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At a Glance
Market Segments
Small-Business (51.6% of reviews)
Small-Business (44.8% of reviews)
Entry-Level Pricing
$0.00
$19.00 100 Visitors Per Month
HubSpot Marketing Hub
Star Rating
(14,298)4.5 out of 5
Market Segments
Small-Business (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansLiveChat
Star Rating
(773)4.5 out of 5
Market Segments
Small-Business (44.8% of reviews)
Pros & Cons
Entry-Level Pricing
$19.00 100 Visitors Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Marketing Hub excels in overall user satisfaction, boasting a significantly higher G2 Score compared to LiveChat. Users appreciate its ability to seamlessly connect various business aspects, enhancing their marketing efforts.
- Users say that HubSpot Marketing Hub offers a more comprehensive feature set, particularly in data management and email sequencing, which many find invaluable for their marketing strategies. In contrast, while LiveChat provides useful AI features, it is primarily focused on chat functionalities.
- Reviewers mention that HubSpot Marketing Hub's implementation process is intuitive, making it easier for teams to get started. This is a notable advantage over LiveChat, which, despite being straightforward to set up, does not offer the same breadth of marketing tools.
- According to verified reviews, LiveChat shines in its customer support, with users highlighting the effectiveness of its Help Ticketing system. This feature helps streamline client requests, but it may not match the holistic support experience offered by HubSpot Marketing Hub.
- Users report that both platforms have strong ease-of-use ratings, but LiveChat edges out slightly in this area. Reviewers appreciate its straightforward interface, while HubSpot Marketing Hub, although user-friendly, can feel overwhelming due to its extensive features.
- Reviewers note that HubSpot Marketing Hub has a much larger volume of recent reviews, indicating a more active user base and up-to-date feedback. This contrasts with LiveChat, which has fewer recent reviews, suggesting that its user experience may not be as current or reflective of ongoing improvements.
Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
LiveChat
Starter
$19.00
100 Visitors Per Month
Small business
- Text Intelligence
- Track up to 100 visitors
- 1 recurring campaign
Free Trial
HubSpot Marketing Hub
Free Trial is available
LiveChat
Free Trial is available
Ratings
Meets Requirements
8.5
9,610
9.1
690
Ease of Use
8.6
11,289
9.3
689
Ease of Setup
8.1
7,008
9.0
271
Ease of Admin
8.5
4,957
9.1
263
Quality of Support
8.7
9,091
9.1
639
Has the product been a good partner in doing business?
8.7
4,875
9.0
255
Product Direction (% positive)
8.8
9,247
8.3
683
Features by Category
Email Marketing
8.8
5531
|
Verified
Not enough data
8.9
5396
|
Verified
Not enough data
8.6
5387
|
Verified
Not enough data
8.8
5092
|
Verified
Not enough data
Online Marketing
8.5
5237
|
Verified
Not enough data
8.2
4560
|
Verified
Not enough data
8.1
4285
|
Verified
Not enough data
8.1
4806
|
Verified
Not enough data
8.1
4448
|
Verified
Not enough data
Lead Management
8.5
4998
|
Verified
Not enough data
8.1
4729
|
Verified
Not enough data
8.4
4841
|
Verified
Not enough data
8.0
4344
|
Verified
Not enough data
8.4
4782
|
Verified
Not enough data
8.2
4515
|
Verified
Not enough data
8.4
4488
|
Verified
Not enough data
8.4
4496
|
Verified
Not enough data
Campaign Management
8.2
4085
|
Verified
Not enough data
7.9
3674
|
Verified
Not enough data
7.9
3624
|
Verified
Not enough data
7.2
2770
|
Verified
Not enough data
Social
7.7
3728
|
Verified
Not enough data
8.1
4133
|
Verified
Not enough data
8.1
4099
|
Verified
Not enough data
8.0
3980
|
Verified
Not enough data
7.7
3201
|
Verified
Not enough data
Reporting & Analytics
8.3
5150
|
Verified
Not enough data
8.0
4814
|
Verified
Not enough data
7.6
3963
|
Verified
Not enough data
7.5
3646
|
Verified
Not enough data
7.7
4064
|
Verified
Not enough data
Platform
8.0
3499
|
Verified
Not enough data
8.5
3529
|
Verified
Not enough data
8.7
3487
|
Verified
Not enough data
8.0
2466
|
Verified
Not enough data
7.4
2365
|
Verified
Not enough data
8.6
3317
|
Verified
Not enough data
7.9
2538
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.8
290
Not enough data
6.8
288
Not enough data
6.8
287
Not enough data
6.6
289
Not enough data
6.6
287
Not enough data
6.7
289
Not enough data
Integration
8.4
3511
|
Verified
Not enough data
8.0
3195
|
Verified
Not enough data
8.1
2981
|
Verified
Not enough data
Ticket and Case Management
Not enough data
9.2
248
Not enough data
9.1
245
Not enough data
9.0
238
Not enough data
9.2
253
Not enough data
8.5
156
Not enough data
9.0
231
Not enough data
9.1
230
Not enough data
8.9
142
|
Verified
Generative AI
Not enough data
6.4
6
Not enough data
7.2
6
Agentic AI - Help Desk
