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Compare Instantly and Outreach 
Featured Products
At a Glance
Market Segments
Small-Business (95.5% of reviews)
Mid-Market (59.7% of reviews)
Entry-Level Pricing
Free Trial Per Month
Contact Us
Instantly
Star Rating
(4,010)4.8 out of 5
Market Segments
Small-Business (95.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 4 pricing plansOutreach
Star Rating
(3,530)4.3 out of 5
Market Segments
Mid-Market (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about OutreachSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Instantly excels in user experience, with a higher star rating and positive feedback highlighting its intuitive UI and responsive customer support. Users appreciate the supersearch function that allows for detailed filtering, making it easier to target specific prospects.
- Users say that Outreach provides robust automation features, particularly in handling repetitive sales tasks. Reviewers mention its ability to integrate seamlessly with CRM solutions, which enhances data and contact management for sales teams.
- According to verified reviews, Instantly's ease of setup is a significant advantage, with many users noting that they can quickly get started without extensive training. This contrasts with Outreach, where some users have reported challenges in configuration.
- Reviewers mention that Outreach's AI capabilities, such as the note-taking bot Kaya, help streamline follow-up processes by summarizing meetings effectively. This feature is particularly appreciated by users who value efficiency in communication.
- G2 reviewers highlight that while Outreach has a strong presence in the mid-market segment, Instantly is favored by small businesses for its affordable pricing and free trial option, making it accessible for startups and smaller teams.
- Users report that Instantly's ability to manage multiple domains and warm them up is a game-changer for cold emailing, allowing users to send outreach without risking domain reputation. This feature is less emphasized in Outreach, where users focus more on its comprehensive sales engagement tools.
Pricing
Entry-Level Pricing
Instantly
Free
Free Trial
Per Month
Everything you need to scale your cold outreach campaigns.
- Unlimited email sending accounts
- Unlimited domain warmup
- Advanced sequences
Outreach
Future Outreach Customers
Contact Us
- Sales engagement
- Opportuntity management
- Mutual success plans
Free Trial
Instantly
Free Trial is available
Outreach
No trial information availableRatings
Meets Requirements
9.4
3,411
8.7
2,675
Ease of Use
9.5
3,585
8.3
2,691
Ease of Setup
9.2
2,751
7.7
853
Ease of Admin
9.4
1,840
7.8
774
Quality of Support
9.6
3,383
8.3
2,429
Has the product been a good partner in doing business?
9.5
1,813
8.5
760
Product Direction (% positive)
9.8
3,445
8.5
2,505
Features by Category
Sales Force Automation
9.0
157
Not enough data
8.6
151
Not enough data
9.0
164
Not enough data
8.9
152
Not enough data
8.6
152
Not enough data
9.0
153
Not enough data
8.6
147
Not enough data
8.5
142
Not enough data
8.6
150
Not enough data
Marketing Automation
9.4
156
Not enough data
9.4
157
Not enough data
9.3
157
Not enough data
9.0
160
Not enough data
Customer Support
8.9
153
Not enough data
9.1
150
Not enough data
9.0
150
Not enough data
8.2
140
Not enough data
8.8
144
Not enough data
Reporting & Analytics
8.9
138
Not enough data
9.2
136
Not enough data
8.7
136
Not enough data
Mobile & Social
8.6
142
Not enough data
8.4
130
Not enough data
8.5
133
Not enough data
Platform
8.7
191
Not enough data
8.9
186
Not enough data
9.0
183
Not enough data
8.5
184
Not enough data
8.5
181
Not enough data
8.8
180
Not enough data
9.3
187
Not enough data
8.6
192
Not enough data
Integration
9.2
157
Not enough data
8.9
155
Not enough data
8.8
152
Not enough data
Generative AI
8.7
115
Not enough data
Agentic AI - CRM
8.3
12
Not enough data
8.1
12
Not enough data
7.6
12
Not enough data
7.4
12
Not enough data
7.9
12
Not enough data
7.6
12
Not enough data
8.2
12
Not enough data
Email Marketing
8.9
2338
Not enough data
9.3
2369
Not enough data
9.5
2375
Not enough data
9.4
2340
Not enough data
9.6
2401
Not enough data
9.4
2351
Not enough data
9.1
2230
Not enough data
9.1
2052
