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Compare Klaviyo and Maropost Marketing Cloud 
Featured Products
At a Glance
Market Segments
Small-Business (81.2% of reviews)
Small-Business (69.3% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Klaviyo
Star Rating
(1,179)4.6 out of 5
Market Segments
Small-Business (81.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoMaropost Marketing Cloud
Star Rating
(146)4.4 out of 5
Market Segments
Small-Business (69.3% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Maropost Marketing Cloud excels in customer support, with users highlighting the 24/7 live chat and dedicated Customer Success Manager as standout features. This level of support is particularly appreciated by small businesses looking for guidance during implementation.
- Users say Klaviyo shines in its user-friendly interface and marketing analytics tools, making it easy for businesses to manage customer profiles and track campaign performance. Reviewers have noted that the platform is a game-changer for increasing sales and reaching larger audiences.
- Reviewers mention that Maropost offers a robust omnichannel support system, allowing users to manage campaigns across email, SMS, push notifications, and web. This versatility is a significant advantage for businesses looking to engage customers through multiple channels.
- According to verified reviews, Klaviyo's email templates are particularly well-received, with users praising their beauty and effectiveness in driving engagement. This feature is a key differentiator for businesses focused on aesthetic appeal in their marketing efforts.
- G2 reviewers highlight that while Maropost has a strong focus on automation and journey building, some users feel that Klaviyo's advanced segmentation capabilities provide a more tailored approach to customer engagement, making it easier to target specific audiences effectively.
- Users report that both platforms have their strengths, but Klaviyo's higher overall satisfaction ratings suggest it may be better suited for businesses seeking a comprehensive marketing solution, especially given its extensive user base and positive feedback on features like campaign management and analytics.
Pricing
Entry-Level Pricing
Klaviyo
No pricing availableMaropost Marketing Cloud
Essentials
Contact Us
- Segmentation
- Journey Builder
- Dynamic Content
Free Trial
Klaviyo
Free Trial is available
Maropost Marketing Cloud
No trial information availableRatings
Meets Requirements
9.0
893
8.7
115
Ease of Use
8.6
898
8.3
115
Ease of Setup
8.5
551
8.4
58
Ease of Admin
8.9
493
8.8
57
Quality of Support
8.4
850
9.0
113
Has the product been a good partner in doing business?
9.0
496
9.2
59
Product Direction (% positive)
9.0
842
8.7
114
Features by Category
Email Marketing
9.0
525
|
Verified
8.4
57
|
Verified
9.2
519
|
Verified
8.9
58
|
Verified
8.9
494
|
Verified
8.3
59
|
Verified
8.9
462
|
Verified
8.6
48
|
Verified
Online Marketing
7.8
374
|
Verified
7.9
33
|
Verified
8.3
399
|
Verified
7.8
40
|
Verified
8.7
428
|
Verified
7.8
47
|
Verified
8.7
445
8.5
45
|
Verified
8.2
251
8.3
32
|
Verified
Lead Management
8.5
346
8.3
32
8.4
272
8.1
38
|
Verified
9.0
474
|
Verified
8.6
49
|
Verified
7.8
218
8.1
25
|
Verified
8.5
353
|
Verified
8.0
28
|
Verified
8.5
394
|
Verified
7.7
28
8.4
332
|
Verified
8.2
27
|
Verified
8.2
282
|
Verified
8.1
33
|
Verified
Campaign Management
8.7
348
|
Verified
8.4
34
7.9
199
8.3
25
8.1
289
|
Verified
8.4
22
7.6
199
8.5
20
Social
Feature Not Available
Feature Not Available
7.8
196
Feature Not Available
7.7
189
Feature Not Available
7.4
184
Feature Not Available
7.8
259
|
Verified
Feature Not Available
Reporting & Analytics
8.5
468
|
Verified
8.1
54
|
Verified
8.3
415
|
Verified
7.7
37
|
Verified
8.3
424
|
Verified
7.6
24
|
Verified
8.4
437
|
Verified
7.7
25
|
Verified
7.5
201
8.1
20
Platform
8.5
326
|
Verified
8.5
30
|
Verified
8.7
310
|
Verified
8.5
28
|
Verified
8.9
315
|
Verified
8.8
29
|
Verified
8.3
208
|
Verified
8.7
19
7.8
194
|
Verified
8.3
22
|
Verified
8.9
316
|
Verified
8.9
29
|
Verified
8.0
160
8.8
20
|
Verified
Agentic AI - Marketing Automation
7.0
27
Feature Not Available
7.0
26
Feature Not Available
7.1
25
Feature Not Available
7.1
25
Feature Not Available
6.9
26
Feature Not Available
7.3
27
Feature Not Available
Integration
8.4
317
|
Verified
8.6
26
|
Verified
8.6
312
|
Verified
8.4
29
|
Verified
8.4
261
|
Verified
8.4
21
|
Verified
Administration
Not enough data
9.4
6
Not enough data
9.7
5
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.7
5
Not enough data
9.4
6
Integrations
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.7
6
Platform
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.3
5
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Not enough data
9.7
5
Not enough data
9.7
6
Messenger
7.4
13
Not enough data
6.4
14
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
