# Best E-Commerce Analytics Software for Small Business - Page 2

*By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)*


Products classified in the overall E-Commerce Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business E-Commerce Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business E-Commerce Analytics category.

In addition to qualifying for inclusion in the E-Commerce Analytics Software category, to qualify for inclusion in the Small Business E-Commerce Analytics Software category, a product must have at least 10 reviews left by a reviewer from a small business.





## Top E-Commerce Analytics Software at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Fullstory](https://www.g2.com/products/fullstory/reviews) | 4.5/5.0 (1,032 reviews) | Session-replay-anchored ecommerce funnel diagnostics | "[An useful tool to track your users' journey](https://www.g2.com/survey_responses/fullstory-review-9718865)" |
| 2 | [Stackline](https://www.g2.com/products/stackline/reviews) | 4.4/5.0 (245 reviews) | Amazon category intelligence and competitive share tracking | "[The Single Best Resource for Amazon Intgelligence](https://www.g2.com/survey_responses/stackline-review-11162046)" |
| 3 | [Glassbox](https://www.g2.com/products/glassbox/reviews) | 4.9/5.0 (788 reviews) | Tagless session replay with conversion funnel analytics | "[Essential for Identifying User Friction Points](https://www.g2.com/survey_responses/glassbox-review-12699865)" |
| 4 | [Luigi's Box](https://www.g2.com/products/luigi-s-box/reviews) | 4.8/5.0 (425 reviews) | E-commerce search analytics with behavioral insights | "[Great tool for your web - search and more...](https://www.g2.com/survey_responses/luigi-s-box-review-8716105)" |
| 5 | [Decodo (formerly Smartproxy)](https://www.g2.com/products/decodo-formerly-smartproxy/reviews) | 4.6/5.0 (644 reviews) | Rotating-IP e-commerce scraping without blocks | "[Affordable Shared ISP with Fixed IPs That Works Reliably](https://www.g2.com/survey_responses/decodo-formerly-smartproxy-review-13092051)" |
| 6 | [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) | 4.6/5.0 (368 reviews) | Shopify-native session recording and CRO | "[Crystal-Clear Customer Insights with Session Recordings and Heatmaps](https://www.g2.com/survey_responses/lucky-orange-review-12738922)" |
| 7 | [Mixpanel](https://www.g2.com/products/mixpanel/reviews) | 4.5/5.0 (1,328 reviews) | Event-based funnel and retention analytics | "[Powerful and User-Friendly Analytics Platform for Product & User Insights](https://www.g2.com/survey_responses/mixpanel-review-12941704)" |
| 8 | [Yottaa](https://www.g2.com/products/yottaa/reviews) | 4.6/5.0 (54 reviews) | Third-party script sequencing with Core Web Vitals analytics | "[Seamless Site Optimization, Requires Thoughtful Setup](https://www.g2.com/survey_responses/yottaa-review-12717898)" |
| 9 | [edrone](https://www.g2.com/products/edrone/reviews) | 4.8/5.0 (237 reviews) | Abandoned-cart recovery with behavioral email automation | "[Smart Marketing Automation Platform](https://www.g2.com/survey_responses/edrone-review-12209118)" |
| 10 | [Experro](https://www.g2.com/products/experro/reviews) | 4.8/5.0 (48 reviews) | AI-powered search and merchandising analytics | "[Transforms Digital Experiences with Speed and Precision](https://www.g2.com/survey_responses/experro-review-12434068)" |


## G2 Grid® for E-Commerce Analytics Software
![G2 Grid® for E-Commerce Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/e-commerce-analytics/grids.png?focus%5B%5D=138863&focus%5B%5D=35377&focus%5B%5D=20243&focus%5B%5D=49458&focus%5B%5D=1636&focus%5B%5D=168237&focus%5B%5D=1481673&focus%5B%5D=13836)
Highlighted products: Decodo (formerly Smartproxy), Luigi's Box, Lucky Orange, edrone, Mixpanel, Triple Whale, Rapid Search, and Fullstory.
Underlying data: [Grid® JSON](https://www.g2.com/categories/e-commerce-analytics/grids.json?focus%5B%5D=decodo-formerly-smartproxy&focus%5B%5D=luigi-s-box&focus%5B%5D=lucky-orange&focus%5B%5D=edrone&focus%5B%5D=mixpanel&focus%5B%5D=triple-whale&focus%5B%5D=rapid-search&focus%5B%5D=fullstory&segment=small-business)


## How Many E-Commerce Analytics Software Products Does G2 Track?
**Total Products under this Category:** 302

### Category Stats (Jul 2026)
- **Average Rating**: 4.58/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: RedTrack.io (+1.11%) - Among all products in this category, RedTrack.io recorded the largest rating increase compared to last month
*Last updated: July 14, 2026*


## How Does G2 Rank E-Commerce Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,400+ Authentic Reviews
- 302+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



---

**Sponsored**

### Reaktion

Reaktion.com is a profit-first tracking and analytics platform built for ecommerce brands and agencies that have outgrown ROAS. Most ad platforms optimize for the data they can see. The problem is that revenue is not profit, and pixels often miss the full picture. Product costs, shipping, VAT, payment fees, discounts, refunds, repeat purchases, and new customer revenue all change whether a campaign is actually making money. Reaktion brings that commercial reality into the places where ecommerce teams already optimize, report, and make budget decisions. With Reaktion, teams can connect ecommerce, marketing, automation, organic, and affiliate data in one near real-time platform. Reaktion uses server-side tracking and first-party order data to give brands a clearer view of performance across Google Ads, Meta, TikTok, GA4, Klaviyo, Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, and more. Instead of only looking at ROAS, teams can track the metrics that decide whether growth is healthy: profit, POAS, MER, new customer revenue, true CAC, refunds, on-sale revenue, product margin, customer lifetime value, attribution, and SKU-level performance. Reaktion also helps send stronger signals back to marketing platforms, so algorithms can optimize using the data that actually matters. For ecommerce teams, Reaktion acts as a profit command center. See which campaigns, channels, creatives, products, and markets are driving profitable growth. Spot where impressive revenue is quietly turning into weak margin. Understand how returns, discounts, acquisition costs, and product economics affect performance before budget is wasted. For agencies, Reaktion makes client reporting sharper and less spreadsheet-dependent. Agencies can manage multiple stores and clients from one overview, build custom reports, show profit-based performance, and give clients a clearer answer to the question that matters most: did this marketing actually make money? Key capabilities include server-side tracking, real-time dashboards, custom report building, marketing attribution, customer lifetime value analysis, profit optimization, KPI and target tracking, multi-store overview, Creative Cockpit, product analytics, mobile app access, and agency reporting. Reaktion is designed for teams that want to scale with financial clarity, not vanity metrics. Because ROAS can look great while profit leaves through the back door.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1649&secure%5Bchosen_at%5D=2026-07-14T22%3A50%3A51Z&secure%5Bdisplayable_resource_id%5D=1649&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1649&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1399099&secure%5Bresource_id%5D=1649&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fe-commerce-analytics%2Fsmall-business%3Fpage%3D2&secure%5Btoken%5D=cd79151a3a36c8840a3044e077f519745fcb11d624a6c4257467d161fbc702bc&secure%5Burl%5D=https%3A%2F%2Freaktion.com%2F&secure%5Burl_type%5D=custom_url)

---

## What Are the Top-Rated E-Commerce Analytics Software Products in 2026?
### 1. [Appier AIRIS (formerly Woopra)](https://www.g2.com/products/appier-airis-formerly-woopra/reviews)
Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the entire customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps. Woopra’s proprietary tracking technology tracks usage across your website, product and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools and teams. As data flows into Woopra, People Profiles reveal a full behavioral history for each user, from their first touch to conversion and beyond. Making every engagement an opportunity to create more personalized experiences and support. Advanced analytics features include non-linear Customer Journeys, Trends and Retention reports powered by consolidated data. Translating numbers into people and opening entirely new views of the who, the what and the how in your data. Finally, Woopra's Triggers empower teams to take real-time action on their data. Automatically personalize page content, trigger a chat message, enrolls segments drip campaigns, update a lead status or customize a promotion with zero latency. Combined with powerful behavioral and demographic data, companies are able to deliver personalized experiences through the right channel, at the right time. With more than 200,000 users and 1,000 innovative customers across the world, Woopra provides the first unified analytics solution that is used by SaaS, eCommerce and On-Demand services for understanding, engaging and connecting with customers through data.


