# Best Buyer Intent Data Providers ## How Many Buyer Intent Data Providers Products Does G2 Track? **Total Products under this Category:** 98 ### Category Stats (Jul 2026) - **Average Rating:** 4.57/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Diginius Insight (+3.71%) - Among all products in this category, Diginius Insight recorded the largest rating increase compared to last month _Last updated: July 25, 2026_ ## How Does G2 Rank Buyer Intent Data Providers Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 53,200+ Authentic Reviews - 98+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Buyer Intent Data Providers ![G2 Grid® for Buyer Intent Data Providers plotting products by satisfaction and market presence](https://www.g2.com/categories/buyer-intent-data-providers/grids.png?focus%5B%5D=577&focus%5B%5D=1679&focus%5B%5D=4228&focus%5B%5D=55370&focus%5B%5D=408&focus%5B%5D=90225&focus%5B%5D=2831&focus%5B%5D=67456) Highlighted products: GTM Workspace - Powered by ZoomInfo, G2 Marketing Solutions, 6sense Revenue Marketing, 6sense Sales Intelligence, LinkedIn Sales Navigator, Qualified, Lead Forensics, and Seamless (formally Seamless.AI). Underlying data: [Grid® JSON](https://www.g2.com/categories/buyer-intent-data-providers/grids.json?focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=g2&focus%5B%5D=6sense-revenue-marketing&focus%5B%5D=6sense-sales&focus%5B%5D=linkedin-sales-navigator&focus%5B%5D=qualified&focus%5B%5D=lead-forensics&focus%5B%5D=seamless-formally-seamless-ai) **Sponsored** ### Apollo.io Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1990&secure%5Bchosen_at%5D=2026-07-30T22%3A40%3A51Z&secure%5Bdisplayable_resource_id%5D=1990&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1990&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=19743&secure%5Bresource_id%5D=1990&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fbuyer-intent-data-providers&secure%5Btoken%5D=c53e5818b5a45d19eabaf2ea539d74eff5c72325ca2d7b61cfe902dda7dfedd6&secure%5Burl%5D=https%3A%2F%2Fwww.apollo.io%2Fdemo%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3DG2Clicks%26utm_content%3Dtopic%26utm_term%3Dbuyerintentdataproviders&secure%5Burl_type%5D=custom_url) ### [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/de/products/gtm-workspace-powered-by-zoominfo/reviews) Hinweis: GTM Workspace ist die verbesserte Version von ZoomInfo Sales und ZoomInfo Copilot. GTM Workspace ist eine einheitliche Verkaufsplattform, die Account Executives und Account Manager befähigt, ihr gesamtes Geschäft aus einem einzigen Arbeitsbereich heraus zu führen. Durch die Zusammenführung von CRM-Daten, ZoomInfo-Intelligenz, Engagement-Historie und Kaufsignalen in einer konsolidierten Ansicht beseitigt GTM Workspace das ständige Kontextwechseln, das Verkäufer daran hindert, ihre beste Arbeit zu leisten. Im Kern von GTM Workspace befindet sich ein KI-Assistent, der den vollständigen Kontext des Gebiets eines Vertreters versteht - ihre Konten, offenen Möglichkeiten, vergangenen Gespräche und Echtzeitsignale - und natürliche Sprachbefehle ermöglicht, die echte Aktionen auslösen. Verkäufer können sofort Meetings vorbereiten, die Gesundheit von Konten überwachen, die Pipeline priorisieren und die besten potenziellen Kunden identifizieren, die verfolgt werden sollen, alles ohne eine einzige Schnittstelle zu verlassen. GTM Workspace integriert sich direkt mit Salesforce und hält eine bidirektionale, Echtzeit-Synchronisation aufrecht, sodass CRM-Daten automatisch aktuell bleiben. Flexible, tabellenartige Ansichten ermöglichen es Vertretern, ihre Konten, Kontakte, Leads und Möglichkeiten genau so zu analysieren, wie sie arbeiten - mit ZoomInfo firmografischen, technografischen und Intent-Daten, die direkt neben CRM-Feldern angereichert werden. Speziell für die Arbeitsweise moderner Verkaufsteams entwickelt, erfordert GTM Workspace keine Schulung, keinen Agentenaufbau und keine Ingenieurprojekte. Es funktioniert sofort einsatzbereit und liefert ab dem ersten Tag einen Mehrwert auf der Datenbasis, auf die Teams bereits vertrauen. Das Ergebnis: Verkäufer verbringen weniger Zeit damit, Informationen über getrennte Tools hinweg zusammenzuführen, und mehr Zeit damit, das zu tun, was sie am besten können - Beziehungen aufbauen und Geschäfte abschließen. **Average Rating:** 4.5/5.0 **Total Reviews:** 8,877 #### How Do G2 Users Rate GTM Workspace - Powered by ZoomInfo? - **War the product ein guter Geschäftspartner?:** 8.6/10 (Category avg: 9.3/10) - **Verfügbarkeit von Kontaktdaten:** 8.4/10 (Category avg: 8.6/10) - **Verfügbarkeit von Kontodaten:** 8.6/10 (Category avg: 8.8/10) - **Wie hoch ist der geschätzte ROI Ihrer Organisation für the product (Amortisationszeit in Monaten)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Workspace - Powered by ZoomInfo? - **Verkäufer:** [ZoomInfo](https://www.g2.com/de/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Unternehmenswebsite:** www.zoominfo.com - **Gründungsjahr:** 2000 - **Hauptsitz:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Kundenbetreuer, Vertriebsentwicklungsvertreter - **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen - **Company Size:** 48% Medium, 26% Large #### What Do G2 Reviewers Say About GTM Workspace - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **robuste und genaue Kontaktdatenbank** von GTM Workspace, die ihre Bemühungen im Outbound-Prospecting verbessert. - Benutzer finden **GTM Workspace einfach zu bedienen** , was einen reibungslosen Datenexport und effektive Lead-Pflege mit intuitiver Funktionalität ermöglicht. - Benutzer schätzen die **Datengenauigkeit** von GTM Workspace, was effektive Vertriebsintelligenz und besseren Erfolg bei der Akquise ermöglicht. - Benutzer lieben die **KI-Funktionen** von GTM Workspace, die ihre Effizienz bei der Akquise und die Konversionsraten erheblich verbessern. - Benutzer schätzen den **einfachen Zugang zu relevanten Kontakten und Unternehmen** , was die Akquise vereinfacht und die Pflege von Leads verbessert. ##### Cons - Benutzer bemerken, dass die **ungenauen Daten** die Effektivität beeinträchtigen können, was den Erfolg von Kontakten und das gesamte Benutzererlebnis beeinflusst. - Benutzer stehen vor Herausforderungen mit **veralteten Daten** , wie ungenauen E-Mail-Adressen und Jobtiteln, die eine effektive Kontaktaufnahme behindern. - Benutzer berichten, dass **veraltete Kontakte** Komplikationen verursachen, mit Problemen bei der Synchronisierung genauer Informationen aus Integrationen. - Benutzer erleben **Datenungenauigkeiten** , mit veralteten Informationen und Schwierigkeiten bei der Suche und Integration mit anderen Systemen. - Benutzer haben häufig mit **veralteten Informationen** zu tun, einschließlich schlechter E-Mail-Adressen und ungenauer Berufsbezeichnungen, was ihren Arbeitsablauf erschwert. #### What Are Recent G2 Reviews of GTM Workspace - Powered by ZoomInfo? **["Effiziente Verkaufsakquise, benötigt UI-Verbesserung"](https://www.g2.com/de/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858)** **Rating:** 4.5/5.0 stars _— Kiet N._ [Read full review](https://www.g2.com/de/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858) **["Ein leistungsstarkes KI-Tool für den Erfolg im Innendienstverkauf"](https://www.g2.com/de/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485)** **Rating:** 4.0/5.0 stars _— Raju S._ [Read full review](https://www.g2.com/de/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485) #### What Are G2 Users Discussing About GTM Workspace - Powered by ZoomInfo? - [Wie befähigt ZoomInfo SalesOS Vertriebsteams, durch datengesteuerte Einblicke bessere Ergebnisse zu erzielen?](https://www.g2.com/de/discussions/how-does-zoominfo-salesos-empower-sales-teams-to-achieve-better-results-through-data-driven-insights) - 3 comments, 1 upvote - [Wofür wird ZoomInfo SalesOS verwendet?](https://www.g2.com/de/discussions/what-is-zoominfo-salesos-used-for) - 3 comments, 1 upvote - [Is ZoomInfo legal?](https://www.g2.com/de/discussions/is-zoominfo-legal) - 6 comments, 1 upvote - [Wer sind die drei größten Konkurrenten von ZoomInfo?](https://www.g2.com/de/discussions/who-are-zoominfo-s-top-3-competitors) - 4 comments, 2 upvotes - [Wie erhält ZoomInfo meine Daten?](https://www.g2.com/de/discussions/how-does-zoominfo-get-my-details) - 2 comments, 1 upvote ### [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) G2 is the world's largest and most trusted software marketplace. More than 90 million people annually — including employees at all of the Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation, manage their software spend, and grow their business. **Average Rating:** 4.6/5.0 **Total Reviews:** 5,346 #### How Do G2 Users Rate G2 Marketing Solutions? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.7/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.3/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind G2 Marketing Solutions? - **Seller:** [G2](https://www.g2.com/sellers/g2) - **Company Website:** www.g2.com - **Year Founded:** 2012 - **HQ Location:** Chicago, USA - **Twitter:** @G2dotcom 32,942 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=545a5c15bfc1d762f132f7ceab6872371290c28b2337aa4d8ffa55287b728776&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2641084%2F&secure%5Burl_type%5D=linkedin_company_website) 1,504 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Software Engineer, Marketing Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 43% Small, 37% Medium #### What Do G2 Reviewers Say About G2 Marketing Solutions? