Firstup Reviews & Product Details

Firstup’s mission is to improve the employee experience at every moment that matters. The Firstup intelligent communication platform empowers Comms, HR, and EX leaders to reach every employee and improve engagement with personalized omnichannel campaigns and real-time engagement data. Global enterprises such as Tesco, Providence, ADM, Ford, Colgate-Palmolive and Swissport use Firstup to connect millions of employees worldwide. Firstup’s vibrant community of over 3,000 communicators is committed to elevating the employee experience. Learn more at firstup.io.

Product Website

Seller

Firstup

Discussions

Firstup Community

Languages Supported

Afrikaans, Amharic, Arabic, Azerbaijani, Bengali, Bosnian, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Persian, Finnish, French, Irish, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Kannada, Georgian, Kazakh, Korean, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Sinhala, Slovak, Slovenian, Somali, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese

Overview by

Andrew Nester

Value at a Glance

Averages based on real user reviews.

Time to Implement

4 months

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Firstup Integrations

(7)

Verified by Firstup

Firstup Media

Firstup Demo - Firstup Desktop Experience

All of your targeted content, on our intuitive, configurable web home page.

Users can access targeted shortcuts, their key links for their job, as well as all the latest personalized news in their feed.

To deliver the best digital employee experience, you have to reach your employees where they are. The Firstup fully branded mobile app delivers the most streamlined, relevant experience to every employee no matter where they are.

Firstup Demo - Design beautiful campaigns

Firstup's Studio allows communicators to design compelling and on-brand content using our intuitive Campaign Design.

Official Downloads

(5)

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Firstup publishing power meets Microsoft Create

Interactive Demo

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Tegan P.

Communications Manager

Enterprise (> 1000 emp.)

4/24/2025

"Firstup should be your first port of call for internal comms"

5/5

What do you like best about Firstup?

FirstUp is an excellent tool for internal comms platform - it's easy to use, easy to implement and has a great number of features. It has been seamless to integrate into our existing workflows. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

The fact that I can't create custom blocks - so PDFs for example have to be in a long line and i would rather they were in small chunks. Review collected by and hosted on G2.com.

Leah S.

Manager, Internal Communications & Engagement

Enterprise (> 1000 emp.)

4/24/2025

"Powerful tool, not right for everyone"

3/5

What do you like best about Firstup?

Awesome technology and great tool for engaging and connecting with workers across all levels of the organization Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Tool is overpowered for a company that isn't fully resourced to activate FirstUp's potential. I also found that the renewals team was fairly pushy. Review collected by and hosted on G2.com.

Grace W.

Associate Communications Specialist

Enterprise (> 1000 emp.)

11/19/2024

"Easy and efficient!"

5/5

What do you like best about Firstup?

As part of a small team, it's crucial to provide timely, accurate, and engaging communications to our associates. Firstup makes it so easy to build meaningful content in an efficient manner. I also love the two-way communication capabilities! We are able to hear from our front-line workers, receive feedback, and create a welcoming and inclusive culture for all! Review collected by and hosted on G2.com.

What do you dislike about Firstup?

I would like to see more creative capabilities, like different ways to incorporate images and graphics! But I'm sure there is still so much to learn and I am excited to explore opportunities within the platform. Review collected by and hosted on G2.com.

What problems is Firstup solving and how is that benefiting you?

We are able to reach a wide variety of associates, anywhere from desk workers at our headquarters to cashiers and asset protection. Associates don't need a company device to stay in touch and engaged with company news! It's also very easy to duplicate and mass produce communications that target different audiences! Review collected by and hosted on G2.com.

Verified User in Insurance

Enterprise (> 1000 emp.)

8/8/2025

"FirstUp gets the job done"

4/5

What do you like best about Firstup?

I like that it is an easy-to-learn platform Review collected by and hosted on G2.com.

What do you dislike about Firstup?

I wish there were more features, like the Knowledge Hub, that came standard as part of the platform Review collected by and hosted on G2.com.

Verified User in Industrial Automation

Enterprise (> 1000 emp.)

8/22/2025

"Firstup: Multichannel Comms Tool"

4/5

What do you like best about Firstup?

Being able to publish once and view on multiple channels Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Digital signage is not ideal and no photo upload/management Review collected by and hosted on G2.com.

Verified User in Consumer Goods

Enterprise (> 1000 emp.)

4/25/2024

"Engaging and impactful"

5/5

What do you like best about Firstup?

Love seeing the new features roll out - keep them coming. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Continue to listen to customers about feature suggestions. Review collected by and hosted on G2.com.

Meg R.

Internal Communications Digital Content Manager

Enterprise (> 1000 emp.)

5/22/2025

"Firstup conference"

3/5

What do you like best about Firstup?

Personalization options that are available. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Some limitations with design and depth of structure Review collected by and hosted on G2.com.

Kate B.

Employee Communications, Channels and Content Lead

Enterprise (> 1000 emp.)

10/3/2024

"Would like more functionality"

3/5

What do you like best about Firstup?

The email builder is simple and easy to use. I like that people can subscribe to and unsubscribe from different channels/topics. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

I would like more functionality out of an intranet. We want a one-stop-shop for news, company information, collaboration, file storage, etc. We also want more sophisticated features from an email solution, including data cleansing, preference center, dynamic content (using contact fields to display personalized content to a user based on preferred language, region, function, etc.). As much as we wish it were different, our company is very reliant on email, so having more capabilities within the email tool would be so helpful. Review collected by and hosted on G2.com.

Andrew V.

Regional Communication Manager - Puget Sound, Providence Clinical Network

Enterprise (> 1000 emp.)

7/11/2024

"The best out there but leaves a bit to be desired"

3.5/5

What do you like best about Firstup?

Good concept to unify email, online posting and push notifications from a single tool. Also great integration with our company's data. The WSYWIG design editor is great. Team has been pretty responsive to our requests to either add features or do custom things for our company.

Also LOVE the content microapps - which allow syndication of stories in multiple embedded scrollers/listings in our SharePoint/intranet.

Building and maintaining dynamic lists of employees based on every possible criteria is both incredibly flexible and user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Some basic UI/UX design things are missing or don't seem to have been tested or well thought-out. The building block templates available are pretty basic and could use a refresh. Their analytics reporting doesn't seem that well thought-out either. Review collected by and hosted on G2.com.

What problems is Firstup solving and how is that benefiting you?

Easy to design a pretty thing and get it out to staff via numerous platforms. Their ability to build custom groups using our own HR data/fields has been a LIFEsaver. Our organization does not provide dynamic lists within Outlook, so FirstUp has become our go-to tool for making sure our comms get out to all the right people. Otherwise we are stuck in a cascading nightmare. Review collected by and hosted on G2.com.

Abby G.

Internal Communications and Public Relations Coordinator

Enterprise (> 1000 emp.)

11/18/2024

"Easy to use, fuel for creativity"

5/5

What do you like best about Firstup?

There are so many ways to slice and dice information for employees based on the channel and audience we want to reach. I manage 5 newsletters via Studio, and it cutting that time down to 30 minutes to pull my content instead of half a day is a game-changer. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Sometimes the formatting isn't agreeable in an article when I copy and paste from Word (web version). A little frustrating to rework in Studio. Review collected by and hosted on G2.com.