Not enough data
8.4
1942
Not enough data
Reporting & Analytics
9.2
2297
Not enough data
9.2
2302
Not enough data
Generative AI
8.7
1401
Not enough data
8.7
1405
Not enough data
Agentic AI - Email Marketing
8.4
58
Not enough data
8.3
57
Not enough data
8.7
58
Not enough data
8.8
57
Not enough data
8.8
57
Not enough data
Integration
9.3
2334
Not enough data
8.9
2200
Not enough data
8.7
2166
Not enough data
8.7
2048
Not enough data
8.2
1998
Not enough data
8.2
1929
Not enough data
Data Availability
9.1
531
Not enough data
9.1
522
Not enough data
8.9
507
Not enough data
8.7
191
Not enough data
Data Accuracy
9.1
484
Not enough data
9.1
500
Not enough data
8.8
212
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
9.0
462
Not enough data
9.2
467
Not enough data
9.4
504
Not enough data
9.3
469
Not enough data
8.8
447
Not enough data
8.9
472
Not enough data
Features
9.2
472
Not enough data
8.9
495
Not enough data
9.0
461
Not enough data
9.0
474
Not enough data
9.1
458
Not enough data
8.8
446
Not enough data
9.0
463
Not enough data
9.2
455
Not enough data
9.3
472
Not enough data
Lead Intelligence
8.7
169
Not enough data
8.9
170
Not enough data
8.9
171
Not enough data
Lead Management
9.0
194
Not enough data
8.5
198
Not enough data
8.9
192
Not enough data
Marketing Campaigns
8.6
205
Not enough data
8.3
227
Not enough data
8.5
205
Not enough data
8.9
195
Not enough data
8.9
194
Not enough data
Campaign Execution
8.4
162
Not enough data
8.9
179
Not enough data
8.5
160
Not enough data
9.4
161
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.8
436
Feature Not Available
9.0
410
7.5
34
9.4
454
8.1
36
8.9
404
8.1
38
Organization
9.1
413
7.9
33
9.1
395
8.0
35
9.0
400
8.1
33
Performance Analysis
8.8
406
7.4
38
9.2
432
8.3
41
Sales Analysis
8.6
443
7.3
37
8.7
404
7.8
38
Generative AI
9.0
289
7.9
25
9.0
286
7.6
24
Agentic AI - AI Sales Assistant
8.7
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
Diagnosis
8.8
1497
Not enough data
9.2
1547
Not enough data
9.1
1578
Not enough data
9.2
1479
Not enough data
Tracking
9.1
1497
Not enough data
9.1
1457
Not enough data
9.3
1557
Not enough data
9.1
1473
Not enough data
9.0
1466
Not enough data
Reporting
9.3
1615
Not enough data
9.3
1631
Not enough data
9.2
1563
Not enough data
9.0
1587
Not enough data
Agentic AI - Email Deliverability
8.7
38
Not enough data
8.8
39
Not enough data
8.8
39
Not enough data
8.8
39
Not enough data
9.0
39
Not enough data
Integrated Workflows
8.3
241
8.7
1008
|
Verified
9.2
262
9.1
1057
|
Verified
7.0
229
8.4
867
|
Verified
7.4
228
8.2
795
|
Verified
8.2
249
8.5
1009
|
Verified
7.7
231
8.6
399
7.9
240
8.2
347
Repeatability and Reportability
8.0
223
8.4
863
|
Verified
8.3
226
8.6
949
|
Verified
8.4
223
8.5
927
|
Verified
7.9
229
7.8
771
|
Verified
7.4
220
7.0
314
AI and Automation
8.4
230
7.8
340
8.3
233
7.3
308
8.4
232
7.7
346
8.1
229
7.3
298
8.1
217
7.0
292
Generative AI
8.3
223
6.7
138
Agentic AI - Sales Engagement
8.1
75
6.4
26
8.2
75
7.2
26
8.0
76
7.6
26
8.0
73
6.3
26
8.0
75
6.7
26
8.0
74
6.8
26
7.9
74
6.9
25
Call Analytics
Not enough data
8.3
128
Not enough data
7.8
108
Not enough data
8.0
115
Not enough data
Feature Not Available
Artificial Intelligence - Conversation Intelligence
Not enough data
Feature Not Available
Not enough data
7.7
95
Not enough data
Not enough data
Generative AI
Not enough data
7.5
40
Agentic AI - Conversation Intelligence
Not enough data
6.0
7
Not enough data
6.4
7
Not enough data
6.0
7
Not enough data
5.7
7
Not enough data
5.7
7
Not enough data
5.5
7
Not enough data
6.0
7
Lead Intelligence
9.2
508
Not enough data
8.9
500
Not enough data
9.0
505
Not enough data
9.0
503
Not enough data
8.5
513
Not enough data
Agentic AI - Lead Intelligence
7.5
8
Not enough data
Revenue Sourcing and Forecasting
Not enough data
7.4
51
Not enough data
7.9
60
Not enough data
8.3
79
Not enough data
8.1
53
Not enough data
7.9
59
Not enough data
8.0
21
Not enough data
8.0
22
CRM Data Enrichment
Not enough data
8.7
92
Not enough data
8.7
101
Not enough data
8.2
74
Not enough data
Feature Not Available
Not enough data
8.2
22
Account Management
Not enough data
7.8
69
Not enough data
7.8
70
Not enough data
8.0
70
Not enough data
8.5
80
Not enough data
7.8
24
Not enough data
8.1
21
