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At a Glance
Market Segments
Mid-Market (51.3% of reviews)
Small-Business (51.9% of reviews)
Entry-Level Pricing
$$
Free 35 Daily sessions
Acquia Web Governance
Star Rating
(157)4.5 out of 5
Market Segments
Mid-Market (51.3% of reviews)
Pros & Cons
Entry-Level Pricing
$$
Browse all 3 pricing plansHotjar
Star Rating
(326)4.3 out of 5
Market Segments
Small-Business (51.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free 35 Daily sessions
Browse all 12 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hotjar | by Contentsquare excels in session replay functionality, with a score of 9.3, allowing businesses to gain deep insights into user behavior. In contrast, Acquia Optimize has a lower score of 8.1 in this area, indicating it may not provide as comprehensive a view of user interactions.
- Reviewers mention that Hotjar | by Contentsquare offers superior entry and exit page tracking with a score of 9.1, which helps users identify where visitors are dropping off. Meanwhile, Acquia Optimize scores 8.5, suggesting it may not be as effective in pinpointing these critical user journey stages.
- G2 users highlight that Acquia Optimize shines in quality of support, achieving a score of 9.1, which indicates a strong customer service experience. In comparison, Hotjar | by Contentsquare scores 8.5, suggesting that while support is good, it may not be as responsive or helpful as that of Acquia.
- Users on G2 report that Hotjar | by Contentsquare provides excellent custom event tracking with a score of 8.7, allowing for tailored insights into specific user actions. Conversely, Acquia Optimize scores 8.3, indicating it may offer less flexibility in tracking unique user interactions.
- Reviewers mention that Hotjar | by Contentsquare has a robust feedback management system, scoring 9.3 for its survey builder and question types, which allows for detailed user feedback collection. In contrast, Acquia Optimize scores lower in this area, suggesting it may not provide as comprehensive tools for gathering user insights.
- Users say that Acquia Optimize excels in real-time monitoring with a score of 8.1, which is crucial for businesses needing immediate insights. However, Hotjar | by Contentsquare scores higher at 9.1, indicating a more effective solution for monitoring user interactions as they happen.
Pricing
Entry-Level Pricing
Acquia Web Governance
Optimize & Collaborate
$$
Compliance Solution for Teams and Individuals.
- Quality Assurance
- SEO
- Heartbeat
Hotjar
Observe Basic
Free
35 Daily sessions
Visualize user behavior with Heatmaps and see what your users see with Recordings.
- Automatic data capture
- Unlimited heatmaps
- Up to 1,050 sessions/month
Free Trial
Acquia Web Governance
No trial information availableHotjar
Free Trial is available
Ratings
Meets Requirements
9.0
96
8.7
254
Ease of Use
8.7
97
8.9
257
Ease of Setup
8.8
63
8.9
118
Ease of Admin
8.9
60
8.9
109
Quality of Support
9.1
96
8.5
174
Has the product been a good partner in doing business?
9.1
61
8.7
96
Product Direction (% positive)
8.7
93
8.1
250
Features by Category
Metrics
Feature Not Available
8.7
25
Feature Not Available
9.1
27
8.4
20
9.0
24
Feature Not Available
9.1
23
Feature Not Available
8.8
20
Feature Not Available
8.6
19
Feature Not Available
8.7
17
Feature Not Available
8.9
20
Feature Not Available
8.9
25
Reporting
Feature Not Available
Feature Not Available
Feature Not Available
8.9
19
Feature Not Available
Feature Not Available
Feature Not Available
8.1
20
Feature Not Available
8.5
19
Feature Not Available
8.2
17
Feature Not Available
8.8
21
Other
Feature Not Available
8.0
24
Feature Not Available
Feature Not Available
7.5
20
Feature Not Available
Feature Not Available
7.6
17
Feature Not Available
8.1
15
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.4
18
8.2
70
8.1
19
Feature Not Available
8.8
24
8.9
139
Feature Not Available
8.8
139
Monitoring
Feature Not Available
Not enough data
8.6
27
|
Verified
Not enough data
Feature Not Available
Not enough data
Administration
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
25
|
Verified
Not enough data
8.6
31
|
Verified
Not enough data
Standards
8.3
21
Not enough data
8.8
28
|
Verified
Not enough data
8.0
18
Not enough data
8.9
28
|
Verified
Not enough data
Agentic AI - Digital Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Response Methods
Not enough data
8.8
47
|
Verified
Not enough data
8.9
41
|
Verified
Not enough data
8.8
15
Not enough data
8.7
26
Not enough data
8.3
30
|
Verified
Participant Selection
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
36
|
Verified
Not enough data
9.2
15
Insights
Not enough data
8.8
52
|
Verified
Not enough data
8.6
38
|
Verified
Not enough data
8.5
39
|
Verified
Generative AI
Not enough data
7.7
5
User Behavior
Not enough data
9.0
70
|
Verified
Not enough data
8.9
71
|
