
Digital asset management (DAM) software stores, organizes, and distributes rich media files in a central location. Rich media files can include photos, creative files, video, audio, presentations, documents, and more. Businesses large and small invest in DAM software for various purposes, often to manage marketing content. DAM software helps businesses get more value from their digital assets by storing them in a centralized digital library, providing employees, clients, contractors, and other key stakeholders controlled access to digital assets.
DAM systems are often implemented by marketing and operations teams across various industries for help in defining and managing their online brands. They can also be used by product teams who require up-to-date assets when building products or by sales teams who need to leverage brand assets when creating presentations. Externally, DAM systems provide PR firms, partners, distributors, retailers, franchisees, or agencies with controlled access to digital assets for on-brand content creation.
These products can also be used to reduce the duplication of an organization’s assets, maintain up-to-date collections, and control security of assets with role-based permissions. Some businesses assign specific individuals as DAM administrators or “librarians" to oversee these assets, build and enforce the taxonomy, tags, and metadata used to organize them, and ensure they follow established brand-specific guidelines. Many modern DAMs include rules-based automation and machine learning to ease administrative overhead.
The value of a DAM system is amplified when it is integrated with other tools in the business. DAM systems are often at the core of creative processes. They connect creative, collaboration, and project management tools to streamline the creation process. They can also connect web content management software, enterprise content management (ECM) software, and marketing automation software to streamline the customer experience process.
While the foundational DAM functionality revolves around storing, organizing, and distributing a company’s digital assets, some products provide advanced organization and search capabilities. Select products utilize AI to autotag assets, provide suggested tags, and automatically organize assets that are uploaded to the DAM based on how similar assets are already organized or based on metadata.
To qualify for inclusion in the Digital Asset Management category, a product must:
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Kamero AI Photo-sharing is an advanced platform designed for seamless event photography management and sharing. Powered by AI face recognition technology, Kamero enables users to quickly find and tag photos from thousands of event images. The platform also allows guests to upload their own photos, contributing to a diverse and enriched photo gallery. With customizable privacy controls, brand promotion tools, and features like image watermarking and video integration, Kamero provides a comprehensive solution for both photographers and event organizers to capture, organize, and share memories effortlessly.
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Unlike other DAMs, Lariat allows you to manage ALL your marketing assets – both digital and physical – in one place. Need to send a logo, video, PDF? No problem with Lariat. Need to order some brochures, banners, or wearables? Lariat does that, too! When you use the Lariat Digital Asset Management (DAM) system, you’ll have a branded portal housing all of their digital assets in one place. You’ll be able to easily share images, logos, videos, sales literature and more from your own secure marketing hub, giving YOU control of your brand and your messaging all from one convenient platform. Spend more time creating and less time organizing with Lariat.
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The platform is the nucleus of the MediaCAST digital content management and video/audio streaming system. This one intuitive interface lets you manage your media throughout its entire life cycle, from creation to multi-user network/internet delivery. The same interface works seamlessly with the MediaCAST suite of add-on modules. It provides an all-around cost-effective solution for your organization's IP visual communication and media streaming needs.
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Outfit is a brand automation platform empowering teams to produce and manage marketing materials.
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This description is provided by the seller.
Phraseanet is an open source DAM software used by many companies to store, search, manage, share and publish their digital media files. Phraseanet benefits a powerful search engine, Elasticsearch, and a rich ecosystem of plugins and extensions. It can be setup on premise or Saas. With a thesaurus, a collaboration tool to annotate pictures and request the users' feedback, an interface for the statistics... Phraseanet is a very complete solution. Also, unlimited users, collections or baskets. And no licence cost, since it's open source. For assistance, Alchemy provides a range of services around its solution (technical support, training, hosting, specific developments, LDAP directory...) and also offers "Parade", a fully customizable front end interface. The newest releases of Phraseanet include geolocation, and artificial intelligence search engines for autokeywording, color detection, and many more new features.
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This description is provided by the seller.
