# Best Stock Photos Websites

## How Many Stock Photos Websites Products Does G2 Track?

**Total Products under this Category:** 76

### Category Stats (Aug 2026)

- **Average Rating:** 4.27/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Storyblocks (+0.04%) - Among all products in this category, Storyblocks recorded the largest rating increase compared to last month

_Last updated: August 21, 2026_

## How Does G2 Rank Stock Photos Websites Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 12,300+ Authentic Reviews
- 76+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Stock Photos Websites
 ![G2 Grid® for Stock Photos Websites plotting products by satisfaction and market presence](https://www.g2.com/categories/stock-photos/grids.png?focus%5B%5D=154754&focus%5B%5D=88486&focus%5B%5D=88490&focus%5B%5D=88494&focus%5B%5D=84944&focus%5B%5D=49465&focus%5B%5D=69726&focus%5B%5D=150961)

Highlighted products: Vecteezy, Shutterstock, Adobe Stock, Burst by Shopify, Storyblocks, Depositphotos, 123RF, and Magnific.

Underlying data: [Grid® JSON](https://www.g2.com/categories/stock-photos/grids.json?focus%5B%5D=vecteezy&focus%5B%5D=shutterstock-shutterstock&focus%5B%5D=adobe-adobe-stock&focus%5B%5D=burst-by-shopify&focus%5B%5D=storyblocks&focus%5B%5D=depositphotos-inc-depositphotos&focus%5B%5D=123rf&focus%5B%5D=magnific)

### [Vecteezy](https://www.g2.com/products/vecteezy/reviews)

Vecteezy is an online marketplace where users can license stock photos, vector graphics, and stock footage directly from artists. Basic features are free but include ads and limitations. Pro subscribers get advanced licensing and a wider selection of content. The company was founded in May 2007 and is owned and operated by its parent company Eezy.com based out of Bowling Green, KY. The Founder & CEO of Eezy is Shawn Rubel who currently oversees the company's vision, mission, and direction. Vecteezy has a growing community of over 30k contributors that includes artists such as photographers, graphic designers, and videographers. These contributors license their work on the platform, which helps them gain exposure and earn money doing what they love. The primary users of Vecteezy's platform are graphic designers, videographers, digital marketing and publishing professionals. The main goal of Vecteezy is to make the creative process easier and more inspiring for everyone, regardless of where they are in their creative journey. To achieve this, Vecteezy provides the necessary resources that people need to create their best work.

**Average Rating:** 4.7/5.0

**Total Reviews:** 8,167

#### How Do G2 Users Rate Vecteezy?

- **Quality of Support:** 8.3/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.2/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.5/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Vecteezy?

- **Seller:** [Eezy](https://www.g2.com/sellers/eezy)
- **Company Website:** www.eezy.com
- **Year Founded:** 2008
- **HQ Location:** Bowling Green, Kentucky
- **Twitter:** @Eezy  
245 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eb0c691a9a6e474fab443dcc8817853c8c50248a51828de028cc2a5803d3fa51&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F15157244%2F&secure%5Burl_type%5D=linkedin_company_website)  
226 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Graphic Designer
- **Top Industries:** Graphic Design, Design
- **Company Size:** 74% Small, 3% Medium

#### What Do G2 Reviewers Say About Vecteezy?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **high-quality images** on Vecteezy, valuing their engaging visuals and free accessibility.
- Users appreciate the **ease of use** of Vecteezy, benefiting from its rich resources and simple search functionality.
- Users love the **easy downloading** of quality attribution-free images from Vecteezy, enhancing their creative projects.
- Users appreciate the **variety of content options** on Vecteezy, making it easy to find exactly what they need.
- Users appreciate the **free services** from Vecteezy, finding them beneficial and easy to use without extra costs.

##### Cons

- Users feel frustrated with the **limited free content** , wishing for more free items and lower subscription fees.
- Users find the **paywall restrictive** , limiting casual use and making the platform less accessible for many.
- Users dislike the **cost barrier** , feeling the paywall limits casual use and access to content.
- Users wish for more **free resources** in Vecteezy, as many valuable features are locked behind the premium subscription.
- Users face a **download limit** that restricts access, causing frustrations with slow and sometimes failed downloads.

#### What Are Recent G2 Reviews of Vecteezy?

**["Vecteezy: Fast, Easy Asset Discovery with a Huge Library and Great Value"](https://www.g2.com/survey_responses/vecteezy-review-13035716)**

**Rating:** 5.0/5.0 stars

_— Rustam a._

[Read full review](https://www.g2.com/survey_responses/vecteezy-review-13035716)

**["Vecteezy’s Intuitive UI and Fast Downloads Make Design Work Effortless"](https://www.g2.com/survey_responses/vecteezy-review-12854517)**

**Rating:** 5.0/5.0 stars

_— Karlo B._

[Read full review](https://www.g2.com/survey_responses/vecteezy-review-12854517)

#### What Are G2 Users Discussing About Vecteezy?

- [How are designers and creators using Vecteezy to enhance their creative projects?](https://www.g2.com/discussions/how-are-designers-and-creators-using-vecteezy-to-enhance-their-creative-projects) - 5 comments
- [How is Vecteezy being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-vecteezy-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field) - 6 comments
- [What does Vecteezy do?](https://www.g2.com/discussions/what-does-vecteezy-do) - 10 comments, 1 upvote
- [What is Vecteezy Editor?](https://www.g2.com/discussions/what-is-vecteezy-editor) - 4 comments
- [Is Vecteezy good?](https://www.g2.com/discussions/is-vecteezy-good) - 17 comments

### [Shutterstock](https://www.g2.com/products/shutterstock-shutterstock/reviews)

Shutterstock, Inc. is a leading global creative platform for transformative brands and media companies. Directly and through its group subsidiaries, Shutterstock's comprehensive collection includes high-quality licensed photographs, vectors, illustrations, 3D models, videos and music. Working with its growing community of more than 2 million contributors, Shutterstock adds hundreds of thousands of images each week, and currently has more than 600 million images and more than 45 million video clips available. Headquartered in New York City, Shutterstock has offices around the world and customers in more than 150 countries. The Company also owns Splash News, the world’s leading entertainment news agency for newsrooms and media companies worldwide; Pond5, the world’s largest video-first content marketplace; TurboSquid, the world's largest 3D content marketplace; PicMonkey, a leading online graphic design and image editing platform; Offset, a high-end image collection; Shutterstock Studios, an end-to-end custom creative shop; PremiumBeat, a curated royalty-free music library; Shutterstock Editorial, a premier source of editorial images and videos for the world's media; and Bigstock, a value-oriented stock media offering. For more information, please visit www.shutterstock.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 642

#### How Do G2 Users Rate Shutterstock?

- **Quality of Support:** 8.4/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.1/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.0/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Shutterstock?

- **Seller:** [Shutterstock](https://www.g2.com/sellers/shutterstock)
- **Year Founded:** 2003
- **HQ Location:** New York
- **Twitter:** @Shutterstock  
261,467 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=210efe91cdc34c8ab415553964a54182cdf60741919fa3cf44c00c140b0f5261&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshutterstock%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,937 employees on LinkedIn®
- **Ownership:** NYSE: SSTK

#### Who Uses This Product?

- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Graphic Design
- **Company Size:** 63% Small, 34% Medium

#### What Do G2 Reviewers Say About Shutterstock?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **massive content library** of Shutterstock, finding high-quality media easily for any project.
- Users appreciate the **massive video library** of Shutterstock, finding high-quality, professional content for their projects.
- Users appreciate the **high-quality images and videos** on Shutterstock, finding it invaluable for creative projects.
- Users value the **ease of use** of Shutterstock, enjoying its intuitive interface and efficient search capabilities.
- Users value the **vast library and quality** of Shutterstock, making it easy to find useful assets for any project.

##### Cons

- Users find Shutterstock **expensive** for occasional use, as high-quality content requires costly premium plans.
- Users find the **high cost and cancellation fees** for Shutterstock subscriptions to be frustrating and difficult to navigate.
- Users find the **repetitive images** on Shutterstock frustrating, making it hard to discover unique visuals.
- Users express concerns about **pricing issues** with Shutterstock, particularly regarding high costs and difficult cancellation policies.
- Users find the **repetitive content** on Shutterstock leads to a less efficient and time-consuming browsing experience.