**Average Rating:** 4.4/5.0
**Total Reviews:** 197
**How Do G2 Users Rate Appier AIRIS (formerly Woopra)?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.2/10)
- **Reports:** 9.2/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.9/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind Appier AIRIS (formerly Woopra)?**

- **Seller:** [Appier](https://www.g2.com/sellers/appier)
- **Year Founded:** 2012
- **HQ Location:** Taipei, Taiwan
- **Twitter:** @GoAppier (1,230 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/appier/ (869 employees on LinkedIn®)
- **Ownership:** TYO: 4180

**Who Uses This Product?**
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 53% Small-Business, 34% Mid-Market


#### What Are Appier AIRIS (formerly Woopra)'s Pros and Cons?

**Pros:**

- Insights (9 reviews)
- Ease of Use (8 reviews)
- Features (8 reviews)
- Insights Generation (8 reviews)
- Analytics (7 reviews)

**Cons:**

- Limitations (5 reviews)
- Steep Learning Curve (4 reviews)
- Learning Curve (3 reviews)
- Complexity (2 reviews)
- Complex Setup (2 reviews)


### What Do G2 Reviewers Say About Appier AIRIS (formerly Woopra)?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **real-time analytics** of Appier AIRIS, enhancing decision-making and understanding of customer interactions effectively.
- Users enjoy the **user-friendly interface** of Appier AIRIS, making customer data analysis seamless and efficient.
- Users appreciate the **user-friendly interface and real-time analytics** of Appier AIRIS, enhancing data collection and insights.
- Users value the **real-time insights** from Appier AIRIS, enhancing their understanding of customer behavior for better decision-making.
- Users value the **real-time analytics** of Appier AIRIS, enabling timely decisions and actionable insights into customer behavior.

**Cons:**

- Users express disappointment over **limited data capture and customization options** , impacting their analytical capabilities effectively.
- Users experience a **steep learning curve** with Appier AIRIS, particularly those new to analytics and data management.
- Users face a **steep learning curve** with Appier AIRIS, especially if they lack data analytics experience.
- Users find the **onboarding and calculation complexity** of AIRIS to be challenging, impacting their overall experience.
- Users find the **setup process complex** , wishing for better guidance and support during onboarding and integrations.

#### What Are Recent G2 Reviews of Appier AIRIS (formerly Woopra)?

**"[" Irreplaceable; Technique Tool for Marketing"](https://www.g2.com/survey_responses/appier-airis-formerly-woopra-review-7817933)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Education Management*

[Read full review](https://www.g2.com/survey_responses/appier-airis-formerly-woopra-review-7817933)

---

**"[Excellent customer support and easy to use](https://www.g2.com/survey_responses/appier-airis-formerly-woopra-review-11756368)"**

**Rating:** 4.0/5.0 stars
*— Vicky Fang 房華娟 .*

[Read full review](https://www.g2.com/survey_responses/appier-airis-formerly-woopra-review-11756368)

---


#### What Are G2 Users Discussing About Appier AIRIS (formerly Woopra)?

- [What is Woopra used for?](https://www.g2.com/discussions/what-is-woopra-used-for)
- [What does Woopra do?](https://www.g2.com/discussions/what-does-woopra-do) - 1 comment
- [How do I track a user journey on my website?](https://www.g2.com/discussions/how-do-i-track-a-user-journey-on-my-website) - 1 comment
- [What is woopra com?](https://www.g2.com/discussions/what-is-woopra-com) - 1 comment
- [How do you use Woopra?](https://www.g2.com/discussions/how-do-you-use-woopra) - 1 comment

### 2. [DataFeedWatch](https://www.g2.com/products/datafeedwatch/reviews)
What is DataFeedWatch by Cart.com? DataFeedWatch is a Feed Marketing solution that combines data transformation & optimization with help & advice. It empowers Merchants and Agencies to succeed on ecommerce channels. With DataFeedWatch you can optimize your product feed file and spread products to different channels in 60+ countries! By improving your product feed you'll also increase the performance of advertising campaigns on channels like Google Shopping, Facebook, Instagram, Amazon, eBay & many more! Optimizing your product list will speed your sales and boost your overall campaign ROI. You can use pre-loaded templates and AI features (NEW!) to create optimized feeds - no coding or IT team needed. DataFeedWatch enables you to create complex rules for your shopping feeds with ease. Plus you can enjoy a 15-day free trial and 24/7 support!


**Average Rating:** 4.7/5.0
**Total Reviews:** 111
**How Do G2 Users Rate DataFeedWatch?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.2/10)
- **Reports:** 7.7/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 6.8/10 (Category avg: 8.3/10)
- **Web Analytics:** 7.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind DataFeedWatch?**

- **Seller:** [Cart.com](https://www.g2.com/sellers/cart-com)
- **Year Founded:** 2020
- **HQ Location:** Houston, US
- **Twitter:** @cartdotcom (966 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/cartdotcom (878 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 75% Small-Business, 20% Mid-Market


#### What Are DataFeedWatch's Pros and Cons?

**Pros:**

- Customer Support (6 reviews)
- Helpful (4 reviews)
- Response Time (4 reviews)
- Feed Management (2 reviews)
- Quick Solutions (2 reviews)

**Cons:**

- UX Improvement (2 reviews)
- Complexity (1 reviews)
- Complex Usability (1 reviews)
- Data Management Issues (1 reviews)
- Difficult Learning (1 reviews)


### What Do G2 Reviewers Say About DataFeedWatch?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **responsive and helpful customer support** of DataFeedWatch, ensuring prompt assistance for all issues.
- Users value the **responsive customer support** of DataFeedWatch, which efficiently resolves issues and queries quickly.
- Users commend the **responsive customer support** of DataFeedWatch, consistently quick in resolving issues and assisting queries.
- Users appreciate the **quick and responsive customer support** from DataFeedWatch, making problem-solving efficient and easy.
- Users appreciate the **quick solutions** provided by DataFeedWatch's live chat, ensuring fast and effective assistance.

**Cons:**

- Users feel the **UX needs improvement** , indicating it lacks clarity and is not visually appealing or intuitive enough.
- Users find the **complexity of DataFeedWatch** unsettling, preferring either simplification or more robust functionalities.
- Users find the **complex usability** of DataFeedWatch frustrating, feeling it’s a confusing middle ground lacking clarity and automation.
- Users find it challenging to handle **data management issues** independently, impacting their overall experience with DataFeedWatch.
- Users find the **difficult learning** curve frustrating, as the system lacks clarity and comprehensive functionality.

#### What Are Recent G2 Reviews of DataFeedWatch?

**"[Data Feed Watch review, as a rare user](https://www.g2.com/survey_responses/datafeedwatch-review-11460123)"**

**Rating:** 5.0/5.0 stars
*— Poppy  S.*

[Read full review](https://www.g2.com/survey_responses/datafeedwatch-review-11460123)

---

**"[It revolutionized our product feed management](https://www.g2.com/survey_responses/datafeedwatch-review-12703938)"**

**Rating:** 5.0/5.0 stars
*— ALEJANDRA A.*

[Read full review](https://www.g2.com/survey_responses/datafeedwatch-review-12703938)

---


#### What Are G2 Users Discussing About DataFeedWatch?

- [What is a data feed tool?](https://www.g2.com/discussions/what-is-a-data-feed-tool)
- [Why DataFeedWatch?](https://www.g2.com/discussions/why-datafeedwatch)
- [What is feed management software?](https://www.g2.com/discussions/datafeedwatch-what-is-feed-management-software)
- [How does DataFeedWatch work?](https://www.g2.com/discussions/how-does-datafeedwatch-work)

### 3. [Glew](https://www.g2.com/products/glew/reviews)
Automate 100% of Your Commerce Data Journey With Glew. Glew’s Commerce Data Cloud is the only end-to-end retail intelligence platform that simplifies your data journey from start to finish. With seamless data ingestion, advanced data warehousing, and powerful reporting and analytics, you can confidently make informed decisions that propel your business toward sustainable growth. Glew empowers commerce companies to seamlessly connect data across their entire tech stack with an expansive suite of over 170 integrations and robust API capabilities. By centralizing data, Glew enables marketing, e-commerce, finance, retail, operations, and merchandising departments to work as a cohesive force, making smarter, growth-driven decisions that lead to unprecedented business growth.


