Firstup Reviews & Product Details

Firstup’s mission is to improve the employee experience at every moment that matters. The Firstup intelligent communication platform empowers Comms, HR, and EX leaders to reach every employee and improve engagement with personalized omnichannel campaigns and real-time engagement data. Global enterprises such as Tesco, Providence, ADM, Ford, Colgate-Palmolive and Swissport use Firstup to connect millions of employees worldwide. Firstup’s vibrant community of over 3,000 communicators is committed to elevating the employee experience. Learn more at firstup.io.

Product Website

Seller

Firstup

Discussions

Firstup Community

Languages Supported

Afrikaans, Amharic, Arabic, Azerbaijani, Bengali, Bosnian, Bulgarian, Catalan, Czech, Welsh, Danish, German, English, Estonian, Persian, Finnish, French, Irish, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Kannada, Georgian, Kazakh, Korean, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Sinhala, Slovak, Slovenian, Somali, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Uzbek, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese

Overview by

Andrew Nester

Value at a Glance

Averages based on real user reviews.

Time to Implement

4 months

View More Pricing Information

Firstup Integrations

(7)

Verified by Firstup

Firstup Media

Firstup Demo - Firstup Desktop Experience

All of your targeted content, on our intuitive, configurable web home page.

Users can access targeted shortcuts, their key links for their job, as well as all the latest personalized news in their feed.

To deliver the best digital employee experience, you have to reach your employees where they are. The Firstup fully branded mobile app delivers the most streamlined, relevant experience to every employee no matter where they are.

Firstup Demo - Design beautiful campaigns

Firstup's Studio allows communicators to design compelling and on-brand content using our intuitive Campaign Design.

Official Downloads

(5)

edit

Firstup publishing power meets Microsoft Create

Interactive Demo

edit

Try an interactive demo created by the software seller (right here on G2).

Try demo

G2 reviews are authentic and verified.

Here's how.

gaby m.

Communication Specialist

Mid-Market (51-1000 emp.)

8/11/2025

Business partner of the seller or seller's competitor, not included in G2 scores.

"First Up is an easy to use tool that has changed the way our team communicates!"

4/5

What do you like best about Firstup?

Using Firstup has completely transformed the way we communicate with our team. It’s intuitive, efficient, and ensures every employee stays informed and engaged—no matter their role or location! Review collected by and hosted on G2.com.

What do you dislike about Firstup?

What I find most frustrating about Firstup recently are the recurring glitches in Studio. These issues have made it difficult and time-consuming for our team to access analytics, often dragging on for days. The frequency and duration of these glitches have become a real challenge. Review collected by and hosted on G2.com.

What problems is Firstup solving and how is that benefiting you?

Firstup is helping us solve the challenge of reaching a large audience effectively through a newsletter format. It allows us to curate content thoughtfully and design engaging, visually appealing updates that the entire company can easily see, share, and interact with. This has made internal communication more seamless, consistent, and even enjoyable—turning what used to be a complex task into a smooth, creative process. Review collected by and hosted on G2.com.

Bradley C.

Director of Marketing and Communications

Enterprise (> 1000 emp.)

7/31/2025

"Strong Omni-Channel Employee Comms Option"

4.5/5

What do you like best about Firstup?

Firstup allows us to easily communicate with desked and non-desked employees with ease via email, app, and intranet. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Firstup identifies whether an employee should receive a communication via email or the app. They recently changed the app notification options to make it less likely to send a push notification and more like to just put a notification within the app. I don’t think as many employees engage with the notifications now. Review collected by and hosted on G2.com.

Katie C.

Communications Specialist

Enterprise (> 1000 emp.)

9/10/2024

"Love Firstup"

5/5

What do you like best about Firstup?

I would say the same, plus the addition of new reporting functionality and AI are incredibly helpful for our needs. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

We are still having some issues with the search function on our internal site. However, the search function via the studio side has been great.

I also think the creation of custom distribution lists could be more intuitive - I've had a few teammates find it complicated and confusing to manage when they have lists that are constantly fluctuating. Review collected by and hosted on G2.com.

