Compare Braze and D·engage 
Featured Products
At a Glance
Market Segments
Mid-Market (56.7% of reviews)
Mid-Market (41.4% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Braze
Star Rating
(1,499)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeD·engage
Star Rating
(114)4.5 out of 5
Market Segments
Mid-Market (41.4% of reviews)
Pros & Cons
Entry-Level Pricing
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Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in push notifications, achieving a remarkable score of 97.86. Users appreciate how it enhances their marketing efforts, with one reviewer noting that Braze "makes our growth journeys easier and more efficient, boosting our results."
- Users say D·engage stands out for its user-friendly interface, making it easy to manage email and SMS campaigns without extensive training. One user highlighted that the "clean dashboard" allows for effortless management, which is particularly beneficial for teams with limited technical expertise.
- Reviewers mention that Braze's segmentation capabilities are a significant advantage, allowing for targeted communication. A user noted, "I like the segmentation element of Braze. It allows me to get really targeted with the email communication we send out," which helps ensure the right messages reach the right audience.
- According to verified reviews, D·engage offers strong customer support, with users praising the fast response times. This level of support is crucial for organizations that rely on timely assistance to optimize their marketing strategies.
- G2 reviewers report that while Braze has a higher overall satisfaction score, D·engage is noted for its email campaign features, with users expressing satisfaction in how it allows them to "get under the hood" of their marketing campaigns, leading to high engagement rates.
- Users say that Braze's API capabilities are a lifesaver for data management, with one reviewer stating, "RestApi lets me pull, get, and post anything from anywhere." This flexibility is a key feature for teams needing to integrate various data sources seamlessly.
Pricing
Entry-Level Pricing
Braze
No pricing availableD·engage
CORE
Contact Us
Hosting your Data on Cloud-only.
- All pricing Mix & Play
- No Lock In contracts
- Only pay for what you use
Free Trial
Braze
Free Trial is available
D·engage
No trial information availableRatings
Meets Requirements
8.5
975
8.7
103
Ease of Use
8.3
1,184
8.7
103
Ease of Setup
7.6
666
8.4
98
Ease of Admin
8.5
362
8.8
43
Quality of Support
8.5
925
9.0
102
Has the product been a good partner in doing business?
8.9
370
8.9
43
Product Direction (% positive)
9.2
938
9.4
99
Features by Category
Email Marketing
8.8
566
9.1
50
8.8
535
9.2
49
8.4
538
8.8
47
8.3
448
8.7
46
Online Marketing
6.9
355
8.4
43
8.4
477
8.6
45
8.7
519
8.4
44
8.4
491
8.6
45
7.2
370
8.5
37
Lead Management
7.5
389
8.5
39
7.4
395
8.7
41
8.6
534
9.1
44
6.8
323
8.5
39
7.4
352
8.5
39
7.5
380
8.7
41
Feature Not Available
8.4
39
7.7
382
8.7
37
Campaign Management
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Social
Feature Not Available
Feature Not Available
6.6
325
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
6.6
329
Feature Not Available
Reporting & Analytics
7.7
531
8.4
46
Feature Not Available
8.3
39
Feature Not Available
Feature Not Available
6.6
398
8.3
39
Feature Not Available
Feature Not Available
Platform
8.3
448
8.4
49
Feature Not Available
Feature Not Available
8.5
444
9.0
46
7.7
351
8.2
43
7.7
400
8.0
41
8.5
429
8.5
44
Feature Not Available
8.0
41
Agentic AI - Marketing Automation
6.5
39
7.6
12
6.6
37
7.6
12
6.7
37
7.6
12
6.5
37
7.5
12
6.4
37
7.8
12
6.4
36
8.0
11
Integration
7.9
450
8.8
48
8.1
432
8.6
46
7.9
393
8.2
44
Visitor Behavior
Not enough data
8.1
18
Not enough data
8.5
18
