Best Market Intelligence Software with Social Capabilities

Benefits of Market Intelligence Software with Social capabilities include: Provides features for tracking competitor activity on social media
Below are the top-rated Market Intelligence Software with Social capabilities, as verified by G2’s Research team. Real users have identified Social as an important function of Market Intelligence Software. Compare different products that offer this feature so you can decide which is best for your business needs.
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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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6 Listings in Market Intelligence Available
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    G2 Score
Semrush
(3,312)4.5 out of 5
4th Easiest To Use in Market Intelligence software
View top Consulting Services for Semrush
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary da

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 62% Small-Business
    • 27% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SEMrush is an all-in-one SEO tool that offers features such as keyword research, competitor analysis, site audits, and content optimization.
    • Reviewers appreciate the comprehensive set of features, user-friendly interface, and the ability to consolidate various SEO tasks into one platform.
    • Reviewers mentioned the high cost, especially for smaller teams or individual users, and the steep learning curve due to the number of features available.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Semrush Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    799
    Ease of Use
    781
    Keyword Research
    719
    Helpful
    656
    SEO Optimization
    650
    Cons
    Expensive
    540
    High Pricing
    468
    High Costs
    414
    Pricing Issues
    358
    Learning Curve
    304
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Semrush features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
    8.1
    Data Sources
    Average: 8.5
    8.1
    Advanced Data Collection
    Average: 8.2
    7.5
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Semrush
    Company Website
    Year Founded
    2008
    HQ Location
    Boston, MA
    Twitter
    @semrush
    308,181 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,261 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary da

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 62% Small-Business
  • 27% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SEMrush is an all-in-one SEO tool that offers features such as keyword research, competitor analysis, site audits, and content optimization.
  • Reviewers appreciate the comprehensive set of features, user-friendly interface, and the ability to consolidate various SEO tasks into one platform.
  • Reviewers mentioned the high cost, especially for smaller teams or individual users, and the steep learning curve due to the number of features available.
Semrush Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
799
Ease of Use
781
Keyword Research
719
Helpful
656
SEO Optimization
650
Cons
Expensive
540
High Pricing
468
High Costs
414
Pricing Issues
358
Learning Curve
304
View All Pros and Cons
Semrush features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.1
8.1
Data Sources
Average: 8.5
8.1
Advanced Data Collection
Average: 8.2
7.5
Lead Enrichment
Average: 8.0
Seller Details
Seller
Semrush
Company Website
Year Founded
2008
HQ Location
Boston, MA
Twitter
@semrush
308,181 Twitter followers
LinkedIn® Page
www.linkedin.com
2,261 employees on LinkedIn®
Contify
(114)4.5 out of 5
View top Consulting Services for Contify
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Contify is an AI-native Market and Competitive Intelligence platform that provides decision-ready insights about your market, industry, competitors, key accounts, and other strategic entities. We enab

    Users
    • Manager
    • Analyst
    Industries
    • Management Consulting
    • Pharmaceuticals
    Market Segment
    • 39% Enterprise
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Contify Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    8
    Helpful
    8
    Real-time News Updates
    8
    Competitor Analysis
    7
    Customer Support
    7
    Cons
    UX Improvement
    5
    News Quality
    3
    Expensive
    2
    Learning Curve
    2
    Pricing Issues
    2
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Contify features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
    8.9
    Data Sources
    Average: 8.5
    8.1
    Advanced Data Collection
    Average: 8.2
    7.2
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Contify
    Year Founded
    2009
    HQ Location
    Vermont, United States
    Twitter
    @contify
    359 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    371 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Contify is an AI-native Market and Competitive Intelligence platform that provides decision-ready insights about your market, industry, competitors, key accounts, and other strategic entities. We enab

Users
  • Manager
  • Analyst
Industries
  • Management Consulting
  • Pharmaceuticals
Market Segment
  • 39% Enterprise
  • 33% Small-Business
Contify Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
8
Helpful
8
Real-time News Updates
8
Competitor Analysis
7
Customer Support
7
Cons
UX Improvement
5
News Quality
3
Expensive
2
Learning Curve
2
Pricing Issues
2
View All Pros and Cons
Contify features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.1
8.9
Data Sources
Average: 8.5
8.1
Advanced Data Collection
Average: 8.2
7.2
Lead Enrichment
Average: 8.0
Seller Details
Seller
Contify
Year Founded
2009
HQ Location
Vermont, United States
Twitter
@contify
359 Twitter followers
LinkedIn® Page
www.linkedin.com
371 employees on LinkedIn®
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Crayon
(385)4.6 out of 5
View top Consulting Services for Crayon
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Crayon is the Competitive Enablement Platform that helps revenue teams win more competitive deals by preparing sellers for the moments that determine outcomes. Every deal is made up of competitive

    Users
    • Product Marketing Manager
    • Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 61% Mid-Market
    • 30% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Crayon Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Competitor Analysis
    3
    Communication
    2
    Competitive Intelligence
    2
    Competitor Insights
    2
    Customer Support
    2
    Cons
    Poor Integration
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Crayon features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.1
    8.7
    Data Sources
    Average: 8.5
    8.4
    Advanced Data Collection
    Average: 8.2
    8.1
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Crayon
    Year Founded
    2015
    HQ Location
    Boston, Massachusetts
    Twitter
    @Crayon
    3,443 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    75 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Crayon is the Competitive Enablement Platform that helps revenue teams win more competitive deals by preparing sellers for the moments that determine outcomes. Every deal is made up of competitive

