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Compare Brevo Marketing Platform and Zoho Campaigns 
Featured Products
At a Glance
Market Segments
Small-Business (84.2% of reviews)
Small-Business (79.5% of reviews)
Entry-Level Pricing
Contact Us
Free
Brevo Marketing Platform
Star Rating
(2,479)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansZoho Campaigns
Star Rating
(1,015)4.3 out of 5
Market Segments
Small-Business (79.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brevo Marketing Platform excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Zoho Campaigns. Users appreciate its intuitive interface, which allows for seamless management of newsletters, transactional emails, and automation workflows all in one place.
- Users say that Zoho Campaigns offers great value for money, particularly for small businesses. Reviewers highlight its straightforward approach to email marketing, emphasizing features like bulk email sending and easy contact management, which help save time and reduce confusion.
- According to verified reviews, Brevo Marketing Platform shines in its ability to handle multi-language campaigns and audience segmentation effectively. Users managing diverse brands across different markets find it particularly beneficial for maintaining accuracy and efficiency.
- Reviewers mention that while Zoho Campaigns is easy to use, it sometimes lacks advanced features that more experienced marketers might seek. However, its focus on essential tasks like email creation and tracking is appreciated by those who prefer simplicity over complexity.
- G2 reviewers highlight that Brevo's strong performance in email and mobile previews enhances the user experience, making it easier to create visually appealing campaigns. This feature is particularly valued by users who prioritize design in their marketing efforts.
- Users report that Zoho Campaigns provides clear reporting and post-campaign data, which helps businesses analyze their marketing efforts effectively. This transparency is a key selling point for users looking to understand their campaign performance without unnecessary frills.
Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Brevo Marketing Platform
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.9
1,991
8.7
796
Ease of Use
9.0
2,023
8.5
801
Ease of Setup
8.8
1,333
8.5
508
Ease of Admin
9.0
1,091
8.6
481
Quality of Support
8.8
1,795
8.3
740
Has the product been a good partner in doing business?
8.9
1,044
8.6
470
Product Direction (% positive)
8.8
1,949
8.5
777
Features by Category
Sales Force Automation
8.6
97
Not enough data
8.1
90
Not enough data
8.4
90
Not enough data
8.4
89
Not enough data
8.0
85
Not enough data
8.3
86
Not enough data
7.8
84
Not enough data
7.9
77
Not enough data
7.9
77
Not enough data
Marketing Automation
9.4
101
Not enough data
9.4
93
Not enough data
8.9
90
Not enough data
8.2
83
Not enough data
Customer Support
8.6
80
Not enough data
8.5
79
Not enough data
8.5
81
Not enough data
7.9
75
Not enough data
8.3
76
Not enough data
Reporting & Analytics
8.4
84
Not enough data
8.7
85
Not enough data
8.3
72
Not enough data
Mobile & Social
7.9
73
Not enough data
8.0
70
Not enough data
7.8
72
Not enough data
Platform
8.4
119
Not enough data
8.6
113
Not enough data
8.7
114
Not enough data
8.3
108
Not enough data
7.9
104
Not enough data
8.3
104
Not enough data
9.1
112
Not enough data
8.3
103
Not enough data
Integration
8.7
96
Not enough data
8.7
89
Not enough data
8.2
87
Not enough data
Generative AI
7.3
62
Not enough data
Agentic AI - CRM
6.8
21
Not enough data
7.0
21
Not enough data
7.2
21
Not enough data
7.1
21
Not enough data
6.9
21
Not enough data
6.8
21
Not enough data
7.1
21
Not enough data
Email Marketing
9.0
1169
|
Verified
8.4
614
|
Verified
8.8
1219
|
Verified
8.5
645
|
Verified
8.7
1071
|
Verified
8.6
571
|
Verified
8.9
1203
|
Verified
8.5
636
|
Verified
9.0
1154
|
Verified
8.7
628
|
Verified
8.8
1158
|
Verified
8.3
616
|
Verified
8.5
971
|
Verified
8.4
525
|
Verified
8.3
662
|
Verified
8.5
295
|
Verified
Feature Not Available
8.3
281
Reporting & Analytics
8.3
791
|
Verified
8.3
432
|
Verified
8.8
1124
|
Verified
8.7
586
|
Verified
Generative AI
7.3
370
Feature Not Available
7.4
363
Feature Not Available
Agentic AI - Email Marketing
6.6
48
8.0
16
6.6
46
7.8
16
