Best Survey Software - Page 12

How Many Survey Software Products Does G2 Track?

Total Products under this Category: 851

Category Stats (Oct 2026)

  • Average Rating: 4.42/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: QPoint Survey (+5.56%) - Among all products in this category, QPoint Survey recorded the largest rating increase compared to last month

Last updated: October 12, 2026

How Does G2 Rank Survey Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 159,100+ Authentic Reviews
  • 851+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Survey Software

G2 Grid® for Survey Software plotting products by satisfaction and market presence

Highlighted products: Google Workspace, SurveyMonkey, Jotform, Microsoft 365, Microsoft Forms, Zoho Survey, Typeform, and QuestionPro.

Underlying data: [Grid® JSON](https://www.g2.com/categories/survey/grids.json?focus%5B%5D=google-workspace&focus%5B%5D=surveymonkey&focus%5B%5D=jotform&focus%5B%5D=microsoft365&focus%5B%5D=microsoft-forms&focus%5B%5D=zoho-survey&focus%5B%5D=typeform&focus%5B%5D=questionpro)

Crowd Signal

Make flexible surveys with Crowd Signal. Collect, organize and analyze data from a variety of sources, including social media and mobile.

Average Rating: 4.2/5.0

Total Reviews: 29

How Do G2 Users Rate Crowd Signal?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)

Who Is the Company Behind Crowd Signal?

  • Seller: Automattic Inc.
  • Year Founded: 2005
  • HQ Location: San Francisco, CA
  • Twitter: @automattic
    57,202 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2,169 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 41% Medium, 31% Small

What Are Recent G2 Reviews of Crowd Signal?

What Are G2 Users Discussing About Crowd Signal?

Jebbit by BlueConic

Experience the most creative and compliant way to collect data directly from consumers. Create fun, engaging, interactive experiences that drive more sales, fuel engagement, and capture the valuable first-party data.

Average Rating: 4.5/5.0

Total Reviews: 104

How Do G2 Users Rate Jebbit by BlueConic?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.9/10)
  • Permissions: 7.7/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.6/10 (Category avg: 8.9/10)
  • Data Exporting: 7.9/10 (Category avg: 8.7/10)

Who Is the Company Behind Jebbit by BlueConic?

  • Seller: BlueConic
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Boston, Massachusetts
  • Twitter: @blueconic
    2,267 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    170 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Goods, Retail
  • Company Size: 38% Medium, 34% Small

What Do G2 Reviewers Say About Jebbit by BlueConic?

AI-generated summary from verified user reviews

Pros
  • Users find BlueConic to be very easy to use, facilitating quick and seamless campaign implementations and edits.
  • Users value the user-friendly interface and customizable campaigns of BlueConic, enhancing engagement and data collection effectively.
  • Users commend the responsive customer support of BlueConic, noting its promptness and helpfulness in resolving issues.
  • Users appreciate the easy setup of BlueConic, enabling quick launches of campaigns and seamless integrations.
  • Users value the intuitive design of BlueConic, making it simple to create engaging experiences without technical expertise.
Cons
  • Users find the steep learning curve of BlueConic challenging, especially when handling custom designs and path building.
  • Users find BlueConic to have a non-intuitive interface that hinders ease of use and experience creation.
  • Users find BlueConic's interface to be not user-friendly, often leading to frustration during navigation and setup.
  • Users mention a steep learning curve with BlueConic, particularly when customizing and building advanced features.
  • Users find the difficult setup of BlueConic to be a significant hurdle, complicating the implementation process.

What Are Recent G2 Reviews of Jebbit by BlueConic?

What Are G2 Users Discussing About Jebbit by BlueConic?

