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G2 recognized Albato
Albato

By Albato

4.6 out of 5 stars

How would you rate your experience with Albato?

Albato Reviews & Product Details

Pricing

Pricing provided by Albato.

Basic

$13.00

Albato Media

Albato Demo - App Library
Choose one of our 1,000+ ready-to-use apps and create a connection. We support integrations for digital marketing, AI, e-commerce, ed tech, CRM, and much more.
Albato Demo - No-code App Integrator
If you're missing an app in our library, add it in a hassle-free manner using our unique App Integrator.
Albato Demo - Native white-label integrations
Your customers gain instant access to 100% native, easy-to-use integrations. Reduce churn, increase MRR, and boost customer satisfaction with Albato Embedded!
Albato Demo - Albato Embedded
Great user experience driven by native integrations in your SaaS. Your customers won't have to leave your interface in search of high-quality integrations elsewhere. The Albato dev team will build you a marketplace of top-notch integrations from scratch and maintain them over their lifeti...
Albato Demo - Embedded integrations is a great value driver for your SaaS!
Reduce costs on API integrations development and maintenance, reduce customer churn, and drive retention with Albato Embedded.
Discover how Albato simplifies integration processes and enables seamless automations. Also dive into the Albato Embedded iPaaS, and explore real-world AI use cases that demonstrate the limitless possibilities of Albato.
Play Albato Video
Discover how Albato simplifies integration processes and enables seamless automations. Also dive into the Albato Embedded iPaaS, and explore real-world AI use cases that demonstrate the limitless possibilities of Albato.
Discover how Embedded iPaaS can transform your SaaS. 
In this video, we break down what Integration Platform as a Service is, how embedded solutions work, and the benefits they bring for your team, your business.
Play Albato Video
Discover how Embedded iPaaS can transform your SaaS. In this video, we break down what Integration Platform as a Service is, how embedded solutions work, and the benefits they bring for your team, your business.
Interactive Demo
Try an interactive demo created by the software seller (right here on G2).
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Albato Reviews (501)

Reviews

Albato Reviews (501)

4.6
501 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Albato for its ease of use and intuitive interface, making it accessible even for non-technical individuals. The platform effectively streamlines workflows by allowing seamless integration of various applications, which significantly enhances productivity. However, some users note that the library of integrations is still growing and could benefit from more options.

Pros & Cons

Generated from real user reviews
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Synapsen S.
SS
Visionär
Small-Business (50 or fewer emp.)
"Simple, Efficient, but Improvable"
What do you like best about Albato?

I find the simplicity of Albato particularly impressive. It is an extremely affordable solution that just works without me having to worry much. No matter what we set up, it has always worked great, and we are very satisfied with it. It's great that I don't have to repeat intermediate steps in automation; set it up once and it works reliably. The instability in so few cases also speaks for the reliable and smooth support. Additionally, I am glad that we bought Albato through AppSumo, which allowed us a cost-effective trial. Ultimately, I am happy that it can be applied seamlessly to various automation applications, including Insta-automation, and people can immediately get suitable links to products. Overall, I am very satisfied with Albato. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I had the problem once or twice that an integration was not optimal or the right fields were not available. This definitely required improvements, as I couldn't solve it within the app connection. I then had to work with our more tech-savvy team members to create a custom integration via Albato, which was very cumbersome and time-consuming. Additionally, finding the right app connection was sometimes a bit confusing. When I searched for the app, it wasn't always suitable, and I thought I would have to search the web in a cumbersome way before I ultimately found a solution. These aspects could definitely be improved. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

We're glad to hear that you find Albato simple and reliable for your automation needs, Synapsen.

We appreciate your feedback on areas for improvement and will work to enhance our integrations and app connections for a better user experience.

JM
Management Consultant
Small-Business (50 or fewer emp.)
"Simple, Clear UI. Fast-Moving Improvements and Responsive Support"
What do you like best about Albato?

Simple, clear UI, easy to understand even for more complex automations. The product is improving constantly, new integrations appear regularly, and development feels fast. There’s a good range of supported apps, and the team has been responsive whenever I’ve reached out. It feels like a platform that’s actively being built and refined. Review collected by and hosted on G2.com.

What do you dislike about Albato?

