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Compare Salesforce Marketing Cloud and Yet Another Mail Merge (YAMM) 
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At a Glance
Market Segments
Mid-Market (48.1% of reviews)
Small-Business (55.1% of reviews)
Entry-Level Pricing
Starting at $1,250.00 Per Month
$0 Up to 50 Recipients/Day
Salesforce Marketing Cloud
Star Rating
(4,429)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansYet Another Mail Merge (YAMM)
Star Rating
(91)4.3 out of 5
Market Segments
Small-Business (55.1% of reviews)
Pros & Cons
Entry-Level Pricing
$0 Up to 50 Recipients/Day
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in integration capabilities, particularly with CRM systems, achieving a score of 8.8, while Yet Another Mail Merge (YAMM) falls short with a score of 7.3. Reviewers mention that this integration allows for seamless data flow and enhanced marketing strategies.
- Reviewers mention that YAMM shines in ease of use, scoring 8.7 compared to Salesforce's 7.7. Users on G2 appreciate YAMM's straightforward interface, making it ideal for small businesses that may not have extensive technical resources.
- G2 users highlight Salesforce's robust campaign automation features, scoring 9.7, which allows for sophisticated marketing strategies, while YAMM's capabilities in this area are less comprehensive, leading to a lower score of 8.0. Users say this difference is crucial for businesses looking to scale their marketing efforts.
- Users report that Salesforce Marketing Cloud Engagement offers superior email and mobile preview features, scoring 8.2, which helps ensure campaigns look great across devices. In contrast, YAMM's score of 8.7 indicates it also performs well, but users mention that Salesforce's capabilities are more advanced for larger campaigns.
- Reviewers mention that YAMM's pricing model is more accessible for small businesses, offering a free tier for up to 50 recipients per day, while Salesforce's entry-level price starts at $1,250. This affordability is a significant factor for users on G2 when choosing a platform.
- Users say that Salesforce's advanced analytics and reporting features, scoring 9.3, provide deeper insights into campaign performance compared to YAMM's score of 8.5. Reviewers mention that this level of detail is essential for data-driven decision-making in larger organizations.
Pricing
Entry-Level Pricing
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
Salesforce Marketing Cloud
No trial information availableYet Another Mail Merge (YAMM)
Free Trial is available
Ratings
Meets Requirements
8.2
3,266
8.5
72
Ease of Use
7.6
3,443
8.7
71
Ease of Setup
7.3
1,932
9.1
23
Ease of Admin
7.8
1,709
8.0
16
Quality of Support
7.7
3,080
7.7
54
Has the product been a good partner in doing business?
8.0
1,674
8.7
14
Product Direction (% positive)
7.5
3,159
6.9
67
Features by Category
Email Marketing
7.9
1169
Not enough data
8.4
1166
Not enough data
8.1
1150
Not enough data
8.2
1065
Not enough data
Online Marketing
7.4
1062
Not enough data
7.4
887
Not enough data
7.5
841
Not enough data
7.2
917
Not enough data
7.3
854
Not enough data
Lead Management
8.0
1032
Not enough data
7.6
995
Not enough data
8.0
1041
Not enough data
7.9
1025
Not enough data
8.1
1022
Not enough data
7.8
964
Not enough data
7.9
923
Not enough data
8.3
1031
Not enough data
Campaign Management
7.6
873
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Not enough data
Social
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Not enough data
Reporting & Analytics
7.4
1066
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Not enough data
Platform
6.9
629
Not enough data
7.8
187
Not enough data
8.0
676
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
669
Not enough data
7.8
139
Not enough data
Agentic AI - Marketing Automation
6.4
7
Not enough data
6.0
8
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.8
8
Not enough data
7.1
8
Not enough data
Integration
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.1
27
Not enough data
9.3
29
Not enough data
Analytics
9.2
28
Not enough data
9.3
27
Not enough data
Optimization
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Not enough data
Agentic AI - Push Notification
8.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Segmentation
9.0
38
Not enough data
8.5
41
Not enough data
Targeting
9.2
42
Not enough data
9.0
41
Not enough data
Triggered Content
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Not enough data
Personalized Content
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
9.1
30
Not enough data
8.8
29
Not enough data
8.9
28
Not enough data
8.7
29
Not enough data
8.9
29
Not enough data
8.6
30
Not enough data
9.1
30
Not enough data
8.9
30
Not enough data
SMS Platform
9.0
28
Not enough data
9.3
29
Not enough data
8.4
30
Not enough data
7.9
30
Not enough data
8.5
27
Not enough data
8.7
30
Not enough data
Agentic AI - SMS Marketing
8.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Platform Basics
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Not enough data
Agentic AI - Customer Journey Mapping
8.3
12
Not enough data
Attribution Modeling
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Not enough data
Reporting
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Not enough data
Platform Basics
7.9
42
Not enough data
8.0
44
Not enough data
Platform Data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Not enough data
Platform Additional Functionality
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.6
46
Not enough data
7.8
47
Not enough data
7.8
46
Not enough data
8.0
43
Not enough data
Page Optimization
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Not enough data
Integrations
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Not enough data
Generative AI
7.9
11
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
7.5
44
Not enough data
7.8
46
Not enough data
7.0
42
Not enough data
7.5
46
Not enough data
Analytics
7.7
45
Not enough data
7.5
48
Not enough data
Customization
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Not enough data
Loyalty Experience
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Not enough data
Loyalty Platform
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Not enough data
Agentic AI - Loyalty Management
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
Computing
8.7
5
Not enough data
8.3
5
Not enough data
8.1
6
Not enough data
Experimental Design
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Analytics
7.7
5
Not enough data
8.7
5
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Google Workspace Communication Tools
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Not enough data
Campaigns
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Not enough data
Engagement
8.4
42
Not enough data
Platform
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Not enough data
Agentic AI - Mobile Marketing
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
Marketing Operations
8.0
92
Not enough data
8.5
107
Not enough data
8.0
98
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Not enough data
Campaign Activity
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Not enough data
Agentic AI - Marketing Analytics
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Categories
Categories
Shared Categories
Salesforce Marketing Cloud and Yet Another Mail Merge (YAMM) share no categories
Unique Categories
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, SMS Marketing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Yet Another Mail Merge (YAMM) is categorized as Google Workspace Communication Tools
Reviews
Reviewers' Company Size
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yet Another Mail Merge (YAMM)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
13.6%
Marketing and Advertising
12.6%
Information Technology and Services
10.2%
Financial Services
4.5%
Internet
3.5%
Other
55.4%
Information Technology and Services
16.9%
Marketing and Advertising
11.2%
Computer Software
10.1%
Education Management
7.9%
Public Relations and Communications
6.7%
Other
47.2%
Discussions
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
1....Read more
Is yet another mail merge safe?
2 Comments
AA
Yes, it is safe. I have been using it for bulk emailing and I haven't seen any security concerns yet.Read more
How many emails I can send daily via using premium package ?
1 Comment
G2
1500 emails per day (Renews after exact 24 hours) you can send with the basic package of YAMMRead more
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