CreateSurvey

CreateSurvey is an intuitive online survey platform designed to simplify the process of creating, distributing, and analyzing surveys. Established in 1999, it has facilitated over 150,000 surveys for more than 40,000 users, ranging from individuals to large enterprises. The platform offers a user-friendly interface that allows users to design surveys quickly, even without advanced technical skills. With a variety of question types, customizable templates, and real-time analytics, CreateSurvey empowers organizations to gather meaningful feedback and make informed decisions. Key Features and Functionality: - Diverse Question Types: Supports single and multiple-choice questions, drop-downs, open text fields, rating scales, matrices, and file uploads, enabling comprehensive data collection. - Customizable Design: Offers themes, layout styles, and branding options, including logo integration and progress indicators, to ensure surveys align with organizational identity. - Survey Logic: Incorporates branching, skip rules, and conditional visibility to create dynamic and personalized survey experiences. - Distribution Options: Provides multiple channels for survey dissemination, such as unique URLs, QR codes, email invitations, and website embedding. - Response Management: Features tools for setting quotas, screening respondents, and controlling survey access to target specific audiences effectively. - Real-Time Analytics: Delivers instant reporting with summary charts and data export options to Excel, SPSS, or CSV for in-depth analysis. - Custom Solutions: Offers tailored services, including advanced survey programming, unique layouts, and system integrations to meet specific business requirements. Primary Value and User Solutions: CreateSurvey addresses the need for efficient and cost-effective survey solutions by providing a comprehensive platform that streamlines the entire survey process. Its ease of use ensures that users can design and deploy surveys without specialized technical knowledge, while the robust feature set supports complex survey designs and data analysis. By offering customizable templates and real-time insights, CreateSurvey enables organizations to gather accurate feedback, enhance customer satisfaction, and make data-driven decisions that drive success.

Average Rating: 4.2/5.0

Total Reviews: 66

How Do G2 Users Rate CreateSurvey?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Permissions: 8.1/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.5/10 (Category avg: 8.9/10)
  • Data Exporting: 8.3/10 (Category avg: 8.7/10)

Who Is the Company Behind CreateSurvey?

Who Uses This Product?

  • Top Industries: Education Management
  • Company Size: 58% Small, 39% Medium

What Do G2 Reviewers Say About CreateSurvey?

AI-generated summary from verified user reviews

Pros
  • Users find CreateSurvey's ease of use unmatched, enabling quick creation and sharing of professional surveys effortlessly.
  • Users love the ease of creating surveys with CreateSurvey, enjoying its intuitive interface and quick results.
  • Users love the intuitive efficiency of CreateSurvey, allowing effortless survey creation and streamlined data review.
  • Users love the easy survey sharing capabilities of CreateSurvey, enhancing efficiency and clarity in data review.
  • Users appreciate the user-friendly experience of CreateSurvey, making professional survey creation simple and efficient.
Cons
  • Users find CreateSurvey's limited customization options restrict their ability to tailor surveys effectively for complex needs.
  • Users find CreateSurvey's interface not intuitive, struggling with limited customization options and navigation challenges.
  • Users find the outdated design of CreateSurvey limits its appeal, particularly for advanced survey needs and customization.
  • Users find the pricing model expensive, particularly for small teams, making it less accessible for everyone.
  • Users find CreateSurvey has limited data analysis, making it less suitable for complex survey projects.

What Are Recent G2 Reviews of CreateSurvey?

What Are G2 Users Discussing About CreateSurvey?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works

Slidea

Slidea – Slides That Listen, Ideas That Lead Slidea is an interactive presentation platform that turns slides into two-way conversations. Slidea helps you boost participation through live polls, quizzes, word clouds, Q&A, and surveys, all directly inside your slides. 🚀 Why Users Choose Slidea Educators: Boost classroom participation with fun, inclusive activities. Corporates: Run engaging meetings, trainings, and hybrid events. Speakers & Trainers: Energize keynotes, webinars, and conferences. ✨ Key Features AI-powered slide creation Integrations (PowerPoint, Zoom) Remote control Custom themes & templates 🌍 Who Benefits Educators, businesses, speakers, and event hosts.

Average Rating: 4.6/5.0

Total Reviews: 22

How Do G2 Users Rate Slidea?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)
  • Permissions: 10.0/10 (Category avg: 8.6/10)
  • Customizable Questions: 9.4/10 (Category avg: 8.9/10)
  • Data Exporting: 10.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Slidea?

