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Compare Drift and Synthesia 
Featured Products
At a Glance
Market Segments
Mid-Market (51.7% of reviews)
Small-Business (71.7% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
Free 3 Video Minutes Per Month
Drift
Star Rating
(1,255)4.4 out of 5
Market Segments
Mid-Market (51.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansSynthesia
Star Rating
(2,468)4.7 out of 5
Market Segments
Small-Business (71.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free 3 Video Minutes Per Month
Free Trial is available
Browse all 4 pricing plansDrift vs Synthesia
When assessing the two solutions, reviewers found Synthesia easier to use, set up, and administer. Reviewers also preferred doing business with Synthesia overall.
- Drift and Synthesia both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Synthesia is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Synthesia over Drift.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
Synthesia
Free
Free
3 Video Minutes Per Month
Explore our video communications platform for free
- 1 editor
- 9 AI avatars
- 140+ languages and voices
Free Trial
Drift
Free Trial is available
Synthesia
Free Trial is available
Ratings
Meets Requirements
8.7
1,017
8.7
2,123
Ease of Use
8.7
1,030
9.1
2,167
Ease of Setup
8.4
507
9.2
1,531
Ease of Admin
8.5
473
9.1
798
Quality of Support
8.8
938
8.9
1,750
Has the product been a good partner in doing business?
8.9
472
9.0
748
Product Direction (% positive)
8.9
995
9.6
2,113
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
8.5
203
|
Verified
Not enough data
8.2
201
|
Verified
Not enough data
9.1
273
|
Verified
Not enough data
8.5
250
|
Verified
Not enough data
Channels
7.9
116
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
91
|
Verified
Not enough data
7.6
81
|
Verified
Not enough data
7.8
90
|
Verified
Not enough data
Customers
8.6
224
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.1
241
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
245
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.9
315
|
Verified
Not enough data
8.2
309
|
Verified
Not enough data
8.2
288
|
Verified
Not enough data
8.7
305
|
Verified
Not enough data
Organization
8.0
265
|
Verified
Not enough data
8.0
269
|
Verified
Not enough data
8.3
277
|
Verified
Not enough data
Performance Analysis
7.8
241
|
Verified
Not enough data
8.0
261
|
Verified
Not enough data
Sales Analysis
7.5
215
|
Verified
Not enough data
7.7
221
|
Verified
Not enough data
Generative AI
7.5
87
Not enough data
7.6
85
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.4
923
Not enough data
8.5
896
Not enough data
9.1
935
Platform Content
Not enough data
7.5
743
Not enough data
8.2
906
Not enough data
8.3
865
Not enough data
8.3
786
Platform Additional Functionality
Not enough data
7.6
718
Not enough data
7.3
728
Not enough data
8.4
769
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Training & eLearning
Not enough data
9.1
37
Not enough data
7.4
32
Agentic AI - Course Authoring
Not enough data
7.5
23
Not enough data
7.8
25
Customization
Not enough data
8.9
96
Not enough data
7.9
84
Not enough data
7.5
72
Not enough data
8.0
84
Organization
Not enough data
7.8
83
Not enough data
8.1
82
Not enough data
7.6
79
Not enough data
7.5
73
Not enough data
7.2
75
Not enough data
7.8
74
Agentic AI - Video CMS
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
7.8
545
Not enough data
7.5
547
Not enough data
Not enough data
Not enough data
Not enough data
Speech Output
Not enough data
8.4
666
Not enough data
8.0
653
Not enough data
7.9
666
Not enough data
7.8
684
Not enough data
8.0
679
Not enough data
7.2
680
Not enough data
7.9
686
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audio Format
Not enough data
8.1
694
Not enough data
7.7
616
Not enough data
7.7
596
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Not enough data
Responses
8.2
280
Not enough data
8.3
268
Not enough data
8.4
303
Not enough data
8.1
273
Not enough data
8.0
228
Not enough data
Platform
8.9
309
Not enough data
8.4
291
Not enough data
8.4
275
Not enough data
8.1
281
Not enough data
7.9
240
Not enough data
8.4
261
Not enough data
8.2
286
Not enough data
Generative AI
7.7
84
Not enough data
7.7
82
Not enough data
Video Creation
Not enough data
8.0
66
Not enough data
8.0
68
Not enough data
7.8
65
Not enough data
6.7
62
Not enough data
6.9
64
Software Delivery
Not enough data
6.1
62
Not enough data
7.0
61
Not enough data
6.8
59
Analytics
Not enough data
6.6
61
Not enough data
6.4
58
Not enough data
6.6
58
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Video Email
Not enough data
6.9
6
Conversational Platform
8.6
167
Not enough data
8.4
117
Not enough data
8.7
128
Not enough data
8.6
92
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
147
Not enough data
8.7
138
Not enough data
8.4
92
Not enough data
Generative AI
7.9
31
Not enough data
7.7
31
Not enough data
Integrations
7.4
92
Not enough data
7.9
95
Not enough data
7.8
91
Not enough data
7.3
88
Not enough data
8.0
94
Not enough data
Branding & Customizatio
8.2
94
Not enough data
8.3
93
Not enough data
7.9
90
Not enough data
Automatic Rules & Configurations
8.4
95
Not enough data
8.2
90
Not enough data
8.1
93
Not enough data
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Platform Features
Not enough data
7.8
302
Not enough data
7.3
297
Not enough data
7.6
291
Not enough data
7.3
285
Not enough data
7.6
290
Not enough data
7.1
275
Organization
Not enough data
7.6
281
Not enough data
7.7
280
Not enough data
8.1
276
Customization
Not enough data
7.3
279
