Compare Fin by Intercom and ZoomInfo Marketing 
At a Glance
Market Segments
Small-Business (58.4% of reviews)
Mid-Market (43.6% of reviews)
Entry-Level Pricing
$0.99 1 Outcome
Contact Us 1 Seats
Fin by Intercom
Star Rating
(3,847)4.5 out of 5
Market Segments
Small-Business (58.4% of reviews)
Pros & Cons
Entry-Level Pricing
$0.99 1 Outcome
Free Trial is available
Browse all 4 pricing plansZoomInfo Marketing
Star Rating
(182)4.4 out of 5
Market Segments
Mid-Market (43.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seats
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Fin by Intercom excels in providing a human-like interaction, with users appreciating its quick and comprehensive responses. Many find it refreshing compared to other AI chatbots that often deliver vague answers.
- Users say that ZoomInfo Marketing stands out for its ease of use, particularly highlighting its intuitive navigation and side tool plug-in that simplifies checking contact details and integrating with platforms like Salesforce and Gong.
- Reviewers mention that Fin by Intercom has a significantly higher overall satisfaction score, reflecting its ability to effectively handle customer inquiries without merely passing them off to human agents, which is a common frustration with other chatbots.
- According to verified reviews, ZoomInfo Marketing is praised for its powerful lead enrichment capabilities, allowing users to sort and segment leads by various factors, which helps in targeting the right companies effectively.
- G2 reviewers highlight that while both products have similar scores in terms of meeting user requirements, Fin by Intercom's user experience is often described as more engaging and responsive, making it a preferred choice for those seeking a conversational interface.
- Users report that Fin by Intercom's implementation process is quick and straightforward, which is a significant advantage for small businesses looking to get up and running without extensive setup time, unlike ZoomInfo Marketing, which may require more initial configuration.
Pricing
Entry-Level Pricing
Fin by Intercom
Fin with your current helpdesk
$0.99
1 Outcome
Try Fin for 90 days, completely risk-free. If it's not the right fit, you can request a refund – no questions asked.
- Fin AI Agent works seamlessly with any helpdesk, including Zendesk, Salesforce, HubSpot, and more.
- Set up in under an hour
- Handles tickets, cases, emails, live chat, WhatsApp, SMS, and more
ZoomInfo Marketing
Marketing Demand
Contact Us
1 Seats
Build, segment, and reach your next best customers with powerful B2B data and audience targeting.
- 75K included credits
- 25 intent topics (Custom & Streaming)
- AirCover, WebSights & FormComplete audiences
Free Trial
Fin by Intercom
Free Trial is available
ZoomInfo Marketing
Free Trial is available
Ratings
Meets Requirements
8.8
2,896
8.8
141
Ease of Use
8.9
2,927
8.7
148
Ease of Setup
8.4
1,524
8.7
102
Ease of Admin
8.6
1,352
8.6
60
Quality of Support
8.6
2,790
8.7
140
Has the product been a good partner in doing business?
8.8
1,347
8.8
61
Product Direction (% positive)
8.8
2,746
9.3
140
Features by Category
Ticket and Case Management
8.6
1104
|
Verified
Not enough data
8.8
1125
|
Verified
Not enough data
8.7
1101
|
Verified
Not enough data
8.6
1153
|
Verified
Not enough data
8.3
682
|
Verified
Not enough data
8.8
1139
|
Verified
Not enough data
8.8
1063
|
Verified
Not enough data
8.6
965
|
Verified
Not enough data
Generative AI
8.3
249
Not enough data
8.2
250
Not enough data
Agentic AI - Help Desk
7.8
62
Not enough data
8.3
62
Not enough data
7.9
62
Not enough data
Communication Channels
8.8
894
|
Verified
Not enough data
8.8
1094
|
Verified
Not enough data
9.4
1270
|
Verified
Not enough data
8.3
812
Not enough data
7.6
524
Not enough data
Platform
8.1
723
|
Verified
Not enough data
8.2
1270
|
Verified
8.3
11
8.7
826
|
Verified
Not enough data
8.7
791
|
Verified
Not enough data
8.1
1019
|
Verified
Not enough data
8.2
1019
|
Verified
Not enough data
Messenger
8.8
383
|
Verified
8.3
26
8.1
363
|
Verified
8.8
25
9.3
478
|
Verified
8.6
26
8.5
327
|
Verified
8.4