Some integrations could go deeper in terms of available actions and triggers, and documentation can sometimes be a bit light for advanced scenarios. Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Small-Business (50 or fewer emp.)
"Fast and dependable workflows across multiple projects"
What do you like best about Albato?

Albato makes it easy to organize automations into groups, which is extremely helpful when you manage multiple projects; everything is clearly structured and easy to find. Performance has been great so far: scenarios run fast and reliably. It allowed me to connect different systems across multiple projects and simplify my business funnel by bridging tools that don’t naturally work together. I also appreciate the instant email notifications when something fails, so issues don’t go unnoticed. Getting a lifetime deal was a huge bonus and keeps operating costs very manageable. Review collected by and hosted on G2.com.

What do you dislike about Albato?

A small downside is webhook debugging: you can’t always view or copy the raw payload exactly as received; often you only see the extracted end values. That made it harder to resend the same payload via tools like Postman for testing, so I sometimes had to trigger real test purchases again just to fire the webhook. There is a workaround, and it’s a minor issue, but seeing and copying the raw webhook body would make testing much easier. Review collected by and hosted on G2.com.

Verified User in Consulting
CC
Small-Business (50 or fewer emp.)
"A solid and cost effective automation platform"
What do you like best about Albato?

Albato gives a good balance between power and usability. The visual workflow builder makes it easy to create multi-step automations without writing code, even as the logic becomes more complex. I also appreciate the value for money compared to similar automation platforms, especially when running background workflows where operations can add up quickly. Overall, it feels practical, flexible, and well-suited for real business use cases rather than just simple task automation. Review collected by and hosted on G2.com.

What do you dislike about Albato?

The main downside so far is the depth of onboarding for advanced use cases. Basic automations are easy to set up, but more complex scenarios sometimes require trial and error before everything clicks. The integration library is growing, but there are still occasional gaps compared to more established competitors. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your review!

We’re glad you appreciate the balance between power and usability, as well as the value Albato offers for real-world automation scenarios.

We also hear you on the onboarding experience for more advanced use cases and the need to keep expanding our integration library. These are active focus areas for our team, and your insights help guide our improvements!

Lawrence P.
LP
President/Owner
Small-Business (50 or fewer emp.)
"A powerful automation platform with excellent flexibility and value"
What do you like best about Albato?

Albato has quickly become a cornerstone of my automation stack. What I value most is its ability to balance power with accessibility. The interface is intuitive, allowing me to build workflows quickly, yet it remains robust enough to manage complex, multi-step automations across a diverse array of apps. The library of native integrations is growing steadily, and I find the operation limits to be generous compared to other platforms. I also appreciate that Albato offers clear transparency on usage, making it simple to monitor both performance and costs. For consultants and agencies, it stands out as a scalable solution that feels ready for the future. I use it daily. Customer support has helped ease the process of implementation. Review collected by and hosted on G2.com.

What do you dislike about Albato?

While Albato performs well overall, there are still some aspects that could use enhancement. Certain integrations currently lack the depth of triggers and actions found in competing platforms, which sometimes means I have to come up with creative workarounds. Although the documentation is getting better, it can occasionally lag behind the rapid updates made to the platform. Additionally, for those just starting out, there is a noticeable learning curve before you can fully take advantage of everything the platform offers. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for sharing your experience with Albato, Lawrence!

We're glad to hear that our platform has become a cornerstone of your automation stack and that you find the balance of power and accessibility valuable.

We appreciate your feedback on areas for improvement, and we're continuously working to enhance our integrations and documentation.

JL
"Effortless Automation with Albato"
What do you like best about Albato?

I find Albato to be super easy to use, even for those without a lot of technical understanding. The automations are incredible because they let me automate tools, workflows, and data without writing any code, saving me time on manual tasks. I love how it works in the background and becomes the automation backbone of my business. The visual workflow builder is intuitive, so even my nontechnical team can launch complex, multistep automations in minutes. I also like how the library of integrations keeps growing with every tool we use, and the support is lightning-fast whenever we have a question. The initial setup is very easy, and I'm impressed enough to give a perfect 10 when recommending it to a friend or colleague. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I haven’t found anything yet Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Amazing, Jason!

Thank you for highlighting the ease of use, incredible automations, and growing library of integrations.

We're glad to hear that Albato is saving you time on manual tasks and empowering your team to create complex workflows without code!