**Average Rating:** 4.0/5.0
**Total Reviews:** 57
**How Do G2 Users Rate Glew?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 7.8/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind Glew?**

- **Seller:** [Glew](https://www.g2.com/sellers/glew)
- **Year Founded:** 2014
- **HQ Location:** Charlotte, North Carolina, United States
- **Twitter:** @GlewAnalytics (945 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/27133701/ (97 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 74% Small-Business, 19% Mid-Market


#### What Are Glew's Pros and Cons?

**Pros:**

- Helpful (4 reviews)
- Real-time Data (3 reviews)
- Automation (2 reviews)
- Customer Support (2 reviews)
- Data Visualization (2 reviews)

**Cons:**

- Data Management Issues (2 reviews)
- Data Inaccuracy (1 reviews)
- Expensive (1 reviews)
- Filtering Issues (1 reviews)
- Improvement Needed (1 reviews)


### What Do G2 Reviewers Say About Glew?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Glew's **exceptional support and ease of integration** invaluable for optimizing data visualization and reporting.
- Users value the **real-time data insights** from Glew, enabling quick pivots and efficient decision-making for their business.
- Users love the **automation capabilities** of Glew, streamlining processes and significantly enhancing efficiency in data tasks.
- Users commend Glew's **exceptional customer support** , praising their dedication and effectiveness in meeting diverse business needs.
- Users value the **automated data visualization** of Glew, greatly enhancing efficiency and providing real-time insights for decision-making.

**Cons:**

- Users face notable **data management issues** with Glew, including limited filter options and integration challenges.
- Users express frustration over **data inaccuracy** , requiring additional tools for accurate data processing in Glew.
- Users find Glew to be **expensive** if not fully utilized, making the pricing model hard to justify.
- Users experience **filtering issues** that limit data analysis and necessitate additional manual data processing outside Glew.
- Users feel there is **room for improvement** in the detailed setup documentation for custom connector use cases.

#### What Are Recent G2 Reviews of Glew?

**"[Effortless Reporting Enhancer for BigCommerce](https://www.g2.com/survey_responses/glew-review-12098524)"**

**Rating:** 5.0/5.0 stars
*— Phil S.*

[Read full review](https://www.g2.com/survey_responses/glew-review-12098524)

---

**"[Exceptional BI Platform for Seamless Data Integration and Insights](https://www.g2.com/survey_responses/glew-review-10717409)"**

**Rating:** 5.0/5.0 stars
*— Charles P.*

[Read full review](https://www.g2.com/survey_responses/glew-review-10717409)

---


#### What Are G2 Users Discussing About Glew?

- [What is Glew used for?](https://www.g2.com/discussions/what-is-glew-used-for)

### 4. [Metrilo](https://www.g2.com/products/metrilo/reviews)
Metrilo helps ecommerce brands grow by making marketing and customer data actionable, and focusing on retention and higher CLTV. The tools include real-time reporting, customer database, segmentation, email marketing and automation. Integration for major ecommerce platforms is seamless. Free 14-day trial available.


**Average Rating:** 4.7/5.0
**Total Reviews:** 23
**How Do G2 Users Rate Metrilo?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.2/10)
- **Reports:** 5.8/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 7.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Metrilo?**

- **Seller:** [Metrilo](https://www.g2.com/sellers/metrilo)
- **Year Founded:** 2014
- **HQ Location:** Sofia, Bulgaria
- **Twitter:** @GetMetrilo (367 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/metrilo/ (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Health, Wellness and Fitness
- **Company Size:** 92% Small-Business, 8% Mid-Market



#### What Are Recent G2 Reviews of Metrilo?

**"[It has really good insights and analysis](https://www.g2.com/survey_responses/metrilo-review-7299404)"**

**Rating:** 4.0/5.0 stars
*— Divyaraj D.*

[Read full review](https://www.g2.com/survey_responses/metrilo-review-7299404)

---

**"[A Must-Have Email Marketing Tool](https://www.g2.com/survey_responses/metrilo-review-5138692)"**

**Rating:** 5.0/5.0 stars
*— Dion R.*

[Read full review](https://www.g2.com/survey_responses/metrilo-review-5138692)

---


#### What Are G2 Users Discussing About Metrilo?

- [What is Metrilo used for?](https://www.g2.com/discussions/what-is-metrilo-used-for)

### 5. [AiHello](https://www.g2.com/products/aihello/reviews)
AIHello manages inventory across ecommerce sites and uses machine learning algorithms and deep learning to accurately optimize product.


**Average Rating:** 4.6/5.0
**Total Reviews:** 11
**How Do G2 Users Rate AiHello?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 9.7/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 9.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind AiHello?**

- **Seller:** [Aihello](https://www.g2.com/sellers/aihello)
- **HQ Location:** Toronto, Ontario
- **Twitter:** @AiHellos (1,645 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/aihellos/ (40 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 93% Small-Business, 7% Mid-Market



#### What Are Recent G2 Reviews of AiHello?

**"[Effortless Optimization with AiHello](https://www.g2.com/survey_responses/aihello-review-11288844)"**

**Rating:** 5.0/5.0 stars
*— Usaid U.*

[Read full review](https://www.g2.com/survey_responses/aihello-review-11288844)

---

**"[Extremely helpful for selling on Amazon](https://www.g2.com/survey_responses/aihello-review-11271862)"**

**Rating:** 5.0/5.0 stars
*— Rohit B.*

[Read full review](https://www.g2.com/survey_responses/aihello-review-11271862)

---


#### What Are G2 Users Discussing About AiHello?

- [What is AiHello used for?](https://www.g2.com/discussions/what-is-aihello-used-for)

### 6. [Polar Analytics](https://www.g2.com/products/polar-analytics/reviews)
Polar Analytics is the easiest way for brands to dig into their data and understand how their business is doing. No migration or setup is required. We do all the heavy lifting for you. Connect all your data sources in one click, make informed decisions in minutes, and say goodbye to manual reporting. Polar is equivalent to having Supermetrics + Data Studio + A Data-Scientist into one app. Trusted by over 1500+ Shopify stores including Fanjoy, Hero Cosmetics, Soko Glam, AYBL, and From Future. You can use the platform to: - Optimize Customer Acquisition and manage performance marketing more effectively - Automate your Reporting and never download CSVs again - Increase Retention and LTV with the most robust views on retention and repeat orders for Shopify Stores - Improve merchandising with advanced reports on Product Analytics - Improve Engagement marketing with advanced email marketing reports Here's what you get: 10+ Data Connectors Unlock the full potential of your eCommerce and marketing data with pre-built integrations for Shopify, Google Analytics, Google Ads, Facebook Ads, Bing Ads, Pinterest Ads, Tiktok Ads, Snapchat Ads, Klaviyo, and Google Sheets. All-in-one Actionable Analytics Dashboard Get all the key advanced reports you need to monitor and improve your marketing spend, CAC (Acquisition Costs), LTV (Customer Lifetime Value), Cohorts, ROAS, and more. Multi Brands and Multi Shopify Stores capabilities Aggregate data from all your Shopify stores in the app. Create views to segment this data by Country or by brand if you are an agency or an e-commerce venture studio Smart Alerts and Insights You can set smart alerts on your most important KPIs: drop in conversion rate, increase in Customer Acquisition Cost, etc. Get notified immediately via e-mail or Slack. Email and Slack Snapshots reports Schedule Email or Slack Snapshots. Choose the metrics and frequency you want and share them with your team. Unlimited Users Share the dashboard with team members, contractors, or investors. Give visibility on your most important KPIs and align your team on what's next. Agency Plans Provide analytics and Reporting as part of your agency services. Centralize all your clients in one place to improve Customer retention and save time doing manual reporting.