26
Channels
8.0
293
|
Verified
8.3
24
9.0
438
|
Verified
8.7
27
7.9
207
|
Verified
7.8
21
7.3
121
7.7
22
8.1
229
|
Verified
8.1
23
Customers
8.8
428
|
Verified
9.0
28
8.6
432
|
Verified
9.1
27
8.2
436
|
Verified
8.5
27
8.3
387
|
Verified
8.6
26
8.2
379
|
Verified
8.5
26
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Analysis
8.6
140
Not enough data
8.4
157
Not enough data
User Support
9.1
167
Not enough data
8.1
119
Not enough data
8.8
151
Not enough data
Walkthrough Type
8.9
136
Not enough data
9.0
146
Not enough data
Platform Basics - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Digital Adoption Platform
Not enough data
Not enough data
Functions - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Channels
8.8
230
Not enough data
8.3
219
Not enough data
Feature Not Available
Not enough data
Design
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
231
Not enough data
8.7
223
Not enough data
8.6
216
Not enough data
Generative AI
Feature Not Available
Not enough data
8.3
86
Not enough data
Platform Basics
Not enough data
8.5
24
Not enough data
9.0
29
Not enough data
8.8
23
Not enough data
9.0
10
Not enough data
8.8
12
Platform Data
Not enough data
8.6
21
Not enough data
8.4
21
Platform Additional Functionality
Not enough data
8.3
24
Agentic AI - Account-Based Orchestration Platforms
Not enough data
8.5
10
Not enough data
8.0
10
Not enough data
8.0
10
Not enough data
8.8
10
Not enough data
8.5
10
Artificial Intelligence
Not enough data
8.6
14
Not enough data
8.3
10
Platform Basics
Not enough data
8.6
51
Platform Data
Not enough data
8.2
47
Not enough data
7.9
48
Platform Additional Functionality
Not enough data
7.7
46
Not enough data
8.3
45
Agentic AI - Account-Based Advertising
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
7.7
5
Responses
9.1
84
Not enough data
9.0
87
Not enough data
9.0
84
Not enough data
Automation - AI Agents
7.7
61
Not enough data
8.7
63
Not enough data
Feature Not Available
Not enough data
8.1
63
Not enough data
8.7
63
Not enough data
Platform
9.1
81
Not enough data
8.8
82
Not enough data
9.1
83
Not enough data
Autonomy - AI Agents
8.5
65
Not enough data
8.6
65
Not enough data
8.4
64
Not enough data
8.7
67
Not enough data
Generative AI
Feature Not Available
Not enough data
8.9
51
Not enough data
Responses
8.8
599
8.7
9
8.8
588
8.1
8
9.0
591
8.5
9
8.8
559
9.0
10
8.6
479
9.2
8
Platform
9.5
620
8.3
9
8.9
585
9.4
9
8.8
579
8.5
8
8.7
564
8.9
9
8.3
420
8.3
6
8.9
529
8.5
9
8.8
584
8.3
10
Generative AI
Feature Not Available
Feature Not Available
8.4
143
Feature Not Available
Lead Monitoring
Not enough data
8.8
50
|
Verified
Not enough data
8.8
52
Not enough data
8.6
50
|
Verified
Agentic AI - Lead Capture
Not enough data
9.1
9
Not enough data
8.7
9
Data Capture
Not enough data
8.4
43
Not enough data
8.9
47
|
Verified
Not enough data
8.5
41
Not enough data
8.5
48
|
Verified
Analytics
Not enough data
8.6
52
Not enough data
8.7
49
Customization
Not enough data
8.5
46
Not enough data
8.8
45
Not enough data
8.4
43
Not enough data
8.9
50
|
Verified
Conversational Platform
8.7
1059
8.1
7
8.7
839
8.3
7
8.7
858
7.8
6
9.0
779
7.8
6
Support Automation
8.6
859
8.1
6
8.7
902
8.3
6
8.5
520
6.9
6
8.9
816
7.2
6
Generative AI
Feature Not Available
Feature Not Available
8.4
156
Feature Not Available
Customer Support
8.6
202
Not enough data
7.4
185
Not enough data
9.0
214
Not enough data
Automation
8.4
211
Not enough data
8.3
208
Not enough data
8.5
198
Not enough data
Artificial Intelligence
8.5
201
Not enough data
8.6
193
Not enough data
8.5
205
Not enough data
Generative AI
8.3
297
7.3
5
8.3
295
7.7
5
Feature Not Available
7.7
5
Communication
9.2
1444
|
Verified
8.8
12
8.9
1453
|
Verified
8.3
12
8.7
1193
|
Verified
8.6
11
9.1
1359
|
Verified
8.1
12
|
Verified
8.2
595
8.5
8
Internal Use
8.2
1270
|
Verified
8.3
11
8.7
1095
|
Verified
8.0
11
8.2
1043
|
Verified
8.8
12
|
Verified
8.7
1251
|
Verified
7.8
12
8.9
1321
|
Verified
8.2
11
8.6
1289
|
Verified
8.8
12
Generative AI
8.2
95
Not enough data
Self-Service Experience
9.0
661
Not enough data
8.9
657
Not enough data
Feature Not Available
Not enough data
8.2
493
Not enough data
