2026 Best Software Awards are here!See the list
Compare Factors.AI and Koala 
At a Glance
Market Segments
Mid-Market (51.4% of reviews)
Small-Business (58.1% of reviews)
Entry-Level Pricing
Contact Us Per Month
No pricing available
Factors.AI
Star Rating
(178)4.5 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Month
Free Trial is available
Browse all 4 pricing plansKoala
Star Rating
(31)5.0 out of 5
Market Segments
Small-Business (58.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KoalaSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Koala excels in user experience, with a perfect star rating of 5.0, while Factors.AI, despite being effective, has a slightly lower rating of 4.5. Users appreciate Koala's intuitive UI, which makes it easy to manage outbound sequences and iterate on messaging quickly.
- According to verified reviews, Factors.AI shines in providing real-time insights into website visitors, which users find crucial for enhancing their outreach efforts. One user noted that it transforms cold outreach into "warm outreach" by revealing who visited their site, a feature that is particularly beneficial for growing companies.
- Users say that Koala's implementation process is notably smooth, with many praising its stability and ease of setup. Reviewers have highlighted how quickly they can start using the platform without encountering bugs, contrasting with some challenges reported by Factors.AI users regarding configuration.
- Reviewers mention that Factors.AI offers unique features like the Birdview option for monitoring account journeys and an impression cap for targeted ads, which users find highly useful. However, Koala's focus on sales and marketing collaboration tools has garnered positive feedback for its effectiveness in refining product-market fit.
- According to recent user feedback, both platforms provide valuable insights, but Koala has a slight edge in overall support quality, with a score of 9.9 compared to Factors.AI's 9.7. Users appreciate Koala's responsiveness and the clarity of insights it provides, which helps in making informed decisions.
- G2 reviewers highlight that while Factors.AI has a larger number of reviews, indicating a broader user base, Koala's smaller but highly positive review count suggests a strong satisfaction level among its users. This is reflected in Koala's higher scores across various metrics, making it a compelling choice for small businesses looking for reliable account-based analytics.
Pricing
Entry-Level Pricing
Factors.AI
Free Plan
Contact Us
Per Month
No CC required, free forever. Reveal anonymous companies visiting your website
- Up To 200 Accounts Identified/Mo
- Up to 5k Monthly Visitors
- Company Identification
Koala
No pricing availableFree Trial
Factors.AI
Free Trial is available
Koala
No trial information availableRatings
Meets Requirements
8.7
134
9.6
29
Ease of Use
8.4
148
9.7
29
Ease of Setup
8.8
98
9.4
17
Ease of Admin
8.9
72
9.6
12
Quality of Support
9.7
129
9.8
28
Has the product been a good partner in doing business?
9.4
72
10.0
12
Product Direction (% positive)
9.6
129
10.0
29
Features by Category
Data Availability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Accuracy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.2
11
Not enough data
8.9
11
Not enough data
8.2
11
Not enough data
Lead Management
8.5
14
Not enough data
8.1
14
Not enough data
8.5
14
Not enough data
Marketing Campaigns
8.5
13
Not enough data
7.2
12
Not enough data
8.2
11
Not enough data
7.9
12
Not enough data
8.3
11
Not enough data
Campaign Execution
8.0
9
Not enough data
8.8
11
Not enough data
8.6
11
Not enough data
7.4
9
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
8.1
9
Not enough data
9.4
9
Not enough data
8.5
8
Not enough data
Platform Additional Functionality
8.9
9
Not enough data
8.3
9
Not enough data
8.5
9
Not enough data
9.3
9
Not enough data
8.9
9
Not enough data
Attribution Modeling
9.1
29
Not enough data
9.1
31
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.2
23
Not enough data
Feature Not Available
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