Users
  • Product Marketing Manager
  • Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 61% Mid-Market
  • 30% Enterprise
Crayon Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Competitor Analysis
3
Communication
2
Competitive Intelligence
2
Competitor Insights
2
Customer Support
2
Cons
Poor Integration
1
View All Pros and Cons
Crayon features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.1
8.7
Data Sources
Average: 8.5
8.4
Advanced Data Collection
Average: 8.2
8.1
Lead Enrichment
Average: 8.0
Seller Details
Seller
Crayon
Year Founded
2015
HQ Location
Boston, Massachusetts
Twitter
@Crayon
3,443 Twitter followers
LinkedIn® Page
www.linkedin.com
75 employees on LinkedIn®
Klue
(443)4.7 out of 5
Optimized for quick response
View top Consulting Services for Klue
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klue is a Competitive Enablement Platform that combines win-loss analysis with competitive intelligence to bring together objective feedback from your buyers and intel from across the web so you can u

    Users
    • Product Marketing Manager
    • Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 54% Mid-Market
    • 38% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Klue Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Competitor Analysis
    12
    Insights
    10
    Customer Support
    9
    Battlecards
    8
    Competitor Insights
    8
    Cons
    Difficult Setup
    5
    UX Improvement
    5
    Lack of Clarity
    4
    Learning Curve
    3
    Limited Customization
    3
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Klue features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.1
    8.7
    Data Sources
    Average: 8.5
    8.4
    Advanced Data Collection
    Average: 8.2
    7.9
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Klue
    Company Website
    Year Founded
    2015
    HQ Location
    Vancouver, British Columbia
    Twitter
    @kluein
    997 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    193 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klue is a Competitive Enablement Platform that combines win-loss analysis with competitive intelligence to bring together objective feedback from your buyers and intel from across the web so you can u

Users
  • Product Marketing Manager
  • Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 54% Mid-Market
  • 38% Enterprise
Klue Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Competitor Analysis
12
Insights
10
Customer Support
9
Battlecards
8
Competitor Insights
8
Cons
Difficult Setup
5
UX Improvement
5
Lack of Clarity
4
Learning Curve
3
Limited Customization
3
View All Pros and Cons
Klue features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.1
8.7
Data Sources
Average: 8.5
8.4
Advanced Data Collection
Average: 8.2
7.9
Lead Enrichment
Average: 8.0
Seller Details
Seller
Klue
Company Website
Year Founded
2015
HQ Location
Vancouver, British Columbia
Twitter
@kluein
997 Twitter followers
LinkedIn® Page
www.linkedin.com
193 employees on LinkedIn®
PipeCandy
(35)4.3 out of 5
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PipeCandy is a market intelligence platform with insights on a million+ eCommerce & D2C brands. CPG & D2C brand owners & eCommerce managers use our insights to track digital channels (D2C

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 51% Mid-Market
    • 34% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • PipeCandy features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
    10.0
    Data Sources
    Average: 8.5
    9.2
    Advanced Data Collection
    Average: 8.2
    8.3
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    PipeCandy
    Year Founded
    2016
    HQ Location
    Walnut, CA
    Twitter
    @PipeCandyHQ
    1,548 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PipeCandy is a market intelligence platform with insights on a million+ eCommerce & D2C brands. CPG & D2C brand owners & eCommerce managers use our insights to track digital channels (D2C

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 51% Mid-Market
  • 34% Small-Business
PipeCandy features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.1
10.0
Data Sources
Average: 8.5
9.2
Advanced Data Collection
Average: 8.2
8.3
Lead Enrichment
Average: 8.0
Seller Details
Seller
PipeCandy
Year Founded
2016
HQ Location
Walnut, CA
Twitter
@PipeCandyHQ
1,548 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
Knowledge360
(16)4.6 out of 5
Entry Level Price:Starting at $649.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Our users spend more time analyzing information and less time search for it. Knowledge360® is the product of our 24 years of market and competitive intelligence experience. Our built in knowledge ma

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 44% Enterprise
    • 38% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Knowledge360 features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
    3.3
    Data Sources
    Average: 8.5
    5.0
    Advanced Data Collection
    Average: 8.2
    5.0
    Lead Enrichment
    Average: 8.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Cipher Systems
    Year Founded
    1996
    HQ Location
    Annapolis, MD
    Twitter
    @CipherSysLLC
    458 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Our users spend more time analyzing information and less time search for it. Knowledge360® is the product of our 24 years of market and competitive intelligence experience. Our built in knowledge ma

Users
No information available
Industries
No information available
Market Segment
  • 44% Enterprise
  • 38% Small-Business
Knowledge360 features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.1
3.3
Data Sources
Average: 8.5
5.0
Advanced Data Collection
Average: 8.2
5.0
Lead Enrichment
Average: 8.0
Seller Details
Seller
Cipher Systems
Year Founded
1996
HQ Location
Annapolis, MD
Twitter
@CipherSysLLC
458 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
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6 Listings in Market Intelligence Available
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