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Best Cloud Directory Services for Small Business

Brandon Summers-Miller
BS
Researched and written by Brandon Summers-Miller

Products classified in the overall Cloud Directory Services category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Cloud Directory Services to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Cloud Directory Services category.

In addition to qualifying for inclusion in the Cloud Directory Services category, to qualify for inclusion in the Small Business Cloud Directory Services category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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5 Listings in Small Business Cloud Directory Services Available

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    G2 Score
JumpCloud
(3,739)4.5 out of 5
Optimized for quick response
2nd Easiest To Use in Cloud Directory Services software
Save to My Lists
Entry Level Price:$3.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    JumpCloud® delivers a unified identity, device, and access management platform that makes it easy to securely manage identities, devices, and access across your organization. With JumpCloud, IT teams

    Users
    • IT Manager
    • System Administrator
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 53% Mid-Market
    • 36% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • JumpCloud is a platform that centralizes identity and device management, supports Windows, macOS, and Linux, and integrates with Google Workspace and Microsoft 365.
    • Users frequently mention the ease of managing users and devices from a single platform, the streamlined integration with other applications, and the time-saving automation of tedious tasks.
    • Users reported issues with the user interface freezing up when too many windows are open, the intimidating initial setup of automation, and the lack of certain features such as identity governance and advanced reporting options.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • JumpCloud Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    899
    Device Management
    703
    Security
    524
    Integrations
    522
    User Management
    449
    Cons
    Missing Features
    356
    Improvement Needed
    284
    Limited Features
    228
    UX Improvement
    158
    Limitations
    155
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • JumpCloud features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.0
    8.4
    On-premise identity repositories supported
    Average: 8.7
    8.8
    Role Management
    Average: 8.8
    8.3
    Partner Access
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    JumpCloud Inc.
    Company Website
    Year Founded
    2012
    HQ Location
    Louisville, CO
    Twitter
    @JumpCloud
    36,615 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    918 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

JumpCloud® delivers a unified identity, device, and access management platform that makes it easy to securely manage identities, devices, and access across your organization. With JumpCloud, IT teams

Users
  • IT Manager
  • System Administrator
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 53% Mid-Market
  • 36% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • JumpCloud is a platform that centralizes identity and device management, supports Windows, macOS, and Linux, and integrates with Google Workspace and Microsoft 365.
  • Users frequently mention the ease of managing users and devices from a single platform, the streamlined integration with other applications, and the time-saving automation of tedious tasks.
  • Users reported issues with the user interface freezing up when too many windows are open, the intimidating initial setup of automation, and the lack of certain features such as identity governance and advanced reporting options.
JumpCloud Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
899
Device Management
703
Security
524
Integrations
522
User Management
449
Cons
Missing Features
356
Improvement Needed
284
Limited Features
228
UX Improvement
158
Limitations
155
View All Pros and Cons
JumpCloud features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.0
8.4
On-premise identity repositories supported
Average: 8.7
8.8
Role Management
Average: 8.8
8.3
Partner Access
Average: 8.7
Seller Details
Seller
JumpCloud Inc.
Company Website
Year Founded
2012
HQ Location
Louisville, CO
Twitter
@JumpCloud
36,615 Twitter followers
LinkedIn® Page
www.linkedin.com
918 employees on LinkedIn®
Microsoft Entra ID
(793)4.5 out of 5
4th Easiest To Use in Cloud Directory Services software
View top Consulting Services for Microsoft Entra ID
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Entra ID is a complete identity and access management solution with integrated security that connects people to their apps, devices, and data and helps protect from identity compromise. With Entra ID,

    Users
    • Software Engineer
    • Senior Software Engineer
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 39% Enterprise
    • 38% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Microsoft Entra ID Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    75
    Security
    68
    Identity Management
    54
    Single Sign-On
    48
    SSO (Single Sign-On)
    41
    Cons
    Expensive
    31
    Cost
    19
    Integration Issues
    19
    Missing Features
    17
    Complexity
    15
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Microsoft Entra ID features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
    8.7
    On-premise identity repositories supported
    Average: 8.7
    9.0
    Role Management
    Average: 8.8
    8.6
    Partner Access
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Microsoft
    Year Founded
    1975
    HQ Location
    Redmond, Washington
    Twitter
    @microsoft
    13,090,087 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    220,934 employees on LinkedIn®
    Ownership
    MSFT
Product Description
How are these determined?Information
This description is provided by the seller.