Katrina N.

Social Media Leader

Enterprise (> 1000 emp.)

11/23/2021

"Highly likely to recommend to others."

3/5

What do you like best about Firstup?

The customer service is great, but the product pipeline has not changed to account for updates that our business needed e.g. dynamic personalization, etc Review collected by and hosted on G2.com.

What do you dislike about Firstup?

It would be great if FirstUp could also offer personalization to serve up personalized posts that might appeal to them, versus us having to provide that manually. It would be great if FirstUp could integrate with an AI messaging company and suggest messaging when a link is added to be shared, so a variety of messaging is presented. Review collected by and hosted on G2.com.

Verified User in Mining & Metals

Mid-Market (51-1000 emp.)

1/22/2024

"Still the right successful internal comms tool"

5/5

What do you like best about Firstup?

We have spent more time recently utilizing the stories across our sister companies, and Firstup allows for them to remain as the author but also makes it very easy to have comprehensive storytelling across the opcos Review collected by and hosted on G2.com.

What do you dislike about Firstup?

If there could be more of an admin/reporting level that isn't a content creator. I supervise someone who is responsible for content creation, but I wasn't able to easily look on the back end their metrics without having full access. Otherwise, it is still the right tool and I highly recommend it Review collected by and hosted on G2.com.

Michael G.

Enterprise (> 1000 emp.)

12/15/2023

"FirstUp is THE digital employee experience platform"

5/5

What do you like best about Firstup?

FirstUp just introduced Journeys, which allows administrators to automate messaging to tailor fit the employment experience for individuals. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

I would like the ability to pin critical messages, and I would like employees to be able to share some of their Journeys posts to outside social media, such as birthdays and employment anniversary messages. Review collected by and hosted on G2.com.

Response from Chuck Gose of Firstup

edit

Michael - I'm delighted to hear that Firstup has been a valuable tool for your organization's communication needs. Thanks for the feedback about the lack of ability to pin critical messages and will take that into consideration as we continue to improve our platform. And while print still has a place in comms, no one should have to wait for important company news. Thanks for taking the time to leave a review!

Jennifer T.

Manager, Corporate Communications

Mid-Market (51-1000 emp.)

10/31/2023

"Firstup is a exceptional platform with the best employees and customer service"

5/5

What do you like best about Firstup?

Their customer teams are top-notch. Always willing to jump on a call and walk you through a task. The platform is so easy to use and helps tremendously with employee communications and engagement. Review collected by and hosted on G2.com.

What do you dislike about Firstup?

Nothing! Firstup constantly takes feedback into consideration when developing and employing new features. Review collected by and hosted on G2.com.

Response from Chuck Gose of Firstup

edit

Jennifer - thank you for your kind words! We're glad to hear that our platform has helped improve employee communications and engagement for your organization.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

12/19/2023

"Highly effective employee experience platform"

4.5/5

What do you like best about Firstup?

Translated video captions is important functionality we asked for and has now been introduced - thank you! Review collected by and hosted on G2.com.

What do you dislike about Firstup?

The publishing experience for user-generated content can be improved, especially image editing; introducing name tagging in post content is essential (it can be done in comments, so why not elsewhere?); and FirstUp is missing a trick by not seriously considering employee recognition features/functionality (e.g. e-card to employee that also notifies their manager) as another integrated offering that would allow companies to retire or consolidate other employee tools that provide this. Review collected by and hosted on G2.com.

What problems is Firstup solving and how is that benefiting you?

Alignment with the company's strategic priorities - employees now have one single platform for engaging in company news and information and with other colleagues

Diversity, equity and inclusion - more employees are able to connect with the company and each other thanks to the mobile app/experience, which enhances inclusion and belonging Review collected by and hosted on G2.com.

Response from Chuck Gose of Firstup

edit

"Shall we play a game?" Love that Firstup is "game changing" for your organization. It's all about delivering a great employee experience, with or without technology. And glad that we can help your employees align with strategic priorities.