Who Uses This Product?

  • Top Industries: Information Technology and Services
  • Company Size: 45% Medium, 45% Small

What Do G2 Reviewers Say About Slidea?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Slidea, enabling quick, interactive presentations without complications.
  • Users find Slidea's ease of creation invaluable, enabling quick, interactive presentations with effortlessly designed slides.
  • Users appreciate the high level of engagement in meetings with Slidea, enhancing interactivity and participation seamlessly.
  • Users love the intuitive interface of Slidea, making presentations engaging and easy to create for everyone.
  • Users appreciate how Slidea is easy to use, enhancing meeting engagement with interactive features like polls and live questions.
Cons
  • Users feel that the limited templates restrict design customization, suggesting a need for more theme options.
  • Users find the steep learning curve challenging due to a lack of beginner training and guides.
  • Users feel the limited theme options restrict creativity, desiring more variety and built-in images for customization.
  • Users find the poor documentation of Slidea lacking in quick-start guides and step-by-step instructions.
  • Users experience slow performance at times, with longer loading durations affecting the overall usability of Slidea.

What Are Recent G2 Reviews of Slidea?

surveysnap

SurveySnap is a specialized site-survey software designed for professional integrators and installers, particularly in the physical security sector. It streamlines the process of conducting on-site surveys by enabling users to capture photos, notes, sketches, and audio/video recordings directly on a tablet device. These elements can be "Smart-Pinned" to specific areas of a floor plan during a building walkthrough, facilitating precise documentation and efficient data collection. Key Features and Functionality: - Multimedia Data Capture: Allows users to take photos, notes, sketches, and audio/video recordings, which can be attached to specific locations on a digital floor plan. - Smart-Pinning: Enables precise association of collected data with corresponding areas on the floor plan, enhancing clarity and organization. - Automated Reporting: Generates professional PDF and web presentations automatically, summarizing the collected data for easy sharing and review. - Cloud Integration: Stores all project data securely in the cloud, ensuring accessibility from any device or web browser, and providing a comprehensive portfolio of all projects. Primary Value and User Solutions: SurveySnap addresses the inefficiencies of traditional pen-and-paper methods in site surveys by offering a digital solution that significantly reduces time spent on data collection and report generation. Users have reported up to a 50% reduction in time spent on site surveys and as much as an 80% reduction in turnaround time. This leads to lower operational costs and improved project win ratios. By automating data capture and report generation, SurveySnap enhances productivity, accuracy, and collaboration among teams, making it an invaluable tool for professionals in the integrator and installer industry.

Average Rating: 4.5/5.0

Total Reviews: 39

How Do G2 Users Rate surveysnap?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)
  • Permissions: 7.4/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.2/10 (Category avg: 8.9/10)
  • Data Exporting: 8.1/10 (Category avg: 8.7/10)

Who Is the Company Behind surveysnap?

  • Seller: surveysnap
  • Year Founded: 2012
  • HQ Location: Columbia, MD
  • Twitter: @SurveySnap
    46 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 49% Small, 38% Medium

What Do G2 Reviewers Say About surveysnap?

AI-generated summary from verified user reviews

Pros
  • Users find SurveySnap to be incredibly easy to use, enabling quick, clear surveys without confusion or errors.
  • Users appreciate the simplicity of SurveySnap, enabling quick and clear survey creation and analysis.
  • Users find SurveySnap to be intuitive and easy to use, simplifying survey creation, distribution, and analysis.
  • Users value the time-saving efficiency of SurveySnap, enabling quick and clear completion of surveys without confusion.
  • Users appreciate the intuitive user interface of SurveySnap, making survey creation and analysis quick and straightforward.
Cons
  • Users find the complexity of SurveySnap daunting due to non-intuitive features and inflexible pricing structures.
  • Users find SurveySnap expensive and complex, especially due to its pricing and rigidity compared to DIY systems.
  • Users find integration issues restrictively limit customization and connection with essential tools like Slack and CRM systems.
  • Users find the customization options limited, which hinders their ability to align surveys with brand style guidelines.
  • Users find the limited features of SurveySnap make it less adaptable for highly customized workflows, complicating their processes.

