--- title: Porter Reviews meta_title: 'Porter Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 282 reviews by the users' company size, role or industry to find out how Porter works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 282 scale: '5' date_modified: '2026-09-25' parent_category: name: Marketplace Apps url: https://www.g2.com/categories/marketplace-apps --- # Porter Reviews **Vendor:** Porter Metrics **Category:** [Google Workspace for Marketing Software](https://www.g2.com/categories/google-workspace-for-marketing) **Average Rating:** 4.6/5.0 **Total Reviews:** 282 **AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality. ## About Porter Porter is an AI-native marketing reporting tool built for marketing teams. Connect 20+ ad platforms, social media channels, analytics tools, CRMs, and e-commerce platforms to Google BigQuery, Looker Studio, Google Sheets, Power BI, Slack, and Zapier. No SQL. No code. No data engineer required. You can also send your marketing data directly to LLMs like Claude, ChatGPT, and Gemini to run analysis, generate summaries, and get answers in plain language. Automatic data blending is included on every plan. When you connect multiple sources, Porter unifies them into a single marketing data model. See total spend across Meta Ads, Google Ads, and TikTok, broken down by campaign and country, with Shopify revenue in the same table. No manual joins. No field mapping. No SQL. The AI Query Builder lets you create custom metrics and dimensions in plain language. Describe what you need, reference your fields, and Porter builds the formula. Create metrics like "cost per lead excluding brand campaigns" without writing a single expression. Get started with 100+ free templates organized by use case: PPC, CRM, SEO, Social Media, E-commerce, and Agencies. Connect your accounts and your dashboard is ready to share. Built for marketing teams and agencies who need accurate, automated reports across multiple channels and clients, without waiting on a data team. ## Porter Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users appreciate the **ease of use** of Porter, enabling quick setup and seamless integration with various data sources. (30 reviews) - Users love the **appealing and versatile templates** from Porter, which enhance their reporting and dashboard creation experience. (19 reviews) - Users value the **seamless integration of digital channels** in Porter, enhancing marketing efficiency with various templates and connectors. (13 reviews) - Users appreciate the **easy connection** of Porter, seamlessly integrating multiple digital channels with minimal effort. (13 reviews) - Users love the **easy integrations** with Porter, enjoying seamless data fetching and template usage for enhanced efficiency. (10 reviews) - Users find the **setup process easy** , allowing quick connection of data sources for efficient reporting. (9 reviews) - Simple (8 reviews) - Features (7 reviews) - Users love the **time-saving templates** of Porter, allowing quick report generation and streamlined data integration. (7 reviews) - User Interface (7 reviews) **What users dislike:** - Users find the product **expensive** , with limited data sources and a desire for more affordable options. (5 reviews) - Users feel frustrated by the **limited templates** , wishing for more polished options and easier customization. (5 reviews) - Users experience **slow loading times** for dashboards, leading to potential frustration and disruptions during usage. (5 reviews) - Users experience **connection issues** occasionally, but quick fixes and support make the experience manageable. (4 reviews) - Users note the **limited features** of Porter, especially in customization and data source compatibility, affecting advanced analytics. (3 reviews) - Users face **connector issues** with LinkedIn, requiring manual refreshes and troubleshooting, despite prompt support from the team. (2 reviews) - Limited Customization (2 reviews) - Poor Customer Support (2 reviews) - Poor Documentation (2 reviews) - Unclear Guidance (2 reviews) ## Porter Reviews ### 1. Porter’s Integrations Filled the Missing Piece for Smarter Ad Decisions **Rating:** 5.0/5.0 stars **Reviewed by:** Jason G. | Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 10, 2026 **What do you like best about Porter?** Porter had all of the connections I was looking for: Google Ads, Google Business Profile, Google Analytics, and Meta Ads. I just didn't have those through the MCPs that I had access to so it was definitely the missing piece to give Claude the information that it needed to help me make better informed decisions and to help my accounts **What do you dislike about Porter?** During the setup there was a little bit of confusion over whether the accounts were getting connected or not but eventually I sorted through it **What problems is Porter solving and how is that benefiting you?** Just connecting to Google ads, telling me what's wrong with the account, was a huge win. Using other information, such as Google Analytics and Google Search Console, for errors on the website is a huge SEO boost for Claud to be able to report back on these informed areas now. It just helps me so much to better serve my clients ### 2. A Reliable and Time-Saving Marketing Reporting Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Greg B. | Owner / Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 30, 2026 **What do you like best about Porter?** What I like most about Porter is how easy it makes it to connect multiple marketing and advertising platforms in one place. Setup is quick, the data sync is reliable, and it saves a huge amount of time by automating reporting instead of depending on manual exports. The dashboards are clear, customizable, and consistently up to date, which makes it much easier to monitor performance and share insights with clients or team members. Overall, it’s a simple, reliable, and efficient solution for marketing analytics. **What do you dislike about Porter?** Overall, I haven’t run into any major issues. If I had to point out one area to improve, it would be adding more native integrations and providing deeper customization for certain reports and dashboards. Other than that, the platform feels reliable, is easy to use, and keeps getting better through regular updates. **What problems is Porter solving and how is that benefiting you?