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At a Glance
Braze
Braze
Star Rating
(1,485)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Braze
SALESmanago
SALESmanago
Star Rating
(310)4.4 out of 5
Market Segments
Small-Business (56.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Us 999 Database size and the features required Per Month
Learn more about SALESmanago
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Braze excels in delivering a powerful and flexible CRM platform, enabling teams to execute highly personalized, real-time customer journeys at scale. Users appreciate its robust segmentation and event-based triggering capabilities, which enhance the effectiveness of multi-channel orchestration.
  • Users say that SALESmanago stands out for its flexibility and depth in automation workflows. Reviewers highlight the platform's ability to track user behavior in real time and dynamically segment contacts, which has significantly improved their campaign performance.
  • According to verified reviews, Braze's ease of use is frequently praised, with many users noting that its technical capabilities and webhook integrations streamline complex audience paths, making their work more efficient. This user-friendly approach contributes to its higher overall satisfaction ratings.
  • Reviewers mention that while SALESmanago offers a user-friendly interface and good customer support, some users have faced challenges with SMS integration and limited scalability. This feedback suggests that while it serves small businesses well, it may struggle to meet the needs of larger enterprises.
  • G2 reviewers highlight that Braze's quality documentation and ease of understanding make it a preferred choice for teams looking to implement sophisticated marketing strategies without a steep learning curve. This contrasts with some of the configuration challenges reported by SALESmanago users.
  • Users report that both platforms provide solid support for email marketing, but SALESmanago has received commendations for its comprehensive service in managing marketing processes, while Braze's focus on real-time customer engagement and multi-channel capabilities gives it an edge in dynamic marketing environments.
Pricing
Entry-Level Pricing
Braze
No pricing available
SALESmanago
Customised package
Contact Us
999 Database size and the features required Per Month
Learn more about SALESmanago
Free Trial
Braze
Free Trial is available
SALESmanago
Free Trial is available
Ratings
Meets Requirements
8.5
968
8.5
228
Ease of Use
8.3
1,176
8.0
233
Ease of Setup
7.6
655
7.8
165
Ease of Admin
8.5
359
8.4
155
Quality of Support
8.5
918
8.9
232
Has the product been a good partner in doing business?
8.9
367
8.9
155
Product Direction (% positive)
9.2
931
8.5
221
Features by Category
7.6
646
8.3
186
Email Marketing
8.8
566
8.8
165
|
Verified
8.8
536
8.9
149
|
Verified
8.4
538
8.6
149
|
Verified
8.3
449
8.8
145
|
Verified
Online Marketing
6.9
355
8.0
127
|
Verified
8.4
478
8.2
123
|
Verified
8.7
520
8.5
115
|
Verified
8.4
492
8.2
114
|
Verified
7.3
370
8.3
58
|
Verified
Lead Management
7.5
390
8.5
122
|
Verified
7.4
396
8.3
123
|
Verified
8.6
535
8.5
137
|
Verified
6.8
323
8.6
128
|
Verified
7.4
352
8.4
120
|
Verified
7.5
380
8.3
121
|
Verified
Feature Not Available
8.3
115
|
Verified
7.8
382
8.4
114
|
Verified
Campaign Management
Feature Not Available
8.2
91
|
Verified
Feature Not Available
8.3
86
|
Verified
Feature Not Available
8.1
79
|
Verified
Feature Not Available
7.9
42
Social
Feature Not Available
Feature Not Available
6.7
325
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
6.6
329
7.9
75
|
Verified
Reporting & Analytics
7.7
532
8.4
140
|
Verified
Feature Not Available
8.3
125
|
Verified
Feature Not Available
8.4
63
|
Verified
6.6
398
8.0
110
|
Verified
Feature Not Available
Feature Not Available
Platform
8.3
448
8.1
107
|
Verified
Feature Not Available
8.4
104
|
Verified
8.5
444
8.5
109
|
Verified
7.7
349
8.2
90
|
Verified
7.7
400
8.1
42
8.5
430
8.4
99
|
Verified
Feature Not Available
7.7
41
Agentic AI - Marketing Automation
6.5
39
Feature Not Available
6.6
37
Feature Not Available
6.7
37
Not enough data
6.5
37
Feature Not Available
6.4
37
Not enough data
6.4
36
Feature Not Available
Integration
7.9
450
8.4
110
|
Verified
8.1
432
8.3
102
|
Verified
7.9
392
8.4
83
|
Verified
Account Data ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.6
58
Lead Intelligence
Not enough data
8.4
35
|
Verified
Not enough data
8.6
38
Not enough data
8.8
40
Lead Management
Not enough data
8.6
47
Not enough data
8.3
41
Not enough data
8.3
43
Marketing Campaigns