**Average Rating:** 4.7/5.0
**Total Reviews:** 21
**How Do G2 Users Rate Polar Analytics?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.2/10)
- **Reports:** 9.4/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.8/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Polar Analytics?**

- **Seller:** [Polar Analytics](https://www.g2.com/sellers/polar-analytics)
- **Year Founded:** 2020
- **HQ Location:** Paris, FR
- **Twitter:** @polar_analytics (486 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/polaranalytics/ (35 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail
- **Company Size:** 86% Small-Business, 14% Mid-Market


#### What Are Polar Analytics's Pros and Cons?

**Pros:**

- Customer Support (6 reviews)
- Ease of Use (6 reviews)
- Helpful (4 reviews)
- Reporting (4 reviews)
- Response Time (4 reviews)

**Cons:**

- Integration Issues (4 reviews)
- API Issues (2 reviews)
- Poor Customer Support (2 reviews)
- Connector Issues (1 reviews)
- Data Management Issues (1 reviews)


### What Do G2 Reviewers Say About Polar Analytics?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **friendly and responsive customer support** from Polar Analytics, enhancing their overall experience.
- Users highlight the **ease of use** of Polar Analytics, enabling quick setup and efficient dashboard customization.
- Users appreciate the **helpful support team** of Polar Analytics, ensuring a smooth and efficient user experience.
- Users love the **comprehensive reporting capabilities** of Polar Analytics, enabling seamless data integration and insightful decision-making.
- Users praise the **quick response time** of Polar Analytics' support team, enhancing their overall experience and productivity.

**Cons:**

- Users face **integration issues** as custom connectors need support, slowing down the process for non-standard data sources.
- Users face **API issues** with slow response times and connection difficulties, hindering their ability to utilize the platform effectively.
- Users experience **poor customer support** , often facing slow response times that hinder their ability to connect data sources efficiently.
- Users experience **connector issues** that require support specialist intervention, slowing down integration for custom data sources.
- Users experience **poor data management** due to slow support response times and difficulties connecting data sources.

#### What Are Recent G2 Reviews of Polar Analytics?

**"[Solid Platform, Crumbling Customer Support](https://www.g2.com/survey_responses/polar-analytics-review-11511639)"**

**Rating:** 4.0/5.0 stars
*— Ben S.*

[Read full review](https://www.g2.com/survey_responses/polar-analytics-review-11511639)

---

**"[Polar Analytics centralizes revenue, acquisition, and emailing with ease](https://www.g2.com/survey_responses/polar-analytics-review-12274457)"**

**Rating:** 4.5/5.0 stars
*— Juliette P.*

[Read full review](https://www.g2.com/survey_responses/polar-analytics-review-12274457)

---


#### What Are G2 Users Discussing About Polar Analytics?

- [What is Polar Analytics used for?](https://www.g2.com/discussions/what-is-polar-analytics-used-for)

### 7. [Kissmetrics](https://www.g2.com/products/kissmetrics/reviews)
Get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. Behavioral analytics, segmentation and email campaign automation all in one place. Deeply understand and uniquely engage each customer from prospect to advocate. Built to help marketers and product teams increase conversions, engagement and retention.


**Average Rating:** 4.1/5.0
**Total Reviews:** 164
**How Do G2 Users Rate Kissmetrics?**

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.2/10)
- **Reports:** 9.7/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 9.5/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind Kissmetrics?**

- **Seller:** [Kissmetrics](https://www.g2.com/sellers/kissmetrics)
- **Year Founded:** 2008
- **HQ Location:** San Francisco, CA
- **Twitter:** @Kissmetrics (203,840 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1541358/ (40 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Internet
- **Company Size:** 54% Small-Business, 34% Mid-Market



#### What Are Recent G2 Reviews of Kissmetrics?

**"[Timely web data analytics for favorable decision making](https://www.g2.com/survey_responses/kissmetrics-review-7965606)"**

**Rating:** 4.5/5.0 stars
*— Eric M.*

[Read full review](https://www.g2.com/survey_responses/kissmetrics-review-7965606)

---

**"[Excellent Human Behavior Analytics Platform with In-depth Insights](https://www.g2.com/survey_responses/kissmetrics-review-8338051)"**

**Rating:** 5.0/5.0 stars
*— Matt A.*

[Read full review](https://www.g2.com/survey_responses/kissmetrics-review-8338051)

---


#### What Are G2 Users Discussing About Kissmetrics?

- [What is Kissmetrics used for?](https://www.g2.com/discussions/what-is-kissmetrics-used-for) - 1 upvote

### 8. [Out Of The Blue](https://www.g2.com/products/out-of-the-blue/reviews)
Out Of The Blue is an AI-powered health-monitoring platform for eCommerce brands to drive top-line revenue growth and drive down costs. We do this by reducing revenue loss, leakages and missed revenue capture by monitoring site errors across your tech stack We also improve conversion by highlighting revenue-impacting CX issues and opportunities across the buyer journey. In short, we work 24\*7 behind the scenes to drive time-critical interventions by detecting, diagnosing, and explaining why metrics are moving to be able to take proactive rather than reactive actions. In just 3 simple steps, you can gain valuable insights from your data and keep your business on track. -You choose Out Of The Blue with any Data Source- We provide support for all major Shopify brand connectors- across marketing, sales, and analytics. -Next, you onboard your data into our Metrics Hub, where you refine your KPIs and business metrics with our Semantic Layer, set extraction preferences, and let us handle the rest. -You are now live & will start getting insights in your mail, on Slack, or through other channels via webhooks. With Out Of The Blue, ecommerce growth teams can finally: -Gain the insights they need to improve your eCommerce site experience and product category performance. -Get alerted within minutes when customers aren’t having a broken experience related to purchasing, finding items, registering, or logging in, so you can fix it before your revenue is impacted. -Uncover outperforming and soft categories across your products. -Automate analyzing your data at a granular level by county, channel, and product category or more. -Get a weekly digest that includes a list of issues stack-ranked by their revenue impact, so you can refocus on what isn’t important—rather than what’s urgent. Our customers include growth oriented brands like Poshmark, True Classic, Abbott Lyon and more


**Average Rating:** 4.6/5.0
**Total Reviews:** 24
**How Do G2 Users Rate Out Of The Blue?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.2/10)
- **Reports:** 8.5/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 7.9/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Out Of The Blue?**

- **Seller:** [Out of the Blue](https://www.g2.com/sellers/out-of-the-blue)
- **Year Founded:** 2021
- **HQ Location:** San Carlos, US
- **Twitter:** @OutoftheblueAI (12 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/outoftheblueai (51 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software
- **Company Size:** 88% Small-Business, 8% Enterprise


#### What Are Out Of The Blue's Pros and Cons?

**Pros:**

- Insights (4 reviews)
- Time-saving (4 reviews)
- Real-time Updates (3 reviews)
- Easy Integrations (2 reviews)
- Error Tracking (2 reviews)

**Cons:**

- Learning Curve (2 reviews)
- Complexity (1 reviews)
- Complex Setup (1 reviews)
- Difficult Setup (1 reviews)
- Expensive (1 reviews)


### What Do G2 Reviewers Say About Out Of The Blue?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **clear insights** from Out Of The Blue, enhancing site health and boosting customer experience effectively.
- Users value the **time-saving alerts** from Out Of The Blue, enabling quick resolutions and efficient revenue management.
- Users value the **real-time updates** from Out Of The Blue, enabling prompt resolution of revenue-related issues.
- Users value the **easy integrations** of Out Of The Blue, streamlining data access and enhancing decision-making efficiency.
- Users value the **instant alerts for error tracking** in Out Of The Blue, enabling timely resolutions and minimizing revenue loss.

**Cons:**

- Users find the **onboarding process challenging** , wishing for a simpler and more intuitive experience.
- Users find the **onboarding process complex** and seek a more streamlined experience with Out Of The Blue.
- Users find the **complex setup** for third-party integrations challenging, hindering a smoother onboarding process.
- Users struggle with the **difficult setup** of Out Of The Blue, requiring prior knowledge that may deter some users.
- Users find the **pricing and subscription plans problematic** , making it challenging to justify the investment in Out Of The Blue.