** Porter solves the challenge of collecting, organizing, and reporting marketing data from multiple platforms in one place. Rather than manually exporting data and building reports, everything is automatically synchronized into clear, customizable dashboards. This has saved me a significant amount of time, reduced reporting errors, and given me a much better overview of campaign performance. As a result, I can spend more time analyzing results and making better business decisions, instead of losing hours to report preparation. ### 3. All My Marketing Data in One Place - Fast Insights and Easier Reporting with Porter **Rating:** 5.0/5.0 stars **Reviewed by:** Alexandre B. | Senior Marketing Consultant, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a review partner **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 03, 2026 **What do you like best about Porter?** What I like best about Porter is that it brings my main marketing data sources together in one place and makes it much easier to analyze performance without constantly jumping between platforms. The integrations with marketing channels are very useful, and the MCP connection with Claude adds a lot of value because I can ask questions, explore data, and get insights much faster. It saves time on reporting and helps me focus more on decisions rather than manual data collection. **What do you dislike about Porter?** Some parts of the setup can still feel a bit technical at the beginning, especially when connecting different data sources or trying to structure reports exactly the way I want. However, once everything is connected, the tool becomes much more useful and saves a lot of time. **What problems is Porter solving and how is that benefiting you?** Porter helps me centralize marketing data from different channels and reduce the time spent on manual reporting. Instead of exporting data from multiple platforms and rebuilding reports, I can access the information faster, analyze performance more easily, and use Claude through MCP to get clearer insights and make better marketing decisions. ### 4. Unlocking Flexible HubSpot Reporting with Custom Metrics **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah S. | Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 14, 2026 **What do you like best about Porter?** Porter allows me to consolidate all of our HubSpot data into reports that I can't build natively in HubSpot. As we're on the Starter plan, it fills a number of reporting gaps but more importantly it lets us perform additional calculations and create custom metrics that HubSpot doesn't support. It's given us much more flexibility to build meaningful reports for the business. **What do you dislike about Porter?** It was a bit fiddly to begin with and some of the reports weren't showing the correct data. After a call with support it seems the data wasn't pulling through correctly so my suggestion is don't spend too much time fiddly when you don't fully understand Porter and just book a call with a CSM! It's being resolved quickly and efficiently now. **What problems is Porter solving and how is that benefiting you?** I'm able to create custom reports using calculated metrics that Hubspot can't create for my leadership team. ### 5. Best-Fit Pricing Model for Non-Agency Teams **Rating:** 4.5/5.0 stars **Reviewed by:** Tibor L. | Digital Marketing and Content Development Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 27, 2026 **What do you like best about Porter?** The pricing model – since our team is not an agency, and we have only one account from each channel, their fees are the most suitable ones. I use Porter primarily to connect our channels (including social media, e-mail marketing platform, ad accounts) into one big cohesive Google Data Studio report – so the other tool in this combo is Data Studio, with other Google products (Analytics and Search Console) are being integrated into it alongside Porter. **What do you dislike about Porter?** Limited user preferences settings and not always convenient interface. **What problems is Porter solving and how is that benefiting you?** It provides a data connector solution for smaller marketing teams who thrive to use professional reports, even though not being agency experts. ### 6. Effortlessly Unifies Our Data **Rating:** 4.5/5.0 stars **Reviewed by:** Anthony G. | Performance Marketing Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 23, 2026 **What do you like best about Porter?** I love how effortlessly Porter brings all of our marketing channels together in one place. Before using it, pulling data from different advertising platforms and keeping spreadsheets updated manually felt like a never-ending chore. **What do you dislike about Porter?** While the platform is generally very reliable, setting up custom field mappings across different channels can sometimes require a bit of initial tweaking to get everything aligned properly. **What problems is Porter solving and how is that benefiting you?** This benefits us in three key ways: Time efficiency: It eliminates hours of repetitive manual data collection and exporting each week. Broader visibility: Having all channel performance data side by side allows us to spot trends faster and make quicker, data-backed strategy adjustments. Better data accuracy: Removing manual copy-pasting ensures our reporting stays clean, consistent, and reliable. ### 7. Works well with Claude through MCP **Rating:** 5.0/5.0 stars **Reviewed by:** Oleg D. | PM, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 24, 2026 **What do you like best about Porter?** What we like best about Porter is how well it integrates with Claude through MCP. It’s one of the few solutions we’ve found that offers this integration. **What do you dislike about Porter?** We haven’t had any issues so far. Everything has worked well for us, and we don’t have any specific dislikes to report. **What problems is Porter solving and how is that benefiting you?** Porter meets our need for a solution that integrates well with Claude through MCP. We found few options offering this integration, so having it available in Porter is a key benefit for us. ### 8. Simple Interface, Great Value and performance with Claude Integrations **Rating:** 4.0/5.0 stars **Reviewed by:** Fiddle T. | Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 31, 2026 **What do you like best about Porter?