Not enough data
8.0
16
Templates
Not enough data
8.0
17
Not enough data
8.3
18
Not enough data
8.0
18
Personalization
Not enough data
8.1
17
Not enough data
8.7
18
Not enough data
8.8
18
Not enough data
8.0
17
Not enough data
7.8
18
Not enough data
8.0
16
Not enough data
8.4
16
Not enough data
8.5
17
Multichannel
Not enough data
8.6
17
Not enough data
9.0
18
Not enough data
8.8
16
Administration
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.6
17
Not enough data
8.4
16
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
449
9.1
45
9.0
484
9.5
45
8.6
442
9.1
43
8.8
492
9.0
45
8.9
468
8.7
44
Analytics
8.2
490
8.6
44
7.7
452
8.3
44
Optimization
8.7
472
8.6
38
8.8
481
9.0
40
8.3
393
8.8
39
8.1
391
8.5
37
Agentic AI - Push Notification
6.4
40
7.7
10
6.5
38
7.3
10
6.3
37
7.0
10
Segmentation
8.7
211
9.0
17
8.5
199
9.7
25
Targeting
8.6
192
9.3
20
8.5
177
9.1
19
Triggered Content
7.8
118
8.6
16
9.1
200
9.3
23
9.1
196
9.5
21
Personalized Content
7.4
117
8.8
13
7.1
111
8.3
13
7.0
108
9.2
14
Agentic AI - Personalization Engines
7.0
9
9.2
6
7.0
10
9.5
10
7.5
10
8.9
6
6.7
9
9.2
6
6.9
9
9.2
6
6.5
9
9.3
7
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
125
Not enough data
7.9
131
Not enough data
Edit
7.1
125
Not enough data
8.3
129
Not enough data
7.9
129
Not enough data
Logistics
7.3
128
Not enough data
7.0
123
Not enough data
7.6
123
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
86
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
68
9.2
30
7.9
67
Feature Not Available
8.7
68
9.0
29
8.2
65
Feature Not Available
8.1
64
8.7
30
8.1
65
7.7
27
8.7
67
9.0
29
8.3
66
8.8
28
SMS Platform
7.9
64
8.4
29
8.5
63
8.6
30
Feature Not Available
8.2
26
Feature Not Available
Feature Not Available
8.4
63
7.7
24
7.9
63
8.7
26
Agentic AI - SMS Marketing
6.3
16
9.0
5
6.5
16
9.2
6
6.5
16
9.0
5
6.8
16
9.0
5
6.6
16
9.0
5
6.4
16
9.3
5
Data Sourcing
Not enough data
8.9
34
Not enough data
8.6
33
Not enough data
8.4
33
Not enough data
8.8
36
Intelligence
Not enough data
8.4
35
Not enough data
7.8
33
Not enough data
7.8
32
Platform Basics
8.3
110
Not enough data
8.5
107
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
110
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
105
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
385
8.7
21
7.7
474
|
Verified
9.2
23
7.1
343
|
Verified
8.7
20
6.9
375
|
Verified
8.4
21
Campaigns
7.6
330
|
Verified
8.5
18
9.0
464
|
Verified
9.6
23
7.6
312
9.2
20
6.6
233
Feature Not Available
8.9
443
|
Verified
9.5
22
8.7
463
|
Verified
9.4
22
Engagement
7.4
266
8.7
20
Platform
8.2
390
9.0
22
8.2
369
|
Verified
8.9
18
7.9
323
8.8
20
Agentic AI - Mobile Marketing
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze and D·engage are categorized as Personalization, Personalization Engines, Push Notification, Mobile Marketing, Marketing Automation, and SMS Marketing
Unique Categories
Braze is categorized as Email Template Builder, Customer Journey Analytics, WhatsApp Marketing, and RCS Business Messaging
D·engage is categorized as Customer Data Platform (CDP) and E-Commerce Personalization
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
D·engage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.4%
Marketing and Advertising
7.2%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.3%
Apparel & Fashion
15.5%
Retail
12.7%
Financial Services
10.0%
Banking
7.3%
Marketing and Advertising
6.4%
Other
48.2%
Alternatives
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
What is D·engage used for?
1 Comment
Official Response from D·engage
D•engage is really all about making it easier for businesses to connect with their customers in a meaningful way. Think of it as a tool that helps you send...Read more
D·engage has no more discussions with answers
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