The product is mostly reliable and we has minimal downtime Review collected by and hosted on G2.com.

We used Supermetrics for two years on a contract covering Looker Studio and Power BI. The product itself did the job. The way they handle contracts is the reason for this review.

Our contract auto renews unless you cancel 60 days before the end date. In two years we never got a single reminder that the renewal was coming up. We moved our reporting in house and sent our cancellation 18 days before the renewal date. Too late, so we're locked into another full year for both products, even though we no longer use either of them.

I get that the clause is in the contract. What made it worse was how they handled it. Support first quoted us the wrong price, more than double what we'd actually signed for, and later corrected it. The account manager then told us the contract allowed them to renew us for another two years with an 8% increase, which isn't what the contract says. When we pointed that out, they presented a 12 month renewal as a concession. We offered to pay half the year upfront to settle and close the account. Finance said no, and told us they have no obligation to send a reminder.

In my opinion this business model relies on customers missing a notice date they're never reminded about. If you do sign with them, put the cancellation deadline in your calendar the day you sign, and don't expect any flexibility if you miss it, even after years as a customer. Review collected by and hosted on G2.com.

I most appreciate Supermetrics' ability to consolidate data from various marketing platforms into a single, unified view. This significantly streamlines our workflow and reduces the risk of errors, allowing us to focus on analyzing data and delivering actionable insights to our clients.

Also, the Customer Support team has always been very responsive and helpful whenever we were facing issues with the tool or data integration. An added bonus! Review collected by and hosted on G2.com.

I find the steeper learning curve associated with Supermetrics to be a bit challenging. While the platform is generally user-friendly, it can take some time to fully grasp all the features and customization options, especially for those who are new to data extraction and visualization tools. Review collected by and hosted on G2.com.

SuperMetrics continues to seek out new platforms to make connections to, and they just created one for a platform that I routinely use for monthly reporting. Becing able to combine data from multiple sources into one report is a huge time saver for us. I'm also happy with the recent user experience updates in their admin section. Another recent thing for us has been exploring how to set up data lakes for our company. SuperMetrics and their team offer great support for companies that are moving through data projects. Review collected by and hosted on G2.com.

I always make my own dashboards because I normally need custom reporting, but I'm always hoping someone makes a better dashboard template so that I could save time on design. Review collected by and hosted on G2.com.

No need to develop your own API connections and monitor API documentation and changes of different platforms. new connecters regularly added. Review collected by and hosted on G2.com.

Nothing in particular stands out in terms of cons. Any issues I had were swiftly looked into by the team. Review collected by and hosted on G2.com.

Supermetrics is super efficient and reliable in data integration, and this makes it possible to connect with major software like Google Ads

The reporting capabilities pf Supermetrics are brilliant and efficient and this tool works smoothly

The automation offered by Supermetrics is at its best, ensuring that the dashboard is constantly updating and no challenges with uploads or downloads

The app allows the customization of different reporting metrics and this brings accuracy Review collected by and hosted on G2.com.

The cost for Supwrmetrics keeps increasing, and some individuals or firms can’t afford the app

The tool has data discrepancies and this demands extra validation Review collected by and hosted on G2.com.

Our company uses Supermetrics to pull data from a variety of tools into Google Sheets - and by extension our cloud-based data warehouse. Here we combine these different datasets into one report. That unified view is invaluable for marketing. Review collected by and hosted on G2.com.

The interface is quite basic and has not kept pace with developments in many tools that it connects to - most notably GA4. As a result, many metrics that cannot be combined, can in fact be selected in Supermetrics, leading to failed reports. Newer members of my department have a lot of problems with this, leading to me needing to get involved. Review collected by and hosted on G2.com.

I love having data split and cut up how I want to see it Review collected by and hosted on G2.com.

Sometimes I feel limited on the data I can pull Review collected by and hosted on G2.com.

Support team is very helpful and quick to respond with a real person whenever an issue arises Review collected by and hosted on G2.com.

Occasional random bugs pop up, but at least support can fix them Review collected by and hosted on G2.com.

I love that Supermetrics makes it easy to automate standard performance data from platforms like Facebook, Google, TikTok, and export all my Shopify data. I really appreciate that I don't have to go in and pull reporting every day. Waking up and logging on to have all the data from the previous day updated within our dashboards is invaluable. Being able to pull data directly within Google Sheets is incredibly helpful. The confidence it gives me by negating potential human error with manual updates is also a huge plus. The initial setup of Supermetrics was super easy, just a few clicks to add the extension to Google Sheets and authorize the connections. I was able to start using it right away. I consider Supermetrics a premium tool with the functionality and connectors needed for a company doing substantial business. Review collected by and hosted on G2.com.

I generally just think that adding more connectors will be helpful in the future. There are some platforms such as ShopMy where it doesn't have all of the data that I need. So it doesn't connect to ShopMy. Also, AWHEN, it has, but it only allows for a thirty day look back window. That makes it so I can use Supermetrics 100% of the time, but I'm able to use it about 90% of the time. Review collected by and hosted on G2.com.

What I like most about Supermetrics is its ease of use, which allows us to develop reports and analyses of all our clients' digital properties without complications. Additionally, the technical support is excellent, always available to answer any specific technical questions that arise. I appreciate the ability to access all platforms from one place, which greatly simplifies the analysis and reporting process for us. I also value the seamless integration with Google Data Studio and Google Sheets, which allows us to efficiently feed dashboards and spreadsheets. The initial setup of Supermetrics was very simple and intuitive, which greatly facilitated its adoption by our team. Overall, these aspects make my experience with Supermetrics exceptional. Review collected by and hosted on G2.com.

We have no complaints. Review collected by and hosted on G2.com.