** It has a very simple interface. I was confused to see other interfaces of brands in the market and porter metrics right away gave me peace and confidence. And I am happy about the claude integrations as i use ai a lot. The speed and performance was good, never hanged. And it is the most affordable one for a small time agency like mine. **What do you dislike about Porter?** i found tutorials less accessible or not arranged well. and the use of templates etc is confusing. **What problems is Porter solving and how is that benefiting you?** I am running a digital marketing agency and i needed help to see data and monitor and optimise and also report to client and porter metrics helps. ### 9. Easy to Get Started, Seamless MCP Integration with Claude AI **Rating:** 5.0/5.0 stars **Reviewed by:** Raymond P. | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 07, 2026 **What do you like best about Porter?** It's very easy to get started with and to hook into agents like Claude using their MCP. **What do you dislike about Porter?** Honestly, I couldn't find anything that I disliked about Porter. It is very easy to use and definitely solved my issues. **What problems is Porter solving and how is that benefiting you?** The MCP for Google Ads did not work correctly, so I went on the web searching for a solution, and I found Porter. Porter has solved my issue, and I am enjoying it very much. ### 10. Reliable multi-channel reporting with ratio math that actually works. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 18, 2026 **What do you like best about Porter?** One-connector setup for the data sources that matter. I authenticate Google Ads, GA4, and Meta once and they flow into Looker Studio without me babysitting API quirks or rebuilding pulls every cycle. The ratio aggregation handling is the standout though. Blended metrics like CTR and CPA calculate correctly across any date range instead of averaging averages, which is the bug that breaks most native connector setups. That combination means I can hand stakeholders dashboards I actually trust. **What do you dislike about Porter?** Full-file rebuilds when something breaks. When a ratio metric or blend is misconfigured, I'm often reworking the whole dashboard setup rather than patching the one calculation, which slows iteration. Connector auth can also drift and need re-authentication, and when a pull fails the error messaging doesn't always point clearly at the cause, so debugging takes longer than it should. None of it is a dealbreaker, but tighter error surfacing and more granular editing would smooth out the rough edges. **What problems is Porter solving and how is that benefiting you?** Porter solves multi-channel data consolidation in Looker Studio. Pulling Google Ads, GA4, and Meta into one reporting layer used to mean manual stitching every cycle, and the native connectors couldn't blend that data cleanly. Now those sources authenticate once and flow in reliably. The bigger problem it solves is ratio aggregation. Blended metrics like CTR and CPA broke the moment I aggregated across date ranges because the math was averaging averages instead of recalculating from totals. Porter handles that correctly, so the numbers I put in front of stakeholders actually hold up. The benefit is time and trust. Dashboard maintenance went from a recurring manual chore to something that mostly runs itself, and reporting cycles take a fraction of what they used to. I can build a dashboard once and trust it updates with correct math across any date window without me touching it. ### 11. Effortless Setup, Fast Data Loads, and Cost Savings with Porter **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 04, 2026 **What do you like best about Porter?** If you are looking for a powerful alternative to traditional data connection tools, Porter is the way to go. What I like best is how effortless the implementation was. Right from the start, everything worked without any issues. The data load times are impressively fast, which has greatly improved our daily reporting performance. Additionally, it helps us reduce costs, as it is far more budget-friendly than our previous solution. **What do you dislike about Porter?** So far, I haven’t noticed any downsides. Everything worked smoothly throughout the testing period. **What problems is Porter solving and how is that benefiting you?** We needed a reliable way to deliver visually appealing, always up-to-date reports to our clients, especially around Social Ads performance across Meta, TikTok, Pinterest, and LinkedIn. Our previous solution was sluggish, unreliable, and also quite expensive. Porter Metrics addressed this completely by offering a stable, cost-effective alternative. Beyond the strong performance, the platform is genuinely intuitive and self-explanatory, which lets us build , review, and share accurate client reports much faster and with full confidence. Data integrations with all the necessary ads platforms was very easy. ### 12. Perfect connector for social media reporting in Looker Studio **Rating:** 4.5/5.0 stars **Reviewed by:** Piotr O. | PPC Specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 03, 2026 **What do you like best about Porter?** It makes connecting social media ad accounts to Looker Studio incredibly easy and reliable. **What do you dislike about Porter?** Nothing major so far; the tool does exactly what it's supposed to do. **What problems is Porter solving and how is that benefiting you?** Porter solves the problem of manual data extraction and fragmented reporting. Before using it, pulling data from various social media ad platforms was time-consuming and prone to human error. Porter automates this entire pipeline by feeding data directly into Looker Studio. The benefit: It saves me hours of manual work every week and gives me real-time, accurate dashboards that I can instantly share with stakeholders or clients. ### 13. Outstanding Field Coverage and Clear Documentation for Easy Migration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 28, 2026 **What do you like best about Porter?