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of G2 Marketing Solutions, allowing for effortless expression of experiences and insights. - Users value the **authenticity and transparency** of G2 Marketing Solutions, trusting real reviews to guide their decisions. - Users appreciate G2 Marketing Solutions' **user-friendly interface** and credible reviews, enhancing informed decisions about technology. - Users value the **genuine and fair reviews** on G2 Marketing Solutions, enabling informed decisions based on real experiences. - Users value the **authentic reviews** on G2 Marketing Solutions, finding it a reliable source for technology insights. ##### Cons - Users find the **approval process unpredictable** , leading to confusion and outdated reviews that hinder informed decisions. - Users express concern over **biased reviews** that may not reflect the current quality of G2 Marketing Solutions. - Users experience a **lack of clarity** regarding review approval and video submission statuses, impacting their overall satisfaction. - Users find the **time-consuming nature** of lengthy feedback requests from G2 Ask to be burdensome and inefficient. - Users experience **confusion due to the non-intuitive interface** and inconsistencies in review processes and support access. #### What Are Recent G2 Reviews of G2 Marketing Solutions? **["Valuable for building trust with software buyers with helpful support"](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13147357)** **Rating:** 5.0/5.0 stars _— Kathryn T._ [Read full review](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13147357) **["A Trusted Platform for Customer Engagement - G2"](https://www.g2.com/survey_responses/g2-marketing-solutions-review-8042560)** **Rating:** 5.0/5.0 stars _— Prakash U._ [Read full review](https://www.g2.com/survey_responses/g2-marketing-solutions-review-8042560) #### What Are G2 Users Discussing About G2 Marketing Solutions? - [In what ways is G2.com influencing purchasing decisions in the software and technology market?](https://www.g2.com/discussions/in-what-ways-is-g2-com-influencing-purchasing-decisions-in-the-software-and-technology-market) - 8 comments, 4 upvotes - [How is G2.com being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-g2-com-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field) - 6 comments, 2 upvotes - [What is G2.com used for?](https://www.g2.com/discussions/what-is-g2-com-used-for) - 11 comments, 6 upvotes - [What is G2 Marketing Solutions used for?](https://www.g2.com/discussions/what-is-g2-marketing-solutions-used-for) - 2 comments - [How much does g2 crowd cost?](https://www.g2.com/discussions/how-much-does-g2-crowd-cost) - 12 comments, 5 upvotes ### [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) 6sense Revenue Marketing is a B2B revenue marketing and account-based go-to-market (GTM) platform that helps marketing and revenue teams identify in-market accounts, prioritize buying groups, and execute coordinated engagement across digital channels using buyer intent and predictive analytics. The platform is built for B2B organizations with long sales cycles and multi-stakeholder buying processes. Typical users included CMOs, demand generation leaders, ABM managers, marketing operations teams, and revenue operations leaders. 6sense Revenue Marketing is commonly evaluated alongside ABM platforms, buyer intent data providers, and revenue intelligence solutions, but is designed to function as a centralized decision and orchestration layer within the broader go-to-market technology stack. 6sense Revenue Marketing aggregates and analyzes large volumes of first-party and third-party data, including buyer intent signals, website engagement, CRM and marketing automation platform data, firmographics, and technographics. AI-driven models asses account fit, buying stage, engagement behavior, and momentum to determine which accounts are actively researching solutions and how close they are to a purchase decision. These insights are continuously updated, allowing marketers to move beyond static lead scoring and rule-based segmentation. The platform embeds intelligence directly into campaign execution through automated workflows that connect advertising platforms, marketing automation platforms, web experiences, and sales engagement tools. Marketing teams can create dynamic audiences, trigger multi-channel campaigns, and adapt messaging and timing based on real-time buyer behavior. AI-powered agents assist with tasks such as personalized outreach, inbound follow-up, and campaign activation, helping teams scale execution while reducing manual effort. Key capabilities of 6sense Revenue Marketing include: -Buyer intent data and predictive analytics for identifying in-market accounts -Account- and buying-group-level prioritization and segmentation -Automated audience activations across advertising, email, web, and sales tools -Workflow orchestration integrated with CRM and marketing automation platforms -Reporting focused on account engagement, pipeline influence, and revenue impact Common use cases include account-based marketing (ABM/ABX), intent-based demand generation, inbound lead follow-up, pipeline acceleration, and marketing and sales alignment around shared account qualification models. 6sense Revenue Marketing is designed to support revenue-focused marketing execution rather than lead volume optimization. By aligning buyer intent data, predictive prioritization, and cross-channel activation in a single platform, it helps organizations measure marketing effectiveness based on account progression and pipeline contribution instead of surface-level engagement metrics. **Average Rating:** 4.2/5.0 **Total Reviews:** 1,455 #### How Do G2 Users Rate 6sense Revenue Marketing? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.5/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.0/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind 6sense Revenue Marketing? - **Seller:** [6sense](https://www.g2.com/sellers/6sense) - **Company Website:** www.6sense.com - **Year Founded:** 2013 - **HQ Location:** San Francisco, CA - **Twitter:** @6senseInc 16,911 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f878e074ce08af240ccf2d7686f8d0354b1eb43cda29c97a85bc1341f9d67152&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3677944%2F&secure%5Burl_type%5D=linkedin_company_website) 1,653 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 52% Medium, 37% Large #### What Do G2 Reviewers Say About 6sense Revenue Marketing? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **insightful intent data** from 6sense, enhancing ad strategies and streamlining account segmentation. - Users value the **ease of use** of 6sense Revenue Marketing, allowing seamless setup of segments and alerts. - Users appreciate the **advanced targeting features** of 6sense Revenue Marketing, enhancing campaign effectiveness and audience engagement. - Users value the **easy-to-use lead generation features** of 6sense, providing crucial insights for successful campaigns. - Users appreciate the **clear visibility into the buying journey** that 6sense provides, aiding in strategic ad placement. ##### Cons - Users face a **steep learning curve** with 6sense Revenue Marketing, struggling with setup and data interpretation. - Users often experience a **steep learning curve** and slow performance, making it challenging to maximize the platform's benefits. - Users find the **learning difficulty** significant, with challenges in understanding and navigating the detailed taxonomy and UI. - Users struggle with the **complexity of setup** , requiring significant time investment before experiencing value from 6sense. - Users find the **missing features** make setup complex and limit visibility into individual engagement for effective outreach. #### What Are Recent G2 Reviews of 6sense Revenue Marketing? **["Intent Data That Transforms Account Prioritization"](https://www.g2.com/survey_responses/6sense-revenue-marketing-review-13162435)** **Rating:** 4.0/5.0 stars _— Deepak K._ [Read full review](https://www.g2.com/survey_responses/6sense-revenue-marketing-review-13162435) **["Comprehensive B2B Marketing Platform with Actionable Insights"](https://www.g2.com/survey_responses/6sense-revenue-marketing-review-13165681)** **Rating:** 4.5/5.0 stars _— Verified User in Hospital & Health Care_ [Read full review](https://www.g2.com/survey_responses/6sense-revenue-marketing-review-13165681) ### [6sense Sales Intelligence](https://www.g2.com/products/6sense-sales/reviews) 6sense Sales Intelligence is an AI‑powered revenue technology solution designed to help B2B sales teams identify in‑market accounts, understand buyer intent, and engage prospects with the right message at exactly the right moment. Positioned as part of the broader 6sense Revenue AI platform, it equips sellers with deep data, predictive insights, and automated workflows that dramatically improve pipeline quality and conversion efficiency. Drawing on trillions of buyer signals collected daily, 6sense analyzes intent behavior, firmographics, technographics, and engagement patterns to surface the accounts most ready to buy and the actions sellers should take to influence their journey. At the core of the platform is robust access to company and contact intelligence. Sales Intelligence provides enriched profiles, including verified emails, phone numbers, and detailed account attributes. Users can employ tools like Company & People Search, List Builder, and Sales Alerts to quickly zero in on high‑value opportunities. The platform’s credit‑based system allows teams to unlock and export relevant data as needed, making it scalable for sales organizations of different sizes and operational models. Where 6sense differentiates itself is in its predictive capabilities. Using its proprietary 6AI engine, the platform scores and prioritizes accounts based on buying stage, behavioral intent, and likelihood to convert. This predictive modeling helps sellers focus efforts where they matter most, reducing time spent on unqualified outreach. The solution also embeds intelligence directly into seller workflows through features like Sales Copilot, intelligent workflows, and AI‑recommended actions, ensuring sales teams receive contextually relevant insights without switching tools. Sales teams benefit from seamless integrations with leading CRMs, sales engagement platforms, and marketing automation tools, enabling smooth activation across channels. Real‑time buying signals and automated alerts help sellers engage prospects earlier in the journey—often before competitors even realize a deal is forming. This proactive engagement model is reinforced by detailed reporting and dashboards, providing clear visibility into account progression and revenue impact. Overall, 6sense Sales Intelligence empowers revenue teams to move beyond traditional lead‑based approaches and embrace a more efficient, account‑centric strategy. With deep data, advanced AI, and automated decisioning, it transforms how sellers prioritize outreach, personalize engagement, and accelerate deals—ultimately helping organizations win more opportunities with less manual effort. **Average Rating:** 3.9/5.0 **Total Reviews:** 1,032 #### How Do G2 Users Rate 6sense Sales Intelligence? - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.3/10) - **Contact Data Availability:** 6.6/10 (Category avg: 8.6/10) - **Account Data Availability:** 7.2/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind 6sense Sales Intelligence? - **Seller:** [6sense](https://www.g2.com/sellers/6sense) - **Company Website:** www.6sense.com - **Year Founded:** 2013 - **HQ Location:** San Francisco, CA - **Twitter:** @6senseInc 16,911 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f878e074ce08af240ccf2d7686f8d0354b1eb43cda29c97a85bc1341f9d67152&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3677944%2F&secure%5Burl_type%5D=linkedin_company_website) 1,653 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 49% Medium, 37% Large #### What Do G2 Reviewers Say About 6sense Sales Intelligence? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **enhanced lead generation** capabilities of 6sense, simplifying prospecting and territory management significantly. - Users value the **accurate intent data** from 6sense, providing a competitive advantage in understanding potential customers. - Users highlight the **buyer intent signals** in 6sense, providing valuable insights to target leads effectively. - Users value the **insightful prospecting** capabilities of 6sense, streamlining their sales efforts and boosting productivity. - Users value the **ease of use** of 6sense Sales Intelligence, appreciating its intuitive navigation and centralized data access. ##### Cons - Users report **inaccurate data** , citing high bounce rates from incorrect contact information impacting communication efforts. - Users find the **data quality lacking** in 6sense, leading to reliance on manual prospecting and causing inefficiencies. - Users report significant **accuracy issues** with 6sense, citing false positives and incorrect contact information frequently. - Users find the **learning difficulty** challenging, especially for newcomers, due to the tool's complexity and UI. - Users are frustrated with the **poor lead quality** of 6sense, often encountering false positives and unproductive leads. #### What Are Recent G2 Reviews of 6sense Sales Intelligence? **["6sense Sales Intelligence Helps Prioritize In-Market Accounts and Build Higher-Quality Pipeline"](https://www.g2.com/survey_responses/6sense-sales-intelligence-review-12555167)** **Rating:** 4.0/5.0 stars _— Derrick V._ [Read full review](https://www.g2.com/survey_responses/6sense-sales-intelligence-review-12555167) **["Clear Buying Intent Insights That Make Prospecting More Efficient"](https://www.g2.com/survey_responses/6sense-sales-intelligence-review-13185725)** **Rating:** 5.0/5.0 stars _— Quinton M._ [Read full review](https://www.g2.com/survey_responses/6sense-sales-intelligence-review-13185725) ### [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) LinkedIn Sales Navigator is the best version of LinkedIn for salespeople. Sales Navigator makes it simple to establish and grow relationships with prospects and customers by helping you tap into the full power of LinkedIn, the world’s largest professional network of 860M + members, 60M + companies, and 200 countries and territories. **Average Rating:** 4.4/5.0 **Total Reviews:** 2,174 #### How Do G2 Users Rate LinkedIn Sales Navigator? - **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind LinkedIn Sales Navigator? - **Seller:** [LinkedIn](https://www.g2.com/sellers/linkedin) - **Year Founded:** 2003 - **HQ Location:** Sunnyvale, CA - **Twitter:** @LinkedIn 1,831,939 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=decb61700e520517627441e163dacb768f00df0ddc5921e3fc96f217b5e8df8f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1337%2F&secure%5Burl_type%5D=linkedin_company_website) 23,539 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 33% Small #### What Do G2 Reviewers Say About LinkedIn Sales Navigator? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **efficient lead generation** capabilities of LinkedIn Sales Navigator, continuously discovering new opportunities for growth. - Users find LinkedIn Sales Navigator to be **very easy to use** , appreciating its navigability and essential features for prospecting. - Users are impressed by the **advanced search features** of LinkedIn Sales Navigator, enhancing their prospecting and outreach efficiency. - Users value the **effective contact discovery** of LinkedIn Sales Navigator, streamlining outreach to key decision makers. - Users appreciate the **detailed filters and insights** in LinkedIn Sales Navigator, enhancing lead generation and prospecting efficiency. ##### Cons - Users find LinkedIn Sales Navigator **occasionally expensive** and suggest lower pricing options for better accessibility. - Users are frustrated by the **missing export features** in Sales Navigator, complicating efforts to manage leads effectively. - Users find the **learning curve steep** with LinkedIn Sales Navigator, needing time to navigate its complex features. - Users face **integration issues** with LinkedIn Sales Navigator, complicating data export and CRM connections. - Users find the **frustrating user experience** related to the interface and functioning limits effective utilization of Sales Navigator. #### What Are Recent G2 Reviews of LinkedIn Sales Navigator? **["Advanced Lead Targeting and Relationship Insights in One Powerful Platform"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747)** **Rating:** 4.5/5.0 stars _— Karthick P._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747) **["Easy Company Targeting and Persona Filters to Reach Decision Makers Faster"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346)** **Rating:** 4.5/5.0 stars _— Matthew W._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346) #### What Are G2 Users Discussing About LinkedIn Sales Navigator? - [Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?](https://www.g2.com/discussions/can-you-explain-how-to-utilize-linkedin-sales-navigator-s-lead-recommendation-feature-for-targeted-sales-outreach) - 5 comments, 2 upvotes - [What is LinkedIn Sales Navigator used for?](https://www.g2.com/discussions/what-is-linkedin-sales-navigator-used-for) - 6 comments - [What is Sales Navigator for?](https://www.g2.com/discussions/what-is-sales-navigator-for) - 2 comments, 1 upvote - [Does LinkedIn Premium include sales navigator?](https://www.g2.com/discussions/does-linkedin-premium-include-sales-navigator) - 2 comments, 2 upvotes - [What is the difference between LinkedIn and sales navigator?](https://www.g2.com/discussions/what-is-the-difference-between-linkedin-and-sales-navigator) - 2 comments ### [Qualified](https://www.g2.com/products/qualified/reviews) Qualified is the Agentic Marketing platform for B2B companies around the world. Headquartered in San Francisco, Qualified is built to modernize and maximize inbound pipeline generation with Piper the AI SDR Agent. Piper autonomously engages website visitors, captures leads, and converts them into pipeline with zero human intervention. With Piper, Qualified is transforming pipeline generation as we know it today. Your website is the front door to your business and the pinnacle of pipeline generation, but what happens when interested buyers want to learn more? They submit a web form and move on. Those leads get added to a queue for an inbound Sales Development Rep (SDR) to follow up with and nurture to pipeline for your sales team. How long does it take for an inbound lead to hear back? It can take hours, if not days. In the world of sales and marketing, speed is crucial as 78% of buyers go with the vendor that responds to them first. The problem is it's impossible to respond quickly with the current process because it's painfully manual, time intensive, and it relies on limited human capacity. But it doesn’t have to be this way. In the age of AI, we can put pipeline generation on autopilot. Meet Piper the AI SDR Agent. She operates across your entire inbound motion and works tirelessly to convert qualified buyers into pipeline, 24x7. Piper knows everything about your buyers. She profiles every website visitor to understand whether they're qualified and where they are in the buying journey then works toward her conversion goals. Piper also turns every touchpoint on your website into an opportunity for conversion with live chat, meeting booking, and personalized marketing offers. What's more, Piper works the inbox to send fast, personalized follow up and nurture emails to each and every lead. Hundreds of the world’s leading brands—including Crunchbase, Demandbase, Greenhouse, Plaid, and Suse—have hired Piper the AI SDR Agent to grow their inbound pipeline and are seeing real tangible business results. **Average Rating:** 5.0/5.0 **Total Reviews:** 1,522 #### How Do G2 Users Rate Qualified? - **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.3/10) - **Contact Data Availability:** 9.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 9.4/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 9.4/10 (Category avg: 10/10) #### Who Is the Company Behind Qualified? - **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce) - **Company Website:** www.salesforce.com - **Year Founded:** 1999 - **HQ Location:** San Francisco, CA - **Twitter:** @salesforce 579,511 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website) 83,223 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Operations Manager, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 67% Medium, 21% Large #### What Do G2 Reviewers Say About Qualified? