Compare Lightcast Gazelle and Traction Complete 
At a Glance
Market Segments
Small-Business (68.9% of reviews)
Mid-Market (57.0% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Lightcast Gazelle
Star Rating
(61)4.7 out of 5
Market Segments
Small-Business (68.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Lightcast GazelleTraction Complete
Star Rating
(162)4.7 out of 5
Market Segments
Mid-Market (57.0% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 6 pricing plansLightcast Gazelle vs Traction Complete
When assessing the two solutions, reviewers found Lightcast Gazelle easier to use, set up, and administer. However, reviewers preferred doing business with Traction Complete overall.
- Lightcast Gazelle and Traction Complete both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, Lightcast Gazelle and Traction Complete provide similar levels of assistance.
- For feature updates and roadmaps, our reviewers preferred the direction of Lightcast Gazelle over Traction Complete.
Pricing
Entry-Level Pricing
Lightcast Gazelle
No pricing availableTraction Complete
Complete Clean
Contact Us
Detects and removes duplicates in Salesforce
- Dedupe any object including custom objects
- Start cleansing in minutes with a guided, no-code UI
- Customize survivorship and field retention with unlimited tiebreakers
Free Trial
Lightcast Gazelle
Free Trial is available
Traction Complete
No trial information availableRatings
Meets Requirements
9.0
48
9.0
133
Ease of Use
8.9
49
8.7
135
Ease of Setup
9.1
21
8.6
102
Ease of Admin
9.0
21
8.7
92
Quality of Support
9.8
49
9.8
130
Has the product been a good partner in doing business?
9.7
21
9.8
92
Product Direction (% positive)
9.5
47
9.4
126
Features by Category
Data Availability
7.6
39
Not enough data
8.5
39
Not enough data
8.8
36
|
Verified
Not enough data
Not enough data
Not enough data
Data Accuracy
7.4
39
Not enough data
8.0
39
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.4
21
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Features
8.9
36
Not enough data
5.8
6
Not enough data
Not enough data
Not enough data
8.7
34
|
Verified
Not enough data
9.0
40
|
Verified
Not enough data
7.8
31
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
28
|
Verified
Not enough data
8.0
5
Not enough data
Lead Intelligence
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
35
Lead Management
Not enough data
9.1
42
Not enough data
7.6
29
Not enough data
9.1
53
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Execution
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Account Data Management
Not enough data
9.2
6
Not enough data
9.3
7
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
9.7
6
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
9.1
16
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
8.7
14
Not enough data
Feature Not Available
Customization
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
15
Matching
Not enough data
9.2
63
Not enough data
8.8
57
Not enough data
8.8
64
Routing
Not enough data
9.4
59
Not enough data
8.9
51
Not enough data
8.9
41
Not enough data
8.1
39
Platform Operations
Not enough data
8.2
34
Not enough data
9.0
45
Not enough data
9.3
56
Not enough data
8.1
34
Not enough data
8.5
41
Not enough data
9.1
50
Not enough data
10.0
5
Not enough data
9.3
5
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
8.6
12
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
Discovery
Feature Not Available
Not enough data
9.4
11
|
Verified
Not enough data
8.1
8
|
Verified
Not enough data
Management
Not enough data
Not enough data
8.0
5
|
Verified
Not enough data
Platform
6.2
7
|
Verified
Not enough data
7.9
8
|
Verified
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.1
6
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
17
Lead Management
Not enough data
8.6
24
Not enough data
Feature Not Available
Not enough data
9.3
27
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Functionality
Not enough data
9.4
8
Not enough data
9.6
8
Not enough data
9.7
6
Not enough data
9.2
10
Not enough data
9.8
8
Management
Not enough data
9.2
6
Not enough data
9.6
8
Not enough data
9.4
6
Not enough data
8.9
6
Not enough data
10.0
6
Generative AI
Not enough data
9.7
5
Not enough data
8.7
5
Categories
Categories
Shared Categories
Lightcast Gazelle and Traction Complete share no categories
Unique Categories
Lightcast Gazelle is categorized as Marketing Account Intelligence, Sales Intelligence, and Lead Scoring
Traction Complete is categorized as Lead-to-Account Matching and Routing, Account-Based Analytics, Account Data Management, Lead Capture, Salesforce AppExchange Apps, and Data Quality
Reviews
Reviewers' Company Size
Lightcast Gazelle
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Traction Complete
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Government Administration
26.2%
International Trade and Development
14.8%
Non-Profit Organization Management
13.1%
Government Relations
11.5%
Utilities
4.9%
Other
29.5%
Computer Software
32.3%
Information Technology and Services
20.3%
Telecommunications
3.8%
Computer & Network Security
3.8%
Marketing and Advertising
3.2%
Other
36.7%
Alternatives
Discussions
Which will be the best way to enable contact with companies we find in the platform?
1 Comment
ZS
Hi Alfredo!! I'm so excited for our 'Meeting With Companies' training session next week where we will share our latest and greatest tips and tricks for...Read more
What should I be teaching Master of Economic Development students about using Gazelle?
1 Comment
CC
Hi Chad,
Students can use Gazelle.ai for many applications in economic development. A few that come to mind:
1. Gazelle.ai for Tech Transfer: Student's...Read more
Lightcast Gazelle has no more discussions with answers
Traction Complete has no discussions with answers
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