Salesforce Commerce for B2C Features
Merchandising/Marketing (7)
Storefront Design Tools
As reported in 217 Salesforce Commerce for B2C reviews. Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience
Product Visualization
Ability to display and manage photos, 3D views, videos etc for each product 163 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Recommendations / Personalization
Based on 232 Salesforce Commerce for B2C reviews. Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc
Promotions and Discounts
Based on 223 Salesforce Commerce for B2C reviews. Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes.
Shopping Cart Abandonment
As reported in 210 Salesforce Commerce for B2C reviews. Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart.
Product Reviews
As reported in 209 Salesforce Commerce for B2C reviews. Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products
SEO
Provides tools to drive traffic to pages via organic search 206 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Product Catalog (4)
Content Management
Ability to add/update products, product pricing, product information and other content included on eCommerce site. This feature was mentioned in 217 Salesforce Commerce for B2C reviews.
Product Configuration
As reported in 217 Salesforce Commerce for B2C reviews. Ability to all users select options to configure the product or select product options. For example, color, size, etc.
Product Search and Filtering
Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting This feature was mentioned in 225 Salesforce Commerce for B2C reviews.
Intangible Products
Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. 197 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Order Process (8)
Checkout Process
Based on 218 Salesforce Commerce for B2C reviews. Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts.
Shipping Options
Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. 214 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Tax Display and Processing
As reported in 211 Salesforce Commerce for B2C reviews. Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions.
Payment Processing
Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. This feature was mentioned in 216 Salesforce Commerce for B2C reviews.
Order Management
As reported in 218 Salesforce Commerce for B2C reviews. Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time.
Returns / Refunds
Functionality to allow users to process returns/refunds either via self service or contacting customer service. 204 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Inventory Management
Based on 206 Salesforce Commerce for B2C reviews. Displays inventory levels of products in real time. Displays inventory by location if required.
Multi-Channel Fulfillment
Based on 189 Salesforce Commerce for B2C reviews. Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up.
Multi-Channel Support (7)
Omnichannel
Based on 202 Salesforce Commerce for B2C reviews. Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel.
Mobile
Features that enable customers to easily to shop for products using a mobile device. This feature was mentioned in 205 Salesforce Commerce for B2C reviews.
Social Commerce
Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. This feature was mentioned in 189 Salesforce Commerce for B2C reviews.
Customer Service
Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. This feature was mentioned in 209 Salesforce Commerce for B2C reviews.
Store Locator
Enable customers to locate and navigate to physical locations by zip code, city or GPS This feature was mentioned in 194 Salesforce Commerce for B2C reviews.
3rd-Party Store Integration
As reported in 135 Salesforce Commerce for B2C reviews. Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels
B2B
Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. This feature was mentioned in 183 Salesforce Commerce for B2C reviews.
Platform (12)
APIs
System provides well documented API's that can be used to integrate to any 3rd Party or internal system. 199 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Customization
As reported in 216 Salesforce Commerce for B2C reviews. Product provides tools to customize web store front, business process, etc. to meet unique business needs.
Integrations to Add-on Tools
Based on 204 Salesforce Commerce for B2C reviews. Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software.
User Management
As reported in 217 Salesforce Commerce for B2C reviews. Enables customers to update their own user information, settings and preferences.
Reporting / Analytics
Provides standard and ad-hoc reporting ability to meet business requirements 221 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Security
Software provides appropriate tools and certifications to protect against fraud and malicious attacks 210 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Multi-Site Management
As reported in 198 Salesforce Commerce for B2C reviews. Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software.
Admin Access Rights
Provides ability to control editing rights by product category, geography etc. This feature was mentioned in 202 Salesforce Commerce for B2C reviews.
Test-to-Product Migration
Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site This feature was mentioned in 188 Salesforce Commerce for B2C reviews.
Internationalization
Based on 184 Salesforce Commerce for B2C reviews. Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation
Cross Browser Support
Based on 195 Salesforce Commerce for B2C reviews. Enables store or site to provide the same user experience in all browsers and browser versions.
Performance and Reliability
As reported in 218 Salesforce Commerce for B2C reviews. Software performs well and runs with minimal unscheduled downtime
Design (4)
Templates - Mobile E-Commerce
Include templates that non-technical users can use to create apps This feature was mentioned in 28 Salesforce Commerce for B2C reviews.
Versions - Mobile E-Commerce
Allows users to create versions of the same app, such as user version and admin version This feature was mentioned in 28 Salesforce Commerce for B2C reviews.
Testing - Mobile E-Commerce
As reported in 27 Salesforce Commerce for B2C reviews. Provide features to test apps and identify potential issues before launch
Multichannel - Mobile E-Commerce
Simulate real-life scenarios for app testing 28 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Personalization (4)
Branding - Mobile E-Commerce
As reported in 28 Salesforce Commerce for B2C reviews. Helps users align with the company brand guidelines
Localization - Mobile E-Commerce
As reported in 28 Salesforce Commerce for B2C reviews. Deliver localization features such as multi-language or multi-currency management
Digital Content - Mobile E-Commerce
As reported in 29 Salesforce Commerce for B2C reviews. Manage content such as images, videos, or documents used to create apps
Geofencing - Mobile E-Commerce
As reported in 27 Salesforce Commerce for B2C reviews. Target users with personalized content based on their locations
Analysis (3)
Dashboards - Mobile E-Commerce
Track app performance using personalized dashboards 27 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
User Behavior - Mobile E-Commerce
Based on 26 Salesforce Commerce for B2C reviews. Monitor app user behavior and identify trends or challenges
Sales - Mobile E-Commerce
Analyze sales volumes and amounts by product, type of user, channel, etc. This feature was mentioned in 25 Salesforce Commerce for B2C reviews.