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication Channels
Not enough data
9.2
220
|
Verified
Not enough data
9.3
232
|
Verified
Not enough data
9.4
267
|
Verified
Not enough data
8.9
222
|
Verified
Not enough data
8.5
108
Platform
Not enough data
9.1
80
|
Verified
Not enough data
8.4
279
|
Verified
Not enough data
9.2
86
|
Verified
Not enough data
8.9
73
|
Verified
Not enough data
8.9
212
|
Verified
Not enough data
9.1
216
|
Verified
Lead Intelligence
7.8
1156
|
Verified
Not enough data
7.9
1189
Not enough data
8.1
1237
Not enough data
Lead Management
8.3
1328
Not enough data
7.5
1155
Not enough data
8.0
1211
Not enough data
Marketing Campaigns
7.9
1175
Not enough data
7.4
1063
Not enough data
7.5
1120
Not enough data
7.8
1104
|
Verified
Not enough data
8.1
1266
Not enough data
Campaign Execution
7.8
1155
Not enough data
7.8
1088
Not enough data
7.7
1033
Not enough data
8.7
1405
Not enough data
Agentic AI - Account Data Management
6.4
91
Not enough data
6.7
91
Not enough data
6.6
90
Not enough data
6.8
92
Not enough data
6.5
91
Not enough data
Messenger
8.0
1215
|
Verified
Not enough data
7.4
1043
|
Verified
Not enough data
7.9
1257
|
Verified
Not enough data
7.8
1181
|
Verified
Not enough data
Channels
8.0
1442
|
Verified
Not enough data
8.1
1420
|
Verified
Not enough data
7.1
840
Not enough data
6.8
738
|
Verified
Not enough data
7.4
797
|
Verified
Not enough data
Customers
8.2
1487
|
Verified
Not enough data
8.2
1474
|
Verified
Not enough data
8.3
1619
|
Verified
Not enough data
8.4
1569
|
Verified
Not enough data
8.2
1475
|
Verified
Not enough data
Agentic AI - Conversational Marketing
6.6
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.4
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.6
69
Not enough data
Design and Customization
6.8
85
Not enough data
7.5
82
Not enough data
7.7
84
Not enough data
7.7
83
Not enough data
Campaigns
7.4
80
Not enough data
7.5
79
Not enough data
7.5
78
Not enough data
7.6
76
Not enough data
Integrations
8.0
79
Not enough data
7.1
74
Not enough data
6.9
68
Not enough data
7.5
76
Not enough data
Generative AI
6.4
75
Not enough data
Agentic AI - Vulnerability Scanner
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Attribution Modeling
8.0
282
Not enough data
7.7
275
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Not enough data
Agentic AI - Attribution
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Not enough data
Marketing
7.8
253
Not enough data
7.2
236
Not enough data
8.2
281
Not enough data
8.3
286
Not enough data
Reporting
8.4
309
Not enough data
8.3
295
Not enough data
8.1
298
Not enough data
Platform Basics
8.5
240
Not enough data
8.5
240
Not enough data
8.4
240
Not enough data
8.1
25
Not enough data
8.0
24
Not enough data
Platform Data
8.2
235
Not enough data
7.9
230
Not enough data
Platform Additional Functionality
8.3
256
Not enough data
Agentic AI - Account-Based Orchestration Platforms
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Not enough data
Artificial Intelligence
6.8
23
Not enough data
7.2
23
Not enough data
Platform Basics
8.2
557
Not enough data
8.5
639
Not enough data
Platform Reporting
8.4
655
Not enough data
8.6
698
Not enough data
Content & Collaboration
8.3(won by default)
1274
Not enough data
8.3(won by default)
1328
Not enough data
8.1(won by default)
1019
Not enough data
8.3(won by default)
1094
Not enough data
8.7(won by default)
1405
Not enough data
8.3(won by default)
966
Not enough data
Social Management
8.2(won by default)
2193
Not enough data
8.6(won by default)
2368
Not enough data
8.4(won by default)
2104
Not enough data
8.3(won by default)
2250
Not enough data
8.0(won by default)
1671
Not enough data
8.2(won by default)
951
Not enough data
7.3(won by default)
325
Not enough data
Agentic AI - Social Media Management
6.8(won by default)
72
Not enough data
7.0(won by default)
69
Not enough data
7.1(won by default)
71
Not enough data
6.8(won by default)
69
Not enough data
7.1(won by default)
71
Not enough data
7.0(won by default)
71
Not enough data
7.0(won by default)
73
Not enough data
Platform Basics
8.1
429
Not enough data
8.0
438
Not enough data
Platform Data
8.0
434
Not enough data
7.9
432
Not enough data
8.5
483
Not enough data
8.2
437
Not enough data
Platform Additional Functionality
8.0
423
Not enough data
8.2
443
Not enough data
8.2
438
Not enough data
Agentic AI - Customer Journey Analytics
6.6
85
Not enough data
6.7
84
Not enough data
6.7
85
Not enough data
6.8
85
Not enough data
Platform Interoperability
8.0
593
Not enough data
Agentic AI - Social Media Advertising
7.2
62
Not enough data
7.2
61
Not enough data
7.1
58
Not enough data
7.1
61
Not enough data
7.1
62
Not enough data
7.5
67
Not enough data
Social Functionality
8.2
1311
Not enough data
Campaign Management
8.3
1327
Not enough data
8.2
1265
Not enough data
8.2
1190
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1085
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1117