What Are Recent G2 Reviews of surveysnap?

What Are G2 Users Discussing About surveysnap?

Tripetto

Tripetto merged the best of SurveyMonkey, Typeform and Landbot into a single conversational solution with innovative features to let you build personable forms and surveys for all your audiences to boost completion rates for better insights.

Average Rating: 4.6/5.0

Total Reviews: 58

How Do G2 Users Rate Tripetto?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.9/10)
  • Permissions: 8.5/10 (Category avg: 8.6/10)
  • Customizable Questions: 9.2/10 (Category avg: 8.9/10)
  • Data Exporting: 8.6/10 (Category avg: 8.7/10)

Who Is the Company Behind Tripetto?

  • Seller: Tripetto
  • Year Founded: 2014
  • HQ Location: Amsterdam, NL
  • Twitter: @tripetto
    462 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services
  • Company Size: 58% Small, 34% Medium

What Do G2 Reviewers Say About Tripetto?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Tripetto, enabling quick and intuitive form creation without technical skills.
  • Users appreciate the intuitive visual builder of Tripetto, making it easy to create engaging, complex surveys effortlessly.
  • Users love the extensive customization options of Tripetto, allowing seamless brand alignment and user-friendly design.
  • Users appreciate the ease of creation with Tripetto, enjoying its intuitive builder and simple setup process.
  • Users value Tripetto's remarkable flexibility, enabling easy customization of forms that align with their brand and needs.
Cons
  • Users find the form complexity of Tripetto challenging, especially with advanced features and large forms affecting performance.
  • Users find the integration difficulty with Tripetto challenging, requiring extra effort for smooth data flow and setup.
  • Users find Tripetto not user-friendly, as navigation can be overwhelming with hidden options and limited templates.
  • Users find the complexity of Tripetto challenging, particularly when handling larger forms and understanding the workflow.
  • Users feel the expense of Tripetto may pose challenges for small businesses with limited budgets.

What Are Recent G2 Reviews of Tripetto?

What Are G2 Users Discussing About Tripetto?

ScoreApp

ScoreApp makes it easy to attract warm leads and convert data into results through interactive funnels. From lead magnets and waitlists to onboarding questionnaires and quizzes – scorecards engage your audience, qualify leads, and deliver personalized insights that drive growth.

Average Rating: 4.7/5.0

Total Reviews: 21

How Do G2 Users Rate ScoreApp?

  • Permissions: 8.3/10 (Category avg: 8.6/10)
  • Customizable Questions: 9.6/10 (Category avg: 8.9/10)
  • Data Exporting: 9.0/10 (Category avg: 8.7/10)

Who Is the Company Behind ScoreApp?

  • Seller: ScoreApp
  • Year Founded: 2019
  • HQ Location: Milton Keynes, UK
  • Twitter: @itsscoreapp
    1,162 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    31 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 86% Small, 9% Medium

What Do G2 Reviewers Say About ScoreApp?

AI-generated summary from verified user reviews

Pros
  • Users find ScoreApp to be very easy to use, generating leads consistently with excellent support for any necessary edits.
  • Users find ScoreApp to be intuitive and user-friendly, consistently generating leads with minimal effort.
  • Users appreciate the excellent customer support from ScoreApp, aiding in smooth operations and consistent lead generation.
  • Users value the customization options in ScoreApp, allowing personal touches and enhanced graphic features for their needs.
  • Users enjoy the flexibility of ScoreApp, customizing it to fit their needs while appreciating its graphic features.
Cons
  • Users find ScoreApp's interface difficult to use, leading to time-consuming processes and challenges in completion.
  • Users note the limited features of ScoreApp compared to more established platforms, affecting overall functionality and versatility.
  • Users find ScoreApp to be time-consuming, making it challenging to complete tasks efficiently.