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Outbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
8.8
11
Not enough data
8.3
11
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Sales Performance Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Incentives
Not enough data
7.5
193
Not enough data
8.2
234
|
Verified
Not enough data
6.9
165
|
Verified
Not enough data
8.3
245
|
Verified
Personalization
Not enough data
8.3
263
|
Verified
Not enough data
7.8
270
|
Verified
Not enough data
8.2
322
|
Verified
Not enough data
8.1
227
|
Verified
Administrative
Not enough data
8.7
306
|
Verified
Not enough data
8.4
258
|
Verified
Not enough data
8.5
264
Agentic AI - Email Tracking
8.7
33
7.3
16
8.6
33
7.1
17
8.6
32
7.9
17
8.6
32
6.4
16
8.4
32
6.4
16
8.5
32
6.3
16
8.5
32
6.5
16
Analytics
9.3
928
8.8
1440
9.2
901
8.4
1380
8.9
861
Feature Not Available
Customizations
9.3
889
8.8
1406
9.5
922
8.9
1432
9.1
951
8.5
1405
9.3
918
8.3
1056
9.1
900
9.0
1448
Generative AI
8.9
637
6.8
162
Agentic AI - Sales Analytics
Not enough data
6.7
8
Not enough data
7.9
8
Not enough data
6.4
7
Not enough data
6.4
7
Not enough data
6.4
7
Data Sourcing
Not enough data
7.7
158
Not enough data
7.9
173
Not enough data
Feature Not Available
Not enough data
8.1
187
Not enough data
7.6
167
Predictive Analytics
Not enough data
7.3
141
Not enough data
7.4
135
Not enough data
7.0
126
Not enough data
7.3
134
Sales Management
Not enough data
8.0
148
Not enough data
Feature Not Available
Not enough data
7.8
163
Not enough data
8.8
188
Agentic AI - Outbound Call Tracking
Not enough data
5.2
10
Not enough data
5.5
10
Calling
Not enough data
8.5
813
Not enough data
7.9
906
Not enough data
8.4
1032
Not enough data
8.8
1089
Not enough data
5.5
14
Contacts
Not enough data
8.6
1146
Not enough data
8.0
985
Not enough data
8.4
1066
Insights
Not enough data
8.3
1092
|
Verified
Not enough data
8.4
1051
Not enough data
7.7
594
Not enough data
9.1
1191
Not enough data
8.1
1036
Not enough data
6.7
13
Agentic AI - Sales Coaching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Training
Not enough data
8.3
197
|
Verified
Not enough data
8.2
196
|
Verified
Not enough data
8.2
179
|
Verified
Not enough data
8.0
142
|
Verified
Feedback
Not enough data
8.3
165
|
Verified
Not enough data
8.1
162
|
Verified
Not enough data
8.1
141
Not enough data
8.3
174
|
Verified
Not enough data
8.4
192
|
Verified
Not enough data
8.3
191
|
Verified
Not enough data
Feature Not Available
Generative AI
Not enough data
6.7
21
Agentic AI - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Instantly and Outreach are categorized as Sales Engagement, AI Sales Assistant, and Email Tracking
Unique Categories
Instantly is categorized as Email Deliverability, Account Data Management, Lead Mining, Lead Intelligence, Visitor Identification, CRM, Sales Intelligence, and Email Marketing
Outreach is categorized as Revenue Operations & Intelligence (RO&I), AI SDRs, Conversation Intelligence, Sales Coaching, Outbound Call Tracking, Sales Analytics, Sales Performance Management, and Revenue AI Platforms
Reviews
Reviewers' Company Size
Instantly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Outreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
45.4%
Computer Software
8.6%
Information Technology and Services
6.9%
Consulting
5.5%
Staffing and Recruiting
4.0%
Other
29.6%
Computer Software
36.9%
Information Technology and Services
18.2%
Marketing and Advertising
7.2%
Internet
6.3%
Financial Services
3.2%
Other
28.2%
Discussions
What is Instantly used for?
7 Comments
AP
a) Sending cold emails
b) Searching for prospects
Read more
Instantly has no more discussions with answers
Has anyone made the a migration from gmail to Outlook? If so, how did your use of Outreach change?
2 Comments
MS
Yes, I have performed the task, the free methods are here using GSMMO - https://www.transferemails.com/transfer-emails-from-outlook-to-gmail/Read more
What is the best way to log follow ups?
2 Comments
JK
When I engage a customer, either email or call, I put them into a follow up sequence, typically that has 3 steps, call > email > call to make sure we keep...Read more
What are the other best ways Outreach can be used in?
2 Comments
IS
We also used it for hiring workflow.Read more
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