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Compare Hotjar and Sprig 
Featured Products
At a Glance
Market Segments
Small-Business (52.3% of reviews)
Mid-Market (50.5% of reviews)
Entry-Level Pricing
Free 35 Daily sessions
$0.00
Hotjar
Star Rating
(331)4.3 out of 5
Market Segments
Small-Business (52.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free 35 Daily sessions
Browse all 12 pricing plansSprig
Star Rating
(105)4.5 out of 5
Market Segments
Mid-Market (50.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 3 pricing plansHotjar vs Sprig
When assessing the two solutions, reviewers found Hotjar easier to use and set up. However, Sprig is easier to administer. Reviewers also preferred doing business with Sprig overall.
- Reviewers felt that Hotjar meets the needs of their business better than Sprig.
- When comparing quality of ongoing product support, reviewers felt that Sprig is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Sprig over Hotjar.
Pricing
Entry-Level Pricing
Hotjar
Observe Basic
Free
35 Daily sessions
Visualize user behavior with Heatmaps and see what your users see with Recordings.
- Automatic data capture
- Unlimited heatmaps
- Up to 1,050 sessions/month
Sprig
Free Plan
$0.00
For individuals just getting started with capturing quick and easy user insights.
- 1 study per month
- 5k MTUs
- 1 Link Survey per month
Free Trial
Hotjar
Free Trial is available
Sprig
Free Trial is available
Ratings
Meets Requirements
8.7
256
8.5
90
Ease of Use
8.9
259
8.8
92
Ease of Setup
9.0
120
8.6
52
Ease of Admin
8.9
111
9.0
28
Quality of Support
8.5
175
8.9
78
Has the product been a good partner in doing business?
8.7
98
9.0
28
Product Direction (% positive)
8.1
252
9.6
92
Features by Category
Metrics
8.7
25
Not enough data
9.1
27
Not enough data
9.0
24
Not enough data
9.1
23
Not enough data
8.8
20
Not enough data
8.6
19
Not enough data
8.7
17
Not enough data
8.9
20
Not enough data
8.9
25
Not enough data
Reporting
Feature Not Available
Not enough data
8.9
19
Not enough data
Feature Not Available
Not enough data
8.1
20
Not enough data
8.5
19
Not enough data
8.2
17
Not enough data
8.8
21
Not enough data
Other
8.0
24
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
17
Not enough data
8.1
15
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.2
70
Not enough data
Feature Not Available
Not enough data
8.9
139
Not enough data
8.8
139
Not enough data
User Response Methods
8.8
47
|
Verified
9.4
67
8.9
41
|
Verified
7.5
50
8.8
15
6.3
46
8.7
26
Feature Not Available
8.3
30
|
Verified
7.5
47
Participant Selection
Feature Not Available
9.3
55
Feature Not Available
Feature Not Available
8.6
36
|
Verified
7.7
46
9.2
15
6.9
46
Insights
8.8
52
|
Verified
7.9
63
8.6
38
|
Verified
8.0
60
8.5
39
|
Verified
7.2
52
Generative AI
7.7
5
8.1
48
User Behavior
9.0
70
|
Verified
6.7
12
8.9
71
|
Verified
6.7
11
8.5
51
|
Verified
5.8
10
A/B Testing
9.1
36
|
Verified
Feature Not Available
8.8
36
Feature Not Available
8.8
49
|
Verified
Feature Not Available
8.8
36
|
Verified
Feature Not Available
Visitor Information
7.6
45
|
Verified
8.2
14
8.6
40
7.2
12
Agentic AI - Session Replay
8.6
6
Not enough data
Product Analytics
Not enough data
7.9
19
Not enough data
7.5
18
Not enough data
7.4
21
Not enough data
6.6
19
Feature Not Available
6.7
16
Feature Not Available
6.9
16
Feature Not Available
7.5
17
Not enough data
7.5
19
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
7.8
9
Not enough data
8.1
9
Not enough data
9.1
9
Not enough data
7.8
6
Not enough data
8.6
7
Not enough data
Feature Not Available
Not enough data
Administration
7.6
7
Not enough data
5.7
5
Not enough data
8.8
8
Not enough data
Generative AI
6.7
5
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience
9.0
10
Not enough data
9.2
10
Not enough data
9.0
10
Not enough data
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Performance
Feature Not Available
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
Not enough data
8.3
9
Not enough data
8.7
9
Not enough data
8.3
10
Not enough data
6.5
10
Customization
Not enough data
8.9
9
Not enough data
7.0
9
Not enough data
7.2
9
Not enough data
6.9
8
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Management
Feature Not Available
7.3
17
8.7
10
7.7
16
8.6
11
7.5
16
Feedback Analysis
8.8
8
8.5
16
Feature Not Available
8.3
15
8.8
7
8.3
15
Feedback Sources
Feature Not Available
5.8
15
8.7
9
8.6
17
Feature Not Available
4.8
15
Feature Not Available
5.4
15
Generative AI
8.1
6
Not enough data
8.0
5
Not enough data
Survey Management
9.3
7
9.1
71
8.3
6
8.9
70
Not enough data
8.7
63
Not enough data
8.5
68
Survey Customization
Not enough data
8.2
60
8.3
5
8.0
58
Not enough data
7.0
47
Not enough data
6.7
42
Survey Insights
8.3
5
8.1
67
Feature Not Available
6.9
55
Not enough data
8.0
65
Not enough data
8.5
57
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Software Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.6
114
Not enough data
8.2
94
Not enough data
8.6
108
Not enough data
8.1
101
Not enough data
8.9
124
Not enough data
Reporting
9.3
152
Not enough data
9.1
146
Not enough data
8.7
126
Not enough data
7.9
106
Not enough data
Categories
Categories
Shared Categories
Hotjar and Sprig are categorized as Feedback Analytics, Product Analytics, Session Replay, User Research, Heatmap Tools, and Survey
Unique Categories
Hotjar is categorized as Digital Experience Monitoring (DEM), Software Testing, Digital Analytics, and E-Commerce Analytics
Sprig is categorized as Experience Management
Reviews
Reviewers' Company Size
Hotjar
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprig
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.1%
Computer Software
15.1%
Information Technology and Services
11.3%
Internet
9.6%
Retail
5.5%
Other
42.4%
Computer Software
25.2%
Information Technology and Services
19.4%
Financial Services
13.6%
Online Media
2.9%
Human Resources
2.9%
Other
35.9%
Alternatives
Discussions
What is Hotjar?
1 Comment
MN
https://boardsontop.com/longboard-size-chart/Read more
How is Hotjar different from Google Analytics?
1 Comment
AM
Hotjar has a better set of advanced tools to get a better look at heatmaps and visitor recordings. Where as Google Analytics majorly focuses on all the...Read more
Sprig has no discussions with answers
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