8.2
29
Not enough data
8.4
29
Not enough data
8.2
30
Not enough data
8.4
30
Not enough data
Tracking
8.1
27
Not enough data
7.9
28
Not enough data
8.9
31
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
Reporting
9.1
30
Not enough data
8.6
29
Not enough data
8.6
29
Not enough data
8.3
28
Not enough data
Agentic AI - Email Deliverability
8.2
15
Not enough data
8.0
16
Not enough data
7.9
15
Not enough data
7.2
15
Not enough data
8.1
15
Not enough data
Visitor Behavior
Not enough data
8.2
10
|
Verified
Not enough data
7.7
11
|
Verified
Not enough data
7.6
7
Templates
Not enough data
8.0
10
Not enough data
8.2
12
Not enough data
8.5
12
Personalization
Not enough data
7.8
10
|
Verified
Not enough data
8.3
11
|
Verified
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
7.4
9
|
Verified
Not enough data
8.1
9
|
Verified
Not enough data
8.5
14
|
Verified
Not enough data
8.9
12
|
Verified
Multichannel
Not enough data
8.7
9
|
Verified
Not enough data
9.5
13
|
Verified
Not enough data
7.1
8
|
Verified
Administration
Not enough data
8.6
13
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
8.1
13
|
Verified
Not enough data
8.3
13
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Feature Not Available
Templates
8.6
424
|
Verified
8.2
19
|
Verified
Feature Not Available
Feature Not Available
8.4
347
|
Verified
8.2
13
8.8
256
7.9
7
Edit
8.4
353
|
Verified
8.8
15
8.8
415
|
Verified
8.4
24
|
Verified
8.3
331
|
Verified
8.6
22
|
Verified
Logistics
8.7
418
|
Verified
7.9
24
|
Verified
7.9
339
|
Verified
7.9
22
|
Verified
8.8
393
|
Verified
8.3
22
8.4
195
7.5
6
Generative AI
7.5
64
Feature Not Available
7.4
51
Feature Not Available
Agentic AI - Email Template Builder
6.4
19
Feature Not Available
7.0
19
Feature Not Available
Text Messaging
8.6
141
Not enough data
8.0
99
Not enough data
8.8
132
|
Verified
Not enough data
8.3
115
|
Verified
Not enough data
8.7
124
|
Verified
Not enough data
8.5
106
Feature Not Available
8.8
130
|
Verified
Not enough data
8.6
53
Not enough data
SMS Platform
8.6
134
|
Verified
Not enough data
8.9
132
|
Verified
Not enough data
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
62
Feature Not Available
8.8
111
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Feature Not Available
6.7
10
Feature Not Available
6.8
10
Feature Not Available
6.7
10
Feature Not Available
6.8
10
Feature Not Available
7.0
10
Feature Not Available
Data Sourcing
8.4
76
Not enough data
8.3
68
Not enough data
8.5
96
Not enough data
8.5
91
Not enough data
Intelligence
8.6
105
Not enough data
8.1
73
Not enough data
8.0
68
Not enough data
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
22
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Platform Basics
9.0
16
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.1
14
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.9
14
Feature Not Available
7.0
14
Feature Not Available
6.9
15
Feature Not Available
6.8
14
Feature Not Available
6.3
14
Feature Not Available
7.2
15
Feature Not Available
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing Operations
8.2
16
8.6
21
|
Verified
8.3
17
8.7
22
|
Verified
8.6
18
8.3
21
|
Verified
8.8
16
8.4
20
|
Verified
7.1
15
Feature Not Available
7.4
14
Feature Not Available
Campaign Activity
7.9
17
8.5
23
|
Verified
8.4
19
8.5
25
|
Verified
8.0
16
8.5
21
|
Verified
7.3
16
8.2
18
|
Verified
8.0
16
8.9
22
|
Verified
8.0
15
Feature Not Available
Agentic AI - Marketing Analytics
7.6
7
Feature Not Available
7.6
7
Feature Not Available
7.9
8
Feature Not Available
Categories
Categories
Shared Categories
Klaviyo and Maropost Marketing Cloud are categorized as SMS Marketing, Email Template Builder, Personalization, Marketing Analytics, and Marketing Automation
Unique Categories
Maropost Marketing Cloud is categorized as E-Commerce Personalization and Transactional Email
Reviews
Reviewers' Company Size
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Maropost Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.0%
Marketing and Advertising
13.0%
Apparel & Fashion
12.6%
Consumer Goods
12.2%
Health, Wellness and Fitness
7.3%
Other
36.0%
Marketing and Advertising
25.5%
Health, Wellness and Fitness
16.1%
Retail
5.8%
Online Media
5.1%
Internet
5.1%
Other
42.3%
Alternatives
Discussions
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
What is pricing?
1 Comment
RP
Hey Melodie,
Please email me at ross@maropost.com as i would need to know more in terms of volume etc... to provide a quote.
Cheers,
Ross AndrewRead more
What is Maropost Marketing Cloud used for?
1 Comment
Official Response from Maropost Marketing Cloud
Maropost Marketing Cloud is a powerful tool for managing email, SMS, and social media campaigns. It helps you segment your audience, personalize messages,...Read more
Maropost Marketing Cloud has no more discussions with answers
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