Analytics (2)
Reports & Analytics
The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool. 22 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Customer Data
As reported in 22 Salesforce Commerce for B2C reviews. Data collected from customers that can be used to better refine merchandising efforts to entice similar customers.
Merchandising (5)
Product Recommendations
Products recommended to customers based on their purchasing or viewing history. 22 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Product Search
As reported in 22 Salesforce Commerce for B2C reviews. A search function to help customers easily find products in an online store.
Product Display
As reported in 22 Salesforce Commerce for B2C reviews. Tools to optimize how product images are represented on the site.
Media File Storage
Tools to store and organize product images, videos, and 3D renderings. 22 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Web Content Management
Tools to optimize and organize product descriptions and other content published to an online store. This feature was mentioned in 22 Salesforce Commerce for B2C reviews.
Administration (5)
Integrations
Based on 21 Salesforce Commerce for B2C reviews. The ability to integrate with a variety of e-commerce software in order to share data and functionality.
Dashboard
A means to display relevant reports and other data in one, easily accessible place. This feature was mentioned in 21 Salesforce Commerce for B2C reviews.
Reporting
Based on 27 Salesforce Commerce for B2C reviews. Creating reports and presenting sales, inventory, and customer information provided by data collected by the software.
Cart Management
Based on 26 Salesforce Commerce for B2C reviews. The ability for customers to add and remove multiple products before purchase.
Shipping Information Collection
The ability to collect shipping information in order to fascilitate order fulfillment. This feature was mentioned in 27 Salesforce Commerce for B2C reviews.
Integrations (3)
Payment Gateway Integration
Based on 27 Salesforce Commerce for B2C reviews. Integration with a payment gateway in order to fascilitate collecting payment.
E-commerce Platform Integration
Integration with e-commerce platforms in order to create a seamless shopping experience. 27 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Email Integration
Based on 27 Salesforce Commerce for B2C reviews. Integration with email tools in order to easily send confirmation emails and other communication pertaining to a customer's order.
Cart Management (4)
Multi Cart
Ability to create multiple shopping carts on the same platform This feature was mentioned in 28 Salesforce Commerce for B2C reviews.
Products
As reported in 27 Salesforce Commerce for B2C reviews. Allows users to add and remove products and details such as price or item description
Templates
Provide online store templates that can be customized by users 26 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Embed
Shopping cards can be easily added to any type of website 27 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Omnichannel Features (7)
Retail Management
Based on 27 Salesforce Commerce for B2C reviews. The ability to manage the operations of a retail storefront and integrate storefront operations with other channels.
POS Integration
The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels. 27 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Social Media Integration
Tools to integrate social media channels with other commerce channels to create a seamless experience for customers. 26 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Customer Service Integration
Based on 27 Salesforce Commerce for B2C reviews. The ability to integrate customer service into all channels.
Marketing Tools
Based on 27 Salesforce Commerce for B2C reviews. The ability to integrate marketing tools into all channels.
E-commerce Integration
Based on 28 Salesforce Commerce for B2C reviews. Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels.
ERP Integration
Based on 27 Salesforce Commerce for B2C reviews. The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels.
Reporting (2)
Reports & Analytics
Tools to present data collected from various channels in a digestible way to help business owners make informed decisions. This feature was mentioned in 28 Salesforce Commerce for B2C reviews.
Data Transfer Tools
The ability to transfer data between channels in order to streamline operations. 28 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Headless Commerce (5)
Decoupling
As reported in 98 Salesforce Commerce for B2C reviews. Ability to disconnect the front office from the back office of an e-commerce platform
REST APIs
Provide APIs that allow for interaction with RESTful web services 102 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Data Orchestration
Capture and manage data from multiple sources and syncronize it with the front end and back end 99 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
Customization
As reported in 103 Salesforce Commerce for B2C reviews. Allows developers to customize the platform using multiple programming languages
Extensibility
Based on 101 Salesforce Commerce for B2C reviews. Include prebuilt integrations with multiple systems such as ERP and CRM
Generative AI (2)
AI Text Generation
Allows users to generate text based on a text prompt. 83 reviewers of Salesforce Commerce for B2C have provided feedback on this feature.
AI Text Summarization
Condenses long documents or text into a brief summary. This feature was mentioned in 87 Salesforce Commerce for B2C reviews.
Agentic AI - E-Commerce Platforms (6)
Autonomous Task Execution
Based on 19 Salesforce Commerce for B2C reviews. Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases This feature was mentioned in 19 Salesforce Commerce for B2C reviews.
Adaptive Learning
As reported in 19 Salesforce Commerce for B2C reviews. Improves performance based on feedback and experience
Natural Language Interaction
As reported in 19 Salesforce Commerce for B2C reviews. Engages in human-like conversation for task delegation
Proactive Assistance
As reported in 19 Salesforce Commerce for B2C reviews. Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives This feature was mentioned in 19 Salesforce Commerce for B2C reviews.
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Technology Glossary Features
View definitions of the features and discover new technology terms.
The checkout process how a customer goes through to finalize a purchase when shopping online. Learn the checkout process and best practices to follow.
Intangible products refer to company offerings that are not physical in nature. Learn more about intangible products, what falls into the category, and how to sell products that can’t be touched.