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **exceptional customer support** provided by Qualified, enhancing implementation and ongoing value significantly. - Users find the **dedicated support and visibility** from Qualified invaluable for successful implementation and ongoing optimization. - Users commend Qualified for its **user-friendly interface and innovative features** that enhance lead qualification and engagement. - Users value the **ease of use** of Qualified, making integration and maximizing feature benefits seamless and efficient. - Users value the **exceptional customer service** , feeling supported by dedicated team members during implementation and beyond. ##### Cons - Users struggle with the **learning curve** of Qualified, particularly regarding usability and intuitiveness in various areas. - Users find the **missing features** in Qualified limit functionality, affecting data extraction and user experience. - Users note a **steep learning curve** for using Qualified effectively, though support helps ease the transition. - Users desire more **customization options** for graphic elements and experience-specific shortcuts to enhance user interaction. - Users find the **complexity** of routing rules and setup challenging, requiring significant time and support for mastery. #### What Are Recent G2 Reviews of Qualified? **["Intuitive Chat Experiences with Powerful AI SDR and Exceptional Support"](https://www.g2.com/survey_responses/qualified-review-13183739)** **Rating:** 5.0/5.0 stars _— Stephanie A._ [Read full review](https://www.g2.com/survey_responses/qualified-review-13183739) **["Outstanding AI SDR Platform with Measurable Results"](https://www.g2.com/survey_responses/qualified-review-13144765)** **Rating:** 5.0/5.0 stars _— Kekul S._ [Read full review](https://www.g2.com/survey_responses/qualified-review-13144765) #### What Are G2 Users Discussing About Qualified? - [What is Qualified used for?](https://www.g2.com/discussions/what-is-qualified-used-for) - [What skills does a software developer need in 2020?](https://www.g2.com/discussions/what-skills-does-a-software-developer-need-in-2020) - [What qualities do you need to be a software developer?](https://www.g2.com/discussions/what-qualities-do-you-need-to-be-a-software-developer) - [What is qualified io?](https://www.g2.com/discussions/what-is-qualified-io) ### [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) Seamless is a real-time B2B search engine for contact data that provides verified emails, cell phone numbers and sales insights to find, connect and close your next big deal. Our platform includes 1.7B+ Contacts and 150M Company Profiles researched, including Buyer Intent, Job Changes and Data Enrichment, all powered by AI to ensure you always have the most accurate data possible. Our sales intelligence and lead intelligence tool is used by over 1,000,000 users across the globe to automate the tedious process of list building. Our integrations include all of your favorite CRMs, like Salesforce, HubSpot, Salesloft, Outreach, Pipedrive, and more. **Average Rating:** 4.4/5.0 **Total Reviews:** 5,349 #### How Do G2 Users Rate Seamless (formally Seamless.AI)? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.5/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.4/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Seamless (formally Seamless.AI)? - **Seller:** [Seamless](https://www.g2.com/sellers/seamless-803b0bbf-7ae7-470b-ba27-72e05602ad0d) - **Company Website:** www.seamless.ai - **Year Founded:** 2015 - **HQ Location:** Columbus, Ohio - **Twitter:** @SeamlessAI 25,330 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, CEO - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 64% Small, 29% Medium #### What Do G2 Reviewers Say About Seamless (formally Seamless.AI)? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **contact information accessibility** of Seamless, enhancing lead generation and prospecting efficiency. - Users find Seamless to be **extremely user-friendly** , appreciating its quick setup and effective CRM integration. - Users appreciate the **accuracy and speed** of Seamless.AI in generating high-quality leads for effective sales outreach. - Users praise the **data accuracy** of Seamless.AI, noting it significantly improves lead generation and outreach effectiveness. - Users value the **accuracy of information** provided by Seamless, enhancing their lead generation and outreach efficiency. ##### Cons - Users report **inaccurate data** with Seamless, particularly with phone numbers and mixed results from searches. - Users find that **outdated contacts** lead to inefficiencies and require extra steps to ensure data quality. - Users find the **outdated information** on Seamless can lead to inaccurate searches and missing contact details. - Users highlight the need for improved **data accuracy** , as current results can be inconsistent and unreliable. - Users feel that Seamless is **expensive** , especially for small to medium businesses seeking personalized packages. #### What Are Recent G2 Reviews of Seamless (formally Seamless.AI)? **["High-Quality Verified Data, Easy Interface, and Great Value with Seamless.ai"](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465)** **Rating:** 5.0/5.0 stars _— Gemma Serenity G._ [Read full review](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465) **["Use seamless.ai for lead Generation "](https://www.g2.com/survey_responses/seamless-review-10011949)** **Rating:** 5.0/5.0 stars _— Kartik M._ [Read full review](https://www.g2.com/survey_responses/seamless-review-10011949) #### What Are G2 Users Discussing About Seamless (formally Seamless.AI)? - [What is Seamless.ai used for?](https://www.g2.com/discussions/what-is-seamless-ai-used-for) - 4 comments, 2 upvotes - [What is seamless software?](https://www.g2.com/discussions/seamless-ai-what-is-seamless-software) - 1 comment - [Is seamless Ai legal?](https://www.g2.com/discussions/is-seamless-ai-legal) - 4 comments - [How much is seamless AI?](https://www.g2.com/discussions/how-much-is-seamless-ai) - 1 comment - [What does seamless AI do?](https://www.g2.com/discussions/what-does-seamless-ai-do) - 4 comments ### [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database - our crown jewels - which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,143 #### How Do G2 Users Rate Lead Forensics? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.0/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Lead Forensics? - **Seller:** [Lead Forensics](https://www.g2.com/sellers/lead-forensics) - **Company Website:** www.leadforensics.com - **Year Founded:** 2009 - **HQ Location:** London - **Twitter:** @LeadForensics 6,413 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0d6229993a3fd8a5ebf14d44e74c81230f39240773976abb6493b4fc2d27d994&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2517220%2F&secure%5Burl_type%5D=linkedin_company_website) 799 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Manager, Business Development Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 59% Small, 35% Medium #### What Do G2 Reviewers Say About Lead Forensics? _AI-generated summary from verified user reviews_ ##### Pros - Users highlight the **ease of use** of Lead Forensics, emphasizing its straightforward setup and reliable functionality. - Users value the **lead generation capabilities** of Lead Forensics, enhancing sales visibility and marketing effectiveness. - Users appreciate the **helpful support** from Account Managers, enhancing their experience and maximizing the platform's benefits. - Users praise the **outstanding customer support** from Lead Forensics, highlighting their helpfulness and responsiveness. - Users value the **real-time visibility** into prospective clients' searches and website visits, enhancing their marketing strategies. ##### Cons - Users report **poor lead quality** , with issues like incorrect email addresses and irrelevant international leads affecting usability. - Users experience **missing information** that limits understanding of visitor origins and reasons for engagement. - Users often face **outdated contacts** , as email addresses and phone numbers may not be accurate or relevant. - Users experience challenges with **incorrect information** , leading to missed opportunities and communication issues with clients. - Users find the **missing features** of Lead Forensics limiting, particularly regarding contact identification and access restrictions. #### What Are Recent G2 Reviews of Lead Forensics? **["Lead Forensics Helps Identify High-Intent Visitors and Boost Campaign Effectiveness"](https://www.g2.com/survey_responses/lead-forensics-review-11074275)** **Rating:** 4.5/5.0 stars _— Jake H._ [Read full review](https://www.g2.com/survey_responses/lead-forensics-review-11074275) **["Lead Forensics Makes Prospecting Targeted and Efficient with Excellent Support"](https://www.g2.com/survey_responses/lead-forensics-review-13089043)** **Rating:** 5.0/5.0 stars _— Charly K._ [Read full review](https://www.g2.com/survey_responses/lead-forensics-review-13089043) #### What Are G2 Users Discussing About Lead Forensics? - [What is Lead Forensics used for?](https://www.g2.com/discussions/what-is-lead-forensics-used-for) ### [Apollo.io](https://www.g2.com/products/apollo-io/reviews) Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs. **Average Rating:** 4.7/5.0 **Total Reviews:** 9,362 #### How Do G2 Users Rate Apollo.io? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.5/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Apollo.io? - **Seller:** [Apollo.io](https://www.g2.com/sellers/apollo-io) - **Company Website:** www.apollo.io - **Year Founded:** 2015 - **HQ Location:** San Francisco, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd66144fa663d2dd3c2508a803817bd944c2b55318e4c7961b7f099adc28bac4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapollo-io%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Business Development Manager - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 67% Small, 29% Medium #### What Do G2 Reviewers Say About Apollo.io? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Apollo.io, enjoying a simple interface that streamlines their workflow. - Users highlight Apollo.io for its **streamlined lead generation** , enhancing accessibility and efficiency in sales prospecting. - Users value the **comprehensive database and seamless automation** of Apollo.io for efficient prospecting and support. - Users appreciate the **mass automation and personalization** features of Apollo.io, significantly enhancing their outreach efficiency. - Users value the **time-saving automation** of Apollo.io, streamlining outreach and enhancing overall productivity. ##### Cons - Users find the **limited CRM integration** options frustrating, wishing for more features in the basic plan. - Users experience **inaccurate data** on Apollo.io, requiring manual verification and leading to unreliable contact information. - Users find the **learning curve steep** and the UI clunky, making effective navigation challenging. - Users find Apollo.io's **limited features** restrictive, particularly regarding CRM integrations and sequence allowances in cheaper plans. - Users experience **data inaccuracy** with Apollo.io, finding outdated or incorrect contact information hampers effective outreach efforts. #### What Are Recent G2 Reviews of Apollo.io? **["Sales Development Representative"](https://www.g2.com/survey_responses/apollo-io-review-8798250)** **Rating:** 5.0/5.0 stars _— Aravind D._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-8798250) **["Apollo.io Supercharges Prospecting with Powerful Data, Sequencing, and CRM Integration"](https://www.g2.com/survey_responses/apollo-io-review-13134727)** **Rating:** 5.0/5.0 stars _— Sanskar M._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-13134727) #### What Are G2 Users Discussing About Apollo.io? - [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) - 3 comments, 2 upvotes - [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) - 6 comments, 3 upvotes - [How do I remove my information from Apollo io?](https://www.g2.com/discussions/how-do-i-remove-my-information-from-apollo-io) - 4 comments, 1 upvote - [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) - 11 comments, 6 upvotes - [What is Apollo io?](https://www.g2.com/discussions/what-is-apollo-io) - 3 comments, 1 upvote ### [Demandbase One](https://www.g2.com/de/products/demandbase-one/reviews) Demandbase ist die führende, unternehmensgerechte Account-basierte GTM-Plattform für Vertriebs- und Marketingteams, die darauf ausgelegt ist, jeden Moment und jeden Dollar zu nutzen. Seit der Schaffung der Kategorie im Jahr 2013 haben wir Technologien entwickelt, um die Fähigkeit der Umsatzteams zu verbessern, die richtige Botschaft zur richtigen Zeit an die richtigen Kunden zu liefern. Angetrieben von branchenführenden Daten, unserem transparenten und anpassbaren KI-gestützten Modell und Integrationen, die sich nahtlos in Ihren Tech-Stack einfügen, hilft Demandbase Ihnen, bedeutungsvolle Maßnahmen selbstbewusst und effizient zu ergreifen. Wir wissen, dass es kein „One-Size-Fits-All“ im Account-basierten Marketing und Vertrieb gibt. Deshalb haben wir unsere Plattform flexibel gestaltet, um dynamische GTM-Bewegungen, nuancierte Geschäftsregeln und vielfältige Integrationen, mit denen andere Schwierigkeiten haben, problemlos zu bewältigen. Demandbase One™ ist Ihr Account-basiertes GTM-Kontrollzentrum, das Ihren gesamten Umsatz-Stack antreibt. Unsere KI-gesteuerte Engine vereint First- und Third-Party-Daten, optimiert die kanalübergreifende Ausführung und verbindet die Tools in Ihrem Stack mit denselben Daten, Erkenntnissen und Workflows, um Ihren Umsatz zu beschleunigen. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,941 #### How Do G2 Users Rate Demandbase One? - **War the product ein guter Geschäftspartner?:** 8.8/10 (Category avg: 9.3/10) - **Verfügbarkeit von Kontaktdaten:** 7.5/10 (Category avg: 8.6/10) - **Verfügbarkeit von Kontodaten:** 8.2/10 (Category avg: 8.8/10) - **Wie hoch ist der geschätzte ROI Ihrer Organisation für the product (Amortisationszeit in Monaten)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Demandbase One? - **Verkäufer:** [Demandbase](https://www.g2.com/de/sellers/demandbase) - **Unternehmenswebsite:** www.demandbase.com - **Gründungsjahr:** 2005 - **Hauptsitz:** San Francisco, CA - **Twitter:** @Demandbase 21,346 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fbd6df6ae02e0de4dfedb3f639579bc9dbe447eab6e09932935521ae69a2dba8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F89759%2F&secure%5Burl_type%5D=linkedin_company_website) 987 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Who Uses This:** Kundenbetreuer, Business Development Vertreter - **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen - **Company Size:** 48% Medium, 32% Large #### What Do G2 Reviewers Say About Demandbase One? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **Benutzerfreundlichkeit** von Demandbase One, was die Effizienz bei der mühelosen Erstellung gezielter benutzerdefinierter Zielgruppen verbessert. - Benutzer schätzen die **umfassenden Datensätze** von Demandbase One, die gezielte Marketing- und Zielgruppenbindungsstrategien verbessern. - Benutzer schätzen das **umfassende Werkzeugset** von Demandbase One, das die Zielgruppenansprache und Analysen für eine effektive ABM-Strategie verbessert. - Benutzer schätzen die **vereinheitlichten Daten und nahtlosen Integrationen** von Demandbase One, die ihre Marketing- und Vertriebsbemühungen erheblich verbessern. - Benutzer schätzen die **aufschlussreichen Absichtsdaten** von Demandbase One für eine schnelle und effektive Zielgruppenansprache und Entscheidungsfindung. ##### Cons - Benutzer stehen bei Demandbase One vor einer **steilen Lernkurve** , was es schwierig macht, alle Funktionen effektiv zu nutzen. - Benutzer finden die **steile Lernkurve** von Demandbase One frustrierend, da mehr Schulung erforderlich ist, um seine Funktionen optimal zu nutzen. - Benutzer finden die **steile Lernkurve** von Demandbase One herausfordernd, insbesondere für neue oder kleinere Teams, denen es an Fachwissen mangelt. - Benutzer finden die **Lernschwierigkeit** von Demandbase One herausfordernd, insbesondere für diejenigen, die keine technischen Fähigkeiten haben. - Benutzer finden die **Navigation unintuitiv** , was es schwierig macht, Kampagnen effektiv zu navigieren und zu verwalten. #### What Are Recent G2 Reviews of Demandbase One? **["Leistungsstarke Intent-Daten und Kontoeinblicke für die Priorisierung von B2B-Konten"](https://www.g2.com/de/survey_responses/demandbase-one-review-12823589)** **Rating:** 4.5/5.0 stars _— Himanshu J._ [Read full review](https://www.g2.com/de/survey_responses/demandbase-one-review-12823589) **["Demandbase One: Leistungsstarkes Targeting, Intent-Einblicke und Sichtbarkeit auf Kontoebene"](https://www.g2.com/de/survey_responses/demandbase-one-review-12742698)** **Rating:** 4.0/5.0 stars _— Nijat I._ [Read full review](https://www.g2.com/de/survey_responses/demandbase-one-review-12742698) #### What Are G2 Users Discussing About Demandbase One? - [Wie nutze ich als Anfänger die Account-Based-Marketing-Funktion von Demandbase One effektiv für zielgerichtete Kampagnen?](https://www.g2.com/de/discussions/as-a-beginner-how-do-i-effectively-use-demandbase-one-s-account-based-marketing-feature-for-targeted-campaigns) - 1 upvote - [Wofür wird Demandbase ABM/ABX Cloud verwendet?](https://www.g2.com/de/discussions/what-is-demandbase-abm-abx-cloud-used-for) - [What does Insideview Data Integrity do?](https://www.g2.com/de/discussions/what-does-insideview-data-integrity-do) - [What is the use of Insideview Data Integrity?](https://www.g2.com/de/discussions/what-is-the-use-of-insideview-data-integrity) - [What does inside view do?](https://www.g2.com/de/discussions/what-does-inside-view-do) ### [GTM Studio - Powered by ZoomInfo](https://www.g2.com/products/gtm-studio-powered-by-zoominfo/reviews) Note: GTM Studio is the upgraded version of ZoomInfo Marketing and ZoomInfo Operations. GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace so plays fire automatically, moments aren't missed, and reps always know what to do next. Designed for RevOps and marketing teams, GTM Studio eliminates tool sprawl by connecting CRM, marketing, sales, and third-party data into a single live canvas - giving every team a complete, AI-ready view of their market. At the core of GTM Studio is built-in waterfall enrichment that automatically fills in missing contact and account data across 25+ vendors, so the data powering every play is always complete and actionable. AI-powered insights surface buying signals in real time, helping teams respond to in-market buyers in under five minutes - before competitors have even pulled a list. Every insight is grounded in your ICP, so GTM decisions are faster, sharper, and more informed. GTM Studio is built for speed to execution. A library of pre-built plays - including inbound acceleration, champion tracking, and competitive displacement - can be launched in a single click, with no tickets, no engineering support, and no waiting. Custom plays can be designed, tested, and scaled without code or developer involvement, compressing what used to take weeks into minutes. Specialized AI agents handle enrichment, scoring, routing, and message creation automatically, so teams stay focused on results rather than operations. GTM Studio integrates with the tools revenue teams already rely on - Salesforce, HubSpot, Salesloft, Gong, Slack, and 50+ more - ensuring signals flow freely across the stack and execution happens without friction. Built-in analytics measure what's working in real time, while automated workflows and alerts keep teams responsive to every change in GTM data. The result is a GTM motion that runs on its own - where top-performing teams launch more than 50 plays per quarter, expansion campaigns that once took three weeks go live in 30 minutes, and every seller always knows exactly where to focus next. **Average Rating:** 4.5/5.0 **Total Reviews:** 3,395 #### How Do G2 Users Rate GTM Studio - Powered by ZoomInfo? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.8/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Studio - Powered by ZoomInfo? - **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Company Website:** www.zoominfo.com - **Year Founded:** 2000 - **HQ Location:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 63% Medium, 24% Large #### What Do G2 Reviewers Say About GTM Studio - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **accurate B2B contact data** and intuitive filtering options, enhancing targeted prospecting and campaign efficiency. - Users appreciate the **accuracy of data and intent signals** , enhancing their lead generation and targeting efforts effectively. - Users find **GTM Studio easy to use** , enhancing lead enrichment with simple segmentation and sorting options. - Users value the **reliable and accurate B2B contact data** from GTM Studio, enhancing campaign targeting and efficiency. - Users value the **reliable and accurate B2B contact data** offered by GTM Studio, enhancing their targeting and campaign efficiency. ##### Cons - Many users find the **pricing too high** for small teams, making it less accessible for their needs. - Users experience **data inaccuracy** , with outdated information and missing data for niche roles affecting reliability. - Users note that the **high pricing** may not be suitable for smaller teams with limited budgets. - Users find the **learning curve steep** initially due to the platform's complexity and extensive features. - Users find the **complex interface** of GTM Studio challenging initially, requiring training to navigate effectively. #### What Are Recent G2 Reviews of GTM Studio - Powered by ZoomInfo? **["Amazing Platform That Helps Marketers Bridge the Gap with your Audience"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370)** **Rating:** 5.0/5.0 stars _— Verified User in Hospital & Health Care_ [Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370) **["Account Exectuive"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756)** **Rating:** 5.0/5.0 stars _— Alex P._ [Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756) #### What Are G2 Users Discussing About GTM Studio - Powered by ZoomInfo? - [What impact has Chorus by ZoomInfo had on the enhancement of sales conversations and customer insights?](https://www.g2.com/discussions/what-impact-has-chorus-by-zoominfo-had-on-the-enhancement-of-sales-conversations-and-customer-insights) - [What is Chorus.ai used for?](https://www.g2.com/discussions/what-is-chorus-ai-used-for) - [What is ZoomInfo MarketingOS used for?](https://www.g2.com/discussions/what-is-zoominfo-marketingos-used-for) - [What are ZoomInfo scoops?](https://www.g2.com/discussions/what-are-zoominfo-scoops) - [What information does ZoomInfo provide?](https://www.g2.com/discussions/what-information-does-zoominfo-provide) ### [Amplemarket](https://www.g2.com/products/amplemarket/reviews) By combining premium data, multichannel engagement, and real-time insights in one seamless solution, Duo AI Copilot and AI Agent redefine how modern sales teams operate. Duo uncovers hidden opportunities, detects buyer intent signals, and generates tailored playbooks - empowering your reps to focus on what matters most: building relationships and closing deals. It’s the perfect fusion of AI precision and human intuition. Built on an all-in-one sales platform, Duo AI Agents support your entire outbound workflow - from prospecting and engagement to automation and deliverability. What’s included in the platform: - Global B2B data to help you identify and reach your ideal customers - Multichannel outreach via email, phone, social, voice cloning, and more - Built-in personalization to scale relevant, high-converting messaging - AI superpowers: A suite of personalized AI Agents that handles research, intent signals, and workflows - so you spend less time prepping and more time selling **Average Rating:** 4.6/5.0 **Total Reviews:** 638 #### How Do G2 Users Rate Amplemarket? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.7/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.6/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Amplemarket? - **Seller:** [Amplemarket](https://www.g2.com/sellers/amplemarket) - **Year Founded:** 2019 - **HQ Location:** San Francisco, California - **Twitter:** @amplemarket 2,568 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** SDR, Account Executive - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 44% Small, 43% Medium #### What Do G2 Reviewers Say About Amplemarket? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of Amplemarket, enjoying its intuitive design and seamless automation for efficient outreach. - Users appreciate the **ease of use** and quality of Amplemarket's copy, enhancing their outreach experience significantly. - Users appreciate the **ease of use** and **seamless integration** of Amplemarket, enhancing their sales outreach experience significantly. - Users love the **automation capabilities** of Amplemarket, enhancing outreach efficiency and simplifying campaign management significantly. - Users highlight the **effortless lead generation** with Amplemarket, praising its simplicity and effective personalization features. ##### Cons - Users desire **additional features** in Amplemarket, with requests for editing contacts and improved sequence management. - Users find the **learning curve challenging** , suggesting better onboarding and clearer walkthroughs for new users. - Users note the **improvement needed** in Amplemarket's integration capabilities and automation reliability, impacting overall user experience. - Users experience **sequence issues** with Amplemarket that hinder workflow efficiency and can complicate usage. - Users criticize the **integration issues** with CRM systems, highlighting limitations in customization and additional costs for features. #### What Are Recent G2 Reviews of Amplemarket? **["Amazing UX and AI Signals with Duo Copilot"](https://www.g2.com/survey_responses/amplemarket-review-13184049)** **Rating:** 4.5/5.0 stars _— Chris F._ [Read full review](https://www.g2.com/survey_responses/amplemarket-review-13184049) **["AI-Driven Prospecting That Streamlines Outreach and Boosts Efficiency"](https://www.g2.com/survey_responses/amplemarket-review-13129887)** **Rating:** 5.0/5.0 stars _— Jean P._ [Read full review](https://www.g2.com/survey_responses/amplemarket-review-13129887) #### What Are G2 Users Discussing About Amplemarket? - [What is amplemarket used for?](https://www.g2.com/discussions/what-is-amplemarket-used-for) ### [Reo.Dev](https://www.g2.com/products/reo-dev-reo-dev/reviews) Reo.Dev is an AI-powered Revenue Intelligence Platform built to help DevTool teams unlock hidden revenue opportunities and close deals faster. By capturing real-time buying signals, enriching account data, and delivering AI-driven insights, Reo.Dev ensures your sales and marketing teams focus on the right accounts at the right time - without guesswork. With powerful automation, predictive analytics, and seamless integrations, Reo.Dev eliminates wasted effort and accelerates pipeline growth. GTM teams rely on Reo.Dev to boost conversion rates, sales velocity, and revenue predictability - turning intent into impact. Turn insights into action. Close more deals, faster. Learn more at https://www.reo.dev/ **Average Rating:** 4.9/5.0 **Total Reviews:** 72 #### How Do G2 Users Rate Reo.Dev? - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.3/10) - **Contact Data Availability:** 9.6/10 (Category avg: 8.6/10) - **Account Data Availability:** 9.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Reo.Dev? - **Seller:** [Reo.Dev](https://www.g2.com/sellers/reo-dev) - **HQ Location:** San Francisco, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2aad1c7f4898bdeeec9bf4a706a7cabd1e6697319a029c91884269dbda0393ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freo-dev%2F&secure%5Burl_type%5D=linkedin_company_website) 80 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 62% Small, 32% Medium #### What Do G2 Reviewers Say About Reo.Dev? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **excellent customer support** from Reo.Dev, consistently highlighting the team's helpfulness and responsiveness. - Users find Reo.Dev's **helpful support team** invaluable for seamless setup and consistent resource updates. - Users commend Reo.Dev for its **unmatched buyer intent signals** , enhancing efficiency and targeting in sales efforts. - Users praise Reo.Dev for its **powerful features and fast updates** , enhancing their productivity and SEO strategies. - Users value the **exceptional data accuracy** of Reo.Dev, enabling effective targeting and improved decision-making. ##### Cons - Users find the product **expensive** for early teams, as there's no free tier to assess its fit. - Users face a noticeable **learning difficulty** with Reo.Dev, requiring training and support to navigate its features effectively. - Users note a **steep learning curve** for Reo.Dev, requiring training and assistance for new hires to adapt. - Users desire **deeper integration capabilities** for better functionality, as current options require inconvenient workarounds. - Users find the **learning curve challenging** , requiring significant time and training to master Reo.Dev's advanced features. #### What Are Recent G2 Reviews of Reo.Dev? **["Highly targeted and relevant intent signals for Developer Tool companies"](https://www.g2.com/survey_responses/reo-dev-review-11460797)** **Rating:** 5.0/5.0 stars _— Shilpa B._ [Read full review](https://www.g2.com/survey_responses/reo-dev-review-11460797) **["Timely Signals Intelligence"](https://www.g2.com/survey_responses/reo-dev-review-11319894)** **Rating:** 4.5/5.0 stars _— Stephen B._ [Read full review](https://www.g2.com/survey_responses/reo-dev-review-11319894) ### [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/es/products/adroll-abm-formerly-rollworks/reviews) AdRoll es una plataforma de publicidad conectada diseñada para ayudar a los especialistas en marketing orientados al crecimiento a navegar por las complejidades de la publicidad digital. Esta solución de software proporciona un conjunto completo de herramientas que empoderan a las empresas medianas para transformar desafíos de marketing intrincados en estrategias claras que impulsan el compromiso y la conversión de clientes. Al aprovechar la inteligencia artificial avanzada, AdRoll simplifica el proceso publicitario, permitiendo a los usuarios centrarse en alcanzar sus objetivos comerciales. Dirigido principalmente a empresas medianas de diversas industrias como el comercio electrónico, la tecnología, los servicios financieros y la educación, AdRoll atiende a los especialistas en marketing que buscan mejorar la efectividad de su publicidad. La plataforma es particularmente beneficiosa para aquellos que desean implementar estrategias publicitarias multicanal, ya que ofrece información sobre el comportamiento de la audiencia y la atribución entre canales. Esta funcionalidad permite a las empresas comprender mejor el recorrido del cliente y optimizar sus esfuerzos de marketing en consecuencia. Una de las características destacadas de AdRoll es su capacidad para ofrecer un rendimiento de embudo completo. Los especialistas en marketing pueden crear y gestionar campañas que abarcan múltiples canales, asegurando que sus mensajes lleguen a clientes potenciales en varios puntos de contacto. Además, la plataforma proporciona valiosos conocimientos sobre la audiencia, ayudando a los usuarios a identificar y dirigirse eficazmente a los demográficos adecuados. Para los equipos B2B, las capacidades de Marketing Basado en Cuentas (ABM) de AdRoll, anteriormente conocidas como RollWorks, mejoran estas características al permitir la segmentación específica de cuentas y campañas de múltiples toques, respaldadas por inteligencia de compradores en tiempo real. Las capacidades de integración de AdRoll