I really like the front end of Firstup; it looks very good and is completely branded with our company's colors, logo, and everything, which makes it feel like it was purely created for the purpose of our company. This gives a very positive user perspective. It helps us reach our audience easily on mobile phones, which is the most effective way since not everybody in our company has email but everyone has the app, allowing easy access. This setup plays a part in unifying our employees globally, just like uniforms, giving a feel of belonging. I also appreciate the flexibility Firstup offers, allowing us to have global, regional, and local content, which is very important for a big company like ours. Review collected by and hosted on G2.com.

I find the backend a bit challenging. As an editor or administrator, it required me a couple of sessions to get the hang of it. It could be more user-intuitive; perhaps it could be more self-explanatory or easier to understand in a short time, like 30 minutes. Instead, it took me around three different one-hour sessions. There are just too many options for selections, like email, yes/no, push, yes/no, groups, and so on. It's just somehow too much. Review collected by and hosted on G2.com.

It feels like it’s more tailored to me and what I need Review collected by and hosted on G2.com.

Enhanced reporting that can tell the full content story of one campaign Review collected by and hosted on G2.com.

I find Firstup easy to use and it provides detailed analytics. It's straightforward to build robust and appealing content through a variety of block types. The initial setup was fairly easy, and we received good support from the Firstup team. Review collected by and hosted on G2.com.

The analytics could be improved with more detailed information about user behaviors and trends. There could also be a little more customization and options with all the different block types. Review collected by and hosted on G2.com.

I have enjoyed using FirstUp because of its variety of options for creating and publishing content. All of its unique capabilities have allowed me and my team to think outside the box when developing campaign ideas to engage CHRISTUS Health Associates. The platform is user-friendly and allows for a nearly seamless experience from creation to consumption of content. Review collected by and hosted on G2.com.

There are no major setbacks when it comes to using the FirstUp platform, but my team wishes the platform had a few capabilities. We wish we had the option to pin featured posts for specific topics and for featured posts to only be shown to those who are subscribed to the topic, even if the topic is open to everyone. We wish to have the direct delivery option for a push notification to cellular devices that is not tied to the "notification center." Review collected by and hosted on G2.com.

Nothing has changed- still love the company and the service it provides. Review collected by and hosted on G2.com.

Nothing at the moment- love using them for their service. Easy to use. Review collected by and hosted on G2.com.

Ease of creating and publishing content and relatively simple to tailor layout to your liking, availability of help resources, helpdesk is very responsive and knowledgeable. Photo comments are a hit! Review collected by and hosted on G2.com.

I wish there were more branding options available. In Studio when working on a campaign, it is tedious to have to keep manually inputting hex codes when you are only given two options. We have a pretty robust brand color palette. I also wish there was an option to pin a post, add a banner, or add a ticker at the top of the main experience/homepage. This would be really handy during Open Enrollment in particular. It would also be helpful if creators could edit content directly within Experience, without having to go into Studio, click this and that, save, and publish. Being able to edit individual blocks/items directly from Experience would save a great deal of time. Also, we've noticed a copy/paste issue where text ends up bolded or in a completely different font style (like Arial Black instead of Arial). I think this is a known issue, though, and requires the user to click "Paste text only." Also, when manually adding audiences, sometimes we get users with a "0" next to their name instead of "1," showing they are an active, registered user. This makes creating custom audiences problematic, as we have to go through and manually confirm our lists, which, when uploading audiences of 100+ users, can be extremely time-consuming. It would also be nice to actually be able to view an embedded video within an email without being taken out of email and into Experience - it disrupts the flow of the user experience. We also have not been very satisfied with the level of turnover. It seems once we get used to one CSM, we get another, and another! (And one of our more recent support teams completely vanished on us at one point.) Finally, I wish pulling metrics wasn't such a hassle and that it was easier to find and compare data. Review collected by and hosted on G2.com.

It brings together email, mobile, intranet, and digital signage into one platform, making it easier to reach employees wherever they are—especially important for deskless or frontline workers. You can tailor messages based on role, location, or behavior, which helps ensure relevance and boosts engagement. Review collected by and hosted on G2.com.

While Firstup is a powerful platform, one area I find challenging is the limited flexibility in customizing certain design elements and layouts. It can sometimes feel restrictive when trying to create more dynamic or visually engaging content. Additionally, the learning curve for some of the analytics features can be steep, especially for newer users who aren’t as data-savvy. More intuitive dashboards or guided insights would be a great improvement. Review collected by and hosted on G2.com.

Firstup is resourceful and impactful as it issues conventional engagement for employees in a workplace

The app centralizes resources, messages and updates in a single space that is accessible to all members

Firstup operates remotely, where employees in office and different locations can engage and share information

The app uses intelligence to tailor make content based on user experiences or feedback Review collected by and hosted on G2.com.

Firstup has multiple features and versions that makes the digital interaction overwhelming

Setting up Firstup demands more technical help to streamline business communication Review collected by and hosted on G2.com.

Firstup helps us in acquiring personalized individual content, that makes messages remain relevant and accessible. The app has effective multi-channel delivery capabilities, where one can receive them through emails and mobile phones through apps. The admin tool and dashboard are very efficient and assertive. We get open messages and feedback, that helps us capture information concerning our customers. Review collected by and hosted on G2.com.

Prices are personalized, and this makes them lack transparency and understanding. Searching for old messages is also problematic, with complex navigation issues. Review collected by and hosted on G2.com.

Love seeing the new features roll out - keep them coming. Review collected by and hosted on G2.com.

Continue to listen to customers about feature suggestions. Review collected by and hosted on G2.com.