Zoho Social Reviews & Product Details

The ability to clone brand-specific settings, including posting schedules, approval workflows, and visual presets, has saved us an incredible amount of time. Instead of building each brand from scratch, we can simply duplicate a 'template brand' and then make any necessary tweaks. The built-in team comments and version history features have also been invaluable, allowing creative leads to flag scheduled posts with notes like 'needs tone shift' before they go live. This has helped us prevent several brand consistency mistakes. As an agency managing multiple brands, we find the price-to-feature ratio particularly attractive—we never felt pressured to upgrade to the highest pricing tier just to get the essential features we rely on. Review collected by and hosted on G2.com.

The mobile app is convenient for handling approvals, but it doesn't feel as smooth when conducting a full creative review on a tablet. Occasionally, we encounter pinch-zoom bugs while reviewing visuals. Review collected by and hosted on G2.com.

What truly stands out about Zoho Social is its ability to provide a single, centralized dashboard for managing multiple social media accounts. This feature is especially valuable for a small team like ours, as we no longer need to switch between different tools or handle separate logins—everything is conveniently connected in one place. Based on user sentiment, this streamlined multi-account management is considered one of its strongest advantages. I also appreciate how well Zoho Social integrates with the rest of the Zoho ecosystem. Since we already use other Zoho tools, adding Social was a smooth process and helped us keep everything coordinated, including CRM contacts and marketing lists. Many users also highlight this integration as a significant benefit. Review collected by and hosted on G2.com.

When working with video content, reels, or navigating platform-specific quirks, I found that Zoho Social sometimes lacked the agility of more specialized tools. Additionally, when using the mobile app, I noticed that some features seemed less refined than those available on the desktop version. Review collected by and hosted on G2.com.

I love how it gives me one workspace to plan, schedule and publish across Facebook, Instagram, LinkedIn and more, instead of hopping between each platform. The visual content calendar is a standout -- dragging posts around, seeing what's coming up, and adjusting on the fly makes me feel in control rather than reactive. The analytics and insights help me understand what types of posts resonate -- so I'm not just posting blindly any more. Review collected by and hosted on G2.com.

When I manage a lot of brands or profiles, I've noticed the interface slows a little -- especially when loading large calendars or many queued posts. There are some integrations I'd like (with design tools, custom APIs, advanced automation) that feel either missing or a bit clunky to set up. Review collected by and hosted on G2.com.

At Cosplay Scene Magazine, Zoho Social has become an essential part of our daily workflow. What we love most is how simple it makes managing content across all of our social media channels. From Facebook and Instagram to X (Twitter) and LinkedIn, we can plan, schedule, and publish posts seamlessly from one centralized platform. The scheduling calendar and post previews are especially helpful for us, since our visual content—cosplay photography, event coverage, and magazine features—needs to look perfect on every platform.

Zoho Social also helps us stay consistent with our posting schedule and keeps our team organized. Whether it’s coordinating coverage from comic conventions or sharing mental wellness content, the app allows everyone involved to see what’s coming up and contribute ideas. The analytics tools are another major plus; being able to track engagement and see which posts resonate most with our community helps us refine our content strategy and connect more authentically with our readers and followers. Review collected by and hosted on G2.com.

Zoho Social does an amazing job overall, but as a creative publication, we’d love to see a few more multimedia features incorporated—particularly for short-form video platforms like Instagram Reels, TikTok, and YouTube Shorts. Many of our cosplay creators and contributors use trending music and sounds as part of their content, so it would be fantastic if Zoho Social offered the ability to add, preview, or sync licensed audio directly when scheduling those posts.

Having a built-in tool to handle audio or video editing for social clips would make the app even more versatile for creative brands like ours. It’s not a dealbreaker, but that feature would really elevate the workflow for teams producing dynamic, entertainment-driven content. Review collected by and hosted on G2.com.

Zoho Social has made managing our online presence so much easier. I like how everything is in one place — from scheduling posts across multiple platforms to tracking engagement and performance. It gives us a clear overview of what’s working and what needs improvement without jumping between different tools. Review collected by and hosted on G2.com.

I like everything about zoho. For anyone managing multiple brands or accounts, Zoho Social is a powerful tool that helps you stay organized, consistent, and focused on growth. Review collected by and hosted on G2.com.

