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Varicent Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

8 months

Varicent Media

Varicent Demo - The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation
Varicent is named a Leader in The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation, Q1 2025. Recognized for AI innovation, strategy, and execution, we earned the highest scores in 16 criteria. Visit Varicent.com to learn more.
Varicent Demo - Seller Views
Understand meaningful information in one glance for the month, the year and the performance at a component level. Answer questions like, "How much will I get paid?" and "When" to afford them more time to focus on selling.
Varicent Demo - Robust Planning
Leverage Varicent ICM to model compensation plans and understand the financial impact of changes. With the ability to more accurately forecast commission payouts with “what-if” assumptions, you can budget more effectively for sales compensation costs, manage target total compensation for sales re...
Varicent Demo - Reports and Dashboards
Varicent ICM’s Sales Portal capture your data for enhanced reporting capabilities. Seamlessly share consumable information through charts, graphs, and interactive displays and promote desired sales behavior.
See how CNA replaced operational friction with flexibility and turned compensation into a lever for long-term growth.
Play Varicent Video
See how CNA replaced operational friction with flexibility and turned compensation into a lever for long-term growth.
Watch the story below to see how CDW turned complexity into clarity with Varicent.
Play Varicent Video
Watch the story below to see how CDW turned complexity into clarity with Varicent.
How did Fiserv tap into a more automated and strategic approach to sales compensation? 

Fiserv, a financial services and technology company, struggled with spreadsheets to manage their sales compensation needs.
Play Varicent Video
How did Fiserv tap into a more automated and strategic approach to sales compensation? Fiserv, a financial services and technology company, struggled with spreadsheets to manage their sales compensation needs.
How did ServiceNow enhance flexibility and adaptability in their incentive compensation strategy?

ServiceNow, a cloud-based workflow management company, needed a purpose-built solution to support their growth.
Play Varicent Video
How did ServiceNow enhance flexibility and adaptability in their incentive compensation strategy? ServiceNow, a cloud-based workflow management company, needed a purpose-built solution to support their growth.
Why Varicent? Customer Success Stories
Play Varicent Video
Why Varicent? Customer Success Stories
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Varicent Reviews (589)

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Reviews

Varicent Reviews (589)

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4.5
589 reviews

Pros & Cons

Generated from real user reviews
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KS
Sr. Manager, Sales Compensation
Mid-Market (51-1000 emp.)
"Sr Manager, Sales Incentive Compensation"
What do you like best about Varicent?

the flexibility of the system is outstanding. We have changed plans and structures to support our sales organization and Varicent is capable of handling each change. We have both account owning and vendor facing sales associates- each with unique needs for defining territories and crediting sales Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Very little - we have been delighted with the system. It continues to grow along with us. Review collected by and hosted on G2.com.

Ian F.
IF
Varicent System Administrator
Enterprise (> 1000 emp.)
"Varicent - Shaping behaviours through reward and analytics"
What do you like best about Varicent?

While the bonus calculation features are fundamentally expected, the best aspect of Varicent is the ability to produce presenter adaptive reports and ELT reports which aggregate data from multiple sources to provide unique insights. The ELT tool is also an incredible addition Review collected by and hosted on G2.com.

What do you dislike about Varicent?

There can be tricky issues to consider during troubleshooting, particularly in implementation. For example in table names, a trailing underscore can permanently disappear and one would need to take note of it's location in order to match to it later down the line. Similarly, tables which have generic field names that can be translated (when the translation is switched on) do not copy well. Review collected by and hosted on G2.com.

Akshay A.
AA
Coordinator - Marketing Programs
Enterprise (> 1000 emp.)
"Continues to be a reliable and flexible ICM tool with great support!"
What do you like best about Varicent?

Over the past year, we've optimized several existing reports and introduced new functionalities within those reports, which have made our compensation payment process more efficient and less time consuming. Varicent team has been incredibly supportive and responsive in implementing these changes - their collaboration remains a standout strength. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Our core usage remains the same, but we've focused on making our processes more effective through streamlined reporting and minor functional enhancements. These changes have improved internal efficiency without requiring major overhauls. Review collected by and hosted on G2.com.

Verified User in Financial Services
IF
Enterprise (> 1000 emp.)
"Varicent Incentive management capabilities"
What do you like best about Varicent?