#### What Are Recent G2 Reviews of Shutterstock?

**["Shutterstock is great for variety of visuals/videos/audios"](https://www.g2.com/survey_responses/shutterstock-review-11803281)**

**Rating:** 5.0/5.0 stars

_— Ashu L._

[Read full review](https://www.g2.com/survey_responses/shutterstock-review-11803281)

**["Up-to-Date Asset Library for Many Topic Areas, But UX Could Be Improved"](https://www.g2.com/survey_responses/shutterstock-review-9077462)**

**Rating:** 4.0/5.0 stars

_— Alphonse T._

[Read full review](https://www.g2.com/survey_responses/shutterstock-review-9077462)

### [Adobe Stock](https://www.g2.com/products/adobe-adobe-stock/reviews)

Adobe Stock is a comprehensive stock media service offering a vast collection of high-quality, royalty-free assets, including photos, illustrations, vectors, videos, audio files, templates, and 3D models. Designed to meet the diverse needs of creative professionals, Adobe Stock seamlessly integrates with Adobe Creative Cloud applications, enabling users to search, preview, and license assets directly within their design environment. This integration streamlines the creative workflow, allowing for efficient project development without the need to switch between platforms. Key Features and Functionality: - Extensive Asset Library: Access millions of curated assets contributed by a global community of artists, ensuring a wide range of styles and subjects to suit various project requirements. - Seamless Integration: Adobe Stock is natively integrated into Creative Cloud apps like Photoshop, Illustrator, InDesign, and Premiere Pro, allowing users to browse and license assets directly within these applications. - Advanced Search Capabilities: Powered by Adobe Sensei, the platform offers intelligent search features, enabling users to filter assets by aesthetics, color, copy space, shot size, and more, facilitating the discovery of the perfect asset efficiently. - Flexible Licensing Options: Offers various subscription plans and credit packs to accommodate different usage needs, including options for individuals, teams, and enterprises. - Premium Content: Provides access to a Premium collection of hand-selected, high-quality images from leading photographers and agencies, catering to projects that require exceptional visual content. Primary Value and User Solutions: Adobe Stock addresses the challenge of sourcing high-quality, royalty-free assets by providing a vast and diverse library that integrates directly into the creative workflow. This integration reduces the time and effort required to find and license assets, enhancing productivity for designers, marketers, and content creators. By offering flexible licensing and a wide range of content types, Adobe Stock empowers users to create compelling, professional-grade projects efficiently.

**Average Rating:** 4.3/5.0

**Total Reviews:** 191

#### How Do G2 Users Rate Adobe Stock?

- **Quality of Support:** 8.1/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.0/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.2/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Adobe Stock?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Owner
- **Top Industries:** Marketing and Advertising, Graphic Design
- **Company Size:** 71% Small, 20% Medium

#### What Do G2 Reviewers Say About Adobe Stock?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **vast library of high-quality images, videos, and templates** that Adobe Stock provides for their projects.
- Users love the **vast library of high-quality assets** in Adobe Stock, enhancing their creative projects effortlessly.
- Users commend the **ease of use** in Adobe Stock, appreciating quick searches and smooth integration with Creative Cloud.
- Users appreciate the **vast library of high-quality assets** on Adobe Stock, enhancing their creative projects seamlessly.
- Users appreciate the **high-quality assets** offered by Adobe Stock, enhancing their creative projects effortlessly.

##### Cons

- Users are concerned about the **high cost** of Adobe Stock, especially for the limited number of images provided.
- Users find the **pricing too high** , especially for regular access to stock images compared to competitors.
- Users find the **limited free images** on Adobe Stock insufficient, often preferring alternatives for more natural options.
- Users express concerns about **high pricing** for Adobe Stock, especially for frequent asset needs and limited downloads.
- Users find the **credit system confusing** and pricing high, particularly when needing many assets regularly.

#### What Are Recent G2 Reviews of Adobe Stock?

**["Reliable stock asset library with great quality."](https://www.g2.com/survey_responses/adobe-stock-review-12751294)**

**Rating:** 4.5/5.0 stars

_— Himanshu J._

[Read full review](https://www.g2.com/survey_responses/adobe-stock-review-12751294)

**["Its Convenient and what you expect from Adobe"](https://www.g2.com/survey_responses/adobe-stock-review-12607553)**

**Rating:** 4.0/5.0 stars

_— Skyler W._

[Read full review](https://www.g2.com/survey_responses/adobe-stock-review-12607553)

#### What Are G2 Users Discussing About Adobe Stock?

- [Is Adobe stock included in CC?](https://www.g2.com/discussions/is-adobe-stock-included-in-cc) - 1 comment
- [How can I get Adobe stock for free?](https://www.g2.com/discussions/how-can-i-get-adobe-stock-for-free) - 2 comments, 1 upvote
- [How does Adobe stock images work?](https://www.g2.com/discussions/how-does-adobe-stock-images-work)
- [Are Adobe Stock Images worth it?](https://www.g2.com/discussions/adobe-stock-are-adobe-stock-images-worth-it) - 2 comments
- [Are Adobe Stock Images worth it?](https://www.g2.com/discussions/are-adobe-stock-images-worth-it) - 3 comments

### [Burst by Shopify](https://www.g2.com/products/burst-by-shopify/reviews)

Free stock photos for websites and commercial use. Burst is a free stock photo platform that is powered by Shopify.

**Average Rating:** 4.6/5.0

**Total Reviews:** 36

#### How Do G2 Users Rate Burst by Shopify?

- **Quality of Support:** 9.6/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.8/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Ease of Admin:** 10.0/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Burst by Shopify?

- **Seller:** [Shopify](https://www.g2.com/sellers/shopify)
- **Year Founded:** 2006
- **HQ Location:** Ottawa, ON
- **Twitter:** @Shopify  
450,909 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a47e88783b7429c2984c8a3e2defbd798a6e43fb11bd4596b012234db02fbbd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F784652%2F&secure%5Burl_type%5D=linkedin_company_website)  
28,516 employees on LinkedIn®
- **Ownership:** NYSE:SHOP

#### Who Uses This Product?

- **Top Industries:** Health, Wellness and Fitness
- **Company Size:** 76% Small, 17% Medium

#### What Are Recent G2 Reviews of Burst by Shopify?

**["Great website for free images"](https://www.g2.com/survey_responses/burst-by-shopify-review-5253228)**

**Rating:** 4.0/5.0 stars

_— Pelin w._

[Read full review](https://www.g2.com/survey_responses/burst-by-shopify-review-5253228)

**["Huge free images for your website"](https://www.g2.com/survey_responses/burst-by-shopify-review-5284324)**

**Rating:** 5.0/5.0 stars

_— Loura A._

[Read full review](https://www.g2.com/survey_responses/burst-by-shopify-review-5284324)

#### What Are G2 Users Discussing About Burst by Shopify?

- [How can I download high resolution photos for free?](https://www.g2.com/discussions/how-can-i-download-high-resolution-photos-for-free)
- [What are burst photos?](https://www.g2.com/discussions/what-are-burst-photos)
- [Is burst Shopify free?](https://www.g2.com/discussions/is-burst-shopify-free)
- [What is Shopify burst?](https://www.g2.com/discussions/what-is-shopify-burst)

### [Storyblocks](https://www.g2.com/products/storyblocks/reviews)

Storyblocks empowers creators and businesses to produce better videos faster than ever. Our stock media library includes high-quality video, audio, and imagery that is crafted by 800+ highly accomplished artists and creators from around the world and updated regularly based on what customers want. We power inclusive storytelling by sourcing diverse content representing people of all identities. With a simple subscription, customers get unlimited access to our media library of over 6 million assets, plus high-quality templates and after-effects, video editing tools, and plug-ins for leading video editing platforms. Storyblocks ensures customers' peace of mind with comprehensive licensing and unlimited downloads, enabling endless experimentation and iteration with full confidence to meet business goals.

**Average Rating:** 4.6/5.0

**Total Reviews:** 424

#### How Do G2 Users Rate Storyblocks?

- **Quality of Support:** 9.2/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.5/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Storyblocks?

- **Seller:** [Storyblocks](https://www.g2.com/sellers/storyblocks)
- **Company Website:** www.storyblocks.com
- **Year Founded:** 2011
- **HQ Location:** Arlington, Virginia
- **Twitter:** @storyblocks  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cf89434f9998847266511e271016e0360ca91ae1ab17657344a98f606c75c07b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2403520%2F&secure%5Burl_type%5D=linkedin_company_website)  
133 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Video Editor, Owner
- **Top Industries:** Media Production, Marketing and Advertising
- **Company Size:** 81% Small, 16% Medium

#### What Do G2 Reviewers Say About Storyblocks?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **high-quality media library** of Storyblocks, offering diverse options for various creative projects.
- Users appreciate the **extensive video availability** in Storyblocks, making it easy to find diverse, high-quality clips.
- Users love the **high-quality clips** from Storyblocks, making it easy to find diverse footage and audio for projects.
- Users love the **wide variety of high-quality media** available in one convenient place on Storyblocks.
- Users rave about the **high-quality video clips** available on Storyblocks, making content creation effortless and diverse.