#### What Are Recent G2 Reviews of Out Of The Blue?

**"[Instant Alerts Save Time and Money](https://www.g2.com/survey_responses/out-of-the-blue-review-12021798)"**

**Rating:** 4.0/5.0 stars
*— Jibin S.*

[Read full review](https://www.g2.com/survey_responses/out-of-the-blue-review-12021798)

---

**"[Real Time Errors and Traffic Alerts](https://www.g2.com/survey_responses/out-of-the-blue-review-11359112)"**

**Rating:** 5.0/5.0 stars
*— Bhavik B.*

[Read full review](https://www.g2.com/survey_responses/out-of-the-blue-review-11359112)

---



### 9. [TWIPLA](https://www.g2.com/products/twipla/reviews)
TWIPLA is a privacy-flexible analytics platform built for a web where traditional tools miss most visitor activity. Cookies, consent banners, ad blockers, and browser-based tracking prevention obscure up to 60–80% of site activity, leaving teams to make decisions based on incomplete or sampled data. TWIPLA restores full traffic visibility by capturing data without invasive tracking or cookie dependence. This approach preserves complete, real-time insights across individual sites or entire domain portfolios, enhanced by AI analytics. Configurable privacy modes align the integration with GDPR, CCPA, and ePrivacy requirements. The platform combines over 20 core analytics tools and behavior intelligence in one suite, including session recordings, heatmaps, funnels, event tracking, and custom dashboards, allowing teams to move seamlessly from high-level trends to individual visitor journeys, connecting behavior and conversion opportunities without blind spots or data siloes. Trusted by over 2.5 million websites, including Wix and the Technical University of Munich, TWIPLA is used by organizations and digital teams across industries and regions worldwide. TWIPLA is available on a free forever plan, alongside a 30-day premium trial that lets you explore the features and traffic limits that best match your organization's needs.


**Average Rating:** 4.5/5.0
**Total Reviews:** 43
**How Do G2 Users Rate TWIPLA?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10)

**Who Is the Company Behind TWIPLA?**

- **Seller:** [TWIPLA](https://www.g2.com/sellers/twipla)
- **Year Founded:** 2016
- **HQ Location:** München, Bayern
- **Twitter:** @ViAnalytics (625 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/twipla/ (21 employees on LinkedIn®)
- **Ownership:** Bootstrapped

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising
- **Company Size:** 72% Small-Business, 22% Mid-Market


#### What Are TWIPLA's Pros and Cons?

**Pros:**

- Insights (6 reviews)
- Analytics (5 reviews)
- User Insights (4 reviews)
- User Understanding (4 reviews)
- Customer Insights (3 reviews)

**Cons:**

- Expensive (4 reviews)
- Inadequate Tracking (2 reviews)
- Price Increase (2 reviews)
- Survey Issues (2 reviews)
- Tracking Issues (2 reviews)


### What Do G2 Reviewers Say About TWIPLA?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **deep customer insights and advanced analytics** TWIPLA offers for understanding user behavior and improving websites.
- Users value the **intuitive and action-focused analytics** of TWIPLA, enhancing website analysis and visitor understanding.
- Users commend the **deep customer insights** and intuitive filters of TWIPLA, enhancing their analytical capabilities significantly.
- Users value the **insightful visitor analytics** of TWIPLA, which greatly enhance website performance and user understanding.
- Users value the **deep customer insights** provided by TWIPLA, enhancing website analysis and user understanding.

**Cons:**

- Users find TWIPLA to be **rather pricey** , especially for organizations with limited budgets, impacting accessibility.
- Users find the **inadequate tracking** options of TWIPLA insufficient for properly managing long B2B sales cycles.
- Users find the **price increase** burdensome, especially for small businesses, limiting access to the premium features.
- Users experience **survey visibility issues** and limited customization options, particularly with language settings in TWIPLA.
- Users struggle with the **lack of attribution window customization** , limiting tracking effectiveness for B2B sales cycles.

#### What Are Recent G2 Reviews of TWIPLA?

**"[Comprehensive Privacy-First Analytics with Minor Attribution Limitations](https://www.g2.com/survey_responses/twipla-review-12284108)"**

**Rating:** 4.0/5.0 stars
*— Sean P.*

[Read full review](https://www.g2.com/survey_responses/twipla-review-12284108)

---

**"[Deep Insights and Powerful Screen Recordings Elevate Analytics](https://www.g2.com/survey_responses/twipla-review-12063172)"**

**Rating:** 5.0/5.0 stars
*— kanika s.*

[Read full review](https://www.g2.com/survey_responses/twipla-review-12063172)

---


#### What Are G2 Users Discussing About TWIPLA?

- [How do you analyze site visitors?](https://www.g2.com/discussions/how-do-you-analyze-site-visitors) - 1 comment, 1 upvote
- [What is visitor Analytics app in Wix?](https://www.g2.com/discussions/what-is-visitor-analytics-app-in-wix) - 1 comment, 1 upvote
- [How Google Analytics track visitors?](https://www.g2.com/discussions/how-google-analytics-track-visitors) - 1 comment
- [What are visitor Analytics?](https://www.g2.com/discussions/what-are-visitor-analytics)

### 10. [Sellerise](https://www.g2.com/products/sellerise/reviews)
Sellerise is a comprehensive amazon seller software solution designed specifically for amazon sellers. Our goal is to help fba and fbm sellers increase their efficiency and effectiveness by providing them with a range of powerful tools, including: \* Financial analytics, \* Keyword optimization, \* Instant notifications about product listing changes, \* Review and rating management, \* Inventory management, \* FBA reimbursement, \* And many more advanced tools. Sellerise is an official Amazon software partner and helps sellers to: \* Better understand and optimize their business performance, \* Improve their ranking on Amazon, \* Manage customer feedback and ratings, \* Avoid overselling, \* Recover fees and expenses, \* Manage their listings and orders on the platform. To manage and scale your business on Amazon, feel free to learn more at: https://sellerise.com/.


**Average Rating:** 4.8/5.0
**Total Reviews:** 16
**How Do G2 Users Rate Sellerise?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 8.9/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.7/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Sellerise?**

- **Seller:** [Sellerise](https://www.g2.com/sellers/sellerise)
- **HQ Location:** Fort Lauderdale, Florida
- **LinkedIn® Page:** https://www.linkedin.com/company/sellerise/ (9 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Sellerise?

**"[All of the tools you NEED, none of what you don't!](https://www.g2.com/survey_responses/sellerise-review-9487536)"**

**Rating:** 5.0/5.0 stars
*— Deja L.*

[Read full review](https://www.g2.com/survey_responses/sellerise-review-9487536)

---

**"[Most Useful, Accurate Data](https://www.g2.com/survey_responses/sellerise-review-9499258)"**

**Rating:** 4.5/5.0 stars
*— Kate A.*

[Read full review](https://www.g2.com/survey_responses/sellerise-review-9499258)

---



### 11. [Conjura](https://www.g2.com/products/conjura/reviews)
Profit powered by data. Let Conjura optimise your eCommerce performance by taking out the guesswork with our recommendation engine. Take action with Conjura to make your business profitable.


**Average Rating:** 4.7/5.0
**Total Reviews:** 22
**How Do G2 Users Rate Conjura?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10)
- **Reports:** 8.9/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.5/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind Conjura?**

- **Seller:** [Conjura](https://www.g2.com/sellers/conjura)
- **Year Founded:** 2018
- **HQ Location:** London, England
- **Twitter:** @Conjura_ (232 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/13427722 (21 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail
- **Company Size:** 59% Small-Business, 27% Mid-Market



#### What Are Recent G2 Reviews of Conjura?

**"[Best analytics tool for product based ecom business!](https://www.g2.com/survey_responses/conjura-review-9043329)"**

**Rating:** 5.0/5.0 stars
*— Amelia P.*

[Read full review](https://www.g2.com/survey_responses/conjura-review-9043329)

---

**"[Awesome analytics tool for Shopify brands focused on profitability](https://www.g2.com/survey_responses/conjura-review-9353299)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Apparel & Fashion*

[Read full review](https://www.g2.com/survey_responses/conjura-review-9353299)

---


#### What Are G2 Users Discussing About Conjura?

- [What is Conjura used for?](https://www.g2.com/discussions/what-is-conjura-used-for)

### 12. [Bluecore](https://www.g2.com/products/bluecore/reviews)
Bluecore is a retail marketing platform that helps marketers turn data into revenue-generating campaigns, in minutes. With data built directly into campaign workflows alongside point-and-click predictive models, retail marketers can leave manual processes in the rearview and trigger any communication and automate the who, what, when, where of every email, mobile, site, and paid media message for each individual shopper. More than 400 brands trust Bluecore to rapidly increase customer retention and drive predictable revenue, including Express, Bass Pro Shops, Lenovo, Steve Madden, Alo Yoga, and Lulu & Georgia.


