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At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Small-Business (55.8% of reviews)
Entry-Level Pricing
Free 10000 Sessions Per Month
Starting at €29.00 1 user Per Month
Heap
Star Rating
(1,094)4.4 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free 10000 Sessions Per Month
Browse all 4 pricing plansSupermetrics
Star Rating
(811)4.4 out of 5
Market Segments
Small-Business (55.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Heap | by Contentsquare excels in Standard Event Tracking with a score of 9.0, while Supermetrics falls slightly behind at 8.5. Reviewers mention that Heap's ability to automatically capture user interactions without manual tagging is a significant time-saver.
- Reviewers mention that Heap's Click Tracking feature scores an impressive 9.4, indicating a strong capability in understanding user interactions. In contrast, Supermetrics' tracking features are rated lower, with users noting that while it provides good insights, it lacks the depth of Heap's tracking capabilities.
- Users on G2 highlight Heap's superior Quality of Support with a score of 8.7 compared to Supermetrics' 7.8. Reviewers say that Heap's support team is responsive and knowledgeable, which enhances the overall user experience.
- G2 users report that Heap's Dynamic Segmentation feature, rated at 9.2, allows for more granular user analysis compared to Supermetrics, which has a lower rating in this area. Users mention that this capability helps in tailoring marketing strategies effectively.
- Reviewers mention that Heap's Real-Time Reporting feature is rated at 8.6, providing immediate insights into user behavior, while Supermetrics' score of 8.1 indicates a less robust real-time capability. Users appreciate the immediacy of data in Heap for timely decision-making.
- Users say that Heap's Custom Event Tracking feature, rated at 8.8, is more intuitive and user-friendly than Supermetrics' offering, which is rated at 8.0. Reviewers mention that Heap simplifies the process of setting up custom events, making it accessible for users without technical expertise.
Pricing
Entry-Level Pricing
Heap
Free
Free
10000 Sessions Per Month
Find product-market fit
- Up to 10K monthly sessions
- Core analytics charts
- Unlimited enrichment sources
Supermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Heap
Free Trial is available
Supermetrics
Free Trial is available
Ratings
Meets Requirements
8.6
856
8.5
616
Ease of Use
8.1
865
8.2
624
Ease of Setup
8.5
313
8.2
411
Ease of Admin
8.6
317
8.0
375
Quality of Support
8.7
679
7.8
558
Has the product been a good partner in doing business?
8.8
299
8.2
370
Product Direction (% positive)
8.7
794
7.9
575
Features by Category
Metrics
8.6
397
8.6
310
8.4
365
8.3
291
8.3
327
8.1
262
9.0
398
8.4
291
8.8
391
8.0
280
8.0
305
7.9
250
8.1
279
8.0
250
8.7
347
8.6
322
8.7
368
7.8
268
Reporting
8.6
365
8.2
310
8.0
293
7.9
278
8.7
330
8.4
304
8.3
358
8.1
292
8.2
205
7.6
251
8.4
225
Feature Not Available
8.3
375
8.7
326
Other
8.4
339
8.2
271
8.0
185
7.9
241
7.6
192
7.2
218
8.2
214
8.6
317
8.1
149
8.4
267
8.0
45
7.2
207
7.9
47
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.3
10
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
8.4
274
8.3
274
8.6
99
7.5
213
8.6
412
8.1
313
8.7
388
8.0
295
User Identification
8.1
41
Not enough data
8.6
94
Not enough data
8.5
68
Not enough data
Tracking & Reporting
8.6
102
Not enough data
8.4
93
Not enough data
8.1
80
Not enough data
8.1
97
Not enough data
8.2
96
Not enough data
8.4
90
Not enough data
Metrics
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
Not enough data
User Behavior
9.4
83
Not enough data
9.0
73
Not enough data
9.0
69
Not enough data
A/B Testing
9.1
52
Not enough data
8.9
24
Not enough data
9.3
61
Not enough data
9.3
44
Not enough data
Visitor Information
9.3
66
Not enough data
8.9
61
Not enough data
Agentic AI - Session Replay
Not enough data
Not enough data
Product Analytics
8.3
300
Not enough data
8.7
358
Not enough data
8.5
327
Not enough data
8.7
351
Not enough data
7.9
105
Not enough data
8.4
223
Not enough data
7.8
92
Not enough data
8.3
254
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.6
85
Not enough data
8.4
87
Not enough data
8.6
83
Not enough data
8.2
69
Not enough data
7.8
72
Not enough data
7.3
49
Not enough data
Administration
8.1
69
Not enough data
8.2
50
Not enough data
8.5
65
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Platform Basics
9.2
30
Not enough data
9.2
31
Not enough data
Platform Data
9.1
32
Not enough data
8.7
34
Not enough data
9.2
33
Not enough data
8.9
33
Not enough data
Platform Additional Functionality
9.2
33
Not enough data
8.9
31
Not enough data
7.9
15
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
8.7
18
Not enough data
9.1
23
Not enough data
9.0
26
Not enough data
9.3
25
Not enough data
Process Management
9.1
23
Not enough data
9.1
23
Not enough data
9.4
26
Not enough data
9.3
25
Not enough data
System Management
9.4
20
Not enough data
9.3
14
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
355
|
Verified
Not enough data
7.8
281
|
Verified
Not enough data
7.9
298
|
Verified
Not enough data
8.0
160
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
348
|
Verified
Not enough data
8.9
379
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
324
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.5
12
Not enough data
7.0
14
Not enough data
6.3
12
Metrics
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
Not enough data
Variation Testing
8.5
37
Not enough data
Feature Not Available
Not enough data
8.7
45
Not enough data
8.6
45
Not enough data
8.3
43
Not enough data
8.2
29
Not enough data
Reporting
8.4
64
Not enough data
8.2
65
Not enough data
Personalization
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
38
Not enough data
Administration
8.1
52
Not enough data
7.8
15
Not enough data
8.5
62
Not enough data
8.9
63
Not enough data
Categories
Categories
Shared Categories
Heap and Supermetrics are categorized as Digital Analytics
Unique Categories
Heap is categorized as E-Commerce Analytics, Product Analytics, Session Replay, Mobile App Analytics, Mobile App Optimization, Enterprise Feedback Management, and Customer Journey Analytics
Reviews
Reviewers' Company Size
Heap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.4%
Information Technology and Services
12.0%
Financial Services
9.1%
Marketing and Advertising
7.7%
Internet
5.4%
Other
49.4%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.3%
Online Media
1.9%
Other
34.0%
Discussions
Does Heap work with multiple domains or websites?
1 Comment
MM
yes it supports, for instance we have 5 different websites, and you can create each project for each websites and do you analysis, all you need is to just...Read more
Does Heap support multiple projects on the same account?
1 Comment
MM
yes it supports multiple projects, Under the menu accounts, settings u can add multi projects. Read more
Does Heap work well with single-page web apps built on Backbone, Angular, and other frameworks?
1 Comment
MM
It should work for sure, heap will look for user visit on the page, and event actions triggered on the components on the object the present in your page. Read more
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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