What I appreciate most about Varicent is how flexible and scalable the platform is when it comes to managing complex incentive compensation plans. It’s built in a way that allows you to model and adapt to changing business rules without needing to overhaul the entire system. The UI is intuitive, and once you're familiar with the structure, making updates or building new logic becomes pretty straightforward. I also like how it integrates well with upstream and downstream systems, which makes data flow and reporting much smoother. Overall, it’s a solid tool that helps reduce manual effort and gives better visibility into compensation metrics. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

While Varicent is powerful, there are a few areas that could be improved. The initial learning curve is quite steep—especially for new users who aren’t familiar with the data model or the way components interact. Documentation can be a bit sparse or overly technical at times, which makes troubleshooting more difficult than it should be. Also, performance can lag when dealing with very large datasets or complex calculations, and some UI elements feel dated compared to more modern platforms. That said, once you're past the ramp-up phase, it becomes much easier to work with. Review collected by and hosted on G2.com.

DH
HRIS - Business Systems Analyst Manager
Enterprise (> 1000 emp.)
"ICM for the win!"
What do you like best about Varicent?

We use ICM to calculate, pay and track all of our incentive payments from gift card spiff awards. Perhaps what we like best is the flexibility in building the different plans. We have a variety of plans ranging from a dozen or so calculations to plans that have hundreds of calculations. Really, we haven't come across a plan that we couldn't build. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Really not a dislike but we would like to see a more customizable workflow (we have very specific requirements). In addition, we would like to see more use cases/examples of how to use the API. We have a number of integrations with other systems (using imports) and while it works well, we are looking for something more seamless. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Enterprise (> 1000 emp.)
"Experience as an Administrator (Developer)"
What do you like best about Varicent?

I have been constantly using Varicent for approximately 3 years, and during this period, I’ve seen many valuable enhancements such as:

--> Presenter Adaptive Reports

--> Forms

--> New Inquiry Management Tool

It is very beginner-friendly, as the configuration and terminology are easy to understand. Integration with other tools is smooth, and the customer support team is very approachable. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

There are only two main areas where Varicent could improve:

1) Presenter Adaptive Reports

-->These do not meet requirements as effectively as Structured Reports.

--> Structured Reports are easier to use and highly customizable, whereas Adaptive Reports are mostly limited to displaying numbers in tabular form.

2) Model Performance with Webforms

--> The overall performance seems to degrade when working with webforms. Review collected by and hosted on G2.com.

KH
Sr Sales Compensation Artist
Enterprise (> 1000 emp.)
"Implementation Varicent"
What do you like best about Varicent?

For an implementation as big on data as we have experienced, the support on site could make huge difference, it is a complex tool Review collected by and hosted on G2.com.

What do you dislike about Varicent?

During the implementation, the project management could be better, we feel that we needed more help with the timing and accompaniment Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
AE
Mid-Market (51-1000 emp.)
"Adaptive Functionality"
What do you like best about Varicent?

It offers a variety of ways to accomplish sales and incentive planning. You can craft and adjust incentive programs on a whim. Varicent provides confidence in incentive management. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

The backend can be tedious, but with the help of consultants and varicent experts, it can be navigated. Review collected by and hosted on G2.com.

Eric H.
EH
Associate Director - Compensation
Enterprise (> 1000 emp.)
"New user still in the infancy of Varicent implementation"
What do you like best about Varicent?

Based on demonstrations, since we have not fully rolled out the product, I am impressed with the reporting capabilities of presenter adaptive, the flexibility in building plans, and the ability to have a single source of truth when it comes to compensation. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

The implementation has taken a fairly long time to roll out. Otherwise, I have not had enough time with an end product to find concerns. Review collected by and hosted on G2.com.

E K.
EK
Process and Data Modernization Manager
Enterprise (> 1000 emp.)
"Sales planning manager SVP"
What do you like best about Varicent?

The people. Technology is technology. But the people at Varicent are the difference.

I have never met a group of people who made it their mission for my team to succeed the way my Varicent partners do.

Amazing across the board from the customer service reps to the conference team to the system support. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Nothing comes to mind.

Only thing would be implementing changes we want but I understand how roadmapping works. We have to balance the same in our day to day. So that isn’t a dislike. It is the nature of technology. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

8 months

Return on Investment

21 months

Average Discount

10%

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Varicent Features
Compensation Statements
Plan Documents and Agreements
Individual and Team Performance Reports
Sales Org Performance Reports
Monitor Sales Rep Performance
Commission splits and overrides
Adjustments/Dispute Resolution
Comp Modeling - Ease of Admin
Comp Modeling - Design Flexibility
Customization
Performance and Reliability
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