**Average Rating:** 4.3/5.0
**Total Reviews:** 91
**How Do G2 Users Rate Bluecore?**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.2/10)
- **Reports:** 8.3/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.1/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Bluecore?**

- **Seller:** [Bluecore](https://www.g2.com/sellers/bluecore)
- **Year Founded:** 2013
- **HQ Location:** New York, NY
- **Twitter:** @Bluecore (3,912 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3119015/ (359 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 48% Mid-Market, 28% Enterprise


#### What Are Bluecore's Pros and Cons?

**Pros:**

- Ease of Use (14 reviews)
- Helpful (12 reviews)
- Customer Support (11 reviews)
- Automation (9 reviews)
- Email Marketing (9 reviews)

**Cons:**

- Campaign Issues (6 reviews)
- Learning Curve (6 reviews)
- Missing Features (6 reviews)
- Difficult Learning (5 reviews)
- Email Management (5 reviews)


### What Do G2 Reviewers Say About Bluecore?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Bluecore's **ease of use** exceptional, simplifying email creation and audience management for effective campaigns.
- Users find Bluecore's **helpful customer service** instrumental in overcoming challenges and enhancing their marketing strategies.
- Users commend Bluecore's **excellent customer support** , noting resourceful assistance that drives success and strategy implementation.
- Users appreciate the **automation capabilities** of Bluecore, significantly improving personalization and campaign effectiveness effortlessly.
- Users value the **user-friendly email visual editor** and excellent customer support for effective campaign management.

**Cons:**

- Users find the **campaign issues** frustrating, especially regarding email tracking, analytics, and outdated backend features.
- Users find the **learning curve steep** due to a complicated interface and lack of intuitive training resources.
- Users are frustrated by the **missing features** in Bluecore, including inadequate logging and SMS limitations in the UK.
- Users find Bluecore's **difficult learning** curve hinders effective use, requiring extra training and better documentation support.
- Users find the **email management logging system inadequate** , making it difficult to track email delivery and issues effectively.

#### What Are Recent G2 Reviews of Bluecore?

**"[User-Friendly UI, But Buggy Site Capabilities](https://www.g2.com/survey_responses/bluecore-review-12269822)"**

**Rating:** 4.0/5.0 stars
*— Anna N.*

[Read full review](https://www.g2.com/survey_responses/bluecore-review-12269822)

---

**"[Simple Setup for Dynamic Campaigns](https://www.g2.com/survey_responses/bluecore-review-12357398)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Retail*

[Read full review](https://www.g2.com/survey_responses/bluecore-review-12357398)

---


#### What Are G2 Users Discussing About Bluecore?

- [What do you like most about Bluecore for retail marketing, and what improvements would you suggest?](https://www.g2.com/discussions/what-do-you-like-most-about-bluecore-for-retail-marketing-and-what-improvements-would-you-suggest)
- [How big is Bluecore?](https://www.g2.com/discussions/how-big-is-bluecore) - 1 comment
- [How does Bluecore work?](https://www.g2.com/discussions/how-does-bluecore-work)
- [What is Bluecore COM used for?](https://www.g2.com/discussions/what-is-bluecore-com-used-for)
- [What is Bluecore?](https://www.g2.com/discussions/what-is-bluecore)

### 13. [Putler](https://www.g2.com/products/putler/reviews)
Putler analyzes billions of dollars for people who want freedom, clarity and results.


**Average Rating:** 4.6/5.0
**Total Reviews:** 12
**How Do G2 Users Rate Putler?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.2/10)
- **Reports:** 8.9/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 10.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind Putler?**

- **Seller:** [Putler](https://www.g2.com/sellers/putler)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/putler (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Putler?

**"[Clear and accurate insights of your entire business.](https://www.g2.com/survey_responses/putler-review-5180166)"**

**Rating:** 5.0/5.0 stars
*— Henry H.*

[Read full review](https://www.g2.com/survey_responses/putler-review-5180166)

---

**"[Nice support - easy to use](https://www.g2.com/survey_responses/putler-review-6984376)"**

**Rating:** 5.0/5.0 stars
*— Huan N.*

[Read full review](https://www.g2.com/survey_responses/putler-review-6984376)

---


#### What Are G2 Users Discussing About Putler?

- [What is Putler used for?](https://www.g2.com/discussions/what-is-putler-used-for)

### 14. [Glassbox](https://www.g2.com/products/glassbox/reviews)
Glassbox is a customer intelligence and digital experience analytics platform designed to help enterprises understand, optimize, and enhance the customer experience and digital accessibility of their digital channels. One of the standout features of Glassbox is its capability to securely capture 100% of user sessions across both web and mobile applications. This end-to-end visibility allows teams to analyze every step of the customer journey, effectively pinpointing friction points and enabling real-time action. By utilizing advanced artificial intelligence, Glassbox captures and analyzes data from every online interaction, providing businesses with a comprehensive view of customer behavior and preferences. This wealth of data empowers organizations to act swiftly, transforming raw data into actionable insights that improve both the customer experience and the conversion rate. Large global enterprises in sectors such as finance, insurance, and healthcare, Glassbox serves as a vital tool for uncovering the root causes of customer challenges. It assists organizations in remediating customer experience issues and creating digital journeys that are inclusive, seamless, and engaging. The platform’s AI-powered insights not only enhance accessibility monitoring but also incorporate fraud prevention capabilities, giving organizations the agility to respond to issues within minutes and adapt to the evolving needs of their customers. Glassbox has been recognized by G2 as a leader in customer intelligence solutions and product analytics, reflecting its effectiveness in delivering the clarity and confidence that enterprises require. By providing a robust framework for creating compliant, accessible, and impactful digital experiences, Glassbox stands out in its category, offering unique selling points that cater to the diverse needs of its users. With its focus on data-driven decision-making and customer-centric strategies, Glassbox is positioned as a crucial ally for organizations aiming to thrive in the digital landscape.


**Average Rating:** 4.9/5.0
**Total Reviews:** 788
**How Do G2 Users Rate Glassbox?**

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.2/10)
- **Reports:** 10.0/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 10.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Glassbox?**

- **Seller:** [Glassbox](https://www.g2.com/sellers/glassbox)
- **Company Website:** https://www.glassbox.com/
- **Year Founded:** 2010
- **HQ Location:** London
- **Twitter:** @GlassboxDigital (1,803 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10491772/ (278 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Digital Analyst, Product Owner
- **Top Industries:** Financial Services, Insurance
- **Company Size:** 77% Enterprise, 18% Mid-Market


#### What Are Glassbox's Pros and Cons?

**Pros:**

- Ease of Use (210 reviews)
- Session Replay (190 reviews)
- Insights (174 reviews)
- Helpful (132 reviews)
- Customer Understanding (122 reviews)

**Cons:**

- Session Issues (70 reviews)
- Not Intuitive (65 reviews)
- Session Management (62 reviews)
- Learning Curve (61 reviews)
- Missing Features (54 reviews)


### What Do G2 Reviewers Say About Glassbox?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **ease of use** of Glassbox, enabling immediate access to insights without delays in analysis.
- Users value the **robustness and integration** of Glassbox's session replay, enhancing issue resolution and customer insights.
- Users value the **immediate insights** from Glassbox, enabling timely interventions and accurate customer experience analysis.
- Users find the **customer visibility** feature of Glassbox exceptionally helpful for effective troubleshooting and user experience analysis.
- Users value Glassbox's **deep customer understanding** , enhancing issue resolution and validating customer interactions effectively.