Not enough data
8.7
36
Not enough data
8.3
35
Not enough data
8.5
31
Not enough data
8.5
34
|
Verified
Not enough data
8.8
37
Campaign Execution
Not enough data
8.8
40
Not enough data
8.5
36
Not enough data
8.6
33
Not enough data
9.4
27
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
535
8.8
58
Campaigns
8.6
447
8.9
43
9.0
483
9.0
44
8.6
442
8.7
42
8.8
491
8.8
47
8.9
468
8.6
42
Analytics
8.2
489
8.9
40
7.7
451
9.0
37
Optimization
8.7
471
8.4
38
8.8
481
8.9
47
8.3
392
8.6
44
8.1
390
8.7
45
Agentic AI - Push Notification
6.4
39
Feature Not Available
6.5
38
Feature Not Available
6.3
37
Feature Not Available
Personalization EnginesHide 16 FeaturesShow 16 Features
7.7
223
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
7.2
144
Not enough data
Templates
7.7
128
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.9
127
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
7.7
77
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
Not enough data
8.3
42
Data Sourcing
Not enough data
8.4
32
|
Verified
Not enough data
8.6
31
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
31
|
Verified
Intelligence
Not enough data
8.1
35
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
8.4
33
|
Verified
Social Media ManagementHide 20 FeaturesShow 20 Features
Not enough data
Not enough data
Content & Collaboration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Social Media Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.4
117
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
109
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Not enough data
7.5
20
Computing
Not enough data
7.9
12
Not enough data
7.2
15
Not enough data
7.3
15
Experimental Design
Not enough data
7.6
14
Not enough data
7.3
13
Not enough data
7.4
12
Analytics
Not enough data
8.1
16
Not enough data
Feature Not Available
Agentic AI - A/B Testing
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
39
Generative AI
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Communication
Not enough data
9.1
31
|
Verified
Not enough data
9.0
30
|
Verified
Not enough data
9.2
30
|
Verified
Not enough data
8.9
19
Not enough data
8.8
13
Internal Use
Not enough data
8.7
30
|
Verified
Not enough data
9.0
24
|
Verified
Not enough data
8.9
25
|
Verified
Not enough data
8.9
25
Not enough data
9.0
24
|
Verified
Not enough data
9.0
27
|
Verified
8.5
15
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
6.3
32
Not enough data
Agentic AI - Personalization
6.4
32
Feature Not Available
6.2
32
Feature Not Available
6.4
32
Feature Not Available
6.2
32
Feature Not Available
6.2
32
Feature Not Available
6.2
32
Feature Not Available
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.4
528
Not enough data
Analysis
7.5
384
Not enough data
7.7
474
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
464
|
Verified
Not enough data
7.6
311
Not enough data
6.6
232
Not enough data
8.9
443
|
Verified
Not enough data
8.7
459
|
Verified
Not enough data
Engagement
7.4
266
Not enough data
Platform
8.3
390
Not enough data
8.2
365
|
Verified
Not enough data
7.9
322
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Not enough data
8.9
65
Marketing Operations
Not enough data
8.7
38
|
Verified
Not enough data
8.7
46
|
Verified
Not enough data
8.8
41
|
Verified
Not enough data
9.1
40
|
Verified
Not enough data
8.9
19
|
Verified
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.9
46
|
Verified
Not enough data
8.8
49
|
Verified
Not enough data
9.1
32
|
Verified
Not enough data
9.0
35
|
Verified
Not enough data
9.0
33
|
Verified
Not enough data
8.8
24
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
Braze
Braze
Small-Business(50 or fewer emp.)
17.1%
Mid-Market(51-1000 emp.)
56.7%
Enterprise(> 1000 emp.)
26.2%
SALESmanago
SALESmanago
Small-Business(50 or fewer emp.)
56.0%
Mid-Market(51-1000 emp.)
37.2%
Enterprise(> 1000 emp.)
6.9%
Reviewers' Industry
Braze
Braze
Financial Services
12.0%
Marketing and Advertising
7.3%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.7%
Other
62.5%
SALESmanago
SALESmanago
Marketing and Advertising
13.3%
Retail
7.6%
Cosmetics
7.2%
Apparel & Fashion
5.8%
Internet
4.0%
Other
62.2%
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Discussions
Braze
Braze Discussions
What is Braze used for?
4 Comments
Nikola R.
NR
Marketing automation across various channels Read more
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
Aheli B.
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
Aheli B.
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
SALESmanago
SALESmanago Discussions
Monty the Mongoose crying
SALESmanago has no discussions with answers