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Compare Sprout Social and Twitter Analytics 
Featured Products
At a Glance
Market Segments
Small-Business (44.8% of reviews)
Small-Business (62.4% of reviews)
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
No pricing available
Sprout Social
Star Rating
(5,756)4.4 out of 5
Market Segments
Small-Business (44.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansTwitter Analytics
Star Rating
(226)4.1 out of 5
Market Segments
Small-Business (62.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Twitter AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Twitter Analytics. Users appreciate its intuitive interface and powerful customization options, making it a favorite for managing social media across multiple platforms.
- Users say that Sprout Social's analytics module provides clear and actionable insights, which is a standout feature. In contrast, while Twitter Analytics offers useful summaries of performance, some users feel it lacks the depth and customization that Sprout Social provides.
- Reviewers mention that the implementation process for Sprout Social is smooth, with many highlighting the queue management feature that simplifies scheduling posts. On the other hand, Twitter Analytics, while easy to access, does not offer the same level of comprehensive management tools.
- According to verified reviews, Sprout Social's quality of support is notably higher, with users praising the responsiveness and helpfulness of the support team. In comparison, Twitter Analytics has received feedback indicating that its support could be improved, with some users feeling less supported in their inquiries.
- Users highlight that Sprout Social's reporting capabilities, including customizable reports and easy exporting options, are superior, allowing for tailored insights that meet specific business needs. Twitter Analytics, while providing basic reporting, lacks the same level of flexibility and detail.
- Reviewers note that Sprout Social is particularly well-suited for small businesses, with a significant portion of its user base falling into this category. Conversely, while Twitter Analytics is also used by small businesses, its overall functionality may not meet the more advanced needs of users looking for in-depth analytics.
Pricing
Entry-Level Pricing
Sprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Twitter Analytics
No pricing availableFree Trial
Sprout Social
Free Trial is available
Twitter Analytics
No trial information availableRatings
Meets Requirements
8.5
5,036
8.1
168
Ease of Use
8.8
5,089
8.6
171
Ease of Setup
8.7
3,473
9.1
55
Ease of Admin
8.8
2,167
8.7
54
Quality of Support
8.6
4,503
7.6
125
Has the product been a good partner in doing business?
8.7
2,134
7.7
47
Product Direction (% positive)
8.9
4,960
7.2
165
Features by Category
Social Analytics
7.7(won by 0.7)
2957
7.0
110
7.8
3141
7.9(won by 0.1)
137
8.7(won by 0.3)
3306
8.4
141
7.2
2595
7.6(won by 0.4)
100
7.0
2602
7.2(won by 0.2)
115
7.2
2361
7.7(won by 0.5)
32
7.1(won by 0.7)
2300
6.4
29
Reports & Dashboards
8.1(won by 1.6)
3180
6.5
121
8.5(won by 1.2)
3244
7.3
123
8.5(won by 1.0)
3087
7.5
109
Feature Not Available
7.5(won by default)
26
Agentic AI - Social Media Analytics
6.2(won by default)
893
Not enough data
6.2(won by default)
886
Not enough data
6.2(won by default)
878
Not enough data
6.2(won by default)
884
Not enough data
6.2(won by default)
885
Not enough data
Content & Collaboration
8.9
3127
Not enough data
7.9
2913
Not enough data
8.2
2969
Not enough data
8.0
2862
Not enough data
8.3
2977
Not enough data
Feature Not Available
Not enough data
Social Management
8.6
4151
Not enough data
8.9
4143
Not enough data
8.0
3785
Not enough data
8.5
4091
Not enough data
Feature Not Available
Not enough data
7.9
2877
Not enough data
7.5
2474
Not enough data
Agentic AI - Social Media Management
6.2
1062
Not enough data
6.4
1052
Not enough data
6.5
1049
Not enough data
6.5
1044
Not enough data
6.4
1035
Not enough data
6.4
1036
Not enough data
6.4
1032
Not enough data
Monitoring & Listening
8.5
1894
Not enough data
7.0
1431
Not enough data
8.0
1200
Not enough data
7.9
1183
Not enough data
7.7
1156
Not enough data
7.8
1182
Not enough data
Agentic AI - Social Media Listening Tools
6.4
387
Not enough data
6.4
385
Not enough data
6.4
388
Not enough data
6.4
386
Not enough data
6.4
386
Not enough data
Data Management & Analysis
7.5
1200
Not enough data
8.6
1953
Not enough data
8.0
1219
Not enough data
7.8
1124
Not enough data
Generative AI
7.1
859
Not enough data
6.9
848
Not enough data
Process
8.4
1450
Not enough data
7.9
1237
Not enough data
7.7
1003
Not enough data
Channels
Feature Not Available
Not enough data
8.8
1498
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Insight
7.4
1124
Not enough data
8.4
1420
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Sprout Social and Twitter Analytics are categorized as Social Media Analytics
Unique Categories
Sprout Social is categorized as Social Media Suites, Social Media Listening Tools, Social Media Management, and Social Customer Service
Twitter Analytics has no unique categories
Reviews
Reviewers' Company Size
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Twitter Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.8%
Non-Profit Organization Management
6.1%
Higher Education
5.4%
Information Technology and Services
3.7%
Financial Services
3.2%
Other
60.8%
Marketing and Advertising
17.4%
Non-Profit Organization Management
5.6%
Higher Education
5.2%
Information Technology and Services
4.7%
Public Relations and Communications
3.8%
Other
63.4%
Alternatives
Discussions
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
Is Sprout Social legit?
4 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
Can I export this data to Google Data Studio (for free potentially)?
1 Comment
BM
You can download your .CSV file from twitter analytics then upload it to Google Data Studio to get a digital report.
Twitter Analytics is supported...Read more
Twitter Analytics has no more discussions with answers
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