**Cons:**

- Users experience **session issues** like split links, limited history, and slow queries that hinder usability and understanding.
- Users find the **navigation and icons not intuitive** , leading to difficulties in understanding and using Glassbox effectively.
- Users face **session management issues** , including slow loading times and frequent session expirations, complicating their experience.
- Users suggest that a stronger focus on **customer training** would enhance understanding of Glassbox's features and interface.
- Users note the **lack of customizable reporting features** in Glassbox, limiting their ability to analyze and create reports effectively.

#### What Are Recent G2 Reviews of Glassbox?

**"[Essential for Identifying User Friction Points](https://www.g2.com/survey_responses/glassbox-review-12699865)"**

**Rating:** 4.0/5.0 stars
*— Basma K.*

[Read full review](https://www.g2.com/survey_responses/glassbox-review-12699865)

---

**"[Glassbox:Transforms Digital Insights with Powerful Analytics and Seamless Session Replays](https://www.g2.com/survey_responses/glassbox-review-11982027)"**

**Rating:** 5.0/5.0 stars
*— ADITYA T.*

[Read full review](https://www.g2.com/survey_responses/glassbox-review-11982027)

---


#### What Are G2 Users Discussing About Glassbox?

- [What is Glassbox used for?](https://www.g2.com/discussions/what-is-glassbox-used-for)

### 15. [Peel Analytics](https://www.g2.com/products/peel-analytics/reviews)
Peel automates data analysis for ecommerce stores on Shopify, helping brands get more of those crucial 2nd and 3rd purchases from their customers. The platform provides a full suite of retention-focused metrics and reports that are easily available in a visual format for every stakeholder in your organization – from marketing operators all the way to leadership. Peel Analytics provides a range of Revenue and Retention Metrics, including Cohort Analysis, Product Analytics, Order Analytics, Subscription Analytics, Ad Performance, and more. In just a couple of clicks, any of these analyses can be saved as a report and added to a custom analytics dashboard that’s easy to read and gain insights from at a glance. Users can segment those analyses in Peel by dozens of easy-to-use filters with dimensions pulled directly from Shopify – like customer tags, product types, discount codes, cities, UTM parameters, etc. – to get down to the most revealing customer behavior patterns. Get deeper analytics with unlimited customization for Shopify, build detailed customer Audiences, and find the insights you need to retain more customers and grow, all in a single platform.


**Average Rating:** 4.5/5.0
**Total Reviews:** 30
**How Do G2 Users Rate Peel Analytics?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10)
- **Reports:** 8.9/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 8.3/10 (Category avg: 8.3/10)
- **Web Analytics:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Peel Analytics?**

- **Seller:** [Peel Insights](https://www.g2.com/sellers/peel-insights)
- **HQ Location:** New York, New York
- **Twitter:** @peelinsights (762 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/peel-insights (18 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Consumer Goods, Marketing and Advertising
- **Company Size:** 65% Small-Business, 32% Mid-Market



#### What Are Recent G2 Reviews of Peel Analytics?

**"["Get Accurate Data Insights with Peel Analytics."](https://www.g2.com/survey_responses/peel-analytics-review-8409752)"**

**Rating:** 4.5/5.0 stars
*— Krishna S.*

[Read full review](https://www.g2.com/survey_responses/peel-analytics-review-8409752)

---

**"["Get Automated Analytics in Real-Time with Peel Analytics."](https://www.g2.com/survey_responses/peel-analytics-review-8409560)"**

**Rating:** 4.5/5.0 stars
*— Lavanya D.*

[Read full review](https://www.g2.com/survey_responses/peel-analytics-review-8409560)

---



### 16. [Sweet Analytics](https://www.g2.com/products/sweet-analytics/reviews)
Sweet Analytics, at the centre of all your data. Sweet connects with all the marketing platforms that you know and love and brings it all under one roof. Helping you understand customer retention and acquisition to drive your business forward. What we do... Customer Data To understand your customers you first need to understand all their interactions. Armed with a deep understanding of each of our customers, Sweet Analytics can help you to reach them more effectively with our unique personalisation tools. Single Customer View At the heart of Sweet Analytics is one of the most advanced Single Customer Views in the market. Using all available integrations we build a complete customer profile for all interactions with your brand, which are made readily available through our dashboards. Sweet Tracker™ Our proprietary technology allows us to unify browsing behaviour with Single Customer View, providing impartial attribution and linking sales to web interactions. With the ability of real-time interventions and cross-device tracking we can deliver personalised customer journeys. Attribution Tackling the Holy Grail of marketing Sweet provides the single point of truth between the reality of sales and the mendacity of marketing platforms. Helping you more accurately judge the ROI of your marketing investment.


**Average Rating:** 4.6/5.0
**Total Reviews:** 18
**How Do G2 Users Rate Sweet Analytics?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)
- **Reports:** 8.7/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 7.6/10 (Category avg: 8.3/10)
- **Web Analytics:** 7.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Sweet Analytics?**

- **Seller:** [Sweet Analytics](https://www.g2.com/sellers/sweet-analytics)
- **Year Founded:** 2018
- **HQ Location:** Avaland House, 110 London Road, Apsley, Hemel Hempstead, England, HP3 9SD
- **LinkedIn® Page:** https://www.linkedin.com/company/sweetanalytics/ (16 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail
- **Company Size:** 67% Small-Business, 28% Mid-Market


#### What Are Sweet Analytics's Pros and Cons?

**Pros:**

- AI Technology (1 reviews)
- Alerts (1 reviews)
- Analytics (1 reviews)
- Analytics Expertise (1 reviews)
- Customer Engagement (1 reviews)

**Cons:**

- Bug Issues (1 reviews)
- Data Inaccuracy (1 reviews)
- Data Inconsistency (1 reviews)
- Data Management (1 reviews)
- Inaccuracy (1 reviews)


### What Do G2 Reviewers Say About Sweet Analytics?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **easy and quick overview** of business performance provided by Sweet Analytics, enhancing marketing insights significantly.
- Users appreciate the **quick overview of business performance** from Sweet Analytics, enhancing marketing insights and customer analysis.
- Users appreciate the **easy and quick overview of business performance** provided by Sweet Analytics for informed decision-making.
- Users appreciate the **quick and easy business performance overview** provided by Sweet Analytics for streamlined insights.
- Users value the **customer insights** from Sweet Analytics, which enhance their understanding of business performance and customer behavior.

**Cons:**

- Users face **bug issues** with inaccurate reporting in Sweet Analytics, leading to discrepancies with Shopify numbers.
- Users report **data inaccuracy** in Sweet Analytics, noting discrepancies with Shopify numbers and missing refunds.
- Users report **data inconsistency** in Sweet Analytics, with discrepancies in reporting compared to Shopify and missed refunds.
- Users find the **reporting inaccuracies** in Sweet Analytics frustrating, especially with conflicting numbers from Shopify.
- Users report **inaccuracy issues** with Sweet Analytics, often finding discrepancies in numbers compared to Shopify.

#### What Are Recent G2 Reviews of Sweet Analytics?

**"[Streamlined Metrics with Some Reporting Hiccups](https://www.g2.com/survey_responses/sweet-analytics-review-12223760)"**

**Rating:** 4.5/5.0 stars
*— Lisa K.*

[Read full review](https://www.g2.com/survey_responses/sweet-analytics-review-12223760)

---

**"[See the wood through the trees and make faster investment decisions for profitable growth](https://www.g2.com/survey_responses/sweet-analytics-review-10030609)"**

**Rating:** 5.0/5.0 stars
*— Stacey W.*

[Read full review](https://www.g2.com/survey_responses/sweet-analytics-review-10030609)

---



### 17. [CartInsight](https://www.g2.com/products/cartinsight/reviews)
CartInsight curates millions of online stores & delivers a comprehensive database of e-commerce leads globally with deep intelligence about their traffic, industry, technology usage, key decision makers and a lot more.


