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Salesforce B2C Commerce Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

5 months

Salesforce B2C Commerce Integrations

(10)
Verified by Salesforce B2C Commerce

Salesforce B2C Commerce Media

Salesforce B2C Commerce Demo - Build Better Digital Commerce Experiences
Convert more shoppers with seamless B2C digital commerce transactions.
Salesforce B2C Commerce Demo - Control Your Marketing and Merchandising
Empower your marketers and merchandisers with efficient commerce apps.
Salesforce B2C Commerce Demo - Personalize With Artificial Intelligence
Harness the power of AI with Einstein - no data scientist required.
Salesforce B2C Commerce Demo - Build, Customize, and Innovate Your Sites
Deliver custom headless commerce faster and at a lower cost.
Salesforce B2C Commerce Demo - Explore Global Markets
Scale with ease, speed, and confidence on a platform built for your busiest days.
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Play Salesforce B2C Commerce Video
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Salesforce B2C Commerce Reviews (578)

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Reviews

Salesforce B2C Commerce Reviews (578)

View 2 Video Reviews
4.3
579 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the platform for its seamless integration with other Salesforce tools and its ability to deliver personalized shopping experiences at scale. Many appreciate the robust features that enhance customer engagement and streamline operations, although some note that the setup can be complex and costly, particularly for smaller teams.

Pros & Cons

Generated from real user reviews
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Rossella P.
RP
Technical Support & Maintenance
Mid-Market (51-1000 emp.)
"Reliable and Scalable Ecommerce with Salesforce B2C Commerce"
What do you like best about Salesforce B2C Commerce?

What I like most about Salesforce B2C Commerce is its balance of completeness and ease of use: it offers many built-in features, integrates seamlessly with the Salesforce ecosystem, and delivers strong performance without infrastructure management. Ideal for businesses looking for a reliable, scalable solution. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

What I dislike most about Salesforce B2C Commerce is its complexity and cost: setup and customization can be difficult and require strong technical expertise, while pricing (including implementation and add-ons) can be quite high. It can also feel restrictive, with some level of vendor lock-in and less flexibility compared to more open platforms. Review collected by and hosted on G2.com.

Siddhant S.
SS
Senior inside sales evangelist
Mid-Market (51-1000 emp.)
"Efficient Integration, But a Bit Pricey"
What do you like best about Salesforce B2C Commerce?

I primarily use Salesforce B2C Commerce to map my leads and store customer information, which includes past conversations and interactions with our website. It helps me check my targets, achievements, refunds, and goals by leaving no stone unturned. I'm really happy with how easily it integrates with other software, which resolved our previous struggles with updating calling activities manually. The software's compatibility simplifies things significantly, reducing extra effort and saving time and money. It efficiently maps customer locations for time zone management, making it easier to cater to various time zones. I also appreciate that calls and text messages I make are directly mapped in Salesforce, displaying my work progress on a particular lead to my supervisors. It's easy to use overall. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

The pricing for Salesforce B2C Commerce could be reduced to make it more affordable for companies, as the high costs might drive them to look for cheaper options or develop their own CRM. Also, it is more complex than other CRMs, requiring more specialized personnel to manage, which raises costs and takes more time to resolve issues. I find that some people struggle with the initial setup, even though I personally had no issue. Review collected by and hosted on G2.com.

Devendra  S.
DS
Associate Quality Assurance Engineer
Information Technology and Services
Mid-Market (51-1000 emp.)
"Solid Platform with Complex Setup and High Costs"
What do you like best about Salesforce B2C Commerce?

I really appreciate the Einstein product recommendations; they are genuinely useful and led to a noticeable uplift in average order value after we enabled them. I love how the storefront is highly customizable, which suits our needs perfectly. The CRM integration is a big plus too, allowing our sales and marketing teams to share data seamlessly. Managing our online storefront has become so much easier, as Salesforce B2C Commerce handles everything from the product catalog and order management to customer segmentation and promotions. Having everything brought together into one place after dealing with fragmented systems has been a game changer, and now our team can update product listings, set up discount rules, and track cart abandonment all from one interface. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

Honestly the initial setup was quite involved. It took our team several months to configure everything properly. The Business Manager UI feels a bit outdated and the licensing cost is high. Support response times can also be slow. It was challenging, honestly. We had to bring in a Salesforce implementation partner, which added to the cost. There is a steep learning curve, but once we got through the initial phase, day-to-day management became easier. Review collected by and hosted on G2.com.

Hemanth K.
HK
Senior Digital Technology Developer
Enterprise (> 1000 emp.)
"Fast, Enterprise-Ready Ecommerce Launches with Salesforce B2C Commerce"
What do you like best about Salesforce B2C Commerce?

Salesforce B2C commerce is very helpful for ecommerce Enterprise level business, as it provides capabilities of easy launching for Big enterprises who focus on their business expansion online. It makes the launch of ecommerce site very fast so that their footprint can be in market sooner. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

Salesforce B2C commerce is not so cost effective for small and medium scale businesses, it might have some lighter version of Salesforce B2C Commerce to support Small and Medium Scale business Review collected by and hosted on G2.com.