Verified
Not enough data
8.5
50
|
Verified
A/B Testing
Not enough data
9.1
36
|
Verified
Not enough data
8.8
36
Not enough data
8.8
48
|
Verified
Not enough data
8.8
36
|
Verified
Visitor Information
Not enough data
7.6
45
|
Verified
Not enough data
8.6
40
Agentic AI - Session Replay
Not enough data
8.6
6
Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
7.8
9
Not enough data
8.1
9
Not enough data
9.1
9
Not enough data
7.8
6
Not enough data
8.6
7
Not enough data
Feature Not Available
Administration
Not enough data
7.6
7
Not enough data
5.7
5
Not enough data
8.8
8
Generative AI
Not enough data
6.7
5
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
7.0
5
Not enough data
7.7
5
Not enough data
6.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
Agentic AI - Website Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience
Not enough data
9.0
10
Not enough data
9.2
10
Not enough data
9.0
10
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Performance
Not enough data
Feature Not Available
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
8.9
6
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
Feature Not Available
Not enough data
8.3
5
Not enough data
Feature Not Available
Not enough data
7.7
5
Not enough data
7.7
5
Not enough data
Functionality
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Auditing & Monitoring
Feature Not Available
Not enough data
8.7
21
Not enough data
8.3
18
Not enough data
8.1
18
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
14
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Management
Not enough data
Feature Not Available
Not enough data
8.7
10
Not enough data
8.6
11
Feedback Analysis
Not enough data
8.8
8
Not enough data
Feature Not Available
Not enough data
8.8
7
Feedback Sources
Not enough data
Feature Not Available
Not enough data
8.7
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
8.1
6
Not enough data
8.0
5
Survey Management
Not enough data
9.2
6
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Not enough data
Survey Customization
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Survey Insights
Not enough data
8.3
5
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring
9.2
35
Not enough data
Feature Not Available
Not enough data
8.8
28
Not enough data
8.2
20
Not enough data
Reporting
8.6
23
Not enough data
8.0
20
Not enough data
Automation
8.2
19
Not enough data
9.4
29
Not enough data
Functionality
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
21
Not enough data
8.3
19
Not enough data
Generative AI
6.3
5
Not enough data
Agentic AI - Digital Accessibility Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
9.3
9
Not enough data
9.2
11
Not enough data
Reporting
9.4
12
Not enough data
9.6
12
Not enough data
Functionality
9.6
16
Not enough data
9.1
16
Not enough data
8.3
7
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Digital Accessibility Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Software Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.6
114
Not enough data
8.2
94
Not enough data
8.6
108
Not enough data
8.1
101
Not enough data
8.9
124
Reporting
Not enough data
9.3
151
Not enough data
9.1
144
Not enough data
8.7
125
Not enough data
7.8
105
Editing
Not enough data
Not enough data
Not enough data
Not enough data
Other Content Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Acquia Web Governance and Hotjar are categorized as Digital Analytics and Heatmap Tools
Unique Categories
Acquia Web Governance is categorized as Digital Accessibility Platforms, Consent Management Platform (CMP), Cookie Tracking, Digital Governance, SEO Tools, Website Monitoring, Digital Accessibility Tools, Data Quality, Privacy Impact Assessment (PIA), and CMS Tools
Hotjar is categorized as Feedback Analytics, Digital Experience Monitoring (DEM), Product Analytics, Session Replay, User Research, Software Testing, Survey, and E-Commerce Analytics
Reviews
Reviewers' Company Size
Acquia Web Governance
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hotjar
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Government Administration
20.4%
Higher Education
10.5%
Education Management
7.2%
Marketing and Advertising
5.3%
Financial Services
5.3%
Other
51.3%
Marketing and Advertising
16.2%
Computer Software
15.2%
Information Technology and Services
11.0%
Internet
9.7%
Retail
5.5%
Other
42.4%
Discussions
Would you be able to share any best practices?
1 Comment
JA
Hi Jannah,
Thanks for your questions! We have lots of resources already available, including webinars on our website:...Read more
Acquia Web Governance has no more discussions with answers
How is Hotjar different from Google Analytics?
1 Comment
AM
Hotjar has a better set of advanced tools to get a better look at heatmaps and visitor recordings. Where as Google Analytics majorly focuses on all the...Read more
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