Picturepark is a cloud-based software solution companies use to automate the organizing, distributing, and integrating of their digital assets. This includes images, videos, documents, product records, taxonomies, metadata, and more. Picturepark is based in Switzerland and part of the FotoWare Group from Oslo, Norway. Picturepark enables companies to organize, exchange and integrate into other systems all their digital assets in an efficient and controlled way. Whether images, videos, documents, product records, taxonomies, or metadata: thanks to innovative technologies such as Adaptive Metadata and Business Rules, content of any kind can be automatically structured, classified, and semantically linked. This creates the necessary foundation for omnichannel distribution and integration of all content. Enabled via the API, SDKs, and existing connectors into third-party systems such as commercial applications, CMS, and other systems. Designed API-first and based on state-of-the-art technologies, Picturepark combines the primary benefits of digital asset management (DAM), product information management (PIM), and Headless Content Services into a versatile platform that can be extended wherever required.
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pixx.io is the solution for efficient digital asset management that helps small, medium-sized and large companies save time and money. Over 1600 satisfied customers organize all media data centrally in one place and structure it using powerful, AI-supported search and filter functions. The DAM tool offers brand-compliant sharing, secure license management, granular permissions and fast approval processes. Thanks to seamless integration via native plugins and the pixx.io API, a smooth media workflow is also guaranteed across various third-party systems such as PIM or CMS.
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PubliSphere is a solution that centralizes all information and tools required to develop a stronger brand.
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Razuna DAM is a digital asset management software that helps users to publish digital files directly to the web, collaborate with their colleagues, and streamline asset management workflow.
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REACH ENGINE is the world's leading media orchestration platform that enables content producers and distributors of all sizes to dynamically fulfill their media supply chain needs – at scale and with unprecedented efficiency. Our Denver-CO based team of engineers, product developers, solution architects, and customer support experts support some of the largest content creators, studios, and organizations in the world. Mission: REACH ENGINE’s mission is to enable media orchestration that solves for, and abstracts away the complexity in a dynamic media landscape. We connect content, simply.
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Tagbox.io is a "Google Photos for Business", helping creative teams organize and share their visual assets using AI, so that they can collaborate better, save time, and focus on creating value, not going through countless folders to find that image from 3 months ago.
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TagSpaces is an offline, open source, personal data manager, designed to help organize files on Windows, Linux, Android or Mac.
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Tandem Vault is a powerful SaaS DAM solution that delivers an easy-to-use, consumer-friendly interface for uploading, managing and sharing all digital file formats. The team at Tandem prides itself on its ability to work closely with its network of international clients to create new solutions for unique needs, and boasts a roster that includes small and large companies alike and ranges across all industries, from tech companies to nonprofits and universities. Whatever your needs, Tandem has a solution.
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Uplifted is the only platform that combines the creation of UGC Video Ads with a powerful Digital Asset Management (DAM) tailored for marketers. Seamlessly create high-performing video ads starring your real customers while managing all marketing assets from a single platform. Our DAM offers detailed performance analytics, creative intelligence, and searchable video transcripts, centralizing all your marketing assets for improved efficiency and performance.
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
This description is provided by the seller.
Yapoli is a smart tool that manages and distributes your digital assets (DAM). Your files will always be available to the entire trade marketing chain, totally online and safe. But how? With the Artificial Intelligence support, Yapoli automatically identifies and stores valuable information about your digital assets. Making the distribution of your content easier to anyone you want. Yapoli’s search experience is simple and straightforward, with only one click. Whether it is a photo, a video, an audio, or a PDF, or any other type of digital file. Fast, handy and wherever you are. You can also set access levels according to the characteristics and profiles of each project with certainty that you are sharing the latest version. Do you use an ERP? Do you have an e-commerce? Don’t worry! Yapoli can be integrated easily to any platform to read as well as to provide files and information. And because it's online, it won’t use your internal resources. All these benefits generate time savings and reduction of the operational cost. Yapoli helps you to do more and better.
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