G2 reviewers report that AdRoll excels in user experience, particularly with its intuitive interface and easy-to-use ad creation tools. Users appreciate the inbuilt ad maker and the ability to request custom artworks, making dynamic ad creation a breeze.
Users say that The Trade Desk stands out for its advanced targeting capabilities, allowing for a diverse audience reach. Reviewers highlight its unique and complex targeting options, which are often more sophisticated than those offered by other demand-side platforms.
According to verified reviews, AdRoll has a significant advantage in customer support, with many users praising its responsive and helpful service. One user noted that AdRoll's customer care is among the best in the industry, enhancing the overall user experience.
Reviewers mention that The Trade Desk is recognized for its robust analytics and performance metrics, which help users optimize their campaigns effectively. Users appreciate the platform's advanced features that streamline campaign management compared to competitors.
G2 reviewers highlight that AdRoll's retargeting capabilities are top-tier, making it easy for businesses to re-engage potential customers. Users find the platform straightforward to navigate, which contributes to its overall satisfaction ratings.
Users report that while The Trade Desk offers a more technical and advanced platform, it may require a steeper learning curve for new users. However, many find the investment worthwhile due to the extensive features and capabilities available once they become familiar with the system.
Pricing
Entry-Level Pricing
AdRoll
Ads
Pay As You Go
Pay-as-you-go advertising. Managed services with qualifying spend.
Does anybody knows a good source of AdRoll documentation?
1 Comment
SG
Hi Gransy, good question! Thorough documentation can be a huge help in learning to use a product to its full potential. AdRoll has a Help Center where they...Read more
How do you track attribution, while using a linear strategy
1 Comment
VF
One approach is to leverage multi-touch attribution directly in your marketing automation tools or whatever reporting tool you use.
The way I've done it...Read more
How do I run reports to determine how a particular campaign is influencing other campaigns within AdRoll?
1 Comment
VC
Hi Nicole! The best and easiest way to track this would be through AdRoll's Advanced Tracking tool. This would allow you to track conversions and where new...Read more
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