##### Cons

- Users note the **limited selection** of niche and high-quality footage compared to larger platforms, impacting their experience.
- Users feel that **content quality varies** on Storyblocks, with some assets lacking freshness and modern appeal.
- Users experience **inefficient search functionality** that leads to time-consuming and challenging searches for specific clips.
- Users find that the **content can feel repetitive** , limiting the variety and freshness of available assets.
- Users find the **search functionality lacking** , making it difficult to find specific content quickly and easily.

#### What Are Recent G2 Reviews of Storyblocks?

**["Storyblocks Makes Finding Quality Visual Assets Fast and Easy"](https://www.g2.com/survey_responses/storyblocks-review-13228083)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/storyblocks-review-13228083)

**["Makes Technical Presentations More Engaging"](https://www.g2.com/survey_responses/storyblocks-review-13167081)**

**Rating:** 4.5/5.0 stars

_— Vijay V._

[Read full review](https://www.g2.com/survey_responses/storyblocks-review-13167081)

#### What Are G2 Users Discussing About Storyblocks?

- [Can I use Storyblocks for commercial use?](https://www.g2.com/discussions/can-i-use-storyblocks-for-commercial-use) - 2 comments
- [How much can you make from Storyblocks?](https://www.g2.com/discussions/how-much-can-you-make-from-storyblocks)
- [Is Storyblocks good?](https://www.g2.com/discussions/is-storyblocks-good) - 2 comments
- [Is Storyblocks free to use?](https://www.g2.com/discussions/is-storyblocks-free-to-use) - 1 comment

### [123RF](https://www.g2.com/products/123rf/reviews)

123RF is a comprehensive digital media platform offering over 240 million royalty-free assets, including photos, vectors, videos, audio files, and fonts. Established in 2005, it has evolved to integrate advanced AI tools, enhancing the creative process for users worldwide. Key Features and Functionality: - Extensive Media Library: Access to a vast collection of high-quality stock content suitable for various creative projects. - AI-Powered Tools: Features such as Image Generator, Sketch to Image, Image Upscaler, Generative Fill, Background Blur, Background Remix, Image Extender, Background Remover, Localize, and Image to Video, streamlining content creation and editing. - Flexible Subscription Plans: Offers the PLUS Plan for individuals, PLUS Team for small businesses, and PLUS Enterprise for larger organizations, each providing unlimited downloads and access to AI tools. - Credit System: Allows on-demand access to all assets with flexible usage options, catering to diverse project needs. Primary Value and Solutions: 123RF addresses the needs of creatives, marketers, and businesses by providing an all-in-one platform that combines an extensive stock media library with advanced AI tools. This integration simplifies the content creation process, enabling users to produce high-quality visuals efficiently. The flexible subscription and credit options ensure that users can choose plans that best fit their project requirements and budget constraints.

**Average Rating:** 4.4/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate 123RF?

- **Quality of Support:** 8.2/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.3/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.7/10 (Category avg: 9.2/10)

#### Who Is the Company Behind 123RF?

- **Seller:** [123RF](https://www.g2.com/sellers/123rf-845f6507-26d0-4198-a96a-681c83523294)
- **Year Founded:** 2005
- **HQ Location:** Collyer Quay,
- **Twitter:** @123rf  
22,436 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=90796eb089b656760583031a22bdac76d3f09a207ad3e0a98bdaec46cad1c78d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F980850%2F&secure%5Burl_type%5D=linkedin_company_website)  
255 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 95% Small, 5% Medium

#### What Do G2 Reviewers Say About 123RF?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of finding images** on 123RF, making it simple to access content on any topic.
- Users appreciate the **ease of use** on 123RF, enabling them to quickly find images on any topic.
- Users love the **easy search functionality** of 123RF, enabling quick access to images on any topic.
- Users value the **ease of finding and using images** on any topic with 123RF's platform.

##### Cons

- Users find the **premium cost** of 123RF to be a bit excessive, affecting their purchase decisions.
- Users find the **pricing issues** with 123RF to be a bit too high for their budget.

#### What Are Recent G2 Reviews of 123RF?

**["top recommended stock images app"](https://www.g2.com/survey_responses/123rf-review-10883502)**

**Rating:** 4.0/5.0 stars

_— Isha S._

[Read full review](https://www.g2.com/survey_responses/123rf-review-10883502)

**["Affordable Variety of Stock Photos, Videos, and Music"](https://www.g2.com/survey_responses/123rf-review-13243868)**

**Rating:** 5.0/5.0 stars

_— Amanda P._

[Read full review](https://www.g2.com/survey_responses/123rf-review-13243868)

### [Magnific](https://www.g2.com/products/magnific/reviews)

Founded in 2010 and formerly known as Freepik, Magnific is an AI creative platform for professional teams and individual creators. With over 100 million monthly visits and over 1 million paid subscribers, the platform integrates tools for creating images, videos, and audio. Precision camera, lighting control, and 3D model environments, backed by 250M+ creative assets and exclusive upscaling technology. Spaces, its collaborative canvas, supports end-to-end team production without losing precision or brand consistency. Magnific serves enterprise marketing teams, creative studios, production agencies, and independent professionals worldwide.

**Average Rating:** 4.7/5.0

**Total Reviews:** 174

#### How Do G2 Users Rate Magnific?

- **Quality of Support:** 8.6/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.3/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Magnific?

- **Seller:** [Magnific](https://www.g2.com/sellers/magnific)
- **Company Website:** www.magnific.com
- **Year Founded:** 2010
- **HQ Location:** Malaga, Malaga
- **Twitter:** @magnific  
86,279 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6557a31d1525b5268e9002fbc92391b2168eb1ee8d41d7ccb919d550bff8112&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmagnific%2F&secure%5Burl_type%5D=linkedin_company_website)  
443 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer
- **Top Industries:** Graphic Design, Marketing and Advertising
- **Company Size:** 73% Small, 20% Medium

#### What Do G2 Reviewers Say About Magnific?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Freepik, enabling quick access to high-quality design assets.
- Users love the **high quality visuals** provided by Magnific, enhancing overall user experience and efficiency in design projects.
- Users value the **seamless integration of features** in Freepik, enhancing efficiency and creativity in design projects.
- Users value the **extensive high-quality asset library** of Freepik Pro, enhancing convenience for design projects.
- Users appreciate the **extensive library of high-quality assets** and integrated AI tools that enhance productivity and creativity.

##### Cons

- Users find Magnific to be **quite expensive** , especially with potential costs from multiple iterations and premium accounts.
- Users find the **missing features** of Magnific frustrating, especially with repetitive assets and inconvenient subscription changes.
- Users find the **subscription costs to be high** , along with fast depletion of usage limits causing frustration.
- Users express frustration over **limited features** in Freepik's new pricing model and AI tools' lack of transparency.
- Users find the **limited options** in Magnific can lead to a repetitive experience and difficulty in finding variety.