9.0
30
Not enough data
Feature Not Available
Not enough data
9.0
26
Not enough data
8.9
31
Not enough data
Reporting
8.8
29
Not enough data
8.9
33
Not enough data
8.8
33
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
9.6
8
Not enough data
9.8
7
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
9.0
5
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
10.0
6
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
7.7
33
Not enough data
Feature Not Available
Not enough data
Platform Data
8.3
37
Not enough data
8.2
29
Not enough data
8.5
37
Not enough data
8.1
46
Not enough data
Platform Additional Functionality
8.2
46
Not enough data
8.2
50
Not enough data
8.3
48
Not enough data
Agentic AI - Customer Journey Analytics
8.9
6
Not enough data
8.1
6
Not enough data
8.9
6
Not enough data
8.3
6
Not enough data
Lead Intelligence
Not enough data
9.0
10
Not enough data
9.3
12
Not enough data
9.7
11
Not enough data
9.4
11
Not enough data
7.5
10
Agentic AI - Lead Intelligence
Not enough data
Not enough data
Lead Monitoring
Not enough data
10.0
7
Not enough data
10.0
6
Not enough data
10.0
6
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
9.3
5
Not enough data
9.8
8
Not enough data
8.3
5
Not enough data
9.8
9
Analytics
Not enough data
10.0
6
Not enough data
9.7
6
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
6
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
9.0
7
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
9.8
9
Not enough data
9.4
8
Not enough data
9.6
9
Discovery
Not enough data
9.3
7
Not enough data
9.2
10
Not enough data
9.3
9
Management
Not enough data
10.0
5
Not enough data
10.0
7
Platform
Not enough data
9.4
6
Not enough data
9.3
7
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
7.5
18
Not enough data
8.2
19
Not enough data
7.7
19
Not enough data
Lead Management
8.1
18
Not enough data
7.6
17
Not enough data
8.0
17
Not enough data
Marketing Campaigns
7.8
17
Not enough data
Feature Not Available
Not enough data
7.7
17
Not enough data
Feature Not Available
Not enough data
8.0
16
Not enough data
Data Availability - Marketing Account Intelligence
7.7
8
Not enough data
Data Accuracy - Marketing Account Intelligence
7.4
7
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.4
35
8.9
9
9.1
41
9.6
13
8.5
36
9.6
12
Lead Management
8.7
57
9.7
11
Feature Not Available
9.8
11
9.1
58
9.9
13
Marketing Campaigns
8.8
36
8.8
11
Feature Not Available
8.5
9
8.4
36
7.0
9
8.4
51
9.3
9
8.6
34
9.3
10
8.7
34
9.6
8
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.7
45
Not enough data
8.9
35
Not enough data
8.5
38
Not enough data
8.9
49
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
48
Not enough data
8.7
50
Not enough data
7.8
29
Not enough data
8.3
44
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
8.3
10
Not enough data
8.0
10
Not enough data
7.8
9
Not enough data
Categories
Categories
Shared Categories
Factors.AI and Koala are categorized as Account-Based Analytics, Visitor Identification, and Account-Based Orchestration Platforms
Unique Categories
Factors.AI is categorized as Customer Journey Analytics, Marketing Account Intelligence, Account Data Management, Marketing Analytics, Attribution, and Buyer Intent Data Providers
Koala is categorized as AI Sales Assistant, Lead Mining, Lead Intelligence, Lead Scoring, Lead Capture, and Sales Intelligence
Reviews
Reviewers' Company Size
Factors.AI
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Koala
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
46.0%
Information Technology and Services
18.2%
Marketing and Advertising
11.4%
Financial Services
5.7%
Internet
2.3%
Other
16.5%
Computer Software
71.0%
Information Technology and Services
12.9%
Consulting
6.5%
Telecommunications
3.2%
E-Learning
3.2%
Other
3.2%
Alternatives
Discussions
What is Factors.AI used for?
1 Comment
SS
Factors.ai solves for :
1. Account Deanonymization and Building Audiences
2. Activation Workflows and Orchestration using the Account data
3. ABM...Read more
Factors.AI has no more discussions with answers
Koala has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