8.4
540
Not enough data
Self-Service Platform
8.7
534
Not enough data
8.8
543
Not enough data
8.4
485
Not enough data
8.6
526
Not enough data
Agentic AI - Customer Self-Service
7.4
47
Not enough data
7.9
47
Not enough data
7.4
47
Not enough data
7.9
50
Not enough data
8.1
51
Not enough data
7.5
48
Not enough data
7.6
48
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Process
9.3(won by default)
89
Not enough data
9.0(won by default)
86
Not enough data
9.6(won by default)
89
Not enough data
Channels
9.4(won by default)
89
Not enough data
8.8(won by default)
88
Not enough data
9.5(won by default)
91
Not enough data
8.3(won by default)
81
Not enough data
8.8(won by default)
83
Not enough data
Insight
9.1(won by default)
86
Not enough data
9.2(won by default)
88
Not enough data
8.8(won by default)
83
Not enough data
9.3(won by default)
83
Not enough data
Generative AI
Feature Not Available
Not enough data
7.4
17
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
8.5
9
Not enough data
8.5
9
Not enough data
8.1
9
Not enough data
9.1
9
Attribution
Not enough data
9.0
32
Not enough data
9.1
32
|
Verified
Not enough data
8.8
32
Discovery
Not enough data
9.3
32
Not enough data
8.9
30
Not enough data
9.3
32
|
Verified
Management
Not enough data
8.9
30
Not enough data
8.9
31
Platform
Not enough data
8.4
32
|
Verified
Not enough data
8.9
30
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.4
39
Not enough data
8.7
39
Not enough data
8.3
37
Lead Management
Not enough data
8.5
40
Not enough data
8.2
38
Not enough data
8.7
40
Marketing Campaigns
Not enough data
8.3
36
Not enough data
7.8
37
Not enough data
7.7
38
Not enough data
8.0
34
Not enough data
8.3
36
Not enough data
8.0
34
Natural Language Interaction - Conversational Interface Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intent & Action Handling - Conversational Interface Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Context & Personalization - Conversational Interface Agents
Not enough data
Not enough data
Not enough data
Not enough data
Enterprise Integration & Deployment - Conversational Interface Agents
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
7.9
195
Not enough data
7.9
202
Not enough data
7.8
167
Not enough data
8.5
195
Not enough data
8.0
161
Not enough data
Customer Interaction Automation - AI Customer Support Agents
7.5
158
Not enough data
7.9
160
Not enough data
7.9
174
Not enough data
8.5
198
Not enough data
Automation
8.4
198
Not enough data
8.0
163
Not enough data
7.2
156
Not enough data
Autonomy
7.6
162
Not enough data
7.7
163
Not enough data
7.2
162
Not enough data
7.7
166
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Fin by Intercom and ZoomInfo Marketing are categorized as Conversational Support, Conversational Marketing, Chatbots, and Live Chat
Unique Categories
Fin by Intercom is categorized as AI Customer Support Agents, Customer Service Automation, Digital Customer Service Platforms, AI Agents For Business Operations, Shared Inbox, Customer Communications Management, Digital Adoption Platform, Social Customer Service, Help Desk, Customer Self-Service, and Conversational Interface Agents
ZoomInfo Marketing is categorized as Account-Based Orchestration Platforms, Account-Based Analytics, Lead Scoring, Visitor Identification, Lead Capture, and Account-Based Advertising
Reviews
Reviewers' Company Size
Fin by Intercom
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.6%
Information Technology and Services
13.2%
Financial Services
7.2%
Internet
4.9%
Marketing and Advertising
4.7%
Other
43.5%
Information Technology and Services
20.2%
Computer Software
19.6%
Marketing and Advertising
12.3%
Hospital & Health Care
5.5%
Real Estate
3.1%
Other
39.3%
Alternatives
Discussions
What is Intercom used for?
3 Comments
JT
for sending emails to our correspondents and monitoring our callsRead more
How do I change notification sound? Can I integrate with Google translate?
2 Comments
CH
You can use the lang feature. It is easier to use.Read more
ZoomInfo Marketing has no discussions with answers
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