#### What Are Recent G2 Reviews of Magnific?

**["AI-Powered visual creation made fast and effortless""](https://www.g2.com/survey_responses/magnific-review-12694186)**

**Rating:** 5.0/5.0 stars

_— Manila B._

[Read full review](https://www.g2.com/survey_responses/magnific-review-12694186)

**["Exceptional AI Upscaling with Powerful Detail Control"](https://www.g2.com/survey_responses/magnific-review-13120333)**

**Rating:** 5.0/5.0 stars

_— Ravindra N._

[Read full review](https://www.g2.com/survey_responses/magnific-review-13120333)

#### What Are G2 Users Discussing About Magnific?

- [What is attribute on freepik?](https://www.g2.com/discussions/what-is-attribute-on-freepik)
- [How good is freepik?](https://www.g2.com/discussions/how-good-is-freepik)
- [Can we edit in freepik?](https://www.g2.com/discussions/can-we-edit-in-freepik) - 1 comment
- [What is the use of freepik?](https://www.g2.com/discussions/what-is-the-use-of-freepik) - 2 comments

### [Depositphotos](https://www.g2.com/products/depositphotos-inc-depositphotos/reviews)

Depositphotos is a comprehensive royalty-free content marketplace offering an extensive library of over 326 million files, including stock photos, vector images, video clips, and editorial content. Founded in 2009, the platform serves a global clientele, providing high-quality, human-created content across various categories. Key Features and Functionality: - Vast Content Library: Access to a diverse collection of over 326 million assets, encompassing photos, vectors, videos, and editorial files. - AI-Powered Tools: Utilize advanced AI capabilities such as the AI Image Editor for tasks like background removal, object modifications, and upscaling, enhancing creative workflows. - Flexible Licensing Options: Choose between Standard and Extended Licenses to suit different project needs, with the Extended License allowing for unlimited prints and use in items intended for resale. - Subscription Plans and Packs: Select from various subscription plans for ongoing needs or opt for Packs tailored to a fixed number of downloads, providing flexibility and cost-effectiveness. Primary Value and User Solutions: Depositphotos addresses the creative industry's demand for high-quality, diverse visual content by offering an expansive and continually updated library. The integration of AI-powered tools streamlines the design process, enabling users to edit and customize images efficiently without requiring advanced technical skills. Flexible licensing and pricing options ensure that both individuals and businesses can find plans that align with their specific project requirements and budgets. By combining a vast content repository with innovative tools and user-friendly licensing, Depositphotos empowers creators to produce compelling visual narratives with ease.

**Average Rating:** 4.4/5.0

**Total Reviews:** 45

#### How Do G2 Users Rate Depositphotos?

- **Quality of Support:** 9.0/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.3/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Depositphotos?

- **Seller:** [Depositphotos](https://www.g2.com/sellers/depositphotos-0b39ff10-8378-428a-830b-ee58bc35cca2)
- **Year Founded:** 2009
- **HQ Location:** New York
- **Twitter:** @Depositphotos  
14,798 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f5a27858c22834868ab39839a353c07d6193fe34372368f594bf9401d6edb11d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2435798%2F&secure%5Burl_type%5D=linkedin_company_website)  
309 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 87% Small, 9% Medium

#### What Do G2 Reviewers Say About Depositphotos?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Depositphotos, appreciating its quick setup and effective search features for images.
- Users love the **broad selection of images** , making it easy to find perfect visuals for various projects.
- Users love the **wide range of images** available on Depositphotos, making it easy to find the perfect visuals.
- Users love the **easy search functionality** in Depositphotos, enabling quick access to high-quality images tailored to their needs.
- Users find the **content quality** of Depositphotos outstanding, with high-resolution images and excellent search capabilities enhancing their projects.

##### Cons

- Users find a **limited selection** of images on Depositphotos, wishing for more options and variety to choose from.
- Users feel that Depositphotos has **limited variety** , with insufficient options for specific searches affecting their experience.
- Users find the **limited vectors** on Depositphotos make it challenging to find specific images quickly.
- Users note the **repetitive nature** of Depositphotos, often requiring multiple attempts for desired image outcomes.

#### What Are Recent G2 Reviews of Depositphotos?

**["Good Variety, Great Price"](https://www.g2.com/survey_responses/depositphotos-review-11747056)**

**Rating:** 4.5/5.0 stars

_— Melissa S._

[Read full review](https://www.g2.com/survey_responses/depositphotos-review-11747056)

**["Great for Website Images, Needs More Variety in Some Areas"](https://www.g2.com/survey_responses/depositphotos-review-12233303)**

**Rating:** 4.5/5.0 stars

_— Megan B._

[Read full review](https://www.g2.com/survey_responses/depositphotos-review-12233303)

#### What Are G2 Users Discussing About Depositphotos?

- [How can I download images from Depositphotos for free?](https://www.g2.com/discussions/how-can-i-download-images-from-depositphotos-for-free)
- [How do I upload photos to Depositphotos?](https://www.g2.com/discussions/how-do-i-upload-photos-to-depositphotos)
- [What does depositphotos pay?](https://www.g2.com/discussions/what-does-depositphotos-pay)
- [What is depositphotos?](https://www.g2.com/discussions/what-is-depositphotos)

### [Unsplash](https://www.g2.com/products/unsplash/reviews)

Unsplash is a platform offering a vast collection of high-resolution images contributed by a global community of photographers. With over 6 million photos available, Unsplash provides free access to a diverse range of visuals suitable for various creative projects. The platform is designed to fuel creativity by offering unrestricted use of its extensive image library, making it an invaluable resource for designers, marketers, and content creators. Key Features: - Extensive Image Library: Access to over 6 million high-quality, high-resolution images across various categories and styles. - Community-Driven Content: A diverse range of photography styles and categories contributed by a global community of over 400,000 photographers. - Free and Flexible Usage: Images are free to use for both personal and commercial projects without the need for permission or attribution, though credit is appreciated. - Curated Collections: Users can explore and create collections of images tailored to specific themes or projects. - Developer Integration: An API that allows developers to integrate Unsplash images into applications, enhancing user experience with quality visuals. Primary Value and Solutions: Unsplash addresses the challenge of sourcing high-quality, royalty-free images by providing an extensive, easily accessible library. This empowers users to enhance their creative projects without the constraints of licensing fees or attribution requirements. By fostering a community of photographers and offering a platform for free image sharing, Unsplash democratizes access to professional-grade photography, enabling individuals and businesses to elevate their visual content effortlessly.

**Average Rating:** 4.7/5.0

**Total Reviews:** 106

#### How Do G2 Users Rate Unsplash?

- **Quality of Support:** 8.6/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.6/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.5/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Unsplash?

- **Seller:** [Unsplash](https://www.g2.com/sellers/unsplash)
- **Year Founded:** 2013
- **HQ Location:** Montreal, Quebec
- **Twitter:** @unsplash  
86,921 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8a482cf9a740daf3cc123ec8e9ac28b5c3473a7d558cfa9992514b752f463bc2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F15235698%2F&secure%5Burl_type%5D=linkedin_company_website)  
253 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 78% Small, 18% Medium

#### What Do G2 Reviewers Say About Unsplash?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Unsplash for its **high-quality, free images** , enabling creativity and inspiring visual storytelling without limitations.
- Users appreciate the **ease of use** of Unsplash, enjoying seamless integration and quick access to high-quality images.
- Users love the **easy search experience** on Unsplash, finding photos effortlessly for presentations and creative projects.
- Users value Unsplash for its **democratization of creativity** , offering free, high-quality images that inspire and empower projects.
- Users love the **high-quality, free images** on Unsplash, which greatly enhances creativity and visual storytelling.

##### Cons

- Users find Unsplash **ineffective** due to the absence of AI tools that would streamline the contributor experience.
- Users find the **inefficient search functionality** makes it challenging to locate specific images for their needs.
- Users lament the **limited AI tools** for contributors, hindering efficiency and making the workflow feel outdated.
- Users face **slow uploads** and a cumbersome contributor workflow, lacking efficient AI-assisted tools for optimizing their experience.

#### What Are Recent G2 Reviews of Unsplash?

**["Unsplash: Free, High-Quality Images That Spark Creativity and Community"](https://www.g2.com/survey_responses/unsplash-review-12246591)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/unsplash-review-12246591)

**["Fantastic Free Images with Great Quality, Selection, and an Easy-to-Use Site"](https://www.g2.com/survey_responses/unsplash-review-12721272)**

**Rating:** 5.0/5.0 stars

_— Matthew W._

[Read full review](https://www.g2.com/survey_responses/unsplash-review-12721272)

#### What Are G2 Users Discussing About Unsplash?

- [What do you like most about Unsplash for sourcing images, and how has it impacted your content creation?](https://www.g2.com/discussions/what-do-you-like-most-about-unsplash-for-sourcing-images-and-how-has-it-impacted-your-content-creation) - 1 comment
- [What is Unsplash used for?](https://www.g2.com/discussions/what-is-unsplash-used-for)
- [What are unsplash images?](https://www.g2.com/discussions/what-are-unsplash-images)
- [Is unsplash com safe to use?](https://www.g2.com/discussions/is-unsplash-com-safe-to-use)
- [Is unsplash copyright free?](https://www.g2.com/discussions/is-unsplash-copyright-free)

### [PixaBay](https://www.g2.com/products/pixabay/reviews)

Pixabay is a comprehensive online platform offering over 5.8 million high-quality, royalty-free images, videos, music, and sound effects. Founded in 2010, it serves as a valuable resource for creatives seeking diverse media content for personal and commercial projects. Key Features and Functionality: - Extensive Media Library: Access a vast collection of photos, illustrations, vector graphics, videos, music tracks, and sound effects, all available for free download. - User-Friendly Interface: Easily search and navigate through content with intuitive filters and categories, enhancing the user experience. - Flexible Licensing: Content is released under the Pixabay Content License, allowing free use without attribution, with certain restrictions to ensure ethical usage. - Community Engagement: Join a vibrant community of creators by uploading your own content, participating in discussions, and collaborating with others. Primary Value and Solutions: Pixabay addresses the need for accessible, high-quality media by providing a cost-effective alternative to traditional stock media services. It empowers users—including designers, marketers, educators, and content creators—to enhance their projects without the burden of licensing fees or attribution requirements, fostering creativity and efficiency in content production.