** What I value most is the field coverage. Migrating a multi-platform social dashboard from another connector, I found that almost every metric I needed already existed as a native field - and where it didn't, the calculated-field logic was straightforward. The field documentation is detailed enough to map everything before touching Looker Studio. **What do you dislike about Porter?** The trickiest part wasn’t Porter itself, but reconciling fields with my old connector. Some metrics come back with different values because the underlying platform APIs have evolved over time (for example, Meta merging impressions into views). **What problems is Porter solving and how is that benefiting you?** It solves the problem of fragmented social reporting. Rather than pulling data from each platform separately, I get standardized fields with consistent naming, which makes it easy to blend channels and compare performance. It saves me hours of manual work every reporting cycle and lets me focus on interpreting the data instead of spending time assembling it. ### 14. Effortless Campaign Analytics with Seamless Integration **Rating:** 4.0/5.0 stars **Reviewed by:** Bane P. | Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 01, 2026 **What do you like best about Porter?** I like how easy it is to connect Porter with Claude. I can just chat with Claude, use Porter to pull the data, and then have Claude interpret it. It simplifies my process because now I don't need to visit multiple sites to decipher my campaign results. Claude, using Porter, provides results and suggestions in plain, non-marketing language, making it straightforward for me. The initial setup with Porter was very easy too. I just took the MCP, integrated it with Claude, and it handled the rest. **What do you dislike about Porter?** I think it can be connected to more places that are important for the campaign, not only Meta but also other platforms. **What problems is Porter solving and how is that benefiting you?** Porter helps me get an overview and analytics on my marketing campaigns. It makes it easy to pull data and get suggestions in plain language, saving me from going into different sites to decipher results. ### 15. Excellent tool for data analysis and AI report creation **Rating:** 5.0/5.0 stars **Reviewed by:** Andrés Felipe L. | Social Media Leader, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 14, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Porter?** Its ease of use and connectivity with digital platforms are great; the price is excellent considering the range of services it offers, and its AI integration is outstanding. **What do you dislike about Porter?** I don't have any negative comments yet; I'm still exploring the platform's performance. **What problems is Porter solving and how is that benefiting you?** I am using Porter Metrics to manage my campaign data and social media activity, creating AI-driven reports that add value for my clients. ### 16. Reliable marketing reporting automation that saves significant analyst time **Rating:** 5.0/5.0 stars **Reviewed by:** Adrián G. | Marketing, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 23, 2026 **What do you like best about Porter?** Porter’s main strength is that it turns fragmented marketing data into a consistent reporting layer with very little operational overhead. The interface is clear and structured around actual business questions (performance, attribution, pacing), not around technical connectors. Report templates, calculated metrics, and scheduling remove a large amount of manual spreadsheet work. The documentation is concise and the onboarding flow is straightforward, so even non-technical stakeholders can understand the dashboards. **What do you dislike about Porter?** Customization depth is slightly limited compared to a full BI stack. Very complex, highly bespoke data modeling sometimes requires workarounds, and advanced users may want more granular control over metric definitions and transformations. That said, these trade-offs are understandable because the product is optimized for speed and accessibility rather than heavy data engineering use cases. **What problems is Porter solving and how is that benefiting you?** Porter solves reporting fragmentation across advertising platforms. Previously we exported data from Meta, Google Ads, and other sources, normalized it manually, and built recurring reports in spreadsheets. That process was time-consuming and error-prone. Porter centralizes the data, standardizes metrics, and automates refreshes and scheduled delivery. The result is fewer reporting hours, more reliable numbers, and faster decision-making on campaign optimization. ### 17. Easy to Use with High-End UI/UX and Smooth Claude Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin v. | Marketeer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 22, 2026 **What do you like best about Porter?** Very easy to use and high end UI / UX. Claude integration was easy **What do you dislike about Porter?** Not much, I would like to have a Semrush integration **What problems is Porter solving and how is that benefiting you?** I can now bring all apps together in one place. That has been able to speed up my work quite a lot ### 18. Easy Data Connections with a Friendly Onboarding Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Alejandro O. | Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 01, 2026 **What do you like best about Porter?** the easy method to connect data, friendly onboarding process. **What do you dislike about Porter?** sometimes after adding data to the board, the interface keep reloading over and over again **What problems is Porter solving and how is that benefiting you?** the platform helps me to keep my data sources check for the dashboards I create to my clients weekly. this improve the overall time to make this task ### 19. One of the Best Connectors for LinkedIn Ads Data **Rating:** 4.5/5.0 stars **Reviewed by:** Borja P. | Consultor digital de estrategia y social media, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 11, 2026 **What do you like best about Porter?** Porter is one of the best connectors to LinkedIn Ads data you can find on the market—simple as that. It works smoothly both in terms of implementation and day-to-day use. The usual analytics metrics and dimensions that you need for a performance analysis are all there, and they’re easy to align with the native ones in LinkedIn Ads. **What do you dislike about Porter?