1. Serverless, scalable, pay‑as‑you‑go model: You don’t provision clusters; you pay for storage and compute only as you use them, which simplifies ops and enables experimentation with larger datasets.
2. BigQuery ML and Gemini/AI tooling integration: Train and deploy models directly in SQL, and use Gemini workflows to assist data prep and feature engineering within the same environment. This tightens the loop from data to model output.
3. Vertex AI integration: Seamless data handoffs from BigQuery to Vertex AI for training and inference reduce data movement and governance gaps, accelerating AI project timelines.
4. Datastream and real‑time ingestion: Near real‑time data replication into BigQuery enables dashboards and AI workloads to reflect current state, not yesterday’s snapshot. Review collected by and hosted on G2.com.
1. Cost management at scale: Real‑time ingestion, large AI workloads, and frequent ad‑hoc queries can quickly escalate costs unless you implement cost controls
2. Learning curve for advanced features: Gemini, AI‑assisted data prep, and multi‑engine architectures have a steeper learning curve for data engineers and data scientists who must coordinate across tools.
3. Regional and tenancy complexity in large orgs: Multi‑region data residency, IAM scoping, and cross‑team access governance add setup and ongoing admin work, especially when integrating with Vertex AI and external engines. Review collected by and hosted on G2.com.
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