**Average Rating:** 4.4/5.0

**Total Reviews:** 160

#### How Do G2 Users Rate PixaBay?

- **Quality of Support:** 8.5/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.3/10 (Category avg: 9.2/10)

#### Who Is the Company Behind PixaBay?

- **Seller:** [Pixabay](https://www.g2.com/sellers/pixabay)
- **Year Founded:** 2010
- **HQ Location:** Neu-Ulm, Bavaria
- **Twitter:** @pixabay  
63,536 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=68412341bcbf1695871dcb67e5d92a55047157a8d443018b40c997b0f52f64a7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpixabay&secure%5Burl_type%5D=linkedin_company_website)  
39 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer
- **Top Industries:** Consumer Services, Marketing and Advertising
- **Company Size:** 60% Small, 36% Medium

#### What Do G2 Reviewers Say About PixaBay?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy search feature** of Pixabay, making it effortless to find diverse, high-quality content for projects.
- Users value the **free high-quality content** on Pixabay, making it ideal for creative work without budget constraints.
- Users appreciate the **high-quality free images and videos** on Pixabay, which support diverse creative projects effortlessly.
- Users admire the **high-quality images and videos** on Pixabay, making it an invaluable resource for creative projects.
- Users value the **high-quality collection** of free images and videos, making it a dependable resource for creativity.

##### Cons

- Users note that **image uniqueness and quality** can be a concern with Pixabay, affecting branding and project outcomes.
- Users find the **limited content** on Pixabay can hinder uniqueness and quality for branding projects.
- Users find the **limited selection** of unique images on Pixabay challenging for specialized branding needs.
- Users find **repetitive content** on Pixabay, making it hard to find unique images for branding and marketing projects.
- Users notice the **repetitive content** on Pixabay, impacting uniqueness and selection for branding projects.

#### What Are Recent G2 Reviews of PixaBay?

**["Pixabay Free, High Quality Stock Media with a Clean, User Friendly Search"](https://www.g2.com/survey_responses/pixabay-review-12246573)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/pixabay-review-12246573)

**["Pixabay — where I find all the resources I need"](https://www.g2.com/survey_responses/pixabay-review-10766537)**

**Rating:** 5.0/5.0 stars

_— Verified User in Higher Education_

[Read full review](https://www.g2.com/survey_responses/pixabay-review-10766537)

#### What Are G2 Users Discussing About PixaBay?

- [What is PixaBay used for?](https://www.g2.com/discussions/what-is-pixabay-used-for)
- [How do you make money on pixabay?](https://www.g2.com/discussions/how-do-you-make-money-on-pixabay)
- [Can you use pixabay images on Instagram?](https://www.g2.com/discussions/can-you-use-pixabay-images-on-instagram)
- [What is pixabay app?](https://www.g2.com/discussions/what-is-pixabay-app)
- [Are pixabay images copyright free?](https://www.g2.com/discussions/pixabay-are-pixabay-images-copyright-free)

### [Pexels](https://www.g2.com/products/pexels/reviews)

Pexels is a free photo and video library that helps creative people bring their stories and ideas to life. From small businesses to nonprofits, marketers to designers, millions of people all over the world rely on our community of photographers for fresh, authentic, and diverse imagery.

**Average Rating:** 4.6/5.0

**Total Reviews:** 112

#### How Do G2 Users Rate Pexels?

- **Quality of Support:** 8.8/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.7/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Ease of Admin:** 10.0/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Pexels?

- **Seller:** [Pexels](https://www.g2.com/sellers/pexels)
- **Year Founded:** 2014
- **HQ Location:** Berlin
- **Twitter:** @pexels  
25,604 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=02ba316302a594a6139d4dcfe00864464eaf7c61fe76ea4a53fcad797ca06f64&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9489988%2F&secure%5Burl_type%5D=linkedin_company_website)  
202 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Design
- **Company Size:** 73% Small, 20% Medium

#### What Do G2 Reviewers Say About Pexels?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **affordable access** to a vibrant range of high-quality images perfect for promoting their businesses.
- Users love the **vibrant collection quality** of Pexels, finding it perfect for showcasing their businesses creatively.
- Users love the **huge collection** of high-quality images on Pexels, making it easy to find the perfect visuals.
- Users praise Pexels for their **exceptional customer support** , going above and beyond to ensure satisfaction and comfort.
- Users love the **high-quality stock images** from Pexels, enhancing their digital promotions and client presentations.

##### Cons

- Users find some images on Pexels to be **repetitive** , noting they appear commonly across various platforms.
- Users note the **repetitive content** on Pexels, with some images commonly found across various platforms.

#### What Are Recent G2 Reviews of Pexels?

**["Easy-to-Use, Fast Library of High-Quality Free Photos and Videos"](https://www.g2.com/survey_responses/pexels-review-13074444)**

**Rating:** 4.0/5.0 stars

_— Laura O._

[Read full review](https://www.g2.com/survey_responses/pexels-review-13074444)

**["A Huge Library of Free Photos with Handy Built-In Canva Editing"](https://www.g2.com/survey_responses/pexels-review-12714693)**

**Rating:** 5.0/5.0 stars

_— Matthew W._

[Read full review](https://www.g2.com/survey_responses/pexels-review-12714693)

#### What Are G2 Users Discussing About Pexels?

- [What do you like most about Pexels for sourcing stock photos, and what could be improved?](https://www.g2.com/discussions/what-do-you-like-most-about-pexels-for-sourcing-stock-photos-and-what-could-be-improved)
- [What is Pexels used for?](https://www.g2.com/discussions/what-is-pexels-used-for)

### [iStock](https://www.g2.com/products/getty-images-istock/reviews)

Founded in 2000, iStock created the crowd-sourced stock industry and became the original source for user-generated stock photos, vectors and illustrations, and video clips. For more than 15 years, we've given our artists a platform to make money with their passions by licensing their stock content to businesses and individuals around the world for use in a wide variety of projects. Today we remain an industry leader and key destination for creative business professionals who want to make a big impact without breaking the bank. We believe that imagery has the power to move the world. We also believe that our customers deserve the very best stock content - that's why we're proud to offer millions of bold, unique stock images you can only get from us. iStock is part of the Getty Images family of companies.

**Average Rating:** 3.5/5.0

**Total Reviews:** 115

#### How Do G2 Users Rate iStock?

- **Quality of Support:** 6.4/10 (Category avg: 8.5/10)
- **Ease of Use:** 8.2/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.0/10 (Category avg: 9.2/10)

#### Who Is the Company Behind iStock?

- **Seller:** [Getty Images](https://www.g2.com/sellers/getty-images-d633a9b3-4f86-4f1d-8b52-2988afad1bb7)
- **Year Founded:** 1995
- **HQ Location:** Seattle, Washington
- **Twitter:** @GettyImages  
924,698 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f1faeb10ec71f5219a9f72aceb2ba57e81c4d3d04271dae19badea950eca5232&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F4828%2F&secure%5Burl_type%5D=linkedin_company_website)  
6,124 employees on LinkedIn®
- **Ownership:** NYSE: GETY

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Graphic Design
- **Company Size:** 60% Small, 30% Medium

#### What Do G2 Reviewers Say About iStock?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **vast library of high-quality stock images** that iStock provides, making it a reliable resource for various needs.
- Users appreciate the **unmatched quality** of iStock's vast library, finding it reliable for various industries.
- Users value the **high-quality content** from iStock, benefiting from a vast and reliable library of stock images.
- Users appreciate the **vast library of high-quality stock images** on iStock, ensuring reliable options for various needs.
- Users value the **superior quality of images and videos** offered by iStock, enhancing their creative projects effectively.

