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Compare CleverTap and Leadsquared Marketing Automation 
Featured Products
At a Glance
Market Segments
Mid-Market (53.0% of reviews)
Small-Business (46.7% of reviews)
Entry-Level Pricing
$75.00 Per Month
$400.00 Per Month
CleverTap
Star Rating
(635)4.6 out of 5
Market Segments
Mid-Market (53.0% of reviews)
Pros & Cons
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plansLeadsquared Marketing Automation
Star Rating
(227)4.4 out of 5
Market Segments
Small-Business (46.7% of reviews)
Pros & Cons
Entry-Level Pricing
$400.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that CleverTap excels in user engagement, particularly with its ability to monitor app activity and send timely communications based on user events. This feature is highlighted by users who appreciate the personalized approach to customer interactions.
- Users say that Leadsquared Marketing Automation offers robust segmentation options, making it easy to run targeted campaigns for different groups. Reviewers have noted that the ability to share emails and track replies significantly enhances their workflow efficiency.
- According to verified reviews, CleverTap's support team is highly responsive, which users find invaluable for resolving issues quickly. This level of support contributes to a smoother user experience, especially for those new to marketing automation.
- Reviewers mention that Leadsquared's automation features are straightforward to implement, allowing users to improve customer satisfaction and streamline sales processes. Users appreciate the dynamic options available for lead management and tracking.
- G2 reviewers highlight that CleverTap provides superior analytics capabilities, which help users track performance effectively. This feature is particularly beneficial for marketers looking to optimize their campaigns based on data-driven insights.
- Users report that while both platforms offer strong features, CleverTap's overall user satisfaction is higher, as reflected in its G2 Score. This suggests that users find more value in CleverTap's comprehensive approach to marketing automation compared to Leadsquared.
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Get started with the fundamentals of engagement to drive meaningful customer interactions
- Craft Omni-Channel Experiences
- Curate Your Audience
- Experiment, Measure, and Optimize
Leadsquared Marketing Automation
BASIC
$400.00
Per Month
- 10,000 contacts
- Automation Workflows
- Website Tracking
Free Trial
CleverTap
Free Trial is available
Leadsquared Marketing Automation
No trial information availableRatings
Meets Requirements
8.8
531
8.6
178
Ease of Use
8.9
533
8.7
176
Ease of Setup
8.5
319
8.7
105
Ease of Admin
9.0
244
8.5
103
Quality of Support
9.0
523
9.0
175
Has the product been a good partner in doing business?
9.2
243
8.9
102
Product Direction (% positive)
9.5
515
9.3
168
Features by Category
Email Marketing
9.0
168
8.5
132
|
Verified
8.9
161
8.7
132
|
Verified
8.9
160
8.3
127
|
Verified
8.8
148
8.7
121
|
Verified
Online Marketing
8.1
129
8.4
125
|
Verified
8.7
155
8.3
114
|
Verified
9.1
163
7.7
53
|
Verified
9.1
156
7.8
111
|
Verified
8.2
133
8.3
68
|
Verified
Lead Management
8.9
139
8.8
133
|
Verified
8.6
138
8.6
133
|
Verified
9.2
169
8.4
125
|
Verified
8.4
123
8.7
132
|
Verified
8.6
136
8.5
125
|
Verified
8.6
147
8.3
122
|
Verified
8.6
139
8.5
124
|
Verified
8.7
136
8.9
100
|
Verified
Campaign Management
8.8
147
8.3
101
|
Verified
8.1
136
8.5
87
|
Verified
8.1
130
8.6
64
|
Verified
7.8
124
7.8
41
Social
Feature Not Available
8.2
56
7.9
130
8.2
39
7.9
135
8.7
45
7.7
128
8.6
45
8.0
134
8.2
56
Reporting & Analytics
8.9
162
8.4
131
|
Verified
8.4
150
8.3
107
|
Verified
8.4
147
7.9
90
|
Verified
8.5
141
8.0
88
|
Verified
7.3
122
8.1
55
|
Verified
Platform
8.7
154
8.3
81
|
Verified
8.7
136
8.4
77
|
Verified
9.2
152
8.3
84
|
Verified
8.3
122
8.6
56
|
Verified
8.6
128
8.5
34
|
Verified
8.8
142
8.4
85
|
Verified
8.5
121
8.9
30
Agentic AI - Marketing Automation
7.1
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
Integration
8.6
157
8.3
86
|
Verified
8.5
149
8.2
70
|
Verified
8.2
136
8.2
64
|
Verified
User Identification
8.6
196
Not enough data
9.1
211
Not enough data
8.6
183
Not enough data
Tracking & Reporting
9.2
203
Not enough data
9.0
199
Not enough data
8.6
179
Not enough data
8.8
208
Not enough data
8.8
185
Not enough data
9.1
190
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Campaigns
9.0
240
Not enough data
9.3
253
Not enough data