** I really miss a couple of dimensions, such as a “creative name” field (which I could play around with group campaigns and campaign naming) and other dimensions that would support a deeper understanding of audiences. That said, I can’t really blame Porter, because this may simply be a limitation of the LinkedIn Ads API. **What problems is Porter solving and how is that benefiting you?** I was looking for a smooth LinkedIn Ads connector for Looker Studio, and so far, I can say Porter has exceeded my expectations. ### 20. Easy to Use, and great customer experience **Rating:** 5.0/5.0 stars **Reviewed by:** Sergio . | Marketing specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 31, 2026 **What do you like best about Porter?** It’s very easy to use, and connecting it to AI takes it to the next level. **What do you dislike about Porter?** I've been using it for a while now and for now I don't have any negative comment **What problems is Porter solving and how is that benefiting you?** It’s great being able to have all of our analytics in one place, across different channels. ### 21. Easy to Use MCP with Useful Reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Ivan P. | Ecommerce Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 02, 2026 **What do you like best about Porter?** The ease of use and the additional reporting feature that I didnt thought Id need. **What do you dislike about Porter?** Nothing really. Some mcp feature was unclear at first but they provided step by step blog posts with video/gifs to make it easier. **What problems is Porter solving and how is that benefiting you?** Our main issue is data management and analysis using Claude. The smooth and easy installation of its MCP made our Claude experience easier and let us scale as a startup to a level that only big agencies can achieve. ### 22. Easy to sign up, create templates and get started **Rating:** 5.0/5.0 stars **Reviewed by:** Michelle A. | Marketing strategist, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 03, 2026 **What do you like best about Porter?** ease of use, I am not in marketing operations yet Porter allowed me to do this quickly without any challenges. **What do you dislike about Porter?** I wish there were more set up documentation to help understand what this platform features. **What problems is Porter solving and how is that benefiting you?** connecting silo data points into one dashboard for my clients. ### 23. Easy Access to Metrics and Ad Performance Tracking **Rating:** 4.0/5.0 stars **Reviewed by:** Amy B. | Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 21, 2026 **What do you like best about Porter?** I love having easy access to my metrics, and being able to track how our ads are performing. **What do you dislike about Porter?** Sometimes, adding connections can be a bit finicky and takes a little extra effort to get working smoothly. **What problems is Porter solving and how is that benefiting you?** We’ve had trouble analyzing our metrics in the past, but Porter makes it much easier. ### 24. Stunning, Professional Reports Made Effortless with Porter **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan A. | Project Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 10, 2026 **What do you like best about Porter?** I’ve always struggled with creating reports, but Porter does the heavy lifting for me. The reports look stunning, and Porter helps me come across as more professional. **What do you dislike about Porter?** I honestly can’t think of anything I dislike. I’ve been using it for about a month now, and I haven’t had any complaints so far. **What problems is Porter solving and how is that benefiting you?** I need to create dashboards that show my clients how their social media ads are performing. With the Porter templates, I can build a single report that updates automatically every week, which makes it much easier to keep clients informed without having to redo the same work. ### 25. Porter Metrics streamlines API queries without manual exports **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Spanish; Castilian using AI. **Reviewed Date:** September 21, 2026 **What do you like best about Porter?** Porter Metrics is what I use with agents to query my data sources directly via API, without having to enter each interface and export manually. **What do you dislike about Porter?** it does not perform session/user-level analysis **What problems is Porter solving and how is that benefiting you?** it helps me automate, it's the foundation of the daily task that updates the dashboard automatically, and it could bring data from other connected sources if we ever wanted to cross-reference with another platform. ### 26. PorterMetrics Makes Marketing Data Blending Fast, Accurate, and Scalable **Rating:** 4.5/5.0 stars **Reviewed by:** Brian G. | President, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 10, 2026 **What do you like best about Porter?** The PorterMetrics platform takes the technically challenging task of blending marketing data and makes it fast and accurate to implement. Easy connections with most marketing platforms, an easy-to-use interface, and a pricing model that lets you pay for what you use (scalability!). **What do you dislike about Porter?** The only thing I wish was different is the pricing of the blended data add on. Their connector and looker template pricing is super transparent. You have to book a call to get the blended data add-on pricing. **What problems is Porter solving and how is that benefiting you?** Creating data connections for reporting and managing cloud projects slows down the customer onboarding process and creates log jams for internal operations. Having a tool like Porter with a team to provide services if needed shortens the time between customer acquisition and customer satisfaction. The quicker we can make clients happy, the more likely they are to stay longer, allowing us to be more profitable...and ultimately provide a better quality experience. ### 27. Easy Setup and Flexible AI Integration via Claude MCP **Rating:** 5.0/5.0 stars **Reviewed by:** Chris A. | MD, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 23, 2026 **What do you like best about Porter?