lo distinguen aún más dentro de la categoría de software publicitario. La plataforma se conecta sin problemas con varias herramientas y sistemas de marketing, permitiendo a los usuarios consolidar sus esfuerzos publicitarios en un solo lugar. Esta integración no solo simplifica la gestión de campañas, sino que también mejora el análisis de datos, permitiendo a los especialistas en marketing tomar decisiones informadas basadas en métricas de rendimiento completas. Con casi dos décadas de datos respaldando sus operaciones y una reputación por su soporte galardonado, AdRoll equipa a los equipos de marketing con los recursos que necesitan para publicitar de manera más inteligente, responder rápidamente a los cambios del mercado y alcanzar sus objetivos de manera eficiente. **Average Rating:** 4.3/5.0 **Total Reviews:** 653 #### How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.9/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 7.4/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 8.1/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind AdRoll ABM (Formerly RollWorks)? - **Vendedor:** [NextRoll](https://www.g2.com/es/sellers/nextroll) - **Sitio web de la empresa:** www.nextroll.com - **Año de fundación:** 2018 - **Ubicación de la sede:** San Francisco, California - **Twitter:** @NextRoll\_Inc 274 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website) 175 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing Digital, Gerente de Marketing - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 58% Medium, 27% Small #### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios aprecian la **facilidad de uso** de AdRoll ABM, destacando su sencilla configuración y excelente atención al cliente. - Los usuarios valoran la **precisa segmentación de audiencia** de AdRoll ABM, mejorando el compromiso y guiando a los prospectos a través de su viaje. - Los usuarios valoran la **capacidad de segmentación precisa** de AdRoll ABM, mejorando la efectividad de su publicidad a través de múltiples canales. - Los usuarios valoran los **datos de intención perspicaces** de AdRoll ABM, mejorando la segmentación y el seguimiento del ROI en todas las campañas. - Los usuarios aprecian el **excelente soporte al cliente** de AdRoll, facilitando un proceso de incorporación e integración sin problemas. ##### Cons - Los usuarios encuentran la **empinada curva de aprendizaje** de AdRoll ABM desafiante, especialmente con su compleja terminología de gestión de campañas. - Los usuarios expresan preocupación por **características faltantes** , como opciones de publicidad limitadas y herramientas de informes inadecuadas para un uso efectivo. - Los usuarios notan las **características limitadas** de AdRoll ABM, particularmente en los filtros y opciones de publicidad nativa para la segmentación. - Los usuarios expresan frustración por **problemas de campaña** con AdRoll ABM, citando dificultades para rastrear clientes potenciales e informes inconsistentes. - Los usuarios están frustrados con las **limitaciones de segmentación** de AdRoll ABM, lo que dificulta llegar a clientes potenciales específicos de manera efectiva. #### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)? **["Una plataforma valiosa para el marketing basado en cuentas y la publicidad gráfica"](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13132710)** **Rating:** 5.0/5.0 stars _— Sandra T._ [Read full review](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13132710) **["Rápido para lanzar ABM con integración limpia de HubSpot e información procesable de ICP"](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13139001)** **Rating:** 5.0/5.0 stars _— Rob Y._ [Read full review](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13139001) #### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)? - [¿Para qué se utiliza la plataforma basada en cuentas de RollWorks?](https://www.g2.com/es/discussions/what-is-rollworks-account-based-platform-used-for) ### [Breakout](https://www.g2.com/products/breakout-2025-03-16/reviews) Breakout is your inbound AI SDR — built to identify high-intent website visitors, engage them in real-time, qualify them, and book meetings directly into your sales team’s calendar. 1\ Breakout greets every visitor like it already knows them: Breakout instantly recognizes who’s on your site—based on UTM, company, or behavior—and kicks off a smart, friendly conversation using AI that actually sounds human. 2\ Breakout handles every question instantly and keeps the lead warm - The AI SDR chats with your buyers 24/7, answers their questions, and gently nudges them toward conversion—so no one slips through the cracks. 3\ Breakout gives live, personalized demos—on the spot - Whether it’s a quick voice walkthrough or a custom slide deck, Breakout shows buyers exactly what they need, right when they need it. 4\ Breakout books the right meeting, even after hours - It finds the right rep, checks calendars, and schedules the meeting—so your team wakes up to new pipeline every day. **Average Rating:** 5.0/5.0 **Total Reviews:** 27 #### How Do G2 Users Rate Breakout? - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10) - **Contact Data Availability:** 9.9/10 (Category avg: 8.6/10) - **Account Data Availability:** 10.0/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 6.7/10 (Category avg: 10/10) #### Who Is the Company Behind Breakout? - **Seller:** [Breakout](https://www.g2.com/sellers/breakout-967944ef-8f44-413c-ae5a-201f848a8d30) - **Year Founded:** 2024 - **HQ Location:** San Francisco Bay Area, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ac01312ab5f35969231e8a0a57a713bd9162325cf290b68e4c648abf8dda1600&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbreakoutai%2F&secure%5Burl_type%5D=linkedin_company_website) 39 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software - **Company Size:** 60% Small, 37% Medium #### What Do G2 Reviewers Say About Breakout? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **time-saving capabilities** of Breakout, facilitating efficient scheduling and engaging conversations effortlessly. - Users enjoy the **ease of use** of Breakout, appreciating its quick installation and intuitive dashboard. - Users value the **efficient implementation and seamless integrations** of Breakout, which enhance user engagement and streamline processes. - Users value the **seamless integrations** of Breakout, enhancing real-time engagement and automating inbound pipelines efficiently. - Users commend the **easy setup** of Breakout, allowing for quick installation and seamless integration into workflows. ##### Cons - Users find the **feature complexity** of Breakout can overwhelm non-technical teams during initial setup and configuration. - Users seek **limited analytics** in Breakout, desiring deeper insights to enhance their configuration and performance analysis. - Users note a **lack of advanced features** in Breakout, requiring more templates and deeper analytics for effective use. - Users note **AI's limitations** in handling complex conversations, requiring human intervention for optimal results in certain industries. - Users report **buggy software** issues in Breakout, which can hinder performance and require human intervention for complex tasks. #### What Are Recent G2 Reviews of Breakout? **["💬A gamechanger for our conversion rates"](https://www.g2.com/survey_responses/breakout-review-11214770)** **Rating:** 5.0/5.0 stars _— Sanjay G._ [Read full review](https://www.g2.com/survey_responses/breakout-review-11214770) **["A gamechanger for our conversion rates"](https://www.g2.com/survey_responses/breakout-review-11503544)** **Rating:** 5.0/5.0 stars _— Shubhanshu S._ [Read full review](https://www.g2.com/survey_responses/breakout-review-11503544) - ‹ Prev‹ Prev - 1 - [2](/categories/buyer-intent-data-providers?order=g2_score&page=2#product-list) - [3](/categories/buyer-intent-data-providers?order=g2_score&page=3#product-list) - [4](/categories/buyer-intent-data-providers?order=g2_score&page=4#product-list) - [5](/categories/buyer-intent-data-providers?order=g2_score&page=5#product-list) - [6](/categories/buyer-intent-data-providers?order=g2_score&page=6#product-list) - [7](/categories/buyer-intent-data-providers?order=g2_score&page=7#product-list) - [Next ›Next ›](/categories/buyer-intent-data-providers?order=g2_score&page=2#product-list) Spotlight Categories [Sales Compensation Software](https://www.g2.com/categories/sales-compensation) [Expense Management Software](https://www.g2.com/categories/expense-management) [Online Community Management Software](https://www.g2.com/categories/online-community-management) [Password Managers Software](https://www.g2.com/categories/password-managers) [Retail POS Systems](https://www.g2.com/categories/retail-pos) Similar Categories - [Competitive Intelligence](/categories/competitive-intelligence) - [Marketing Account Intelligence](/categories/marketing-account-intelligence) [Browse Buyer Intent Data Providers Themes](/categories/buyer-intent-data-providers/themes) ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung") JJ Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung) Updated March 25, 2025 Buyer intent data providers aggregate and deliver signals that indicate when prospects and customers interact with a brand. Buyer intent is the likelihood that a customer will purchase a product, and these tools capture the research around actual buyer journeys and signs of their purchase intent. Buyer intent data providers use a combination of first, second, and third-party data. It is important to note that first-party data alone is primarily used for [visitor identification software](https://www.g2.com/categories/visitor-identification). What sets buyer intent data apart is its integration of first-party data with second or third-party sources to provide deeper insights. Organizations leverage buyer intent data tools to target companies with a variety of campaign strategies to personalize website experiences for online visitors and prioritize inbound leads based on engagement with their company. Additionally, companies use this type of data to prevent churn by identifying how and when customers are connecting with competitors and whether they may be considering switching vendors. Buyer intent data can also help businesses understand what other products or integrations could be helpful to their customers to preemptively meet their