Zoho Social is an intuitive and scalable platform for end-to-end social media management. Its scheduling, analytics, and collaboration features help streamline brand communication across multiple channels. The mobile app ensures real-time engagement, while detailed reporting supports data-driven marketing decisions. Review collected by and hosted on G2.com.

While Zoho Social performs well overall, there are a few areas that could improve. The analytics dashboard, though comprehensive, sometimes takes time to load when handling multiple brand accounts. Bulk scheduling can occasionally lag, and integrations with certain third-party platforms are limited compared to competitors. A more customizable reporting interface and faster updates to new social media API changes would make the experience even better. Review collected by and hosted on G2.com.

I love how Zoho Social makes it easy to produce multiple reports and plan things better, significantly cutting down my time. The setup was seamless, with clear instructions that allowed us to connect accounts effectively. Additionally, I appreciate the smooth and no-nonsense interface and the detailed analytics overview, which I look forward to every month. Review collected by and hosted on G2.com.

I find the limitation on scheduling posts based on specific media ratios frustrating, as it no longer aligns with modern social media practices. This issue makes it difficult to schedule posts across all platforms smoothly, forcing me to post manually, which is a hassle. Additionally, the lack of flexibility in selecting music for posts in Zoho Social reduces the tool's creative potential, making it feel more like a scheduling utility rather than a platform that supports emotional or creative expression. Review collected by and hosted on G2.com.

Ease of Use – The interface is clean and intuitive, making it simple to schedule, publish, and monitor posts across multiple platforms.

Smart Scheduling – The ability to schedule posts at the best engagement times or in bulk saves a lot of time.

Collaboration Features – Great for teams to review, approve, and manage social media content together.

Comprehensive Analytics – Offers detailed insights and customizable reports to track performance.

Social Listening – Helps monitor brand mentions and conversations to engage with the right audience quickly.

Integration with Zoho Suite – Seamlessly connects with other Zoho apps like CRM, which is powerful for lead tracking. Review collected by and hosted on G2.com.

Limited Platform Support – It doesn’t fully support all social platforms (e.g., limited features for Instagram Stories or LinkedIn personal accounts).

Mobile App Limitations – The mobile app is useful but lacks some of the advanced features available on desktop.

Learning Curve for Advanced Features – While basic tasks are easy, it takes time to fully explore and optimize the more advanced tools.

Customization of Reports – Analytics are strong, but more flexibility in customizing reports and dashboards would be great.

Pricing Tiers – Some essential features are only available in higher-tier plans, which may be restrictive for smaller teams. Review collected by and hosted on G2.com.

Zoho Social offers me incredible ease and efficiency, which is crucial given the fast pace of my life and range of responsibilities. Its integration with my Google account simplifies the process, allowing me to sign into most platforms without the need for creating new accounts or remembering additional passwords. Zoho Social acts as a single hub for all my social media needs by letting me authorize access to my various social media platforms. I appreciate being able to customize my posts according to each platform's requirements, accommodating everything from short-form content for platforms like X (formerly Twitter) to longer content for LinkedIn and Facebook. The ability to schedule social media posts is another favorite feature, offering flexibility between immediate posting and timed releases. I really value the social media calendar feature, which visually lays out my posting schedule over time, enhancing my ability to plan effectively. Compared to other platforms I’ve used, Zoho Social excels because it allows a blend of post types, including social media captions with media such as photos, images, and videos, as well as integrated emojis. Altogether, these features make Zoho Social my platform of choice. Review collected by and hosted on G2.com.

I find some aspects of the pricing structure with Zoho Social challenging. While I mainly use the free package, it seems there could be improvements in the pricing for the various packages or options available. This aspect could affect the value proposition as I explore different software solutions. Review collected by and hosted on G2.com.

I find Zoho Social easy to use and very straightforward, which makes managing social media tasks uncomplicated and efficient for me. I particularly appreciate the freemium plan that it offers, allowing me to access essential features without upfront financial commitments. This plan provides incredible value as it combines affordability with functionality. Zoho Social addresses the problem of having to post content manually, saving me a significant amount of time by automating repetitive tasks. The initial setup was also easy and straightforward, reinforcing the hassle-free experience that Zoho Social offers. The platform’s ability to easily schedule and upload content is especially beneficial, making my social media management tasks seamless. Review collected by and hosted on G2.com.

I think Zoho Social could benefit from the addition of a feature to select music directly from the dashboard when adding posts. Currently, this feature is missing, which limits the multimedia options available when posting content. Review collected by and hosted on G2.com.