** The ease of setup and the flexibility within the software for multiple endpoints and also its connection to claude via mcp giving maximimum flexibility to embed AI intelligence with a sensible pricing option **What do you dislike about Porter?** I think the cost can quickly ramp up when working on multiple clients but this is to be expecting with such a detailed offering! **What problems is Porter solving and how is that benefiting you?** Connecting multiple datasources easily ### 28. Easy to use and quick to set up, but support and data sources need improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Mariafrancesca S. | Growth Product Manager, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 30, 2026 **What do you like best about Porter?** Porter.io is very easy to use, even without a deep technical background. The interface is intuitive and the learning curve is minimal. I also really appreciated the pre-built reports, which saved a lot of time and allowed me to get up and running quickly without having to build everything from scratch. **What do you dislike about Porter?** The main downside I experienced was with customer support: when I ran into a problem, I did not receive a timely response, which was frustrating. On the product side, the number of available data sources is somewhat limited compared to what I would have expected. That said, for my specific use case, Porter.io covered everything I needed. **What problems is Porter solving and how is that benefiting you?** My main need was to connect data from different sources and get a unified overview of the user funnel. Porter.io solved exactly that, allowing me to bring together data from multiple platforms in one place and visualize the full funnel without switching between tools. This gave me a much clearer picture of user behavior across the entire journey ### 29. Great Templates, Powerful AI, and Connectors at a Great Value **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 21, 2026 **What do you like best about Porter?** Lots of great templates, and the AI tool is great. Pricing is also way more reasonable than comparable tools. I also love that they have almost every connector I could need - a lot of other tools leave me at least a few tools shrot to make it a truely comprehensive view. **What do you dislike about Porter?** Not true "dislikes" but opportunities, I would love to be able to edit my AI reports once they are created. I would also like if there were more robust template options. **What problems is Porter solving and how is that benefiting you?** Disconnected reporting and manual reporting work is now streamlined and automated. ### 30. Effortless Reporting via MCP. Quick Numbers, Clear Insights! **Rating:** 4.0/5.0 stars **Reviewed by:** Alex S. | VP Marketing, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 19, 2026 **What do you like best about Porter?** It's so easy to pull any reports via MCP. I love being able to ask for numbers and put them in so quickly. Makes it easy to do what dashboards of sources make it hard to. **What do you dislike about Porter?** Would love some additional sources but that's not their fault **What problems is Porter solving and how is that benefiting you?** Pulling numbers from dashboards takes a long time and this makes that so much easier. Being accurate in reporting makes it easier to make choices. ### 31. Meta Ads–Looker Studio Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Zolar F. | Supervisor de Performance, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 07, 2026 **What do you like best about Porter?** The integration between Meta Ads and Looker Studio **What do you dislike about Porter?** Sometimes updates take a long time, but I think that’s because of the amount of data involved. Also, it would be helpful if the price could be shown in BRL for users in other countries as well. **What problems is Porter solving and how is that benefiting you?** I can integrate all my Meta Ads data into Looker Studio without using Google Sheets. ### 32. Highly Responsive Porter Support Resolves Issues Fast **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 31, 2026 **What do you like best about Porter?** The customer support team at Porter is highly responsive and supportive. They responded to my messages in a timely manner and were able to help identify and resolve most issues with my projects. **What do you dislike about Porter?** The subscription-based model is quite unfortunate. Despite the reasonable price, I would love to see a lifetime-access grade subscription for a one-time increased fee. **What problems is Porter solving and how is that benefiting you?** Porter Metrics is helping me to connect LinkedIn pages data to Looker Studio/Data Studio. This service is offered by a limited number of service providers and other service providers fail to connect the same depth of data that Porter can. Moreover, the Porter interface is much easier to operate than other services I have experimented with. ### 33. Works Better Than I Imagined for Reports, Images, and Videos **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas H. | Director of Growth Marketing, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 02, 2026 **What do you like best about Porter?** Connects to Claude to run my reports, create images, and videos. Works better than I could image. **What do you dislike about Porter?** Not exactly intuitive to use or know what it does. Found out along the way, but glad I found more features. **What problems is Porter solving and how is that benefiting you?** Automations and reporting. ### 34. Very Easy to Use, with Great Step-by-Step Instructions **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 02, 2026 **What do you like best about Porter?** Very easy to use with great step by step instructions for people who are starting out in connect their data sources. **What do you dislike about Porter?** Account management isn't the easiest step or process when you want to change details in your account or your script subscriptions. It can get a bit confusing. **What problems is Porter solving and how is that benefiting you?