What Are Recent G2 Reviews of ScoreApp?

Youengage

Create interactive experiences that convert. No-code. Build mobile-friendly quizzes, surveys, smart forms, calculators, live Q&A, interactive virtual events & many more. Combine synchronous and asynchronous methods of gathering feedback and user engagements.

Average Rating: 4.5/5.0

Total Reviews: 29

How Do G2 Users Rate Youengage?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Permissions: 8.9/10 (Category avg: 8.6/10)
  • Customizable Questions: 9.1/10 (Category avg: 8.9/10)
  • Data Exporting: 8.1/10 (Category avg: 8.7/10)

Who Is the Company Behind Youengage?

  • Seller: 4screens
  • Year Founded: 2014
  • HQ Location: Warsaw, PL
  • Twitter: @4Screens
    886 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Professional Training & Coaching
  • Company Size: 90% Small, 7% Large

What Are Recent G2 Reviews of Youengage?

What Are G2 Users Discussing About Youengage?

QUESTIONSTAR

QUESTIONSTAR is online survey software for employee feedback, customer surveys and academic research. It combines questionnaire design, response collection, statistical analysis and reporting in one platform. Create and distribute surveys Build multilingual questionnaires with branching, randomization and your own design. Share surveys by link, QR code or email invitation. Analyze responses in the tool Use charts, crosstabs, correlations, t-tests and regression to explore results without first moving the data to another application. Export reports to Word, Excel, PowerPoint or PDF, and raw data to SPSS, XLSX or CSV for further analysis. Hosting and organizational requirements Data is hosted in Germany, and a data processing agreement is available. White-label surveys and team administration depend on the plan. On-premise deployment is available by agreement. Plans and limits The free plan has no time limit and includes all survey features, with one survey collecting responses at a time and up to 50 responses per survey. Paid business plans offer unlimited responses per survey; limits on simultaneously active surveys and included email invitations vary by plan. White-label surveys are available on paid plans. SSO/SAML and custom domains are paid add-ons for PROFESSIONAL and included in CUSTOM. See the QUESTIONSTAR website for current pricing and full plan conditions.

Average Rating: 4.3/5.0

Total Reviews: 64

How Do G2 Users Rate QUESTIONSTAR?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Permissions: 8.4/10 (Category avg: 8.6/10)
  • Customizable Questions: 9.0/10 (Category avg: 8.9/10)
  • Data Exporting: 9.2/10 (Category avg: 8.7/10)

Who Is the Company Behind QUESTIONSTAR?

  • Seller: QuestionStar
  • HQ Location: N/A
  • Twitter: @QuestionStar
    358 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Education Management
  • Company Size: 52% Small, 32% Medium

What Do G2 Reviewers Say About QUESTIONSTAR?

AI-generated summary from verified user reviews

Pros
  • Users find QuestionStar's ease of use remarkable, enabling quick creation and sharing of surveys and quizzes effortlessly.
  • Users appreciate the ease of use in QuestionStar, allowing quick creation of professional surveys and quizzes.
  • Users value the extensive customization options in QuestionStar, enabling polished surveys with ease and without coding skills.
  • Users appreciate the ease of creation with QuestionStar, enabling quick and intuitive quiz and survey deployment.
  • Users value the intuitive interface of QuestionStar, enabling quick and easy creation of professional surveys and quizzes.
Cons
  • Users experience a steep learning curve initially, as the many features require time to master for effective use.
  • Users find integration issues with CRM and automation tools limit the platform's effectiveness for advanced work.
  • Users find the outdated interface of QuestionStar less appealing compared to newer, more modern survey tools.
  • Users report mobile compatibility issues and limited survey distribution capabilities, affecting overall usability of QuestionStar.

What Are Recent G2 Reviews of QUESTIONSTAR?

What Are G2 Users Discussing About QUESTIONSTAR?