**Average Rating:** 4.3/5.0
**Total Reviews:** 37
**How Do G2 Users Rate CartInsight?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10)
- **Reports:** 9.2/10 (Category avg: 8.8/10)
- **Campaign Tracking:** 9.0/10 (Category avg: 8.3/10)
- **Web Analytics:** 9.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind CartInsight?**

- **Seller:** [ReadyContacts](https://www.g2.com/sellers/readycontacts-e54f57f4-bcab-496c-86ba-e62a1b4adef9)
- **Year Founded:** 2006
- **HQ Location:** Santa Clara, US
- **Twitter:** @ReadyContacts (532 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1094414/ (71 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising
- **Company Size:** 68% Small-Business, 27% Mid-Market



#### What Are Recent G2 Reviews of CartInsight?

**"[Qualified leads and verified contact information](https://www.g2.com/survey_responses/cartinsight-review-7329410)"**

**Rating:** 4.0/5.0 stars
*— Nayeem M.*

[Read full review](https://www.g2.com/survey_responses/cartinsight-review-7329410)

---

**"[A mass of sellers in all the right places!](https://www.g2.com/survey_responses/cartinsight-review-7338327)"**

**Rating:** 4.0/5.0 stars
*— Martin K.*

[Read full review](https://www.g2.com/survey_responses/cartinsight-review-7338327)

---


#### What Are G2 Users Discussing About CartInsight?

- [What is CartInsight used for?](https://www.g2.com/discussions/what-is-cartinsight-used-for)


## What Is E-Commerce Analytics Software?

[E-Commerce Software](https://www.g2.com/categories/e-commerce)

## What Software Categories Are Similar to E-Commerce Analytics Software?

- [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)
- [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)
- [Retail Intelligence Software](https://www.g2.com/categories/retail-intelligence)


---

## How Do You Choose the Right E-Commerce Analytics Software?

### What You Should Know About E-Commerce Analytics Software

### What is E-Commerce Analytics Software?

Most businesses thrive on data. E-commerce businesses especially can benefit from tools capable of analyzing real-time data, as these solutions help e-commerce stores identify exactly which products sell best, who their customers are, and which aspects of their website attract the most attention and have the best conversion rates. By combining aspects of big data analytics and a web analytics tool, business owners can get a complete view of their e-commerce business and how it is performing at a variety of levels.

By integrating with an e-commerce platform, e-commerce analytics software can gather data from marketing campaigns, email campaigns, live chat, and other data sources related to the e-commerce store itself. With these reports, business owners can obtain actionable insights to help them improve their business and invest in the strategies that are working.

Key Benefits of E-Commerce Analytics Software

- Real-time data from a variety of sources related to an e-commerce business
- Insight into customer behavior and demographics
- Website data based on how users interact with the e-commerce store itself
- Data to help refine personalization algorithms to better cater to individual customers

### Why Use E-Commerce Analytics Software?

Digital businesses have so much ready access to data that it’s almost silly not to take advantage of it. Since online businesses like e-commerce stores run completely on a variety of software solutions, an analytics solution can easily integrate with and leverage all this data.

**Customer analytics —** Businesses can’t exist without customers, and insights into the customer journey, average conversion rate, and purchasing habits are crucial for an e-commerce website. E-commerce analytics software can use customer and purchase data to compile a complete picture of who a business’ customers are and what they are purchasing. Businesses might even be able to gain insight into what time of day customers are most active and when is the best time to introduce new products and offers.

**Business intelligence —** Insight into sales and various campaigns are a must for any global e-commerce business. Knowing how the business is performing as a whole and what needs improvement can be invaluable, especially when decisions can affect the entirety of the business. Business intelligence can help e-commerce stores refine their inventory and other business strategies to optimize revenue.

**Marketing analytics —** Using digital analytics tools can help determine which marketing efforts are successful (and which aren't) by tracking where customers are coming from and which offers they may have interacted with. These tools may integrate with social media or email marketing tools to track the success of these efforts. E-commerce analytics can also help with A/B testing the e-commerce website by tracking users’ interactions with the site and noting which iteration has the best conversion rate.

### Who Uses E-Commerce Analytics Software?

**E-commerce business owners —** Any business owner can benefit from any and all insights into their business. E-commerce business owners, particularly, can use e-commerce analytics to measure the success of specific inventory, which strategies convert the most customers, and who their customers are. Armed with this information, business owners can focus their efforts on their true audience and eliminate or reduce aspects of their business that aren’t performing well. They can also use these insights to attract new customers or cater to customers who need more than they can currently provide.

**Website developers —** Website developers can use e-commerce analytics software to create or refine an online store that maximizes usability and customer conversion. By collecting a variety of digital data, e-commerce analytics can track users of the site and how they interact with it. This can help developers create clear pathways and streamlined experiences so customers never feel lost or confused. Any hiccup in the process can cause customers to abandon their cart and leave the site, essentially losing a sale. The easier it is to make a purchase, the more likely users will be to do so.

**Marketers —** Digital analytics are also extremely useful for marketers trying to create a brand presence. By tracking how customers arrive at the e-commerce store, marketers can determine which channels are most successful at generating traffic. They can also see customer demographics and which products are most popular in order to create targeted marketing materials.

### E-Commerce Analytics Software Features

**Reports —** Reports are the main function of any analytics software, since the analysis of data needs to be presented in a digestible fashion to use it effectively. These reports can often be customized to a specific user’s needs based on the data gathered. Multiple reports can provide a wide variety of insight into the business’ performance.

**Integrations —** E-commerce analytics tools often collect data from e-commerce platforms and other software used by e-commerce businesses. By integrating with these tools, e-commerce analytics software can easily have access to the data needed for reports and even analyze data in real time. Integrations can also help analytics tools create recurring reports with little to no input from the user.

**Dashboards —** Dashboards provide a means to see a wide variety of information presented in one place. This can make it easy to quickly see if the business is performing well or if there is a problem with minimal digging. Saved reports and real-time data can be checked at a glance so problems can be addressed immediately.

**Web analytics —** Web analytics show the performance of the e-commerce website itself, tracking traffic, visitor behavior, and SERP ranking. If the website isn’t performing well, customers will not be able to find the store or effectively make a purchase. A successful e-commerce store must first be a successful website, and these features help achieve that.

**Campaign tracking —** A good way to get the word out about an e-commerce brand is to create social media, email, or other digital marketing campaigns. By integrating those efforts with e-commerce analytics tools, users can see which campaigns are most successful and what kind of customers are responding to which efforts. This can help refine future campaigns and target efforts to specific demographics.

**Product analytics —** The ability to see the success of individual products can be invaluable for an e-commerce store that offers a wide range of items. Individual product metrics can not only show how well a specific item is selling but also who is buying that product and other useful information to determine if it is worth carrying.

### Trends Related to E-Commerce Analytics Software

**E-commerce personalization —** [E-commerce personalization software](https://www.g2.com/categories/e-commerce-personalization) allows stores to personalize each customer’s individual experience. This may mean displaying product recommendations based on a customer’s purchasing or viewing history or personalized offers and discounts for customers of particular products. Customers increasingly look for a more personalized experience, so these tools provide that with minimal input from the business owner.

**Artificial intelligence —** While much of e-commerce personalization software is powered by artificial intelligence and machine learning, artificial intelligence can be used in a variety of other ways. It can help adjust pricing, order more inventory, and even prevent fraud.

### Software and Services Related to E-Commerce Analytics Software

[**E-commerce platforms**](https://www.g2.com/categories/e-commerce-platforms) **—** E-commerce platforms house the actual e-commerce store and, often, most of an e-commerce business’ data. E-commerce analytics tools often integrate with e-commerce platforms to make use of all that data.

[**E-merchandising**](https://www.g2.com/categories/e-merchandising) **—** E-merchandising software can use the insights of e-commerce analytics to present products in the online store in such a way as to optimize conversion and revenue. E-merchandising software often integrates with e-commerce platforms as well.

[**E-commerce data integration**](https://www.g2.com/categories/e-commerce-data-integration) **—** E-commerce data integration software syncs data across platforms, including e-commerce analytics software. If a particular e-commerce analytics tool does not integrate with certain other solutions, e-commerce data integration software can bridge those gaps.

[**Product information management**](https://www.g2.com/categories/product-information-management-pim) **—** Product information management (PIM) software maintains information on each product offered by an e-commerce business. This product data may be used by e-commerce analytics software to provide more granular insight into the performance of specific items.