Entra ID is a complete identity and access management solution with integrated security that connects people to their apps, devices, and data and helps protect from identity compromise. With Entra ID,

Users
  • Software Engineer
  • Senior Software Engineer
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 39% Enterprise
  • 38% Mid-Market
Microsoft Entra ID Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
75
Security
68
Identity Management
54
Single Sign-On
48
SSO (Single Sign-On)
41
Cons
Expensive
31
Cost
19
Integration Issues
19
Missing Features
17
Complexity
15
View All Pros and Cons
Microsoft Entra ID features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.0
8.7
On-premise identity repositories supported
Average: 8.7
9.0
Role Management
Average: 8.8
8.6
Partner Access
Average: 8.7
Seller Details
Seller
Microsoft
Year Founded
1975
HQ Location
Redmond, Washington
Twitter
@microsoft
13,090,087 Twitter followers
LinkedIn® Page
www.linkedin.com
220,934 employees on LinkedIn®
Ownership
MSFT

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Okta
(1,036)4.5 out of 5
3rd Easiest To Use in Cloud Directory Services software
View top Consulting Services for Okta
Save to My Lists
Entry Level Price:$6.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Okta is The World’s Identity Company™. As the leading independent Identity partner, we free everyone to safely use any technology — anywhere, on any device or app. The most trusted brands trust Okta t

    Users
    • Software Engineer
    • Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 40% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Okta Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    175
    Security
    129
    Single Sign-On
    99
    Easy Access
    97
    Authentication
    94
    Cons
    Authentication Issues
    65
    Login Issues
    44
    Frequent Authentication
    30
    Complex Setup
    27
    Expensive
    27
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Okta features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.0
    9.4
    On-premise identity repositories supported
    Average: 8.7
    9.3
    Role Management
    Average: 8.8
    9.3
    Partner Access
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Okta
    Company Website
    Year Founded
    2009
    HQ Location
    San Francisco, California
    Twitter
    @okta
    42,499 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6,682 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Okta is The World’s Identity Company™. As the leading independent Identity partner, we free everyone to safely use any technology — anywhere, on any device or app. The most trusted brands trust Okta t

Users
  • Software Engineer
  • Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 40% Enterprise
Okta Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
175
Security
129
Single Sign-On
99
Easy Access
97
Authentication
94
Cons
Authentication Issues
65
Login Issues
44
Frequent Authentication
30
Complex Setup
27
Expensive
27
View All Pros and Cons
Okta features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.0
9.4
On-premise identity repositories supported
Average: 8.7
9.3
Role Management
Average: 8.8
9.3
Partner Access
Average: 8.7
Seller Details
Seller
Okta
Company Website
Year Founded
2009
HQ Location
San Francisco, California
Twitter
@okta
42,499 Twitter followers
LinkedIn® Page
www.linkedin.com
6,682 employees on LinkedIn®
Managed Microsoft AD
(29)4.4 out of 5
9th Easiest To Use in Cloud Directory Services software
View top Consulting Services for Managed Microsoft AD
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Use a highly available, hardened service running actual Microsoft® Active Directory (AD).

    Users
    No information available
    Industries
    • Information Technology and Services
    Market Segment
    • 41% Small-Business
    • 38% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Managed Microsoft AD features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.0
    7.6
    On-premise identity repositories supported
    Average: 8.7
    8.7
    Role Management
    Average: 8.8
    7.9
    Partner Access
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    31,508,752 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    325,307 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Use a highly available, hardened service running actual Microsoft® Active Directory (AD).

Users
No information available
Industries
  • Information Technology and Services
Market Segment
  • 41% Small-Business
  • 38% Mid-Market
Managed Microsoft AD features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.0
7.6
On-premise identity repositories supported
Average: 8.7
8.7
Role Management
Average: 8.8
7.9
Partner Access
Average: 8.7
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
31,508,752 Twitter followers
LinkedIn® Page
www.linkedin.com
325,307 employees on LinkedIn®
Ownership
NASDAQ:GOOG
Rippling IT
(1,619)4.7 out of 5
1st Easiest To Use in Cloud Directory Services software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Transform your organization’s IT operations with Rippling IT's unified platform for identity, device, access, and security management. Centralize every IT workflow, from provisioning apps and laptops

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 58% Mid-Market
    • 33% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Rippling IT features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
    9.1
    On-premise identity repositories supported
    Average: 8.7
    9.2
    Role Management
    Average: 8.8
    9.2
    Partner Access
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Rippling
    Year Founded
    2016
    HQ Location
    San Francisco, CA
    Twitter
    @Rippling
    11,587 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6,456 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Transform your organization’s IT operations with Rippling IT's unified platform for identity, device, access, and security management. Centralize every IT workflow, from provisioning apps and laptops

Users
No information available
Industries
No information available
Market Segment
  • 58% Mid-Market
  • 33% Small-Business
Rippling IT features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.0
9.1
On-premise identity repositories supported
Average: 8.7
9.2
Role Management
Average: 8.8
9.2
Partner Access
Average: 8.7
Seller Details
Seller
Rippling
Year Founded
2016
HQ Location
San Francisco, CA
Twitter
@Rippling
11,587 Twitter followers
LinkedIn® Page
www.linkedin.com
6,456 employees on LinkedIn®
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5 Listings in Small Business Cloud Directory Services Available

  • Sort By:
    G2 Score

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