SurveyKiwi

Survey Kiwi is a cloud SaaS that lets you build beautiful and professionally designed mobile-ready surveys in minutes. Thanks to 3 main characteristics the product has an average completion rate of 83% vs 20% market average. MOBILE: Now a days more than 70% of surveys are being opened on mobile devices, Survey Kiwi has been thought to work on any device making the mobile UX absolutely stunning. CUSTOMIZATION: Survey Kiwi lets you completely customize your forms and surveys, using colors, images, typographies, logos or even choose from the integrations inside the platform. DYNAMIC: Forms and surveys look alive with videos and gifs. Survey Kiwi even lets you change the content depending on what users answer.

Average Rating: 4.3/5.0

Total Reviews: 59

How Do G2 Users Rate SurveyKiwi?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 8.9/10)
  • Permissions: 8.8/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.9/10 (Category avg: 8.9/10)
  • Data Exporting: 8.7/10 (Category avg: 8.7/10)

Who Is the Company Behind SurveyKiwi?

  • Seller: Survey Kiwi
  • Year Founded: 2015
  • HQ Location: Delaware, US
  • Twitter: @KiwiSurvey
    1 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 47% Small, 32% Medium

What Do G2 Reviewers Say About SurveyKiwi?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of creating surveys with SurveyKiwi, enabling quick and professional feedback collection.
  • Users love the ease of use of SurveyKiwi, simplifying survey creation and management without technical expertise.
  • Users love the intuitive interface of SurveyKiwi, making survey creation and sharing quick and easy.
  • Users love how simple and fast SurveyKiwi makes creating and managing surveys without technical expertise.
  • Users find the quick setup of SurveyKiwi incredibly efficient, enabling fast survey creation and immediate insights.
Cons
  • Users express frustration over poor reporting options, requiring manual effort for data analysis and customized insights.
  • Users find the difficult setup process challenging due to a learning curve and minor quirks in complex logic creation.
  • Users find SurveyKiwi expensive as many advanced features require a paid plan, limiting flexibility for smaller projects.
  • Users express frustration over inadequate filtering, hampering their ability to efficiently analyze and segment survey data.
  • Users face integration issues with SurveyKiwi, hindering its effectiveness for large-scale surveys and enterprise use cases.

What Are Recent G2 Reviews of SurveyKiwi?

What Are G2 Users Discussing About SurveyKiwi?

Zappi

Zappi is an AI-powered consumer insights platform that helps brands, marketers, and insights teams test ads, concepts, and brand campaigns with real consumers. Built for consumer brands and the agencies that serve them, Zappi combines pre-built, expert designed research templates, on-demand consumer panels, and AI-powered analysis in a single platform. Insights, brand, and marketing teams use it to validate ideas earlier, iterate faster, and bring the voice of the consumer into everyday decisions rather than only into quarterly deep dives. What differentiates Zappi is connected insights. Every study run on the platform becomes part of a growing, structured data layer, so teams can compare new results against past campaigns, category benchmarks, and prior tests without starting from scratch. AI then surfaces patterns, predicts performance, and helps teams move from data to decision without waiting on an agency turnaround. Core capabilities include: - Ad testing across concept, animatic, and finished creative - Concept and innovation testing for new products, packaging, and claims - Continuous brand and category tracking - AI-powered insight generation and reporting - A connected data layer that compounds learning across every study Zappi is used by consumer brands worldwide. Zappi has been awarded the 2025 ASC/MRS Award for Best Technology Innovation and as a certified B-Corp, Zappi is committed to net-zero emissions and to using technology to benefit the communities it serves. Zappi partners with more than half of the Fortune 500 CPG brands, including PepsiCo, Mars, Colgate-Palmolive, Kraft Heinz across 250+ business units.

Average Rating: 4.4/5.0

Total Reviews: 29

How Do G2 Users Rate Zappi?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Customizable Questions: 9.2/10 (Category avg: 8.9/10)
  • Data Exporting: 10.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Zappi?