6.6
47
7.7
16
6.9
46
8.2
16
6.8
47
8.0
16
Integration
8.7
800
|
Verified
8.7
401
|
Verified
8.1
643
|
Verified
8.4
302
|
Verified
7.8
578
|
Verified
8.4
298
|
Verified
7.9
517
|
Verified
8.7
212
|
Verified
7.9
522
|
Verified
8.7
200
|
Verified
7.9
503
|
Verified
8.4
150
|
Verified
Administration
8.7
413
Not enough data
8.3
399
Not enough data
8.6
384
Not enough data
8.6
379
Not enough data
8.4
319
Not enough data
8.7
361
Not enough data
Integrations
8.6
286
Not enough data
8.6
279
Not enough data
8.8
296
Not enough data
8.2
279
Not enough data
Platform
8.8
295
Not enough data
8.6
259
Not enough data
8.5
247
Not enough data
8.6
316
Not enough data
8.5
299
Not enough data
8.9
373
Not enough data
8.6
272
Not enough data
8.9
361
Not enough data
Diagnosis
8.6
459
Not enough data
8.7
508
Not enough data
8.8
555
Not enough data
8.9
517
Not enough data
Tracking
8.9
627
Not enough data
8.7
552
Not enough data
8.9
648
Not enough data
8.9
612
Not enough data
8.7
553
Not enough data
Reporting
9.0
678
Not enough data
8.7
533
Not enough data
8.8
529
Not enough data
8.8
597
Not enough data
Agentic AI - Email Deliverability
8.1
12
Not enough data
8.3
12
Not enough data
8.2
12
Not enough data
8.3
12
Not enough data
8.1
12
Not enough data
Visitor Behavior
8.3
23
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
Templates
8.3
22
Not enough data
8.5
24
Not enough data
8.2
22
Not enough data
Personalization
8.4
21
Not enough data
8.3
22
Not enough data
8.4
23
Not enough data
8.2
21
Not enough data
8.0
22
Not enough data
8.3
21
Not enough data
8.0
21
Not enough data
8.8
22
Not enough data
Multichannel
8.6
23
Not enough data
9.0
26
Not enough data
8.4
23
Not enough data
Administration
9.2
23
Not enough data
8.8
26
Not enough data
8.7
26
Not enough data
8.6
22
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
15
Not enough data
9.4
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.6
15
Not enough data
Analytics
8.0
14
Not enough data
8.2
15
Not enough data
Optimization
8.8
15
Not enough data
9.1
15
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
214
8.3
205
|
Verified
7.8
180
7.7
180
|
Verified
8.3
180
8.1
188
|
Verified
8.7
210
7.9
79
Edit
8.6
191
8.0
197
|
Verified
8.9
209
8.2
101
8.5
187
8.3
189
|
Verified
Logistics
8.7
198
8.6
193
|
Verified
8.1
175
7.6
176
|
Verified
8.5
179
8.5
174
|
Verified
8.7
180
8.1
74
Generative AI
7.2
104
Feature Not Available
7.2
101
Feature Not Available
Agentic AI - Email Template Builder
6.9
12
8.1
6
6.8
12
8.1
6
Text Messaging
8.5
142
|
Verified
9.1
13
8.5
131
|
Verified
Feature Not Available
8.6
143
|
Verified
9.1
13
8.4
132
|
Verified
8.3
12
8.4
133
|
Verified
7.6
12
8.2
127
|
Verified
Feature Not Available
8.5
63
|
Verified
9.2
12
8.5
60
Feature Not Available
SMS Platform
8.7
149
|
Verified
8.8
13
8.8
149
|
Verified
9.3
12
Feature Not Available
8.9
12
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.3
60
|
Verified
9.3
12
Agentic AI - SMS Marketing
7.9
7
Not enough data
7.9
7
Not enough data
7.6
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
7.4
7
Not enough data
Platform Basics
9.0
274
Not enough data
8.6
227
Not enough data
8.8
229
Not enough data
8.8
257
Not enough data
9.0
265
Not enough data
Platform Data
9.1
285
Not enough data
9.0
292
Not enough data
9.0
284
Not enough data
Agentic AI - Email Testing
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
6.2
7
Not enough data
7.3
8
Not enough data
Platform Interoperability
7.5(won by default)
33
Not enough data
Agentic AI - Social Media Advertising
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
6.0(won by default)
5
Not enough data
Not enough data
Not enough data
Social Functionality
8.1(won by default)
36
Not enough data
Campaign Management
8.7(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.3(won by default)
39
Not enough data
7.9(won by default)
38
Not enough data
7.9(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.2(won by default)
38
Not enough data
8.0(won by default)
37
Not enough data
7.8(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
8.0(won by default)
37
Not enough data
7.5(won by default)
36
Not enough data
7.5(won by default)
36
Not enough data
Targeting
8.2(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
8.0(won by default)
36
Not enough data
7.9(won by default)
35