** I wanted to connect various different sources of data so that I can combine reporting into a single dashboard to make it easier for me to look at performance. ### 35. Very easy setup and automation **Rating:** 5.0/5.0 stars **Reviewed by:** Joep H. | Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 05, 2026 **What do you like best about Porter?** Very easy setup and broad usage in all ways **What do you dislike about Porter?** Nothing so far so not sure how I will reach minimum characters here **What problems is Porter solving and how is that benefiting you?** It enables a connection to my google account ads and helps dashboarding automate ### 36. Head of E-commerce **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 09, 2026 **What do you like best about Porter?** to get an overall look. it helped me a lot **What do you dislike about Porter?** The main downsides of Porter Metrics are that some setup steps can feel a bit technical in the beginning, especially when working with calculated fields, blended data, and custom dashboards in Looker Studio. It can also sometimes be difficult to understand exactly where certain numbers are coming from, for example conversion rate, sales metrics, or differences between Shopify, Meta, and GA4 data. Because of that, it may take some time to verify that the dashboard is showing the correct data. That said, once everything is connected and structured properly, Porter is very useful and a much more affordable option compared to many other reporting tools. **What problems is Porter solving and how is that benefiting you?** To achive an overall look ### 37. Versatile, intuitive interface and solid data integration with great performance **Rating:** 5.0/5.0 stars **Reviewed by:** Juan Carlos A. | CEO & Founder, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Spanish; Castilian using AI. **Reviewed Date:** April 10, 2026 **What do you like best about Porter?** The versatility, its graphical interface, and the technical quality to integrate the required data. It has adequate performance and what we pay ends up translating into savings if it were done manually, we have not required support because the solution works very well. **What do you dislike about Porter?** So far I haven't had any problems, I don't know if the asynchrony could be improved perhaps with a more powerful background messaging broker. **What problems is Porter solving and how is that benefiting you?** Manually connect two tools and above all build reporting, the information is very valuable for decision-making. ### 38. Easy to use - very insightful **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 20, 2026 **What do you like best about Porter?** There’s a broad range of data fields available, which makes it easy to pull information from the Google Ads backend. **What do you dislike about Porter?** I’d like the connectors (such as Google Ads) to be free to use, since this is essentially a feature you can build yourself in BigQuery using Google Projects. **What problems is Porter solving and how is that benefiting you?** It helps me pull accurate campaign reports on the spot for my team. ### 39. Easy MCP for Claude Integration with X Ads Connectivity **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 24, 2026 **What do you like best about Porter?** MCP for Claude / Can connect X ads / Easy integration **What do you dislike about Porter?** Not really / But still I'm not used to it lol / I'm still learning how to use it **What problems is Porter solving and how is that benefiting you?** It helps me a lot to see the overall ads' results on paper. It works really well with Claude that creates a perfect dashboard to share. ### 40. Goodbye, Excel. My first two weeks of report automation with Porter. **Rating:** 5.0/5.0 stars **Reviewed by:** Damian S. | Performance Marketing Specialist, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 07, 2026 **What do you like best about Porter?** A clean design and ease of use, from the initial Looker Studio integration to utilizing ready-made templates that can be customized to your specific needs. **What do you dislike about Porter?** I’ve been using Porter for almost two weeks now, and honestly, I have no complaints so far regarding its performance or the platform itself. **What problems is Porter solving and how is that benefiting you?** The main challenge was a lack of transparency in campaign results. Manually exporting data from Ads Manager and merging it in Excel took me 5 hours a week, which led to errors in interpreting CTR and ROAS ### 41. Improve futures for the metrics connections in grupo codice **Rating:** 5.0/5.0 stars **Reviewed by:** Iván M. | paid media specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 13, 2026 **What do you like best about Porter?** the friendly front end and the communications channels **What do you dislike about Porter?** maybe more apps connections to imporve the analysis **What problems is Porter solving and how is that benefiting you?** the connections of different platforms ### 42. Easy to Use, Cutting-Edge Product with a Highly Responsive Team **Rating:** 5.0/5.0 stars **Reviewed by:** Sam B. | Managing Partner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 05, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Porter?** Easy to use, with a very responsive team and a cutting-edge product. **What do you dislike about Porter?** I’m struggling to create geo-grouped areas, but I’m working with the team to resolve it, and the MCP might be able to solve the issue. **What problems is Porter solving and how is that benefiting you?** It provides full visibility into client results, making it easier to understand outcomes at a glance. ### 43. Easy Navigation and Reasonable Pricing for Filling Google Sheets with Meta Data **Rating:** 4.0/5.0 stars **Reviewed by:** Carina J. | Junior Development Manager, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 19, 2026 **What do you like best about Porter?** It's fairly easy to navigate and I think the pricing is reasonable to fill my Google Sheets with data from meta **What do you dislike about Porter?** It's quite difficult to figure out which metric corresponds with which metric on meta directly so I had to do some juggling to figure that out **What problems is Porter solving and how is that benefiting you?** I built some personalized dashboards for my clients and I wanted to have the data from meta in there. To do that, it needs to go through Google Sheets so I set up Porter to bridge that gap ### 44. Smooth Ads Integration, Easy Dashboards, and Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 04, 2026 **What do you like best about Porter?** I can automate a lot of my data collection