8.9
241
Not enough data
9.2
257
Not enough data
9.3
241
Not enough data
Analytics
8.9
250
Not enough data
8.8
237
Not enough data
Optimization
8.9
238
Not enough data
9.0
245
Not enough data
9.0
235
Not enough data
8.7
217
Not enough data
Agentic AI - Push Notification
6.7
7
Not enough data
7.4
7
Not enough data
6.9
7
Not enough data
Segmentation
9.4
70
Not enough data
9.5
67
Not enough data
Targeting
9.4
66
Not enough data
9.3
66
Not enough data
Triggered Content
9.3
59
Not enough data
9.3
65
Not enough data
9.4
66
Not enough data
Personalized Content
9.2
59
Not enough data
8.5
59
Not enough data
9.0
57
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.6
162
Not enough data
8.6
156
Not enough data
8.9
151
Not enough data
8.8
138
Not enough data
8.8
140
Not enough data
Agentic AI - Customer Journey Mapping
8.3
7
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
27
Not enough data
8.7
29
Not enough data
8.1
28
Not enough data
8.9
29
Not enough data
8.4
29
Not enough data
8.5
29
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.3
27
Not enough data
8.7
28
Not enough data
8.1
26
Not enough data
8.7
28
Not enough data
Analysis
8.6
193
Not enough data
8.9
230
|
Verified
Not enough data
8.7
178
Not enough data
8.9
177
Not enough data
Campaigns
8.5
190
|
Verified
Not enough data
9.3
237
|
Verified
Not enough data
8.8
188
Not enough data
8.2
152
Not enough data
9.1
178
Not enough data
9.3
192
Not enough data
Engagement
8.6
166
Not enough data
Platform
8.8
202
Not enough data
8.8
197
|
Verified
Not enough data
8.6
174
Not enough data
Agentic AI - Mobile Marketing
8.5
11
Not enough data
8.0
11
Not enough data
7.7
11
Not enough data
8.0
11
Not enough data
7.6
11
Not enough data
7.9
11
Not enough data
Marketing Operations
8.4
217
|
Verified
Not enough data
8.8
247
|
Verified
Not enough data
8.8
253
|
Verified
Not enough data
9.1
237
|
Verified
Not enough data
8.1
101
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
259
|
Verified
Not enough data
8.7
263
|
Verified
Not enough data
8.7
238
|
Verified
Not enough data
8.8
231
|
Verified
Not enough data
8.6
222
|
Verified
Not enough data
8.5
175
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.7
8
Not enough data
7.3
8
Not enough data
7.4
7
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Variation Testing
9.1
123
Not enough data
8.4
101
Not enough data
8.9
103
Not enough data
9.0
117
Not enough data
9.0
37
Not enough data
9.1
107
Not enough data
Reporting
9.2
139
Not enough data
9.0
137
Not enough data
Personalization
9.0
123
Not enough data
9.1
121
Not enough data
9.2
105
Not enough data
Administration
8.8
131
Not enough data
8.5
46
Not enough data
8.9
137
Not enough data
9.1
141
Not enough data
Categories
Categories
Shared Categories
CleverTap and Leadsquared Marketing Automation are categorized as Marketing Automation
Unique Categories
CleverTap is categorized as Push Notification, Marketing Analytics, Mobile App Analytics, Mobile App Optimization, Mobile Marketing, Personalization Engines, Customer Journey Mapping, and WhatsApp Marketing
Leadsquared Marketing Automation has no unique categories
Reviews
Reviewers' Company Size
CleverTap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Leadsquared Marketing Automation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.9%
Information Technology and Services
6.3%
Internet
5.6%
Entertainment
5.4%
Retail
5.3%
Other
60.5%
Education Management
20.7%
Marketing and Advertising
12.0%
Information Technology and Services
11.1%
E-Learning
7.7%
Computer Software
7.2%
Other
41.3%
Alternatives
Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
5 Comments
MH
I believe if you're planning to develop a good platform, it's necessary to work with reliable specialists. And I can say that it's not a problem to find them...Read more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 Comments
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Which messaging channels does CleverTap support?
1 Comment
Official Response from CleverTap
CleverTap helps you send personalized marketing messages to users across more than 9 marketing channels, including: email, SMS, push notifications, in-app...Read more
Their Product Feature and pricing didn't fit us well, is there anyone who is using the product feature, if so which industry are you from?
1 Comment
SR
Hi Harish, could you please elaborate on the features that didn't work for you? Read more
Leadsquared Marketing Automation has no more discussions with answers
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