  • Seller: Zappistore
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Boston, US
  • Twitter: @zappi_io
    2,371 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    313 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Goods
  • Company Size: 37% Large, 33% Medium

What Do G2 Reviewers Say About Zappi?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Zappi, making creative testing quick and intuitive across the globe.
  • Users find Zappi extremely intuitive, enabling quick and easy global creative testing on a single platform.
  • Users highlight the excellent customer support of Zappi, appreciating the constant availability and assistance provided by the team.
  • Users value the time-saving convenience of Zappi, finding it quick and intuitive for global creative testing.
  • Users find Zappi's easy activation and implementation make it ideal for daily use and support availability.
Cons
  • Users find the exporting process clunky, making it less efficient for their reporting needs with Zappi.
  • Users find the formatting issues in Zappi cumbersome, especially when exporting content from the reporting tool.
  • Users find the inadequate reporting of Zappi limits insights, relying solely on metrics without considering tested stimuli.
  • Users find the inefficiency of Zappi evident in its basic reporting and clunky content exporting features.
  • Users find the limited data analysis in Zappi to be basic, affecting the comprehensive reporting experience.

What Are Recent G2 Reviews of Zappi?

What Are G2 Users Discussing About Zappi?

Core

SPLENDID CORE is a cloud-based survey and market insight software that is intuitive and user-friendly. The software allows users to create an insightful survey in less than 90 seconds and get meaningful results after just 24 hours. Users choose their target group and their question and the algorithm does the rest. Users are given the tools to start understanding their target audience in order to take the right action and outperform the competition.

Average Rating: 4.4/5.0

Total Reviews: 17

How Do G2 Users Rate Core?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.9/10)
  • Permissions: 8.0/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.7/10 (Category avg: 8.9/10)
  • Data Exporting: 8.3/10 (Category avg: 8.7/10)

Who Is the Company Behind Core?

  • Seller: Splendid research
  • Year Founded: 2017
  • HQ Location: Hamburg, DE
  • Twitter: @myMaFo
    156 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    19 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 56% Small, 28% Large

What Are Recent G2 Reviews of Core?

LimeSurvey

LimeSurvey provides the worldwide leading Open Source survey tool. The software code is accessible to everyone, it can be modified according to one's personal needs and preferences. It offers free and pay users to benefit from all the powerful features available, it does not set any restrictions. LimeSurvey offers hosting on its own servers as well as the possibility for customers to use self-hosting. LimeSurvey may cover all application areas such as market research, employee and customer surveys, feedback surveys, supplier ratings, polls and elections, academic research and many more.

Average Rating: 4.2/5.0

Total Reviews: 33

How Do G2 Users Rate LimeSurvey?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.9/10)
  • Permissions: 8.9/10 (Category avg: 8.6/10)
  • Customizable Questions: 10.0/10 (Category avg: 8.9/10)
  • Data Exporting: 9.4/10 (Category avg: 8.7/10)

Who Is the Company Behind LimeSurvey?

Who Uses This Product?

  • Company Size: 55% Small, 24% Medium

What Do G2 Reviewers Say About LimeSurvey?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use in LimeSurvey, particularly in previewing and exporting survey results effortlessly.
  • Users value the efficiency of LimeSurvey, particularly in previewing questions and easily exporting survey results.
  • Users value the flexibility of LimeSurvey, enabling customized formats and easy previews for enhanced survey clarity.
Cons
  • Users find that the learning curve can be steep due to the numerous options available in LimeSurvey.

What Are Recent G2 Reviews of LimeSurvey?

What Are G2 Users Discussing About LimeSurvey?