Dashboards on performance and reports really easy
Great Customer Support
Price is good
AI with Claude is super nice
Integration with Ads account is really smooth **What do you dislike about Porter?** Not that many templates for dashboards and reports. **What problems is Porter solving and how is that benefiting you?** automation, data collection ### 45. Simple Meta Ads Data Extraction **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 29, 2026 **What do you like best about Porter?** Porter made Meta Ads API data extraction easy for us. It automatically synced our campaign data without any complex setup. **What do you dislike about Porter?** There isn't much to dislike. It works exactly as expected. **What problems is Porter solving and how is that benefiting you?** I used it to build dashboards for my clients so they can track their KPIs. It helps us make sense of different metrics and directly improve our campaign ROI. ### 46. Great Google Ads Integration with Clear Cross-Platform Metrics **Rating:** 4.5/5.0 stars **Reviewed by:** Byron Glenn S. | Marketing manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 28, 2026 **What do you like best about Porter?** The connection with Google Ads, and other platforms with the metrics **What do you dislike about Porter?** First conection and the reading account whith Google Ads its a little bit messy **What problems is Porter solving and how is that benefiting you?** Improve my accounts and campaigns for more profit ### 47. Many connectors for your AI and all the information in a single tool **Rating:** 4.5/5.0 stars **Reviewed by:** Uri . | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Spanish; Castilian using AI. **Reviewed Date:** June 08, 2026 **What do you like best about Porter?** It has many connectors for your AI, it's perfect for having all the information you need in a single tool. **What do you dislike about Porter?** The prices, if it's so expensive, I'll have to stop using it. **What problems is Porter solving and how is that benefiting you?** Get information about all my metrics in one place ### 48. Fast, Easy Dashboards with Seamless Looker and Meta Ads Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Ben D. | Marketing Director, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 23, 2026 **What do you like best about Porter?** porter was fast and easy to use. The integration with looker and meta ads platform was seamless and the refresh rate was better than expected definitely will be using this service to build out my dashboards **What do you dislike about Porter?** i think the biggest downside is that impatient and want all of the data to load faster in looker, i am not sure if thats a looker issue though or a porter one. **What problems is Porter solving and how is that benefiting you?** porter is solving a huge problem of setting the connection between or meta ads and looker account so we can track, optimize, and visualize our businesses performance through our ads and eliminates the need for csvs and other manual process that are rid with erro ### 49. Excellent Tool for Reporting with Third-Party Connectors **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 13, 2026 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Porter?** This is an excellent tool for generating reports using third-party connectors. The availability of a free plan makes it especially appealing if you only need to connect a limited number of accounts. **What do you dislike about Porter?** The cost is a concern. This connector becomes quite pricey if you require features beyond what the free plan provides. **What problems is Porter solving and how is that benefiting you?** It's the best option I found for connecting Shopify to my reports. ### 50. Easy Setup and Friendly UI with Seamless Shopify & Amazon Linking **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 14, 2026 **What do you like best about Porter?** It was very easy to use, with a very friendly user interface. I was able to link my Shopify and Amazon accounts to the reporting environment without any hassle, which made getting set up straightforward. **What do you dislike about Porter?** I needed some additional help visualizing my reports in Google Looker Studio, which I wasn’t very familiar with, and I wanted clearer guidance on how to present the data effectively. **What problems is Porter solving and how is that benefiting you?** I’ve built a reporting environment that lets me view my business results in near real time, pulling data from different channels like Amazon and Shopify. I also realize there are many other data points I can integrate, and that’s what I’m planning to tackle next to make the reporting even more complete. ## Porter Discussions - [Does your porter app work with VRBO?](https://www.g2.com/discussions/does-your-porter-app-work-with-vrbo) - [How much does your porter app cost?](https://www.g2.com/discussions/how-much-does-your-porter-app-cost) - [What is the Porter app?](https://www.g2.com/discussions/what-is-the-porter-app) - [What does your Porter do?](https://www.g2.com/discussions/what-does-your-porter-do) - [How do you solve this social media reporting matter in your agencies/companies?](https://www.g2.com/discussions/how-do-you-solve-this-social-media-reporting-matter-in-your-agencies-companies) - 1 upvote - [View Porter pricing details and edition comparison](https://www.g2.com/products/porter-metrics-porter/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-27+21%3A21%3A41+-0500&secure%5Bsession_id%5D=d7574149-85fe-46f6-a5bb-5fe0b88b40be&secure%5Btoken%5D=3393a12c0cb43bbb6e3906fa74680ce6e98161eb1b0d696931f1e54b8421aee3&format=llm_user) ## Porter Features **Agentic AI - Google Workspace for Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration ## Top Porter Alternatives - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) - 4.4/5.0 (817 reviews) - [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) - 4.8/5.0 (309 reviews) - [Adverity](https://www.g2.com/products/adverity/reviews) - 4.4/5.0 (316 reviews)