Not enough data
Platform
7.7(won by default)
35
Not enough data
8.3(won by default)
36
Not enough data
8.4(won by default)
36
Not enough data
8.6(won by default)
35
Not enough data
8.2(won by default)
36
Not enough data
8.3(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
7.8(won by default)
35
Not enough data
8.1(won by default)
35
Not enough data
Responses
8.6
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.5
13
Not enough data
8.3
12
Not enough data
Platform
8.7
13
Not enough data
7.9
11
Not enough data
8.5
13
Not enough data
9.0
12
Not enough data
8.3
13
Not enough data
7.9
13
Not enough data
8.2
13
Not enough data
Generative AI
6.9
6
Not enough data
6.4
6
Not enough data
Page Customization
9.2
81
|
Verified
Not enough data
8.7
83
|
Verified
Not enough data
8.4
75
|
Verified
Not enough data
8.5
70
|
Verified
Not enough data
Page Optimization
8.6
66
|
Verified
Not enough data
8.8
71
|
Verified
Not enough data
8.7
68
|
Verified
Not enough data
8.4
62
|
Verified
Not enough data
Integrations
8.4
58
|
Verified
Not enough data
9.0
70
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Calendar View
7.9
18
Not enough data
8.0
18
Not enough data
Shared Calendar
7.9
17
Not enough data
7.8
17
Not enough data
Accessibility
8.1
18
Not enough data
7.8
18
Not enough data
Integration
8.1
18
Not enough data
8.1
18
Not enough data
7.9
17
Not enough data
Notifications
8.8
17
Not enough data
7.5
17
Not enough data
Generative AI
6.6
17
Not enough data
6.6
16
Not enough data
6.7
16
Not enough data
Agentic AI - Calendar
6.9
6
Not enough data
Notifications
9.3
21
Not enough data
9.6
19
Not enough data
9.7
23
Not enough data
Settings
9.3
19
Not enough data
9.2
24
Not enough data
9.2
22
Not enough data
Personalization
9.0
23
Not enough data
9.0
21
Not enough data
Integrations
8.8
16
Not enough data
8.9
19
Not enough data
8.8
14
Not enough data
8.9
18
Not enough data
8.8
20
Not enough data
Generative AI
7.5
14
Not enough data
6.9
14
Not enough data
7.4
14
Not enough data
7.3
13
Not enough data
7.1
13
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.9
11
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Communication
8.6
23
Not enough data
8.7
24
Not enough data
8.5
24
Not enough data
8.3
20
Not enough data
8.2
21
Not enough data
Internal Use
8.7
44
Not enough data
8.0
24
Not enough data
8.2
24
Not enough data
8.8
22
Not enough data
8.4
19
Not enough data
7.9
23
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.1
21
Not enough data
8.6
21
Not enough data
8.2
19
Not enough data
8.7
21
Not enough data
8.5
19
Not enough data
7.3
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.0
21
Not enough data
8.3
20
Not enough data
7.8
18
Not enough data
7.8
20
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
6.8
17
Not enough data
7.7
18
Not enough data
7.3
18
Not enough data
7.5
18
Not enough data
6.9
18
Not enough data
6.9
18
Not enough data
7.5
18
Not enough data
Analytics
8.8
127
Not enough data
8.8
125
Not enough data
8.5
118
Not enough data
Customizations
8.7
122
Not enough data
9.2
128
Not enough data
8.7
117
Not enough data
8.7
117
Not enough data
8.9
125
Not enough data
Generative AI
7.2
99
Not enough data
Features
8.5
24
Not enough data
8.3
21
Not enough data
8.0
16
Not enough data
9.2
25
Not enough data
7.3
16
Not enough data
8.6
23
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Zoho Campaigns are categorized as SMS Marketing, Email Template Builder, and Email Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, Personalization, Push Notification, E-Commerce Personalization, Email Deliverability, Chatbots, Landing Page Builders, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, Appointment Reminder, and WhatsApp Marketing
Zoho Campaigns has no unique categories
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.5%
Computer Software
4.7%
Retail
3.1%
Health, Wellness and Fitness
2.9%
Other
72.2%
Information Technology and Services
11.9%
Marketing and Advertising
9.9%
Computer Software
7.2%
Retail
3.8%
Education Management
3.6%
Other
63.6%
Alternatives
Discussions
Is Sendinblue free?
6 Comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 Comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 Comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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