##### Cons

- Users find iStock's pricing to be **expensive and potentially regretful** , especially given the competitive alternatives available.
- Users find iStock to be **expensive** , often feeling the costs are not justified by the quality of content.
- Users report **poor customer support** when seeking refunds, making cancellation frustrating and costly.
- Users report serious **payment issues** , including hidden fees and difficulty in canceling subscriptions, leading to frustration.
- Users find the **pricing issues** of iStock problematic, especially regarding hidden fees and high monthly charges.

#### What Are Recent G2 Reviews of iStock?

**["Reliable, High-Quality Stock Library with Unique Content"](https://www.g2.com/survey_responses/istock-review-11773856)**

**Rating:** 4.5/5.0 stars

_— Vikas V._

[Read full review](https://www.g2.com/survey_responses/istock-review-11773856)

**["High-Quality Images That Match My Search Terms Every Time"](https://www.g2.com/survey_responses/istock-review-12758073)**

**Rating:** 4.5/5.0 stars

_— Matthew W._

[Read full review](https://www.g2.com/survey_responses/istock-review-12758073)

#### What Are G2 Users Discussing About iStock?

- [What are the methods of stock control?](https://www.g2.com/discussions/what-are-the-methods-of-stock-control)
- [What is iStock?](https://www.g2.com/discussions/what-is-istock)
- [What is the best software for inventory management?](https://www.g2.com/discussions/what-is-the-best-software-for-inventory-management) - 1 comment
- [What are essential images on iStock?](https://www.g2.com/discussions/what-are-essential-images-on-istock)

### [Bigstock](https://www.g2.com/products/bigstock/reviews)

Find millions of awesome royalty-free stock photos and vectors. Affordable high-res stock photography.

**Average Rating:** 4.0/5.0

**Total Reviews:** 43

#### How Do G2 Users Rate Bigstock?

- **Quality of Support:** 8.2/10 (Category avg: 8.5/10)
- **Ease of Use:** 8.7/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Ease of Admin:** 8.6/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Bigstock?

- **Seller:** [Shutterstock](https://www.g2.com/sellers/shutterstock)
- **Year Founded:** 2003
- **HQ Location:** New York
- **Twitter:** @Shutterstock  
261,467 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=210efe91cdc34c8ab415553964a54182cdf60741919fa3cf44c00c140b0f5261&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshutterstock%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,937 employees on LinkedIn®
- **Ownership:** NYSE: SSTK

#### Who Uses This Product?

- **Who Uses This:** Marketing Specialist
- **Top Industries:** Marketing and Advertising
- **Company Size:** 67% Small, 28% Medium

#### What Are Recent G2 Reviews of Bigstock?

**["The best place for stock images"](https://www.g2.com/survey_responses/bigstock-review-7791560)**

**Rating:** 5.0/5.0 stars

_— Brianna W._

[Read full review](https://www.g2.com/survey_responses/bigstock-review-7791560)

**["Bigstock best selling photo website"](https://www.g2.com/survey_responses/bigstock-review-8197383)**

**Rating:** 5.0/5.0 stars

_— manan S._

[Read full review](https://www.g2.com/survey_responses/bigstock-review-8197383)

#### What Are G2 Users Discussing About Bigstock?

- [What is Bigstock used for?](https://www.g2.com/discussions/what-is-bigstock-used-for)

### [Dreamstime](https://www.g2.com/products/dreamstime/reviews)

World's largest community of designers and artists, Dreamstime has been a trusted world leader in professional royalty-free stock photos, illustrations, video footage and audio clips. Launched in 2004, Dreamstime offers hundreds of millions of commercial and free stock visual and audio content produced by the largest community of professional stock media creators in the world. Their database of available content grows by the day and covers countless subjects and themes, ensuring that whatever their customers’ stock needs are, they have exactly the royalty-free media required for the job. With several affordable download options including free, download credit purchasing, recurring subscriptions and custom built corporate plans, Dreamstime is a great fit for any project large or small. \>\>\> PRODUCTS \<\<\< Stock photos Illustrations / Vectors Video footage Music and sound effects audio clips \>\>\> WEBSITE \<\<\< https://www.dreamstime.com \>\>\> FLEXIBLE PLANS \<\<\< https://www.dreamstime.com/credits \>\>\> MOBILE APPS \<\<\< Android: https://play.google.com/store/apps/details?id=com.dreamstime.buy iOS: https://itunes.apple.com/app/id961697616 \>\>\> WHAT SETS DREAMSTIME APART? \<\<\< - No Account Required - Free downloads without registration. - Industry-Leading Rollovers - Up to 5,000 rollover downloads. - Credits are Never Truly Lost - Keep Your Downloads if You Downgrade - Customer-friendly Refunds - Flexible Plan Changes - Subscription Pause Option - Pause subscription for up to 2 months. - Shared Team Access - Millions of Free Images - Including CCO & Public Domain images. - One Platform for Everything - Images, Illustrations, Video, and Audio - Largest Active Community of Professional Stock Photographers

**Average Rating:** 4.3/5.0

**Total Reviews:** 639

#### How Do G2 Users Rate Dreamstime?

- **Quality of Support:** 7.7/10 (Category avg: 8.5/10)
- **Ease of Use:** 8.5/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)
- **Ease of Admin:** 5.8/10 (Category avg: 9.2/10)

#### Who Is the Company Behind Dreamstime?

- **Seller:** [Dreamstime](https://www.g2.com/sellers/dreamstime)
- **Year Founded:** 2004
- **HQ Location:** Brentwood, US
- **Twitter:** @Dreamstime  
32,368 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ce975b062ad5ea9150b362aeea7b69d092cb43c27c9994749e1ba2bef5c10111&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F577876%2F&secure%5Burl_type%5D=linkedin_company_website)  
317 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Arts and Crafts, Design
- **Company Size:** 96% Small, 4% Medium

#### What Do G2 Reviewers Say About Dreamstime?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **wide selection of images** available, making it easy to find what they need at fair prices.
- Users love the **wide variety of images** available on Dreamstime, praising its greatness and fair pricing.
- Users value the **high-quality stock content** of Dreamstime, appreciating the fresh designs and effective customer service.
- Users love the **diverse selection** of images on Dreamstime, offering options for nearly every imaginable need.
- Users commend the **ease of use** of Dreamstime, finding it simple to locate quality images for projects.

##### Cons

- Users find the **cost excessive** for individual images and feel pressured into subscribing, which is frustrating.
- Users struggle with **inefficient search functionality** , often receiving irrelevant results and outdated images during searches.
- Users express dissatisfaction with **subscription issues** , including automatic renewals and loss of carried-over images after a card expiry.
- Users report frequent **download issues** that hinder their experience and limit access to desired images.
- Users find the **limited selection** of vector files and free content to be a significant drawback on Dreamstime.

#### What Are Recent G2 Reviews of Dreamstime?

**["Dreamstime: Beginner-Friendly Marketplace with a Huge Library of High-Quality Assets"](https://www.g2.com/survey_responses/dreamstime-review-12812604)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/dreamstime-review-12812604)

**["Great for Designers on a Budget – Just Needs More Variety"](https://www.g2.com/survey_responses/dreamstime-review-11433232)**

**Rating:** 4.5/5.0 stars

_— Vikash S._

[Read full review](https://www.g2.com/survey_responses/dreamstime-review-11433232)

#### What Are G2 Users Discussing About Dreamstime?

- [What is Dreamstime used for?](https://www.g2.com/discussions/what-is-dreamstime-used-for) - 1 comment

### [VistaCreate](https://www.g2.com/products/vistacreate/reviews)

VistaCreate (ex-Crello) is a graphic design platform where anyone can quickly create engaging projects for any industry or occasion — design skills are optional. Start with selecting from 150K+ professionally designed templates that are already preformatted and customizable. Quickly edit, resize, and remove image backgrounds in a few clicks. Edit video content and add music to create multi-dimensional visuals. Upload your photos or use a vast library of 70M+ royalty-free creative assets, including premium images, videos, and vectors. You can also easily brand your content with the Brand Kit functionality. With VistaCreate, everyone can produce designs that look like they took hours, in minutes.