Not enough data
7.1
279
Not enough data
7.8
280
Analytics
Not enough data
7.0
272
Not enough data
7.1
260
Not enough data
7.1
266
Editing
Not enough data
7.6
385
Not enough data
8.3
426
Not enough data
8.0
432
Not enough data
7.5
401
Not enough data
7.9
370
Not enough data
7.8
410
Not enough data
8.6
441
Platform
Not enough data
8.6
409
Not enough data
8.4
427
Not enough data
8.0
360
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Video Editing
Not enough data
7.1
96
Not enough data
6.9
96
Not enough data
6.9
97
Not enough data
6.8
97
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Planning
Not enough data
6.6
694
Publishing
Not enough data
7.8
706
Social Media
Not enough data
7.3
689
Planning
Not enough data
6.4
731
Generative AI
Not enough data
7.9
719
Not enough data
7.8
702
Not enough data
7.4
697
Not enough data
Feature Not Available
Not enough data
7.9
701
Agentic AI - Content Creation
Not enough data
6.7
65
Not enough data
6.4
66
Not enough data
6.1
68
Not enough data
6.5
70
Not enough data
6.6
70
Not enough data
6.4
69
Not enough data
6.7
68
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Not enough data
Communication
9.2
542
|
Verified
Not enough data
8.5
538
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
414
|
Verified
Not enough data
7.9
189
Not enough data
Internal Use
8.4
461
|
Verified
Not enough data
8.7
471
|
Verified
Not enough data
8.5
472
|
Verified
Not enough data
8.2
409
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.1
402
|
Verified
Not enough data
Generative AI
7.4
20
Not enough data
Self-Service Experience
8.1
57
Not enough data
8.2
53
Not enough data
Feature Not Available
Not enough data
8.2
51
Not enough data
8.5
57
Not enough data
Self-Service Platform
8.6
57
Not enough data
8.7
60
Not enough data
8.2
59
Not enough data
8.5
58
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Video Creation - AI Video Generation
Not enough data
8.5
782
Not enough data
8.4
765
Not enough data
7.6
747
Not enough data
8.4
755
Not enough data
7.8
735
Not enough data
8.3
791
Generative AI - AI Video Generation
Not enough data
7.9
729
Editing - AI Video Generation
Not enough data
8.1
770
Not enough data
8.5
773
Storage & Management - AI Video Generation
Not enough data
8.3
757
Not enough data
8.0
738
Not enough data
7.3
712
Not enough data
7.9
720
Video creation - Video Content Creation
Not enough data
7.7
403
Not enough data
8.0
416
Not enough data
8.0
421
Not enough data
8.3
425
Not enough data
8.3
423
Not enough data
8.1
405
Not enough data
8.4
408
Not enough data
8.0
416
Not enough data
7.7
404
Distribution - Video Content Creation
Not enough data
7.3
380
Not enough data
7.7
385
Not enough data
8.5
402
Analytics - Video Content Creation
Not enough data
7.0
381
Not enough data
7.0
378
Training & Support - Video Content Creation
Not enough data
7.3
395
Not enough data
8.1
403
Integrations - Video Content Creation
Not enough data
7.9
387
Not enough data
7.6
383
Not enough data
7.0
365
Other - Video Content Creation
Not enough data
7.5
384
Not enough data
7.4
383
Agentic AI - Video Content Creation
Not enough data
6.8
88
Not enough data
6.3
88
Voice cloning - Voice Dubbing
Not enough data
7.1
21
Not enough data
7.7
20
Not enough data
7.4
20
Agentic AI - Video Translation
Not enough data
7.4
20
Not enough data
7.4
21
Real-time preview - Voice Dubbing
Not enough data
7.1
21
Security and Privacy - Voice Dubbing
Not enough data
8.1
20
Not enough data
8.0
20
Output - Voice Dubbing
Not enough data
7.5
21
Not enough data
8.0
20
Not enough data
8.3
21
Text to Video Generation
Not enough data
8.2
98
Emotion and Gesture control
Not enough data
7.4
98
Real-time rendering
Not enough data
8.0
96
Live streaming
Not enough data
6.7
93
Script-based automation
Not enough data
8.1
96
Video Creation
Not enough data
8.3
99
Not enough data
8.0
99
Not enough data
7.5
93
Not enough data
8.1
93
Not enough data
8.2
93
Not enough data
8.4
93
Generative AI
Not enough data
8.0
93
Editing
Not enough data
8.0
94
Not enough data
8.2
94
Storage & Management
Not enough data
7.4
88
Not enough data
7.8
87
Not enough data
7.8
89
Not enough data
8.2
86
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drift and Synthesia share no categories
Unique Categories
Drift is categorized as Business Scheduling, Conversational Support, AI Sales Assistant, Conversational Marketing, Chatbots, Bot Platforms, Live Chat, Customer Self-Service, and Customer Service Automation
Synthesia is categorized as Video Translation, Video Content Creation, AI Video Generators, Video Communications, Video Email, Text to Speech, Content Creation, Video CMS, Video Editing, Presentation, Course Authoring, and AI Avatar Generators
Reviews
Reviewers' Company Size
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Synthesia
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
32.9%
Information Technology and Services
20.5%
Marketing and Advertising
7.2%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Computer Software
8.8%
E-Learning
7.2%
Information Technology and Services
6.8%
Marketing and Advertising
6.2%
Consulting
5.6%
Other
65.4%
Discussions
Do I have to completely remove all of my lead capture forms?
2 Comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
Is there a way to see the result of the video before generating it?
3 Comments
SV
Not for now.Read more
Is there a way to have the avatars laugh?
2 Comments
DC
Hey Dwight!
This sounds like a really interesting use case, and I can definitely understand the need for a way to bring more emotion into the...Read more
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