Compare Gong and Invoca 
At a Glance
Market Segments
Mid-Market (69.4% of reviews)
Small-Business (38.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Gong
Star Rating
(6,521)4.7 out of 5
Market Segments
Mid-Market (69.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about GongInvoca
Star Rating
(966)4.5 out of 5
Market Segments
Small-Business (38.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about InvocaSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Gong excels in user satisfaction, with many praising its intuitive interface and ease of setup. Users appreciate how quickly they can get started, with one reviewer noting that the initial setup was easy, allowing them to focus on leveraging the tool for customer insights.
- Users say Invoca provides deep call insights that enhance performance visibility and customer intent understanding. Reviewers highlight features like the signaling tool, which helps them analyze their marketing funnel effectively, showcasing Invoca's strength in delivering actionable insights.
- According to verified reviews, Gong stands out for its robust call analysis capabilities, with users noting that it captures and analyzes calls effectively. This feature has become integral to their daily workflows, helping them improve communication with prospects and customers.
- Reviewers mention that while Invoca is appreciated for its ease of use, it sometimes faces challenges in matching specific workflow needs. Some users have pointed out configuration difficulties, which can hinder the overall experience for teams with unique requirements.
- G2 reviewers highlight Gong's superior support quality, with many users expressing satisfaction with the assistance they receive. This level of support contributes to a smoother user experience, making it easier for teams to maximize the tool's potential.
- Users report that Invoca's dedicated support team is a significant asset, with one reviewer specifically praising the communication and assistance provided by their account manager. This personal touch can enhance the overall experience, especially for small businesses looking for tailored guidance.
Pricing
Entry-Level Pricing
Gong
No pricing availableInvoca
No pricing availableFree Trial
Gong
No trial information availableInvoca
Free Trial is available
Ratings
Meets Requirements
9.4
4,973
8.8
819
Ease of Use
9.3
5,030
8.4
819
Ease of Setup
9.1
1,251
8.0
554
Ease of Admin
9.1
773
8.3
536
Quality of Support
9.2
3,532
9.1
806
Has the product been a good partner in doing business?
9.3
775
9.2
540
Product Direction (% positive)
9.0
4,651
8.8
805
Features by Category
Lead Facilitation
7.1
348
Not enough data
7.3
342
Not enough data
7.5
346
Not enough data
7.6
345
Not enough data
Organization
8.3
350
Not enough data
8.3
346
Not enough data
8.3
346
Not enough data
Performance Analysis
8.5
348
Not enough data
8.6
352
Not enough data
Sales Analysis
7.8
332
Not enough data
7.9
338
Not enough data
Generative AI
8.6
287
Not enough data
8.9
294
Not enough data
Agentic AI - AI Sales Assistant
8.1
54
Not enough data
7.9
53
Not enough data
8.2
54
Not enough data
8.3
53
Not enough data
8.2
53
Not enough data
8.2
53
Not enough data
8.1
53
Not enough data
Integrated Workflows
7.8
103
Not enough data
7.9
106
Not enough data
8.3
104
Not enough data
7.3
99
Not enough data
8.4
104
Not enough data
8.4
102
Not enough data
8.5
98
Not enough data
Repeatability and Reportability
8.2
99
Not enough data
8.0
99
Not enough data
7.9
98
Not enough data
8.4
104
Not enough data
7.3
97
Not enough data
AI and Automation
7.8
90
Not enough data
7.7
88
Not enough data
7.4
87
Not enough data
7.6
87
Not enough data
8.0
87
Not enough data
Generative AI
8.2
92
Not enough data
Agentic AI - Sales Engagement
8.1
49
Not enough data
8.0
48
Not enough data
8.2
49
Not enough data
8.2
47
Not enough data
8.1
49
Not enough data
8.0
47
Not enough data
8.2
47
Not enough data
Call Analytics
9.6
2771
|
Verified
9.0
95
8.8
2473
|
Verified
8.5
79
9.1
2681
|
Verified
8.6
90
8.3
1793
|
Verified
8.3
76
Artificial Intelligence - Conversation Intelligence
8.6
1871
|
Verified
8.4
71
8.3
2527
|
Verified
8.0
80
Not enough data
Not enough data
Generative AI
8.8
690
8.2
22
Agentic AI - Conversation Intelligence
8.0
135
6.8
12
8.0
134
6.5
12
8.1
136
7.7
11
8.0
135
7.6
11
8.2
136
7.1
11
8.1
135
6.8
11
7.9
134
7.6
12
Quality Assurance
Not enough data
8.9
41
Not enough data
8.7
39
Not enough data
8.8
47
Engagement
Not enough data
8.9
43
Not enough data
8.7
46
Not enough data
8.9
43
Performance
Not enough data
8.9
42
Not enough data
9.1
41
Generative AI
Not enough data
8.2
18
Not enough data
8.6
18
Attribution Modeling
Not enough data
8.9
33
Not enough data
8.4
32
Not enough data
8.1
31
Not enough data
7.9
32
Not enough data
8.8
35
Not enough data
8.2
35
Agentic AI - Attribution
Not enough data
6.3
8
Not enough data
7.3
8
Not enough data
6.3
8
Not enough data
6.0
8
Marketing
Not enough data
8.9
25
Not enough data
9.2
27
Not enough data
9.1
35
Not enough data
9.0
37
Reporting
Not enough data
8.8
39
Not enough data
8.3
36
Not enough data
8.2
38