**Average Rating:** 4.5/5.0

**Total Reviews:** 169

#### How Do G2 Users Rate VistaCreate?

- **Quality of Support:** 8.7/10 (Category avg: 8.5/10)
- **Ease of Use:** 9.1/10 (Category avg: 9.2/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Ease of Admin:** 9.3/10 (Category avg: 9.2/10)

#### Who Is the Company Behind VistaCreate?

- **Seller:** [Depositphotos](https://www.g2.com/sellers/depositphotos-0b39ff10-8378-428a-830b-ee58bc35cca2)
- **Year Founded:** 2009
- **HQ Location:** New York
- **Twitter:** @Depositphotos  
14,798 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f5a27858c22834868ab39839a353c07d6193fe34372368f594bf9401d6edb11d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2435798%2F&secure%5Burl_type%5D=linkedin_company_website)  
309 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Community Manager
- **Top Industries:** Marketing and Advertising, Design
- **Company Size:** 80% Small, 16% Medium

#### What Do G2 Reviewers Say About VistaCreate?

_AI-generated summary from verified user reviews_

##### Pros

- Users find VistaCreate to have **ease of learning** , making graphic design simple and accessible for beginners.
- Users love the **ease of use** in VistaCreate, making graphic design accessible for beginners and professionals alike.
- Users love the **vast selection of templates** , making it easy to create personalized designs for both personal and business use.
- Users love the **wide variety of templates and stock images** that make creating business and personal projects a breeze.
- Users love the **customizability** of VistaCreate, making graphic design easy and accessible for beginners.

##### Cons

- Users desire **more free options for stock photos** on VistaCreate to enhance their design flexibility.
- Users wish for **more free stock photo options** in VistaCreate, feeling limited by the current selection.
- Users desire **more free options for stock photos** , highlighting limitations in VistaCreate's current offerings.

#### What Are Recent G2 Reviews of VistaCreate?

**["Easy to navigate and use as a beginner"](https://www.g2.com/survey_responses/vistacreate-review-11745640)**

**Rating:** 4.0/5.0 stars

_— kim B._

[Read full review](https://www.g2.com/survey_responses/vistacreate-review-11745640)

**["Feature-rich and easy to use!"](https://www.g2.com/survey_responses/vistacreate-review-4277182)**

**Rating:** 5.0/5.0 stars

_— Shade O._

[Read full review](https://www.g2.com/survey_responses/vistacreate-review-4277182)

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[Browse Stock Photos Themes](/categories/stock-photos/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated October 3, 2024

Stock photo websites contain libraries of images that can be used by any business looking to enhance a project visually. Users can browse the image libraries and then license and download images. Many stock photo websites also offer downloadable free and royalty-free images for commercial purposes. These websites often have a separate license, allowing images to be downloaded, modified, and distributed without the artist's permission or credit. In addition to images, many stock photo websites offer videos, vectors, mockups, and illustrations within their selection.

Designers and marketers primarily use stock photos, but stock photos can be leveraged to enhance any commercial, artistic, publishing, or editorial experience. Professionals often opt to license high-quality stock photos to avoid the costs and time associated with conducting photo shoots. For businesses that use many stock photos, [photo management software](https://www.g2.com/categories/photo-management) is a practical solution to keep the photos stored and organized.

To qualify for inclusion in the Stock Photo Websites category, a product must:

- Provide a high-volume repository of images for download
- Offer free, royalty-free, or license-required images

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_902bdbfafb0d52a3ce77a65ef9a66e52/vecteezy.jpg "Product Avatar Image")](https://www.g2.com/products/vecteezy/reviews)[Vecteezy](https://www.g2.com/products/vecteezy/reviews)[4.7/5(8,598)](https://www.g2.com/products/vecteezy/reviews) | Free vector graphics for budget-constrained designers | "Vecteezy’s Intuitive UI and Fast Downloads Make Design Work Effortless" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_139bc4775df6bcab8e4e832615a44233/shutterstock-shutterstock.jpeg "Product Avatar Image")](https://www.g2.com/products/shutterstock-shutterstock/reviews)[Shutterstock](https://www.g2.com/products/shutterstock-shutterstock/reviews)[4.4/5(655)](https://www.g2.com/products/shutterstock-shutterstock/reviews) | High-volume creative asset sourcing with vectors | "Up-to-Date Asset Library for Many Topic Areas, But UX Could Be Improved" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ba56ce472347e3963f642f5f59eb9ffb/adobe-adobe-stock.png "Product Avatar Image")](https://www.g2.com/products/adobe-adobe-stock/reviews)[Adobe Stock](https://www.g2.com/products/adobe-adobe-stock/reviews)[4.3/5(194)](https://www.g2.com/products/adobe-adobe-stock/reviews) | Creative Cloud-native stock with workflow integration | "Its Convenient and what you expect from Adobe" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2396aa9ce9625bb730889cf27aaafd1b/burst-by-shopify.jpg "Product Avatar Image")](https://www.g2.com/products/burst-by-shopify/reviews)[Burst by Shopify](https://www.g2.com/products/burst-by-shopify/reviews)[4.6/5(42)](https://www.g2.com/products/burst-by-shopify/reviews) | Shopify-integrated stock photos without licensing fees | "Huge free images for your website" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a2839e73306934898d3bcccf2c3aed4/storyblocks.png "Product Avatar Image")](https://www.g2.com/products/storyblocks/reviews)[Storyblocks](https://www.g2.com/products/storyblocks/reviews)[4.6/5(428)](https://www.g2.com/products/storyblocks/reviews) | Unlimited B-roll and music for video production | "Storyblocks Makes Finding Quality Visual Assets Fast and Easy" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7a5d08ba2a8be0d0a074f2cbd51f549d/magnific.png "Product Avatar Image")](https://www.g2.com/products/magnific/reviews)[Magnific](https://www.g2.com/products/magnific/reviews)[4.7/5(175)](https://www.g2.com/products/magnific/reviews) | AI-enhanced visual generation with stock library integration | "Exceptional AI Upscaling with Powerful Detail Control" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f59749a7ddc9ad11bb978e2d198e607b/depositphotos-inc-depositphotos.png "Product Avatar Image")](https://www.g2.com/products/depositphotos-inc-depositphotos/reviews)[Depositphotos](https://www.g2.com/products/depositphotos-inc-depositphotos/reviews)[4.4/5(45)](https://www.g2.com/products/depositphotos-inc-depositphotos/reviews) | Affordable stock photos with location-specific search | "Good Variety, Great Price" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4f2153ce7e0ebcddea8a5d6dc9787757/unsplash.png "Product Avatar Image")](https://www.g2.com/products/unsplash/reviews)[Unsplash](https://www.g2.com/products/unsplash/reviews)[4.7/5(106)](https://www.g2.com/products/unsplash/reviews) | Free high-resolution images for content creation | "Fantastic Free Images with Great Quality, Selection, and an Easy-to-Use Site" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2b9911c5a74d477e3886980b13ab419a/pixabay.png "Product Avatar Image")](https://www.g2.com/products/pixabay/reviews)[PixaBay](https://www.g2.com/products/pixabay/reviews)[4.4/5(164)](https://www.g2.com/products/pixabay/reviews) | Free commercial-use visuals without attribution requirements | "Pixabay Free, High Quality Stock Media with a Clean, User Friendly Search" |

* * *

Show More

### Stock Photos Topics

- [What are Stock Photo Websites?](#what-are-stock-photo-websites)
- [What are the common features of stock photo websites?&nbsp;](#what-are-the-common-features-of-stock-photo-websites)
- [What are the benefits of stock photo websites?](#what-are-the-benefits-of-stock-photo-websites)
- [Who uses stock photo websites?](#who-uses-stock-photo-websites)
- [Stock photo website pricing](#stock-photo-website-pricing)
- [Software and services related to stock photo websites](#software-and-services-related-to-stock-photo-websites)
- [Challenges with stock photo websites](#challenges-with-stock-photo-websites)
- [How to choose stock photo websites](#how-to-choose-stock-photo-websites)
- [Trends related to stock photo websites](#trends-related-to-stock-photo-websites)

[
### Stock Photos Topics
 Expand/Collapse ](#)
- [What are Stock Photo Websites?](#what-are-stock-photo-websites)
- [What are the common features of stock photo websites?&nbsp;](#what-are-the-common-features-of-stock-photo-websites)
- [What are the benefits of stock photo websites?](#what-are-the-benefits-of-stock-photo-websites)
- [Who uses stock photo websites?](#who-uses-stock-photo-websites)
- [Stock photo website pricing](#stock-photo-website-pricing)
- [Software and services related to stock photo websites](#software-and-services-related-to-stock-photo-websites)
- [Challenges with stock photo websites](#challenges-with-stock-photo-websites)
- [How to choose stock photo websites](#how-to-choose-stock-photo-websites)
- [Trends related to stock photo websites](#trends-related-to-stock-photo-websites)

## Learn More About Stock Photos Websites

### What are Stock Photo Websites?
 

Stock photo websites help businesses quickly and easily retrieve images without needing a photographer or designer. These images are available for free or a fee, and businesses can download and use them commercially. However, before a business starts using stock photos, it should be aware of the crediting and licensing rules stated on the website to avoid infringement penalties.

