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Compare OptiMonk and StackAdapt 
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At a Glance
Market Segments
Small-Business (83.0% of reviews)
Small-Business (62.6% of reviews)
Entry-Level Pricing
Free Per Month
No pricing available
OptiMonk
Star Rating
(157)4.8 out of 5
Market Segments
Small-Business (83.0% of reviews)
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansStackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about StackAdaptOptiMonk vs StackAdapt
When assessing the two solutions, reviewers found StackAdapt easier to use, set up, and administer. Reviewers also preferred doing business with StackAdapt overall.
- Reviewers felt that StackAdapt meets the needs of their business better than OptiMonk.
- When comparing quality of ongoing product support, reviewers felt that StackAdapt is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of StackAdapt over OptiMonk.
Pricing
Entry-Level Pricing
OptiMonk
Free
Free
Per Month
- Max 10,000 pageviews / month
- Max 1 domain
- All features
StackAdapt
No pricing availableFree Trial
OptiMonk
Free Trial is available
StackAdapt
No trial information availableRatings
Meets Requirements
9.2
102
9.4
726
Ease of Use
8.9
107
9.1
713
Ease of Setup
8.9
52
9.2
582
Ease of Admin
9.1
48
9.2
541
Quality of Support
9.7
104
9.9
719
Has the product been a good partner in doing business?
9.5
48
9.8
553
Product Direction (% positive)
9.4
95
9.7
697
Features by Category
Channel Functionality
Not enough data
9.3
389
Platform Interoperability
Not enough data
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.1
8
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
Templates
9.5
7
Not enough data
9.4
9
Not enough data
9.3
9
Not enough data
Personalization
9.4
9
Not enough data
9.4
9
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
9.4
8
Not enough data
9.5
7
Not enough data
Multichannel
9.4
9
Not enough data
Feature Not Available
Not enough data
9.0
8
Not enough data
Administration
9.4
6
Not enough data
7.9
7
Not enough data
9.4
6
Not enough data
8.1
7
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
9.2
20
Not enough data
8.9
22
Not enough data
9.6
18
Not enough data
8.8
23
Not enough data
9.1
17
Not enough data
8.4
17
Not enough data
9.0
22
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
8.7
51
Not enough data
8.5
54
Not enough data
9.0
50
Not enough data
8.7
51
Not enough data
Campaigns
8.9
45
Not enough data
8.9
44
Not enough data
9.0
36
Not enough data
8.5
43
Not enough data
Integrations
8.6
34
Not enough data
8.6
24
Not enough data
8.8
32
Not enough data
8.9
25
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
8.7
198
Video Functionality
Not enough data
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Lead Monitoring
9.0
23
|
Verified
Not enough data
9.0
25
|
Verified
Not enough data
8.9
22
|
Verified
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
9.5
23
|
Verified
Not enough data
9.6
27
|
Verified
Not enough data
8.8
18
|
Verified
Not enough data
8.9
20
|
Verified
Not enough data
Analytics
9.5
18
|
Verified
Not enough data
9.1
19
|
Verified
Not enough data
Customization
9.5
20
|
Verified
Not enough data
9.5
24
|
Verified
Not enough data
9.6
26
|
Verified
Not enough data
9.3
25
|
Verified
Not enough data
Platform Basics
Not enough data
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Platform Reporting
Not enough data
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Agentic AI - Digital Audio Advertising
Not enough data
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Computing
8.0
5
Not enough data
Not enough data
Not enough data
8.1
6
Not enough data
Experimental Design
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.7
5
Not enough data
Feature Not Available
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
9.4
233
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Demand Side Platforms
Not enough data
9.0
369
|
Verified
Not enough data
8.9
359
|
Verified
Not enough data
9.2
369
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
9.4
36
Not enough data
9.5
36
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Categories
Categories
Shared Categories
OptiMonk and StackAdapt share no categories
Unique Categories
OptiMonk is categorized as Pop-Up Builder, Retargeting, Lead Capture, A/B Testing, Personalization Engines, and E-Commerce Personalization
StackAdapt is categorized as Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Display Advertising, Connected TV (CTV) Advertising Platforms, and Digital Audio Advertising
Reviews
Reviewers' Company Size
OptiMonk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.7%
Retail
10.5%
Health, Wellness and Fitness
7.2%
Consumer Goods
6.5%
Information Technology and Services
4.6%
Other
57.5%
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Alternatives
Discussions
What’s required to use OptiMonk?
1 Comment
Official Response from OptiMonk
OptiMonk is compatible with any kind of sites, you will only need to insert a short Javascript to the source code of your site. For Shopify, Shopify Plus,...Read more
How does the Free plan work?
1 Comment
Official Response from OptiMonk
With the Free plan you are going to have an OptiMonk account in which you can manage all your campaigns. Pro features and A/B testing are not available in...Read more
What if I reach my monthly quota of unique visitors?
1 Comment
Official Response from OptiMonk
First of all, we’ll send you a notification via e-mail when you reach 80% of your limit, so you’ll be noticed in time (we’ll send you another one when you...Read more
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
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