Dhruvi V.
DV
Techlabs
Small-Business (50 or fewer emp.)
"Centralized Management, Flexibility, and Smooth Integration"
What do you like best about Salesforce B2C Commerce?

I use Salesforce B2C Commerce mainly to manage our online store and it really helps by centralizing the e-commerce process, saving time, and reducing manual work. I like the integration with the Salesforce ecosystem and appreciate how flexible it is for customization. It also handles a large volume of data well. I find the ability to customize the storefront UI, promotions, and pricing rules particularly valuable. We mainly use product catalog management, the promotions engine, and the order management feature. The catalog is easy to maintain, the promotion engine helps run targeted offers, and order management keeps everything organized. Salesforce B2C Commerce integrates well with other Salesforce tools and our internal system for reporting and data management, which makes it even more useful. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

The initial setup was a bit complex and took some time. Review collected by and hosted on G2.com.

Harshul S.
HS
Sr tech support
Enterprise (> 1000 emp.)
"Scalable and good Features , But Challenging for Smaller Teams"
What do you like best about Salesforce B2C Commerce?

It’s is really great for the delivery of personalized shopping experiences at scale. The platform really integrates well with the other Salesforce tools and also supports multichannel strategies, which helps to streamline the customer journeys as well. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

Setup and the customization can be rally more complex and also very expensive. Smaller companies and teams may struggle with all the implementation, and support isn’t really always responsive when you actually need the quick fixes. Review collected by and hosted on G2.com.

Seif S.
SS
Sales Engineer | Measurement & Analytics
Enterprise (> 1000 emp.)
"Streamlined Sales Process, Needs More Stability"
What do you like best about Salesforce B2C Commerce?

I think Salesforce B2C Commerce saves a lot of time, which is what I like most about it. Its advanced integration with AI is impressive and allows automation of tasks like visit reports. The Lightning Web Runtime (LWR) provides very high speed, making it possible to handle large carts smoothly. It's also accessible on the phone, making it fast and responsive. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

Well, it has a lot of errors. We have our own internal Salesforce team in the company since it's a big company. It has a lot of errors, so it has a lot of downtimes. Which causes the whole process to pause as we depend fully on it. So yeah. Review collected by and hosted on G2.com.

GS
R & D Engineer
Mid-Market (51-1000 emp.)
"Handles Peak Traffic Smoothly and Makes Product Management Easy"
What do you like best about Salesforce B2C Commerce?

The best thing about Salesforce B2C Commerce is how well it handles high traffic and peak sales events without falling over. It also makes it easy for us to manage products and content smoothly, so keeping the site up to date feels straightforward. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

Integrations often require some development work, and performance tuning can be a bit tricky to get right. Review collected by and hosted on G2.com.

Dipika C.
DC
Manager
Small-Business (50 or fewer emp.)
"Disaster Recovery + AI-Powered Personalization That Integrates Easily"
What do you like best about Salesforce B2C Commerce?

The best part is that it has disaster recovery built in that helps me in fault tolerance. The AIPowered Personalization really helps customize the product recommendations & it can be integrated with other tools as well. The customer support is good & they're good at solving queries. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

The subscription and implementation costs are a bit on the higher side, and there’s vendor lock-in as well. Because of the platform’s breadth and complexity, teams often need skilled developers or certified specialists to implement and maintain it, which can add to both the overall cost and the time required. Review collected by and hosted on G2.com.

Henry C.
HC
Student
Small-Business (50 or fewer emp.)
"Streamlined B2C Sales with Personalization & Easy Setup"
What do you like best about Salesforce B2C Commerce?

I use Salesforce Commerce for B2C to manage our online store and handle sales smoothly. It solved our inventory tracking issues and helped us manage customers and sales in one system. I really like the personalization tools and the smooth checkout experience, which make daily operations much easier. The tools help us show the right product to the right customers based on their behavior, boosting conversion, while the smooth checkout reduces cart abandonment. I found the initial setup to be super easy. Review collected by and hosted on G2.com.

What do you dislike about Salesforce B2C Commerce?

One downside is the learning curve. It takes time to fully understand. I think the learning curve could be improved with more built-in tutorials, so teams don't always need developer support. Review collected by and hosted on G2.com.

Questions about Salesforce B2C Commerce? Ask real users or explore answers from the community

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What is Salesforce Commerce for B2C used for?

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Last activity about 3 years ago

Is Salesforce an ecommerce platform?

Pricing Insights

Averages based on real user reviews.

Time to Implement

5 months

Return on Investment

16 months

Average Discount

19%

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Salesforce B2C Commerce Features
Storefront Design Tools
Recommendations / Personalization
Promotions and Discounts
Content Management
Product Configuration
Product Search and Filtering
Checkout Process
Shipping Options
Payment Processing
Customization
User Management
Reporting / Analytics
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Salesforce B2C Commerce