Not enough data
8.0
1067
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.3
1192
Not enough data
8.2
1110
Not enough data
8.0
1006
Not enough data
8.0
983
Not enough data
Platform
8.3
1163
Not enough data
8.2
1310
Not enough data
8.8
1336
Not enough data
8.8
1359
Not enough data
8.6
1183
Not enough data
8.3
1309
Not enough data
8.6
1349
Not enough data
8.4
1054
Not enough data
8.4
1248
Not enough data
Responses
9.0
24
Not enough data
8.9
23
Not enough data
8.0
23
Not enough data
Automation - AI Agents
7.6
24
Not enough data
7.3
25
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.6
24
Not enough data
Platform
8.2
24
Not enough data
8.7
24
Not enough data
7.8
23
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
7.2
24
Not enough data
7.6
24
Not enough data
Feature Not Available
Not enough data
Generative AI
8.3
24
Not enough data
7.9
24
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.4
1358
|
Verified
Not enough data
7.9
1396
|
Verified
Not enough data
7.9
1280
|
Verified
Not enough data
8.1
1318
|
Verified
Not enough data
Page Optimization
8.1
1183
|
Verified
Not enough data
8.0
1292
|
Verified
Not enough data
8.1
1331
|
Verified
Not enough data
7.8
1220
|
Verified
Not enough data
Integrations
7.4
755
|
Verified
Not enough data
8.7
1246
|
Verified
Not enough data
8.5
1244
|
Verified
Not enough data
Generative AI
7.1
348
Not enough data
Agentic AI - Landing Page Builders
6.5
84
Not enough data
Conversational Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
7.7
10
Not enough data
7.8
9
Not enough data
Feature Not Available
Communication
Not enough data
9.1
320
|
Verified
Not enough data
8.9
325
|
Verified
Not enough data
8.4
222
Not enough data
8.8
270
|
Verified
Not enough data
8.3
31
Internal Use
Not enough data
8.4
279
|
Verified
Not enough data
8.8
302
|
Verified
Not enough data
8.6
252
|
Verified
Not enough data
8.6
258
|
Verified
Not enough data
8.6
244
|
Verified
Not enough data
8.4
250
|
Verified
Generative AI
Not enough data
Not enough data
Self-Service Experience
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Self-Service Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account-Based Analytics
7.0
78
Not enough data
7.2
77
Not enough data
7.0
79
Not enough data
7.2
80
Not enough data
7.1
78
Not enough data
Lead Intelligence
8.0
793
Not enough data
8.3
826
Not enough data
8.3
843
Not enough data
Lead Management
8.4
910
Not enough data
7.7
782
Not enough data
8.1
852
Not enough data
Marketing Campaigns
8.0
815
Not enough data
7.6
720
Not enough data
7.8
781
Not enough data
8.0
776
Not enough data
8.2
887
Not enough data
8.1
831
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.7
2234
|
Verified
Not enough data
8.3
2674
|
Verified
Not enough data
8.0
2443
|
Verified
Not enough data
8.5
2474
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2872
|
Verified
Not enough data
8.3
3112
|
Verified
Not enough data
7.8
2373
|
Verified
Not enough data
8.1
2559
|
Verified
Not enough data
8.0
2391
|
Verified
Not enough data
7.5
534
Not enough data
Agentic AI - Marketing Analytics
6.7
170
Not enough data
6.9
163
Not enough data
6.6
165
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub and LiveChat are categorized as Conversational Marketing
Unique Categories
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Pop-Up Builder, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Landing Page Builders, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, Marketing Automation, AI Agents For Business Operations, and Account-Based Web and Content Experiences
LiveChat is categorized as Chatbots, Live Chat, Help Desk, Conversational Support, Customer Self-Service, Customer Service Automation, and Conversational Commerce Platforms
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
LiveChat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.6%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
Computer Software
8.9%
Information Technology and Services
8.3%
Retail
6.1%
Financial Services
4.0%
Internet
3.8%
Other
68.9%
Alternatives
Discussions
What is HubSpot marketing hub?
6 Comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 Comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
5 Comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
Can one user respond to multiple chats concurrently?
3 Comments
BM
Yes. 1-10-100. Easy to switch between themRead more
How does LiveChat work when no one is available?
3 Comments
AB
A small box will still be visible on your website, and (depending on your settings) it can say "Sorry you missed us, leave us a message" or "no agent are...Read more
HIS DOCTRINE!! by Paul T. Wright Jr
3 Comments
LL
I now have questions on the reason why churches now say that baptism in not necessary for salvation when it says that Baptism now saves us in 1 Peter 3:21....Read more
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