprise (\> 1000 emp.) 4/25/2024 "Engaging and impactful" 4/5 What do you like best about Firstup? Love seeing the new features roll out - keep them coming. Review collected by and hosted on G2.com. What do you dislike about Firstup? Continue to listen to customers about feature suggestions. Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? Engaging and impactful comms Review collected by and hosted on G2.com. Show More 4/19/2026 (At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.) Current User (The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.)Validated Reviewer (Validated through LinkedIn)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ![Gavin D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gavin D.") GD Gavin D. Global Digital Communications Platform Manager Enterprise (\> 1000 emp.) 8/1/2025 "The Comms Platform That Actually Gets Out of the Office into the Fields" 4/5 What do you like best about Firstup? It actually works for everyone. From employees in a factory to field techs working miles from the nearest office, Our Field gives everyone a voice. It’s quick to use, easy to access on the go, and doesn’t assume you’re sitting behind a desk all day. The simple translation option means we can reach our Global employee base very easily across all platforms and devices with easy to set up apps and integration into other platforms. Review collected by and hosted on G2.com. What do you dislike about Firstup? One of the challenges has been making sure everyone gets on board. With such a wide variety of roles across AGCO, from the factory floor to those in the field, and everything in between, not everyone naturally turns to a digital comms platform as part of their day. Its a great problem to have but sometimes we just have TOO MUCH content across the platform and some employees switch off Review collected by and hosted on G2.com. What problems is Firstup solving and how is that benefiting you? A lot of our employees aren’t sitting at desks all day. They’re on the factory floor, out in the field with customers, in warehouses, or visiting dealerships. Reaching everyone with consistent, timely information was a challenge. Important messages weren’t always landing where they needed to and there was a total overload of emails. Our Field/Firstup has changed that. People now get the same message at the same time and they can interact with it too. This has led to a benefit of better engagement, stronger communications and more 'connected' feeling around the business. Review collected by and hosted on G2.com. Show More Validated Reviewer (Validated through Google One Tap using a business email account)Incentivized (This reviewer was offered a nominal incentive as thanks for completing this review.)Source: Seller invite (Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.) (Copy Review URL) ## Questions about Firstup? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Firstup ](https://www.g2.com/products/firstup/discussions/new) GU Guest User What is Firstup used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-firstup-used-for) GU Guest User What are the benefits and challenges of using Firstup for employee communication, and what improvements would you recommend? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-are-the-benefits-and-challenges-of-using-firstup-for-employee-communication-and-what-improvements-would-you-recommend) [ View all Discussions ](https://www.g2.com/products/firstup/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 4 months ### Return on Investment 17 months ### Average Discount 11% [ View More Pricing Information ](https://www.g2.com/products/firstup/pricing) Firstup Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_30ae13d417b359fa1b5e4d4738c281b5/poppulo-employee-experience.png "Product Avatar Image") Poppulo Employee Experience 4.4/5(224) [ Compare Now ](https://www.g2.com/compare/firstup-vs-poppulo-employee-experience) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_cff85563ae537651f18f742f45c4ecae/staffbase.png "Product Avatar Image") Staffbase 4.6/5(249) [ Compare Now ](https://www.g2.com/compare/firstup-vs-staffbase) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c2fa3daba7799afa6c3f516159440f53/workvivo.png "Product Avatar Image") Workvivo 4.8/5(2,698) [ Compare Now ](https://www.g2.com/compare/firstup-vs-workvivo) ##### ##### Firstup Features Information Distribution News Feed Newsletter Notifications Employee Engagement Employee Generated Content Confirmation Comments Newsletter Interface Features - Internal Newsletter Software Design Newsletter Management Features - Internal Newsletter Software Archive [ View More Features ](https://www.g2.com/products/firstup/features) ## Top-Rated Alternatives [ ![Workvivo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Workvivo") Workvivo 4.8/5(2,698) ](https://www.g2.com/products/workvivo/reviews) [ ![Staffbase](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Staffbase") Staffbase 4.6/5(249) ](https://www.g2.com/products/staffbase/reviews) [ ![Poppulo Employee Experience](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Poppulo Employee Experience") Poppulo Employee Experience 4.4/5(224) ](https://www.g2.com/products/poppulo-employee-experience/reviews) [ View All Alternatives ](https://www.g2.com/products/firstup/competitors/alternatives) ##### Categories on G2 [Employee Experience](https://www.g2.com/categories/employee-experience)[Employee Communications](https://www.g2.com/categories/employee-communications)[Enterprise Social Networking (ESN)](https://www.g2.com/categories/enterprise-social-networking-esn) [Internal Newsletter Software](https://www.g2.com/categories/internal-newsletter-software)[Frontline Worker Communication Platforms](https://www.g2.com/categories/frontline-worker-communication-platforms) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which desktop search tools support universal file type coverage including PDFs, images, and scanned documents?](https://www.g2.com/discussions/which-desktop-search-tools-support-universal-file-type-coverage-including-pdfs-images-and-scanned-documents)[Which terminal emulators perform best on enterprise performance benchmarks for large file handling and high-volume sessions?](https://www.g2.com/discussions/which-terminal-emulators-perform-best-on-enterprise-performance-benchmarks-for-large-file-handling-and-high-volume-sessions)[What are the best Sage Fixed Assets partners with proven accounting system integration expertise for organizations comparing vendors?](https://www.g2.com/discussions/what-are-the-best-sage-fixed-assets-partners-with-proven-accounting-system-integration-expertise-for-organizations-comparing-vendors) [Which sales training tools include performance analytics so managers can see which reps are improving on specific skills and which ones are just clicking through?](https://www.g2.com/discussions/which-sales-training-tools-include-performance-analytics-so-managers-can-see-which-reps-are-improving-on-specific-skills-and-which-ones-are-just-clicking-through%20)[Best test automation frameworks for enterprise projects](https://www.g2.com/discussions/best-test-automation-frameworks-for-enterprise-projects)[Pros and Cons Details](https://www.g2.com/products/firstup/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)