2026 Best Software Awards are here!See the list

Monetate Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Monetate Media

In this Monetate Success Story, Ecommerce Operations Manager Aleksandra Lewalska describes how Skechers was easily able to set up and deploy Monetate’s A/B Testing tools—resulting in a 30% increase in their conversion rate in a relatively s
Play Monetate Video
In this Monetate Success Story, Ecommerce Operations Manager Aleksandra Lewalska describes how Skechers was easily able to set up and deploy Monetate’s A/B Testing tools—resulting in a 30% increase in their conversion rate in a relatively s
In this Monetate Success Story, Front End CRO Developer Tally Boparai explains how Highbourne Group achieved an 18.3% conversion rate for shoppers who interact with suggested items using Monetate Product Recommendations.
Play Monetate Video
In this Monetate Success Story, Front End CRO Developer Tally Boparai explains how Highbourne Group achieved an 18.3% conversion rate for shoppers who interact with suggested items using Monetate Product Recommendations.
In this Monetate Success Story, Creative Director, UX Fabian Kuhn explains how BSTN uses Monetate’s ML-powered Product Recommendations to delight shoppers and increase AOV—helping them compete with larger fashion retailers.
Play Monetate Video
In this Monetate Success Story, Creative Director, UX Fabian Kuhn explains how BSTN uses Monetate’s ML-powered Product Recommendations to delight shoppers and increase AOV—helping them compete with larger fashion retailers.
Product Avatar Image

Have you used Monetate before?

Answer a few questions to help the Monetate community

Monetate Reviews (128)

Reviews

Monetate Reviews (128)

4.1
128 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its flexibility and ease of use, allowing teams to quickly implement A/B tests and personalize content without extensive technical knowledge. The strong customer support and resources provided enhance the overall experience, although some users note that the analytics interface could be improved for better insights.

Pros & Cons

Generated from real user reviews
View All Pros and Cons
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
ronald w.
RW
E-commerce coordinator
Mid-Market (51-1000 emp.)
"cost and ease of use, as well as having a csm that is active"
What do you like best about Monetate?

cost and ease of use, as well as having a csm that is active Review collected by and hosted on G2.com.

What do you dislike about Monetate?

there are a few features and the way the data is handled that i do not like, still Review collected by and hosted on G2.com.

Brendan B.
BB
Digital Marketing Manager
Mid-Market (51-1000 emp.)
"Easy Setup and Quick Start, but a Learning Curve in the UI"
What do you like best about Monetate?

It is easy to set up and start using immediately. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

The UI is not super intuitive, but once you learn it, you get used to it. Review collected by and hosted on G2.com.

Deepankar C.
DC
Team Lead
Enterprise (> 1000 emp.)
"Excellent UI, Support, and Quick Integration"
What do you like best about Monetate?

- Good UI

- Good customer support

- Good documentation

- Fast to implement and integrate Review collected by and hosted on G2.com.

What do you dislike about Monetate?

- Learning curve is high

- Safari support for the inspector tool is not there

- A lot more new age features can be there which are missing currently Review collected by and hosted on G2.com.

BP
Enterprise (> 1000 emp.)
"quite inituitive"
What do you like best about Monetate?

easy and not complicated to use if you have proper training Review collected by and hosted on G2.com.

What do you dislike about Monetate?

the javascript is a bit hard to manage and need proper training and not straight out of the box straightforward Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
"Not easy to use - too manual for tests and lacks AI personalization"
What do you like best about Monetate?

I like that I can see the Who, what etc. clearly and that the analytics section shows the metrics that reached significance clearly. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

I wish there wasn't a need to be so manual. Due to the setup of our website, we have to create JavaScript builds with 0 assurance that it won't break the site. The action builder is not reliable at all; it doesn't work often times for actions or events. Review collected by and hosted on G2.com.

AN
"Invaluable tool for A/B testing, website personalization and content promotion."
What do you like best about Monetate?

It is super flexible, can do a lot of enhancements for my site without the need for developer help and easy to learn with practice. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

It does not provide a great diagnostic experiences, giving merchants/users ideas on what to create given their sites analtytics. Review collected by and hosted on G2.com.

Melanie O.
MO
Game Designer
Mid-Market (51-1000 emp.)
"Easy-to-use A/B and multivariate testing platform"
What do you like best about Monetate?

The platform provides robust testing capabilities that allow marketers to test variations of webpages, content, and campaigns, helping optimize experiences and identify strategies that deliver the best performance. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

Implementing Monetate across multiple channels and integrating with existing technology stacks can be time-consuming and may require dedicated technical support for proper setup. Review collected by and hosted on G2.com.

Verified User in Manufacturing
UM
Mid-Market (51-1000 emp.)
"Fairly powerful and useful, but a little clunky"
What do you like best about Monetate?

Lets you add or replace HTML, place recommendations, and more anywhere on a website without digging into the code. Also lets you schedule experiences to run and track analytics. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

The primary tool for building new experiences doesn't work in Safari so initlally you basically have to use a separate browser to make template experiences that can be selected and altered in Safari. Similarly, the inspector tool that lets you troubleshoot your setup from on your website also doesn't work in Safari.

Additionally, no matter what we do, experiences get applied after pages load so anything above the fold flashes the old version for a split second before showing Monetate content or adjustments. This limits the scale of the items that you really can manipulate to rather small ones. Review collected by and hosted on G2.com.

Response from Jaedyn Guthrie of Monetate

Thank you for highlighting the benefits of using Monetate and the areas where we can improve!

Verified User in Transportation/Trucking/Railroad
AT
Small-Business (50 or fewer emp.)
"Great Personalization, But Analytics Need Improvement"
What do you like best about Monetate?

Personalization of modal/exit window pop up testing. Review collected by and hosted on G2.com.

What do you dislike about Monetate?

Reporting and analytics at times is difficult to truly understand which variation is performing best. Review collected by and hosted on G2.com.

Verified User in Hospitality
AH
"Web Personalization Manager"
What do you like best about Monetate?

I love that it is a self-service tool and Review collected by and hosted on G2.com.

What do you dislike about Monetate?

Limited reporting opportunities require the need for supplemental data Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

15 months

Perceived Cost

$$$$$
Monetate Comparisons
Product Avatar Image
Optimizely Web Experimentation
Compare Now
Product Avatar Image
VWO Testing
Compare Now
Product Avatar Image
Dynamic Yield
Compare Now
Monetate Features
Monitoring
Targeting
Guided Selling
Optimization
Recommendation
Content
A/B Testing
Web
Product Avatar Image
Monetate