 

In addition to the ease of access, stock photo websites often have a large library of images, making it simple for businesses to locate the pictures they need quickly. Users can type a keyword related to what they are looking for within the search bar and sift through the available images. For granular, specific searches, it’s advised that a business chooses a stock photo website with a vast image repository instead of a smaller one, which is less likely to offer distinct image ideas.

 

### What are the common features of stock photo websites?&nbsp;
 

While stock photo websites have few features, they provide strong baseline benefits that help users find and download images.

 
- **Search** : Stock photo websites allow users to locate content within their repository of images via a search bar. By using keywords, tags, or a general idea of an image, stock photo websites help users locate the exact image they are looking for.
- **Download** : In most cases, these websites require the user to create an account to download any image, illustration, or other offerings. By doing so, images are free to download at the press of a button, depending on the website's requirements. Some common requirements include payment or artist crediting.
- **Tag** : Users can narrow down their search using tags, typically organized by the artists or the website, for visibility.
- **Saved collections** : Businesses that choose not to use[](https://www.g2.com/categories/file-storage-and-sharing)[file storage and sharing software](https://www.g2.com/categories/file-storage-and-sharing) or another image-storing tool can use a stock photo website’s collection tool. Many websites offer ways for users to save images they like or plan on using again to ensure the image doesn’t get lost.
- **Trending searches** : Users can see trending searches to understand what is popular. Choosing more popular images can increase content engagement.

 

### What are the benefits of stock photo websites?
 

From published content to marketing campaigns to a business’s website, stock photos are used everywhere and have plenty of use cases.&nbsp;

 
- **Versatile:** Stock photo websites provide a wide range of images suitable for various purposes, including published content, marketing campaigns, and website design. It caters to a wide range of themes, styles, and industries, allowing businesses to find images that perfectly align with their brand and messaging.
- **Accessible:** Businesses without a dedicated photographer find stock photo websites to be a valuable alternative. Particularly beneficial for startups, these smaller enterprises can enhance their visual content without the overhead of maintaining an in-house creative team.
- **Time-efficient:** Searching and downloading images from stock photo websites is easier and quicker than coordinating a photoshoot or designing custom graphics. This helps teams meet tight deadlines for content creation and marketing campaigns.
- **Cost-effective:** The expense of purchasing a stock photo is considerably lower than hiring a professional photographer or a designer.&nbsp;
- **Professional quality:** Many stock photos are professionally shot and edited, ensuring the highest quality standards. This professionalism enhances the visual appeal and contributes to a polished business image.
- **Free search:** Multiple websites allow users to search and browse their collections for free, reducing the initial cost of finding suitable project images.

 

### Who uses stock photo websites?

Stock photo websites are widely used in every industry, but some professionals may benefit from them more than others:

- **Content creators** : Writers and other content creators may use stock photos to enhance their work visually. Newspapers, magazines, and blogs benefit from adding a stock photo to the written piece.
- **Marketing and branding departments** : Stock photos may be used in marketing campaigns such as email marketing campaigns and slideshows to make them more visually appealing.
- **Graphic designers:** These professionals use stock images in their design projects, like posters, website layouts, brochures, and other creative materials. These images also serve as a valuable inspiration resource.
- **Web developers:** Stock photos are particularly useful during the development phase of a&nbsp;website or when creating templates for clients.
- **Small businesses and startups:** Businesses with limited resources often rely on stock photos to obtain high-resolution images without needing a dedicated creative team.

### Stock photo website pricing

There are two types of stock photography sites: premium and free. Businesses should consider the pros and cons when choosing where to find and download images.

- **Premium** : Premium stock photo websites host high-definition images with a payment requirement. Sometimes, payment can be administered through a subscription service, which often allows a specific amount of downloads per month. In most cases, the website requires users to purchase specific photos separately.&nbsp;Premium stock photo websites may also offer free images alongside premium images. However, premium libraries tend to have more high-resolution, high-quality images. Two well-known paid stock photo sites are iStock (by Getty Images) and Shutterstock.
- **Free** : Royalty-free stock photo websites do not require payment for the photos within its library. Photos are free to download and distribute and do not require the user to credit the artist. While this option is ideal for businesses on a tight budget, these websites may not have as large of a library as a premium option. Pexels, PixaBay, Freepik, Unsplash, Stocksnap, Reshot, Gratisography, and Vecteezy are some websites that provide free stock images.

### Software and services related to stock photo websites

There are a couple of additional options for businesses that require images:

- [Photo editing software](https://www.g2.com/categories/photo-editing): Businesses can edit stock photos by downloading graphic resource formats compatible with Adobe Illustrator or Photoshop.
- [Graphic design service providers](https://www.g2.com/categories/graphic-design-services): Businesses that prefer specially designed graphics to stock photos should consider a graphic design services provider. These providers assess the brand’s idea and vision for a graphic and then visually represent the idea as a service.

### Challenges with stock photo websites

- **Intellectual property issues:** While most stock photo websites are clear about licensing and crediting requirements, businesses should tread carefully when using stock photos for commercial projects. Any business using stock photos should be aware of legal restrictions and infringements that apply to identifiable people, trademarked products, or exposed personal property information within photos. To avoid legal issues, businesses should simply ensure their photos are obtained legally and credited as necessary.
- **Lack of relevant photos:** Some businesses may require hyperspecific photos of a niche topic that the stock photo website may not have. It’s best to keep searches as broad as possible when looking for photos. If the issue persists, businesses should resort to a stock photo website with a larger repository of images for more options.
- **Overuse of images:** Popular photos used across various platforms cause the risk of business materials looking generic or unoriginal.
- **Limited customization:** While stock photos can be edited to a certain extent, customization options are limited compared to original, custom-created visuals.&nbsp;
- **Cultural relevance:** Stock photo collections may not always reflect diverse cultural perspectives. Finding images that resonate with specific audiences or regions can be challenging.

### How to choose stock photo websites

Choosing the right stock photo website involves ensuring the platform meets the business’s specific needs and preferences. Here are some guidelines to help make an informed decision:

- **Identify specific creative requirements:** Businesses should take time to comprehensively analyze their needs and select a tool that aligns with their creative needs and budget constraints. Clearly define the desired outcomes, whether enhancing brand identity, supporting marketing campaigns, or improving overall visual communication.
- **Explore search and licensing features:** Buyers should dig deeper into the search function and filtering options. A user-friendly interface with advanced search capabilities can significantly simplify image selection. Also, a buyer should carefully examine the licensing terms to ensure they align with the intended use, such as commercial use, social media, or other specific applications.
- **Consider pricing and user reviews:** Companies must evaluate each platform's pricing structure, considering the budget and usage frequency. Some stock photo websites offer a mix of free and premium content. Additionally, buyers must read user reviews and testimonials to gauge the reliability of each platform, learning from other’s experiences.
- **Assess compatibility and customization:** Buyers must consider whether the stock photo website integrates well with other tools and software. Users should check compatibility with graphic design software, website builders, or content creation platforms. Additionally, companies should explore the level of customization allowed for the images.
- **Ensure legal and ethical standards:** Buyers must verify that the website adheres to legal and ethical standards, including proper attribution for free images, compliance with copyright laws, and considerations of cultural sensitivity.&nbsp;

Create a detailed comparison matrix that includes these criteria to facilitate the final selection, keeping in mind the organization’s creative projects' unique needs and preferences.

### Trends related to stock photo websites

The size of a stock photo website’s library is king. Websites with the most images have the most use for businesses. Naturally, this creates competition, making larger libraries a growing trend.

- **Larger libraries** : More and more photographers are using stock photo websites to showcase their work and gain customers. In addition, more businesses are using stock photo websites as more websites allow free, unlicensed image distribution. As interest grows, so do the libraries. When a stock photo website gains a more extensive repository of images, more businesses have use for the website, especially when hard-to-find photos are within the library. This trend benefits both businesses and websites.

_Researched and written by_[](https://research.g2.com/insights/author/priya-patel)[_Priya Patel_](https://research.g2.com/insights/author/priya-patel)

_Reviewed and edited by_ [_Shanti Nair_](https://in.linkedin.com/in/shanti-nair-b75075164)