Ravi v.
RV
"Affordable, Easy Automations with Room for Improvement"
What do you like best about Albato?

I love Albato for its best pricing compared to other tools like Zapier and Pabbly, which makes it an economical choice for my automation needs. The no-code automation builder is another aspect I greatly appreciate; it allows me to set up automations without needing extensive technical skills, which saves me time and effort. Additionally, Albato offers almost all the required ready-to-use apps and templates, significantly streamlining my workflow and enabling me to automate daily tasks efficiently, such as CRM management, lead flow automation, and Facebook Meta CAPI setup. The initial setup of Albato was so easy to understand and implement, allowing me to integrate it seamlessly into my operations. Furthermore, the platform's ability to handle lead automation from Brevo to my CRM effortlessly enhances my productivity. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I find that the automation setup in Albato could be made easier for beginners. The settings can be somewhat difficult to understand, which might pose a challenge for those who are just starting out with automation tools. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your review, Ravi!

We're glad to hear that you are enjoying Albato's affordable pricing and easy-to-use automation builder.

We value your input on the automation setup and will strive to make it more accessible for all users.

Abdul Rahman A.
AA
Projektingenieur
"Effortless Automation with Albato"
What do you like best about Albato?

I use Albato to build multi-step automation workflows, which substantially reduces the time spent organizing tasks for clients by efficiently managing notifications and enabling faster responses. Albato's ability to automate workflows is incredibly valuable, as it connects different apps smoothly, creating a unified system that simplifies complex processes. The platform is surprisingly simple, which made the initial setup very easy for me. Moreover, using Albato, I feel empowered to handle advanced settings which further enhances its utility. Its straightforward interface and powerful automation features earn my highest recommendation, as I would definitely rate it a 10 out of 10 when suggesting it to friends or colleagues. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I find the API integration in Albato challenging. Additionally, certain advanced settings are problematic, which can complicate the setup and customization of workflows. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your review, Abdul!

We're thrilled to hear that Albato has been instrumental in streamlining your automation workflows and improving your productivity.

We appreciate your feedback and will continue to work on enhancing our API integration and advanced settings to provide a more seamless experience for our users.

Sebastian T.
ST
Education Management
Small-Business (50 or fewer emp.)
"Powerful, budget-friendly automation powerhouse that rivals the big names"
What do you like best about Albato?

It’s a cost-effective alternative to Zapier. The interface is clean, and the "App Integrator" feature is a great feature - it lets me connect tools that aren't officially listed yet by adding their API documentation. I also appreciate their pricing structure, which offers generous task limits compared to competitors. It handles my CRM-to-Email marketing workflows seamlessly without eating up my budget. Review collected by and hosted on G2.com.

What do you dislike about Albato?

while the library of apps is growing fast, it’s not yet as massive as some of the older competitors, so occasionally I have to build a custom connection myself. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

We're thrilled to hear that Albato has been a cost-effective and powerful automation solution for your business, Sebastian.

Our goal is to provide a user-friendly interface and flexible integrations to meet your needs.

We appreciate your feedback and will continue to expand our library of apps to offer even more options for seamless automation.

Nacho d.
ND
"Simple and Effective Automation with Albato"
What do you like best about Albato?

I love the simplicity of Albato and its competitive pricing, as they allow me to save time and money significantly. Albato's ability to integrate numerous applications is another aspect I highly value, as it facilitates the automation of various tasks that I would otherwise have to perform manually, which is time-consuming. This efficient integration helps me connect multiple applications smoothly, which is especially beneficial in managing processes for my clients. Additionally, I found that the initial setup of Albato was very simple, allowing me to start using the tool quickly and without complications. Albato truly offers me a complete and accessible solution to optimize my daily workflow. Review collected by and hosted on G2.com.

What do you dislike about Albato?

That I had an AI that would do the workflow for me. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your feedback, Nacho!

We're glad to hear that Albato's simplicity and integration features have been valuable for your workflow.

We appreciate your support and look forward to continuing to meet your automation needs.

Pricing Options

Pricing provided by Albato.

Basic

$13.00

Free

$0.00

Standard

$37.00
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Albato Features
Real-Time Integration
API Designer
Flow Designer
Monitoring & Notification
Routing And Orchestration
Data Mapping
Security Standards
Communication Protocol
Data Virtualization
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Albato