Compare Hootsuite and Zoho Social
At a Glance
Market Segments
Small-Business (59.6% of reviews)
Small-Business (87.8% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
$0.00
Hootsuite
Star Rating
(7,121)4.3 out of 5
Market Segments
Small-Business (59.6% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plans
Zoho Social
Star Rating
(2,902)4.6 out of 5
Market Segments
Small-Business (87.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 6 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in providing a comprehensive platform for managing multiple social media accounts, with users appreciating its ability to schedule posts in advance and view performance analytics all in one place. This consolidation of features saves time and simplifies the management process.
- Users say that Zoho Social stands out for its user-friendly interface, making it easy for newcomers to navigate. Reviewers highlight the convenience of managing direct messages from various platforms in one location, which streamlines communication and enhances responsiveness.
- According to verified reviews, Hootsuite's reporting capabilities are a significant advantage, with users noting that the clean interface allows for quick scheduling and effective performance tracking. This feature is particularly beneficial for businesses looking to analyze their social media impact efficiently.
- Reviewers mention that Zoho Social's free tier is a major draw, allowing users to schedule unlimited posts without any cost. This accessibility makes it an attractive option for small businesses or startups looking to establish their social media presence without a financial commitment.
- G2 reviewers highlight that while Hootsuite has a higher overall satisfaction score, some users find it less intuitive than Zoho Social, particularly when it comes to setup and daily usability. This feedback suggests that Hootsuite may require a bit more time to master for some users.
- Users report that both platforms have strong support features, but Zoho Social edges out with slightly higher ratings in quality of support. Reviewers appreciate the responsive assistance they receive, which can be crucial for businesses needing timely help with their social media strategies.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Zoho Social
FREE
$0.00
(Forever free. No ads, of course.)
- 1 Team Member
- 1 Brand
- 6 Channels: Facebook Pages, X Profiles, Instagram Business Profiles, LinkedIn Profiles, LinkedIn Company Pages, Google Business Profile
Free Trial
Hootsuite
Free Trial is available
Zoho Social
Free Trial is available
Ratings
Meets Requirements
8.4
6,240
8.9
2,372
Ease of Use
8.6
6,320
9.2
2,386
Ease of Setup
8.6
4,101
9.2
1,643
Ease of Admin
8.6
2,554
9.2
1,503
Quality of Support
8.1
4,685
8.7
1,927
Has the product been a good partner in doing business?
8.6
2,326
9.0
1,390
Product Direction (% positive)
8.0
6,118
9.3
2,299
Features by Category
Social Analytics
7.5
2158
8.1(won by 0.6)
696
7.9
2357
8.5(won by 0.6)
895
8.6
2527
8.8(won by 0.2)
939
7.4(won by default)
1814
Feature Not Available
7.4
2043
8.5(won by 1.1)
765
7.6
1491
8.3(won by 0.7)
190
7.5
1450
8.0(won by 0.5)
180
Reports & Dashboards
8.1
2405
8.5(won by 0.4)
819
8.3
2371
8.7(won by 0.4)
806
8.4
2400
8.8(won by 0.4)
847
7.1
1391
7.9(won by 0.8)
179
Agentic AI - Social Media Analytics
6.7
148
8.1(won by 1.4)
17
6.7
157
8.1(won by 1.4)
16
6.6
146
8.0(won by 1.4)
16
6.6
148
7.8(won by 1.2)
16
6.7
148
8.2(won by 1.5)
17
Content & Collaboration
9.0
2801
9.1
520
8.0
2570
8.6
475
8.0
2532
8.8
459
7.8
2406
8.7
421
8.2
2531
8.9
439
8.1
2548
8.6
387
Social Management
8.1
4594
Feature Not Available
8.9
5144
Feature Not Available
8.2
4507
Feature Not Available
8.4
4872
Feature Not Available
7.1
3477
Feature Not Available
8.0
2537
8.8
384
7.9
2160
8.6
238
Agentic AI - Social Media Management
6.8
281
7.6
61
7.0
278
7.9
59
7.1
302
8.3
65
7.1
278
8.0
54
7.0
272
8.1
53
7.0
274
7.9
56
7.1
269
8.1
52
Platform Interoperability
7.7
562
Not enough data
Agentic AI - Social Media Advertising
7.4
58
Not enough data
7.2
57
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.6
58
Not enough data
7.7
59
Not enough data
Social Functionality
8.4
667
Not enough data
Campaign Management
8.4
673
Not enough data
8.1
665
Not enough data
8.1
655
Not enough data
7.9
665
Not enough data
8.0
663
Not enough data
8.4
652
Not enough data
8.2
646
Not enough data
7.8
632
Not enough data
7.7
634
Not enough data
8.1
628
Not enough data
8.0
620
Not enough data
7.5
620
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
615
Not enough data
7.9
615
Not enough data
7.8
608
Not enough data
Platform
7.7
599
Not enough data
8.3
616
Not enough data
8.5
611
Not enough data
8.6
611
Not enough data
8.3
600
Not enough data
8.2
597
Not enough data
8.3
600
Not enough data
8.0
587
Not enough data
8.2
592
Not enough data
Monitoring & Listening
8.1
1914
Not enough data
7.2
1508
Not enough data
8.2
712
Not enough data
8.0
682
Not enough data
7.9
673
Not enough data
7.7
648
Not enough data
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1355
Not enough data
8.1
1864
Not enough data
8.2
727
Not enough data
7.8
647
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Zoho Social are categorized as Social Media Suites, Social Media Management, and Social Media Analytics
Unique Categories
Hootsuite is categorized as Social Media Listening Tools and Social Media Advertising
Zoho Social has no unique categories
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.4%
Non-Profit Organization Management
8.7%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Marketing and Advertising
14.1%
Information Technology and Services
6.9%
Real Estate
3.4%
Education Management
3.3%
Retail
3.1%
Other
69.1%
Alternatives
Discussions
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How can I use Hootsuite in Instagram?
3 Comments
BH
You cannot control Hootsuite inside of Instagram, but if you go to your Hootsuite dashboard, you can add Instagram as a social media account. This article...Read more
Is Zoho social good?
2 Comments
NY
Yes, it has other business competitors and influencers you can interact with. It also tracks your revenue as you do some marketing on various social media,...Read more
How do I Schedule one post without adding it for everyday
2 Comments
NC
Add the specific date on the right side, "schedule" optionRead more
What are the features of Zoho?
2 Comments
BI
Calendar posting, one-click posters to social media, and stats. Read more