Revenue Sourcing and Forecasting
Feature Not Available
Not enough data
8.6
378
Not enough data
8.6
408
Not enough data
8.2
348
Not enough data
8.4
356
Not enough data
8.0
250
Not enough data
8.1
246
Not enough data
CRM Data Enrichment
9.0
402
Not enough data
8.8
390
Not enough data
9.1
424
Not enough data
Feature Not Available
Not enough data
8.6
254
Not enough data
Account Management
8.1
325
Not enough data
8.2
340
Not enough data
8.3
350
Not enough data
8.6
371
Not enough data
8.5
260
Not enough data
8.1
241
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
7.7
41
Not enough data
8.0
42
Not enough data
7.7
40
Not enough data
7.4
38
Not enough data
7.5
40
Not enough data
Generative AI
Not enough data
8.5
8
Agentic AI - Sales Analytics
8.3
55
Not enough data
8.5
55
Not enough data
8.4
57
Not enough data
8.6
58
Not enough data
8.3
57
Not enough data
Data Sourcing
8.5
744
Not enough data
8.7
788
Not enough data
8.5
715
Not enough data
8.9
803
Not enough data
8.6
726
Not enough data
Predictive Analytics
8.1
721
Not enough data
8.4
750
Not enough data
8.2
737
Not enough data
8.3
723
Not enough data
Sales Management
8.6
760
Not enough data
8.2
721
Not enough data
8.7
758
Not enough data
9.0
825
Not enough data
Agentic AI - Sales Coaching
8.1
61
Not enough data
8.5
61
Not enough data
8.3
62
Not enough data
8.3
59
Not enough data
Training
9.0
1966
|
Verified
Not enough data
9.0
2179
|
Verified
Not enough data
8.6
1528
|
Verified
Not enough data
9.2
2217
|
Verified
Not enough data
Feedback
9.3
2371
|
Verified
Not enough data
9.0
1853
|
Verified
Not enough data
9.0
1895
|
Verified
Not enough data
8.8
1605
|
Verified
Not enough data
8.9
1791
|
Verified
Not enough data
8.9
1879
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
8.9
388
Not enough data
Agentic AI - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
Not enough data
8.8
302
Not enough data
9.2
329
Not enough data
8.5
200
Tracking
Not enough data
8.7
310
Not enough data
8.9
319
Not enough data
8.7
282
Analytics
Not enough data
9.0
338
Not enough data
9.2
315
Not enough data
8.6
317
Not enough data
8.7
161
Call Routing
Not enough data
8.7
253
Not enough data
8.7
195
Not enough data
8.3
163
Administration
Not enough data
8.5
139
Not enough data
9.1
165
Not enough data
9.2
191
Agentic AI - Inbound Call Tracking
Not enough data
7.8
20
Not enough data
8.5
19
Not enough data
7.5
19
Marketing Operations
Not enough data
8.4
50
Not enough data
9.1
57
Not enough data
8.8
51
Not enough data
9.1
58
Not enough data
8.1
47
Not enough data
7.8
45
Campaign Activity
Not enough data
8.8
59
Not enough data
8.7
64
Not enough data
8.4
52
Not enough data
8.7
56
Not enough data
8.8
51
Not enough data
7.9
49
Agentic AI - Marketing Analytics
Not enough data
6.5
14
Not enough data
7.4
14
Not enough data
6.7
13
Categories
Categories
Shared Categories
Gong and Invoca are categorized as Conversation Intelligence
Unique Categories
Gong is categorized as Revenue AI Platforms, Revenue Operations & Intelligence (RO&I), Sales Engagement, AI Sales Assistant, Sales Coaching, and Sales Analytics
Invoca is categorized as Inbound Call Tracking, Marketing Analytics, Attribution, Speech Analytics, and Contact Center Quality Assurance
Reviews
Reviewers' Company Size
Gong
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Invoca
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
37.6%
Information Technology and Services
16.8%
Marketing and Advertising
9.0%
Internet
5.1%
Financial Services
3.2%
Other
28.3%
Marketing and Advertising
27.0%
Hospital & Health Care
9.0%
Financial Services
5.6%
Telecommunications
5.3%
Internet
5.3%
Other
47.7%
Discussions
What is gong software?
6 Comments
RT
Gong software is a software that records and analyzes sales calls. This allows the sales person to focus on the call and then analyze the data later. This...Read more
What is the email address to send the invite to for a last minute call to be recorded? And is there a way to send the invite via email, not through the gong site?
4 Comments
ES
assistant@gong.io worked for me!Read more
How do i make Gong automatic for all my calls ?
3 Comments
JS
You can control this in configuration settings. You should not have to log into Gong for it to record. Read more
How granular are call attribution analytics?
2 Comments
Official Response from Invoca
Invoca captures any data from the website (e.g. URL query string parameters, first-party cookie values, HTML elements) and attribute this data to the...Read more
How do you insure your customers data safety from your employees at invoca ?
2 Comments
MD
Invoca does not capture or store any credit card or billing information. Additionally, we have had no problems with security in over 2 years of extensive...Read more
Is the solution HIPAA, PCI, or GDPR compliant, and what compromises will I need to make?
2 Comments
Official Response from Invoca
Yes, Invoca takes data security and customer privacy very seriously. For healthcare Invoca is HIPAA compliant and will sign a BAA. In addition, Invoca is...Read more
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