needs. These tools are primarily used by sales, marketing, and customer success teams. Buyer intent data enables salespeople to reach out to and engage with the right prospects at the right time. Marketers utilize intent data to plan and create effective account-based marketing (ABM) campaigns. Finally, customer success teams can use this type of data to proactively contact current customers who may be about to churn. Buyer intent data providers often integrate with [customer relationship management (CRM) software](https://www.g2.com/categories/crm), a variety of [account-based marketing (ABM) software](https://www.g2.com/categories/account-based-marketing), and [marketing account intelligence software](https://www.g2.com/categories/marketing-account-intelligence). To qualify for inclusion in the Buyer Intent Data Providers category, a product must: - Capture online research of actual buyer journeys to determine purchase intent signals using a combination of second and third-party intent data - Provide intent signals that enable companies to proactively market to and prioritize accounts that show active buying intent - Leverage buyer intent data to personalize marketing or sales efforts with tailored insights, content, or products Top Tools at a Glance | | Intent-triggered B2B prospecting with CRM enrichment | User Review "Efficient Sales Prospecting, Needs UI Improvement" | | | First-party intent signals with CRM-integrated outreach | User Review "Valuable for building trust with software buyers with helpful support" | | | Dark-funnel account prioritization with Salesforce-native intent orchestration | User Review "Comprehensive B2B Marketing Platform with Actionable Insights" | | | Dark-funnel intent signals inside Salesforce prospecting | User Review "Clear Buying Intent Insights That Make Prospecting More Efficient" | | | LinkedIn-native buyer intent and decision-maker prospecting | User Review "Advanced Lead Targeting and Relationship Insights in One Powerful Platform" | | | Salesforce-native website intent-to-pipeline conversion | User Review "Intuitive Chat Experiences with Powerful AI SDR and Exceptional Support" | | | Real-time contact discovery with Bombora intent signals | User Review "Use seamless.ai for lead Generation " | | | IP-based website visitor deanonymization with contact lookup | User Review "Lead Forensics Helps Identify High-Intent Visitors and Boost Campaign Effectiveness" | | | Intent-triggered outbound prospecting with consolidated sequencing | User Review "Sales Development Representative" | | | Account-level intent activation inside GTM workflows | User Review "Demandbase One: Powerful Targeting, Intent Insights, and Account-Level Visibility" | * * * Show More * * * ## How Do You Choose the Right Buyer Intent Data Providers? ### What You Should Know About Buyer Intent Data Providers ### What are Buyer Intent Data Providers? Buyer intent data providers aggregate and deliver context around when prospects and customers are interacting with a brand. Buyer intent is the probability that a customer will purchase a product, and these types of tools capture research around actual buyer journeys and signs of their purchase intent. Rather than using search engines or outdated data sets as a lead feeder, intent signals are becoming the key to more efficient buyer journeys and lead generation. Organizations leverage buyer intent data tools to target companies with account-based marketing (ABM) campaigns, personalize website experiences for online visitors, and prioritize inbound leads based on engagement with their company. Additionally, companies use this type of data and their intent signals to prevent churn by identifying how and when customers are connecting with competitors and whether they may be considering switching vendors. Buyer intent data can also help businesses better understand their products and integrations, and encourage marketing efforts and strategy. ### What are the Common Features of Buyer Intent Data Providers? The following are some core features within buyer internet data providers that can help users identify if this software is right for them: **Intent data capturing:** Most intent data is captured through content consumption, like website visitors, their engagement with an email, or even social media. These interactions with content like this create “signals” and are then aggregated to find the best segmentation of actionable potential customers.  **Outreach tools for prospects:** When teams know exactly who they're reaching out to and what their pain points are, it creates a relevant opportunity right from the start. Buyer intent data software is equipped with not only the data but the tools to contact potential customers as well.  **Detailed contact profiles:** Having intent data from the start creates the basis for in-depth and accurate contact data. This can include verified phone numbers, emails, and other crucial prospect information. That way, a customer journey can begin on the right foot. ### What are the Benefits of Buyer Intent Data Providers? **Lead generation:** A big part of finding the person that will buy from your business is having the correct lead. Buyer intent data is essential to finding target personas or accounts that turn into quality leads, making it an excellent lead generation option. With the specific data these tools provide, deeper insights are available to optimize a pipeline of potential buyers. ** ** **Lower churn rate:** Reading the behavior signals provided by intent data helps better identify a consistent target audience. This is also a key indicator of getting ahead of churn. Even after getting new customers through intent data, that same data can be actioned into outreach to prevent those customers from leaving. ** ** **Personalized communication:** By understanding what's important to a customer demographic, their needs can be outlined and actioned from the first communication. When buyers have the impression that their needs are being met, their trust only grows. Users can think of it as more than contact information; it’s a relationship that can make potential customers. ### Who Uses Buyer Intent Data Providers? **Marketing teams:** Campaigns that capture the interest of potential leads are created by marketers using intent data. This data helps put into perspective what is interesting to a demographic of high-quality leads. This makes it an ideal marketing tool for B2B companies in marketing campaigns. ** ** **Sales teams:** B2B sales teams will use it daily to find and act on qualified leads. They are the ones that prioritize outreach to then get a feel for purchase intent. All leads are founded within a data-driven framework making an ideal sales pipeline.  ### Challenges with Buyer Intent Data Providers Software solutions can come with their own set of challenges. Below are the top concerns with buyer intent data providers.  **Identifying the correct data approach:** With the segmentation of the data provided, there can be difficulty in understanding the appropriate one for a user's target market. Understanding the accounts and the appropriate mapping to campaigns is crucial.  **Potential blocks in lead flow:** Sometimes, even when one has the intent data, there can be a bottleneck in which opportunities are lead ready. This requires a consistent review of the process of reporting for sales reps. That way, they can understand if the data available is ready to be acted upon. ### How to Buy Buyer Intent Data Providers #### Requirements Gathering (RFI/RFP) for Buyer Intent Data Providers For buyer intent data products, the requirement should be that the software offers the ability to aggregate and deliver context around when prospects and customers are interacting with a particular product or company. When dealing with B2B marketing data, there must be a standard of security, so ideally, users should look for ones that are GDPR-compliant.  #### Compare Buyer Intent Data Providers **Create a long list** Buyers must start from the beginning of the buyer journey by understanding which products won’t be a good fit. The next step is to compile the buyer intent data features that would be essential, such as actual buyer journeys and signs of their purchase intent. If there’s one specific thing from a product that others don’t have but isn’t critical to the business goals, buyers can consider leaving that product behind to find one that checks all the boxes. This is where online research can come into play.  **Create a short list** Once a primary selection of features is made of needs and wants, buyers must start identifying products that fit into this mold and ensure that these products meet all requirements essential to the key business objectives. Once the options have been narrowed down, businesses should consider reviews, their impact on current workflows, and objective third-party analysis. Software buyers must include options that are GDPR-compliant, as that’s key for B2B customers.  **Conduct demos** There may be an option to take part in a free trial, usually ranging from a week to a month of use, to help make the decision. Often after the trial period, most buyer intent data vendors will include a tiered pricing plan that best suits the needs and size of a business. It’s essential during the demo period to make a list of questions that are crucial to the buyer's purchase decisions so that one can review them with the sales contact. #### Selection of Buyer Intent Data Providers **Choose a selection team** Unless the decision is made to use the free version of a product, internal stakeholders, such as immediate managers or department heads, must be included in this purchase. These decision makers will direct the strategy, and to collaborate effectively, they will need visibility over cost and implementation. Buyers should also consider the cost of buyer intent data and the time of the implementation.  **Negotiation** Most of these products won’t require negotiation, but that doesn’t mean buyers should compromise on features, add-ons, or services. If a specific feature might cost extra but garner better results, buyers should consider it and try to include it in a package for the basic cost.  **Final decision** This purchase decision should be made with business goals and budget top of mind. Making sure all internal parties are aligned on how this purchase or addition will benefit the business is critical.