Interceptum

Interceptum is a comprehensive web-based platform designed to facilitate the creation, distribution, and analysis of online surveys. It empowers organizations to gather critical insights from website visitors and customers through user-friendly survey design tools and advanced participant engagement features. With Interceptum, users can craft customized surveys without any programming knowledge, ensuring accessibility for individuals with varying technical expertise. Key Features and Functionality: - Intuitive Survey Design: Utilize a graphical interface to create surveys with diverse question types, including multiple choice, Likert scales, and open-ended questions. - Multilingual Support: Develop surveys in multiple languages to cater to a global audience. - Website Visitor Interception: Implement intercepts to invite specific website visitors to participate in surveys, enhancing response rates and data relevance. - Flexible Distribution Methods: Distribute surveys via web links, email invitations, social media platforms like Facebook and Twitter, or through website intercepts. - Real-Time Reporting and Analysis: Access instant results with advanced analysis tools, including statistical reports and data export options for further examination. - Secure Data Handling: Ensure data privacy with robust encryption and compliance with data protection regulations. - Customizable Branding: Tailor the look and feel of surveys to align with organizational branding, including logos and color schemes. Primary Value and Solutions Provided: Interceptum addresses the need for efficient and effective data collection by offering a versatile platform that simplifies the survey process from creation to analysis. It enables organizations to: - Enhance Customer Insights: Gather valuable feedback directly from customers and website visitors to inform business decisions and improve products or services. - Increase Engagement: Utilize website intercepts and multiple distribution channels to reach a broader audience and boost survey participation rates. - Streamline Data Collection: Leverage real-time reporting and advanced analysis tools to quickly interpret survey results and implement necessary changes. - Ensure Accessibility: Create surveys that are accessible to individuals with disabilities, adhering to industry standards such as WCAG 2.0 and WAI-ARIA. By integrating these features, Interceptum provides a robust solution for organizations seeking to conduct comprehensive online surveys, ultimately leading to more informed strategies and enhanced customer satisfaction.

Average Rating: 4.4/5.0

Total Reviews: 18

How Do G2 Users Rate Interceptum?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Permissions: 7.8/10 (Category avg: 8.6/10)
  • Customizable Questions: 8.7/10 (Category avg: 8.9/10)
  • Data Exporting: 9.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Interceptum?

Who Uses This Product?

  • Company Size: 44% Medium, 39% Small

What Are Recent G2 Reviews of Interceptum?

What Are G2 Users Discussing About Interceptum?

Crazy Egg

Since 2005, Crazy Egg has helped hundreds of thousands of website owners pay attention to every website visitor, so they can get the most out of every website visit. With access to 5 different types of heatmaps, a visitor recordings/session replay tool, A/B testing, AND surveys, you have the complete package to transform your business by improving your user experience.

Average Rating: 4.2/5.0

Total Reviews: 125

How Do G2 Users Rate Crazy Egg?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.9/10)
  • Permissions: 6.7/10 (Category avg: 8.6/10)
  • Customizable Questions: 10.0/10 (Category avg: 8.9/10)
  • Data Exporting: 5.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Crazy Egg?

  • Seller: Crazy Egg
  • Year Founded: 2006
  • HQ Location: La Mirada, CA
  • Twitter: @CrazyEgg
    43,482 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    43 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 43% Medium, 43% Small

What Do G2 Reviewers Say About Crazy Egg?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Crazy Egg, finding navigation and installation straightforward and hassle-free.
  • Users highly value the intuitive heat maps of Crazy Egg, enhancing their ability to analyze user behavior effectively.
  • Users find the easy setup of Crazy Egg perfect for their needs, enjoying a seamless experience compared to GA4.
  • Users commend the exceptional customer support of Crazy Egg, appreciating timely and practical assistance for their needs.
  • Users value the intuitive heat maps of Crazy Egg, which enhance website optimization and user experience significantly.
Cons
  • Users are frustrated by the requirement to install a tracking script before accessing full Crazy Egg features.
  • Users find the limited features of Crazy Egg restricts their ability to fully explore its capabilities without a live site.
  • Users note the missing advanced features in Crazy Egg, desiring more comprehensive analytics and segmentation options.
  • Users find filtering issues in Crazy Egg limit its effectiveness, especially in dynamic reporting and advanced analytics.
  • Users find the limited analysis features of Crazy Egg restrictive compared to more advanced analytics tools.

What Are Recent G2 Reviews of Crazy Egg?

What Are G2 Users Discussing About Crazy Egg?

Neeraja Prakash
NP
Researched and written by Neeraja Prakash
Updated March 7, 2025